I

B2B Content Writer (Remote, Contract)

INFUSE
Full-time
Remote
Worldwide
✍️ Copywriting & Content Writing

πŸ“Œ Core Information

πŸ”Ή Job Title: B2B Content Writer (Remote, Contract)

πŸ”Ή Company: INFUSE

πŸ”Ή Location: Remote (United States)

πŸ”Ή Job Type: Contract

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: April 15, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Remote Solely

πŸš€ Job Overview

Key aspects of this role include:

  • Creating long-form B2B content such as eBooks, white papers, and articles
  • Adapting to client requirements and meeting deadlines
  • Working independently and collaboratively with the INFUSE team
  • Leveraging excellent writing skills and attention to detail

ASSUMPTION: This role requires a strong ability to understand complex terminology and conduct thorough research to create accurate and engaging content.

πŸ“‹ Key Responsibilities

βœ… Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles

βœ… Conduct research to ensure content accuracy and relevance

βœ… Collaborate with the INFUSE team to understand client requirements and expectations

βœ… Meet project deadlines and maintain high-quality standards

ASSUMPTION: The role may involve working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively.

🎯 Required Qualifications

Education: Not specified

Experience: 2+ years of experience writing B2B content

Required Skills:

  • Excellent writing skills
  • Native-level English (C1 minimum)
  • Good research skills
  • Ability to understand complex terminology
  • Great attention to detail

Preferred Skills:

  • Technical writing experience
  • Experience writing for different industries and clients

ASSUMPTION: While not explicitly stated, a bachelor's degree in a relevant field (e.g., English, Journalism, or Marketing) or equivalent experience may be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $50,000 - $70,000 USD per year (Based on industry standards for a contract B2B content writer with 2-5 years of experience)

Benefits:

  • Not specified (Assumed to be standard contract worker benefits)

Working Hours: Full-time (40 hours/week), EST hours

ASSUMPTION: As a contract role, benefits may be limited compared to full-time employees. Applicants should inquire about benefits during the interview process.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: INFUSE operates in the B2B demand and revenue marketing performance sector, working with industry-leading brands to drive qualified interest and optimize lead-to-revenue performance.

Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.

Founded: INFUSE was founded in 2000 and has since grown into a global company with offices in Boca Raton, FL, and London, UK.

Company Description:

  • INFUSE is a global B2B demand and revenue marketing performance company
  • Powered by an AI-driven demand engine, INFUSE ensures precision targeting across in-market buyer and account profiles
  • The company offers a range of services, including demand generation and activation, brand-to-demand programs, targeted display advertising, content creation and optimization, and channel partner campaigns

Company Specialties:

  • B2B Demand Generation
  • B2B Lead Generation
  • Content Syndication
  • Content Marketing
  • Account-Based Demand Generation
  • Predictive Demand Generation
  • Lead Validation
  • Performance Marketing
  • Lead Nurturing
  • Intent-Driven Marketing

Company Website: http://www.infuse.com/

ASSUMPTION: INFUSE's global presence and extensive client base offer applicants the opportunity to work on diverse projects and gain exposure to various industries.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: The B2B Content Writer will report directly to the INFUSE team and collaborate with various departments to understand client requirements and deliver high-quality content.

Work Arrangement: Remote solely, with a flexible schedule that allows for a healthy work-life balance

Growth Opportunities:

  • Expanding skills and expertise in B2B content creation
  • Potential full-time employment opportunities with INFUSE
  • Networking and collaboration with industry-leading brands

ASSUMPTION: As a contract role, growth opportunities may be limited compared to full-time positions. However, working with INFUSE can provide valuable experience and exposure to the B2B marketing industry.

🌍 Location & Work Environment

Office Type: Not applicable (Remote role)

Office Location(s): INFUSE has offices in Boca Raton, FL, and London, UK, but this role is remote and can be performed from anywhere in the United States.

Geographic Context:

  • The United States has a diverse range of industries, providing ample opportunities for B2B content writers
  • The remote work arrangement allows for a flexible lifestyle and the ability to work from various locations
  • The EST time zone may require some adjustment for applicants in other time zones

Work Schedule: Full-time (40 hours/week), with a flexible schedule that allows for a healthy work-life balance

ASSUMPTION: Applicants should be comfortable working independently and managing their time effectively in a remote work environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Initial application review
  • Video interview with the hiring manager
  • Test or short project to assess writing skills and understanding of client requirements
  • Final interview with the INFUSE team
  • Offer and onboarding

Key Assessment Areas:

  • Writing skills and attention to detail
  • Understanding of client requirements and ability to adapt to different industries
  • Research skills and ability to create accurate and engaging content
  • Cultural fit and alignment with INFUSE's values

Application Tips:

  • Submit at least two writing samples that demonstrate your writing style and approach
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare for the interview by researching INFUSE and familiarizing yourself with their services and clients
  • Be ready to discuss your approach to B2B content creation and how you ensure accuracy and engagement

ATS Keywords: B2B content, writing skills, research skills, attention to detail, technical writing, client requirements, long-form content, eBooks, white papers, articles, marketing performance, demand generation

ASSUMPTION: INFUSE's hiring process is designed to assess applicants' writing skills, understanding of client requirements, and cultural fit. Applicants should be prepared to demonstrate their abilities through writing samples and interviews.

πŸ› οΈ Tools & Technologies

  • Not specified (Assumed to be standard content creation tools, such as Microsoft Office, Google Docs, or Adobe Creative Suite)

ASSUMPTION: Applicants should be comfortable using standard content creation tools and be willing to learn any proprietary tools or platforms used by INFUSE.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Not specified (Assumed to be standard values for a B2B marketing performance company, such as integrity, collaboration, innovation, and excellence)

Work Style:

  • Independent and self-motivated
  • Collaborative and team-oriented
  • Adaptable and able to work with various client requirements

Self-Assessment Questions:

  • Do you have excellent writing skills and a strong attention to detail?
  • Are you comfortable working independently and managing your time effectively in a remote work environment?
  • Do you have experience creating long-form B2B content and understanding complex terminology?
  • Are you able to adapt to different client requirements and industries?

ASSUMPTION: INFUSE values applicants who are skilled writers, self-motivated, and able to work collaboratively with their team and clients.

⚠️ Potential Challenges

  • Meeting tight deadlines and maintaining high-quality standards for multiple projects
  • Adapting to different client requirements and industries
  • Working in a remote environment with minimal supervision
  • Managing time effectively and maintaining a healthy work-life balance

ASSUMPTION: These challenges can be overcome with strong organizational skills, time management, and a commitment to delivering high-quality work.

πŸ“ˆ Similar Roles Comparison

  • B2B Content Writer vs. B2C Content Writer: B2B content writers focus on creating content for businesses, while B2C content writers create content for consumers. B2B content often requires a deeper understanding of complex terminology and industry-specific details.
  • B2B Content Writer vs. Technical Writer: While both roles involve creating detailed and accurate content, technical writers often focus on creating documentation, manuals, and guides for specific products or services, while B2B content writers create a broader range of content for various industries.
  • B2B Content Writer vs. Marketing Specialist: B2B content writers focus on creating content, while marketing specialists oversee the planning, execution, and analysis of marketing campaigns. B2B content writers may work closely with marketing specialists to ensure their content aligns with campaign goals and objectives.

ASSUMPTION: Each role has its unique aspects, but B2B content writers share many similarities with technical writers and marketing specialists, as they all require strong writing skills, attention to detail, and an understanding of their target audience.

πŸ“ Sample Projects

  • Creating an eBook on the latest trends in B2B marketing for a tech industry client
  • Writing a white paper on the benefits of account-based marketing for a marketing agency client
  • Developing a series of blog posts on the importance of data-driven decision-making for a consulting firm client

ASSUMPTION: These sample projects demonstrate the range of content that a B2B content writer may create and the diverse industries they may work with.

❓ Key Questions to Ask During Interview

  • Can you describe the typical client profile for INFUSE and the industries they work with?
  • How does INFUSE ensure the accuracy and relevance of the content created for clients?
  • What tools and platforms does INFUSE use for content creation and collaboration?
  • How does INFUSE support the professional development and growth of its content writers?
  • What is the typical timeline for completing a long-form B2B content project?

ASSUMPTION: These questions can help applicants better understand the role, the company, and the expectations for the B2B Content Writer position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link: https://job-boards.greenhouse.io/infuse/jobs/4554442005
  • Prepare two writing samples that demonstrate your writing style and approach to B2B content creation
  • Tailor your resume and cover letter to highlight your relevant experience and skills
  • Prepare for the interview by researching INFUSE and familiarizing yourself with their services and clients
  • Follow up with INFUSE one week after submitting your application to inquire about the status of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.