📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 17, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Meeting deadlines and adapting to client requirements
- Delivering high-quality work consistently
- Collaborating with cross-functional teams to ensure content aligns with brand voice and messaging
ASSUMPTION: This role requires a strong writer with a proven track record in B2B content creation, excellent communication skills, and the ability to understand complex terminology.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Conduct research to ensure content is accurate, up-to-date, and valuable to the target audience
✅ Collaborate with designers and other stakeholders to create visually appealing content
✅ Meet deadlines and maintain high-quality standards while adapting to client requirements
✅ Proofread and edit content for grammar, punctuation, and style
ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Experience writing for different industries and clients (preferred)
Preferred Skills:
- Technical writing experience
- Familiarity with content management systems (CMS)
- Experience with SEO best practices
ASSUMPTION: While not explicitly stated, having experience with project management tools and familiarity with the tech industry would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (Full-time equivalent, based on industry standards for a B2B Content Writer with 2-5 years of experience)
Benefits:
- Flexible work schedule
- Opportunities for professional growth and development
- Potential for long-term contract renewal or full-time employment
Working Hours: Flexible, with a focus on delivering high-quality work within agreed deadlines
ASSUMPTION: As this is a contract role, benefits may be limited compared to full-time employment. However, INFUSE offers competitive compensation and opportunities for growth.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the B2B demand and revenue marketing performance sector, working with industry-leading brands to drive qualified interest and optimize lead-to-revenue performance.
Company Size: INFUSE is a mid-sized company with 1,001-5,000 employees, providing a collaborative and dynamic work environment.
Founded: INFUSE was founded in 2000 and has since grown into a global company with offices in Boca Raton, FL, and London, UK.
Company Description:
- INFUSE is a global B2B demand and revenue marketing performance company
- Powered by an AI-driven demand engine, INFUSE ensures precision targeting across in-market buyer and account profiles
- Services include demand generation and activation, brand-to-demand programs, targeted display advertising, and more
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's focus on data-driven demand generation and global reach make it an attractive employer for B2B content writers seeking to work with high-profile clients.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role may report to the Content Manager or a similar position within the marketing department
Work Arrangement: Remote (Solely), with flexible working hours and a focus on delivering high-quality work within agreed deadlines
Growth Opportunities:
- Potential for long-term contract renewal or full-time employment
- Opportunities for professional development and skill-building
- Collaboration with cross-functional teams to expand knowledge and expertise
ASSUMPTION: This role offers opportunities for growth and development within a dynamic and collaborative work environment.
🌍 Location & Work Environment
Office Type: Remote (Solely)
Office Location(s): Remote work from anywhere
Geographic Context:
- INFUSE has offices in Boca Raton, FL, and London, UK, but this role can be performed remotely from anywhere
- The company works with clients globally, providing opportunities to create content for diverse audiences
- Remote work offers flexibility and the opportunity to work from a comfortable and convenient location
Work Schedule: Flexible, with a focus on delivering high-quality work within agreed deadlines
ASSUMPTION: As a remote worker, the ideal candidate should be self-motivated, organized, and able to manage their time effectively to meet deadlines.
💼 Interview & Application Insights
Typical Process:
- Submit application and writing samples
- Video interview with the hiring manager
- Short project or test to assess writing skills and understanding of client requirements
- Final interview with the hiring manager or interview team
- Offer and onboarding
Key Assessment Areas:
- Writing skills and ability to create engaging B2B content
- Understanding of client requirements and ability to adapt to different industries
- Research skills and attention to detail
- Communication skills and ability to collaborate with cross-functional teams
Application Tips:
- Tailor your resume and cover letter to highlight your writing experience and relevant skills
- Include at least two writing samples that demonstrate your ability to create high-quality B2B content
- Be prepared to discuss your writing process, research methods, and ability to meet deadlines
- Demonstrate your understanding of INFUSE's services and how your skills align with the role's requirements
ATS Keywords: B2B content, writing skills, long-form content, eBooks, white papers, articles, research, client requirements, deadline management, collaboration, cross-functional teams
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, understanding of client requirements, and ability to collaborate effectively within a remote work environment.
🛠️ Tools & Technologies
- Content management systems (CMS) such as WordPress, Drupal, or HubSpot
- Project management tools like Asana, Trello, or Jira
- Collaboration tools such as Slack, Microsoft Teams, or Google Workspace
- SEO tools like SEMrush, Ahrefs, or Moz
ASSUMPTION: The ideal candidate should have experience with relevant tools and be willing to learn and adapt to new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Collaboration and teamwork
- Continuous learning and improvement
- Customer-centric approach
- Integrity and accountability
Work Style:
- Remote and flexible work arrangements
- Results-driven and focused on delivering high-quality work
- Strong communication and collaboration skills
- Ability to work independently and manage time effectively
- Adaptability and willingness to learn and grow
Self-Assessment Questions:
- Do you have a proven track record of creating high-quality B2B content?
- Are you comfortable working remotely and managing your time effectively?
- Can you adapt to client requirements and understand complex terminology?
- Do you thrive in a collaborative and dynamic work environment?
ASSUMPTION: INFUSE values candidates who are results-driven, adaptable, and committed to delivering high-quality work within a remote and collaborative work environment.
⚠️ Potential Challenges
- Meeting tight deadlines while maintaining high-quality standards
- Adapting to client requirements and understanding complex terminology
- Managing multiple projects simultaneously
- Working effectively in a remote and distributed team environment
ASSUMPTION: The ideal candidate should be organized, self-motivated, and able to manage their time effectively to overcome these challenges.
📈 Similar Roles Comparison
- B2B Content Writer vs. B2C Content Writer: B2B content writers focus on creating content for businesses, while B2C content writers create content for consumers. This role requires a strong understanding of B2B marketing and industry-specific terminology.
- B2B Content Writer vs. Technical Writer: While both roles require strong writing skills, technical writers focus on creating documentation, user manuals, and API guides. This role involves creating marketing and thought leadership content for various industries.
- Career Path: B2B Content Writer → Senior Content Writer → Content Manager → Director of Content → VP of Marketing
ASSUMPTION: This role offers opportunities for growth and development within the content marketing field, with potential career paths leading to management and leadership positions.
📝 Sample Projects
- Creating an eBook on "The Future of Marketing Automation" for a marketing software company
- Writing a white paper on "Cybersecurity Trends in 2025" for a cybersecurity firm
- Developing a series of blog posts on "The Impact of AI in Various Industries" for a tech-focused publication
ASSUMPTION: These sample projects demonstrate the variety of content creation opportunities available in this role, as well as the need for strong research skills and adaptability to different industries and client requirements.
❓ Key Questions to Ask During Interview
- Can you describe the typical content creation process and how my role would fit into it?
- How does INFUSE ensure that content aligns with client requirements and brand voice?
- What tools and technologies does INFUSE use for content creation and collaboration?
- How does INFUSE support the professional development and growth of its content writers?
- What are the most challenging aspects of this role, and how can I prepare for them?
ASSUMPTION: Asking these questions demonstrates your interest in the role and commitment to understanding the work environment and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a tailored resume and cover letter highlighting your writing experience and relevant skills
- Include at least two writing samples that demonstrate your ability to create high-quality B2B content
- Prepare for a video interview and short project or test to assess your writing skills and understanding of client requirements
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
