π Core Information
πΉ Job Title: B2B Content Writer (Remote, Contract)
πΉ Company: INFUSE
πΉ Location: Remote
πΉ Job Type: Contract
πΉ Category: Marketing & Communications
πΉ Date Posted: July 30, 2025
πΉ Experience Level: Mid-Senior level
πΉ Remote Status: Fully Remote
π Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Adapting to client requirements and expectations
- Meeting tight deadlines while maintaining high-quality standards
- Collaborating with cross-functional teams to deliver projects
ASSUMPTION: INFUSE is looking for a self-motivated and detail-oriented individual who can work independently and manage their time effectively to meet project deadlines.
π Key Responsibilities
β
Create high-quality, engaging, and informative long-form B2B content
β
Conduct thorough research to ensure content accuracy and relevance
β
Collaborate with designers and other stakeholders to create visually appealing content
β
Adapt writing style and tone to match client brand guidelines and target audience
β
Meet project deadlines and maintain high-quality standards
ASSUMPTION: The ideal candidate will have experience working with various industries and clients, demonstrating flexibility and adaptability in their writing style.
π― Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field
Experience: 2+ years of experience in B2B content writing
Required Skills:
- Excellent writing skills with native-level English (or C1 minimum)
- Strong research skills
- Ability to understand and interpret complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with content management systems (CMS)
ASSUMPTION: INFUSE values candidates with a passion for writing, creativity, and an interest in tech, as these qualities will enable them to create engaging and relevant content for various industries.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 per year (USD) for a full-time equivalent, pro-rated for a contract role. This estimate is based on industry standards for B2B content writers with 2-5 years of experience working remotely.
Benefits:
- Flexible working hours
- Opportunities for professional growth and development
- Collaborative and supportive work environment
Working Hours: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: INFUSE offers competitive compensation and benefits for contract roles, focusing on providing a positive work-life balance and opportunities for professional growth.
π Applicant Insights
π Company Context
Industry: INFUSE operates in the marketing services industry, specializing in B2B demand generation, lead generation, and intent-driven marketing.
Company Size: INFUSE is a mid-sized company with 1,001-5,000 employees, providing ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000 and has since grown into a global leader in B2B demand and revenue marketing performance.
Company Description:
- INFUSE is a global B2B demand and revenue marketing performance company
- The company's demand engine is powered by data, ensuring precision targeting across in-market buyer and account profiles
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's extensive experience and global presence enable them to offer diverse projects and opportunities for professional growth to their content writers.
π Role Analysis
Career Level: Mid-Senior level, with opportunities for growth and advancement within the company
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role
Work Arrangement: Fully remote, with flexible working hours and the ability to work from anywhere
Growth Opportunities:
- Expanding writing skills and expertise across various industries and topics
- Developing leadership and mentoring skills by guiding junior team members
- Advancing to a senior writing or management role within the content team
ASSUMPTION: INFUSE's global presence and diverse client base provide ample opportunities for B2B Content Writers to grow their skills and advance their careers.
π Location & Work Environment
Office Type: Remote, with no physical office requirement
Office Location(s): N/A (fully remote)
Geographic Context:
- INFUSE's remote work arrangement allows employees to work from anywhere, providing flexibility and work-life balance
- The company has offices in Boca Raton, FL, and London, UK, with a global presence in over 75 countries
- INFUSE's diverse client base spans various industries and regions, exposing content writers to a wide range of topics and cultural contexts
Work Schedule: Full-time (40 hours per week) with flexible scheduling
ASSUMPTION: INFUSE's remote work environment fosters a collaborative and inclusive culture, enabling content writers to thrive in a supportive and flexible work setting.
πΌ Interview & Application Insights
Typical Process:
- Initial application review and screening
- Video interview with the hiring manager or interview team
- Writing test or project to assess skills and fit
- Final interview and offer discussion
Key Assessment Areas:
- Writing skills and style
- Research skills and attention to detail
- Adaptability and flexibility in writing for different industries and clients
- Ability to meet deadlines and manage time effectively
- Cultural fit and alignment with INFUSE's values and work environment
Application Tips:
- Highlight relevant experience and accomplishments in your resume, focusing on B2B content writing and any industry-specific experience
- Tailor your cover letter to INFUSE, demonstrating your understanding of the company and its values
- Include at least two writing samples that showcase your writing style and approach
- Prepare for the writing test or project by familiarizing yourself with INFUSE's content guidelines and client requirements
ATS Keywords: B2B content writing, long-form content, eBooks, white papers, articles, research skills, attention to detail, client requirements, project deadlines, collaboration, cross-functional teams
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' skills, fit, and potential, with a focus on finding the best match for the company's culture and client needs.
π οΈ Tools & Technologies
- Content management systems (CMS) such as WordPress, Drupal, or Adobe Experience Manager
- Project management tools like Asana, Trello, or Jira
- Collaboration platforms such as Slack, Microsoft Teams, or Google Workspace
- Writing and editing tools like Grammarly, Hemingway Editor, or Google Docs
ASSUMPTION: INFUSE provides its content writers with access to the necessary tools and technologies to create high-quality content and collaborate effectively with team members.
π Cultural Fit Considerations
Company Values:
- Excellence: INFUSE strives for excellence in all aspects of its work, from content creation to client relationships
- Integrity: The company values honesty, transparency, and ethical behavior in all interactions
- Collaboration: INFUSE fosters a collaborative work environment, encouraging team members to support and learn from one another
Work Style:
- INFUSE values self-motivated and independent workers who can manage their time effectively and meet project deadlines
- The company encourages a solutions-oriented approach, with team members working together to overcome challenges and achieve success
- INFUSE's work environment is agile and proactive, with team members staying up-to-date with industry trends and client needs
Self-Assessment Questions:
- Do you have a passion for writing and a strong attention to detail?
- Are you comfortable working independently and managing your time effectively?
- Can you adapt your writing style and tone to match client brand guidelines and target audience?
- Do you thrive in a collaborative and supportive work environment?
- Are you eager to learn and grow your skills and expertise in B2B content writing?
ASSUMPTION: INFUSE seeks candidates who align with the company's values and work style, demonstrating a strong commitment to excellence, integrity, and collaboration.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to client requirements and expectations quickly
- Working remotely and maintaining productivity without direct supervision
- Keeping up with industry trends and client needs in a fast-paced and dynamic environment
ASSUMPTION: INFUSE's B2B Content Writer role presents unique challenges that require strong organizational skills, adaptability, and a proactive approach to work and client relationships.
π Similar Roles Comparison
- Unlike in-house content writer roles, INFUSE's B2B Content Writer position offers the flexibility to work from anywhere and the opportunity to collaborate with a diverse range of clients and industries
- Compared to freelance content writing, INFUSE provides a more structured work environment, with access to resources, tools, and support from a dedicated team
- INFUSE's B2B Content Writer role offers a clear career path for growth and advancement within the company, with opportunities to develop leadership and mentoring skills
ASSUMPTION: INFUSE's B2B Content Writer role offers unique advantages and challenges compared to similar roles in the industry, with a focus on flexibility, collaboration, and growth opportunities.
π Sample Projects
- Creating an eBook on "The Future of Marketing Automation" for a leading marketing technology company
- Writing a white paper on "The Impact of AI in Customer Success" for a customer success software provider
- Developing a series of blog posts on "Best Practices for B2B Demand Generation" for INFUSE's content marketing efforts
ASSUMPTION: INFUSE's B2B Content Writer role involves a diverse range of projects, enabling writers to develop their skills and expertise across various industries and topics.
β Key Questions to Ask During Interview
- Can you describe the typical workflow for a B2B content project, from research to publication?
- How does INFUSE support its content writers' professional growth and development?
- What are the most challenging aspects of working as a B2B content writer at INFUSE, and how can I best prepare for them?
- How does INFUSE ensure that its content writers maintain a healthy work-life balance while meeting project deadlines?
- What opportunities are there for growth and advancement within the content team at INFUSE?
ASSUMPTION: INFUSE's interview process is designed to assess candidates' skills, fit, and potential, with a focus on finding the best match for the company's culture and client needs.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and accomplishments in B2B content writing
- Include at least two writing samples that showcase your writing style and approach
- Prepare for the writing test or project by familiarizing yourself with INFUSE's content guidelines and client requirements
- Follow up with INFUSE one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.