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B2B Content Writer (Remote, Contract)

INFUSE
Full-time
Remote
Worldwide
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: B2B Content Writer (Remote, Contract)

πŸ”Ή Company: INFUSE

πŸ”Ή Location: Remote

πŸ”Ή Job Type: Contract

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: April 10, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote (Solely)

πŸš€ Job Overview

Key aspects of this role include:

  • Creating long-form B2B content such as eBooks, white papers, and articles
  • Adapting to client requirements and meeting deadlines
  • Collaborating with various teams to deliver high-quality work
  • Continuously learning and improving writing skills

ASSUMPTION: This role requires a strong ability to understand complex terminology and conduct thorough research to create accurate and engaging content.

πŸ“‹ Key Responsibilities

βœ… Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles

βœ… Adapt to client requirements and expectations while maintaining high-quality standards

βœ… Meet project deadlines and manage multiple projects simultaneously

βœ… Collaborate with various teams, including designers and marketing specialists, to ensure content aligns with brand guidelines and marketing objectives

βœ… Conduct thorough research to ensure content is accurate and up-to-date

ASSUMPTION: The role may involve working with technical subjects, requiring the ability to grasp and explain complex concepts clearly.

🎯 Required Qualifications

Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)

Experience: 2+ years of experience writing B2B content

Required Skills:

  • Excellent writing skills with native-level English (or C1 minimum)
  • Strong research skills
  • Ability to understand and explain complex terminology
  • Great attention to detail
  • Proven experience writing for different industries and clients (preferred)

Preferred Skills:

  • Technical writing experience
  • Familiarity with content management systems (CMS)
  • Experience with SEO best practices

ASSUMPTION: While a degree is preferred, INFUSE values relevant experience and may consider candidates without a degree but with a strong portfolio and relevant work experience.

πŸ’° Compensation & Benefits

Salary Range: $40,000 - $60,000 per year (based on industry standards for contract B2B content writers with 2-5 years of experience)

Benefits:

  • Flexible work hours and remote work arrangement
  • Opportunities for professional growth and development
  • Potential for long-term contract renewal or full-time employment

Working Hours: Full-time (40 hours per week, flexible schedule)

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and performance.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: INFUSE operates in the advertising services industry, focusing on B2B demand generation, lead generation, and content marketing.

Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.

Founded: INFUSE was founded in 2002 and has since grown to become a multiple-time Inc. 5000 honoree.

Company Description:

  • Fully integrated, data-fueled demand generation engine
  • Holistic, omni-channel approach to identify, qualify, and produce actionable engagement
  • Employs the latest innovations in digital marketing to generate leads

Company Specialties:

  • B2B Demand Generation
  • B2B Lead Generation
  • Content Syndication
  • Content Marketing
  • Account-Based Demand Generation
  • Predictive Demand Generation
  • Lead Validation
  • Performance Marketing
  • Lead Nurturing
  • Intent-Driven Marketing

Company Website: http://www.infuse.com/

ASSUMPTION: INFUSE's extensive experience and industry recognition indicate a strong commitment to quality and innovation in B2B demand generation.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role.

Work Arrangement: Remote (Solely), with flexible hours and the ability to work from anywhere.

Growth Opportunities:

  • Potential for long-term contract renewal or full-time employment
  • Opportunities to work on diverse projects and industries
  • Professional development and skill-building through various training programs

ASSUMPTION: INFUSE's mid-sized company structure and focus on growth opportunities indicate a strong potential for career advancement within the organization.

🌍 Location & Work Environment

Office Type: Remote (No physical office required)

Office Location(s): N/A (Remote work only)

Geographic Context:

  • Remote work allows for a flexible work-life balance and the ability to work from anywhere
  • INFUSE has offices in Boca Raton, FL, and London, UK, but this role does not require on-site presence

Work Schedule: Full-time (40 hours per week), with flexible hours and the ability to set one's own schedule

ASSUMPTION: The remote work arrangement provides candidates with the flexibility to balance work and personal responsibilities effectively.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial application review and screening
  • Video interview with the hiring manager or interview team
  • Writing test or short project to assess skills and fit
  • Final decision and offer

Key Assessment Areas:

  • Writing skills and ability to adapt to client requirements
  • Research skills and attention to detail
  • Cultural fit and alignment with INFUSE's values
  • Problem-solving skills and ability to work independently

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills
  • Include a portfolio of writing samples that demonstrate your ability to create engaging and informative B2B content
  • Prepare for the writing test or short project by familiarizing yourself with INFUSE's content style and brand guidelines
  • Follow up after your interview to express your enthusiasm for the role and reiterate your qualifications

ATS Keywords: B2B content, long-form content, writing skills, research skills, attention to detail, client requirements, deadlines, collaboration, technical writing, marketing objectives

ASSUMPTION: INFUSE's hiring process is designed to assess candidates' skills and cultural fit, with a focus on finding the best fit for both the candidate and the organization.

πŸ› οΈ Tools & Technologies

  • Content management systems (CMS)
  • Project management tools (e.g., Asana, Trello, Jira)
  • Collaboration tools (e.g., Slack, Microsoft Teams)
  • Writing and editing tools (e.g., Grammarly, Hemingway App)

ASSUMPTION: The specific tools and technologies used may vary depending on the project and client requirements.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Data-driven
  • Innovative
  • Collaborative
  • Results-oriented

Work Style:

  • Independent and self-motivated
  • Adaptable and flexible
  • Proactive and solutions-oriented
  • Strong communication and collaboration skills

Self-Assessment Questions:

  • Do you have a strong ability to understand and explain complex concepts clearly?
  • Are you comfortable working independently and managing multiple projects simultaneously?
  • Do you thrive in a fast-paced, dynamic work environment?

ASSUMPTION: INFUSE values candidates who are data-driven, innovative, and results-oriented, with a strong work ethic and a commitment to continuous learning and improvement.

⚠️ Potential Challenges

  • Meeting tight deadlines and managing multiple projects simultaneously
  • Adapting to client requirements and expectations
  • Working with complex or technical subjects
  • Ensuring consistent high-quality work in a remote work environment

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a commitment to continuous learning and improvement.

πŸ“ˆ Similar Roles Comparison

  • B2B Content Writer vs. B2C Content Writer: B2B content writers focus on creating content for business audiences, while B2C content writers create content for consumer audiences. B2B content often requires a deeper understanding of complex subjects and more formal language.
  • B2B Content Writer vs. Technical Writer: While both roles involve creating content for business audiences, technical writers focus on creating documentation, user manuals, and other technical content, while B2B content writers create marketing and promotional content.
  • B2B Content Writer vs. Copywriter: Copywriters create persuasive and engaging content for various marketing materials, such as advertisements, brochures, and websites. B2B content writers focus on creating long-form content for various industries and clients.

ASSUMPTION: These roles share some similarities but differ in their focus, target audience, and the type of content created.

πŸ“ Sample Projects

  • Creating an eBook on the latest trends in B2B marketing for a tech industry client
  • Writing a white paper on the benefits of account-based marketing for a marketing software company
  • Developing a series of blog posts on the importance of data-driven decision-making for a business consulting firm

ASSUMPTION: These sample projects demonstrate the variety of content and industries that B2B content writers may work with at INFUSE.

❓ Key Questions to Ask During Interview

  • What are the most common challenges faced by B2B content writers at INFUSE, and how can I best prepare to address them?
  • How does INFUSE support the professional development and growth of its content writers?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does INFUSE ensure consistent high-quality work from its remote content writers?
  • What are the most important qualities INFUSE looks for in a B2B content writer?

ASSUMPTION: These questions can help candidates better understand the role, the company culture, and the expectations for success in this position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills, including specific examples of your B2B content writing experience
  • Prepare a portfolio of writing samples that demonstrate your ability to create engaging and informative B2B content
  • Follow up after your interview to express your enthusiasm for the role and reiterate your qualifications
  • If selected for the final round, be prepared to complete a writing test or short project to assess your skills and fit for the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.