π Core Information
πΉ Job Title: B2B Content Writer (Remote, Contract)
πΉ Company: INFUSE
πΉ Location: Remote
πΉ Job Type: Contract
πΉ Category: Advertising Services
πΉ Date Posted: April 15, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Remote (EST hours required)
π Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Adapting to client requirements and meeting deadlines
- Working independently and collaboratively as part of a team
- Leveraging excellent writing skills and attention to detail
ASSUMPTION: This role requires a strong ability to understand and interpret complex technical concepts and translate them into engaging, informative content.
π Key Responsibilities
β
Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
β
Conduct thorough research to ensure content accuracy and relevance
β
Collaborate with clients and INFUSE team members to understand project requirements and deliver high-quality work
β
Meet project deadlines and maintain a high standard of quality
β
Continuously learn and adapt to new industries and client needs
ASSUMPTION: This role may require occasional participation in brainstorming sessions or client meetings to better understand project requirements.
π― Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English proficiency (C1 minimum)
- Strong research skills
- Ability to understand and interpret complex technical terminology
- Great attention to detail
- Experience writing for different industries and clients (preferred)
Preferred Skills:
- Technical writing experience
- Familiarity with content management systems (CMS)
- Experience with SEO best practices
ASSUMPTION: While not explicitly stated, having experience with project management tools like Asana, Trello, or Jira could be beneficial for managing client projects and deadlines.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (full-time equivalent, based on industry standards for a contract role with 2-5 years of experience)
Benefits:
- Flexible work schedule
- Opportunities for professional growth and development
- Potential for long-term contract renewal or full-time employment
Working Hours: EST hours required, with flexibility for remote work
ASSUMPTION: The salary range provided is an estimate based on industry standards for contract B2B content writers with 2-5 years of experience. Actual compensation may vary based on factors such as project volume and client requirements.
π Applicant Insights
π Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, brand-to-demand programs, targeted display advertising, content creation, and channel partner campaigns.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000 and has since grown into a global leader in its industry.
Company Description:
- INFUSE is powered by a data-driven demand engine that ensures precision targeting across in-market buyer and account profiles
- The company works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others
- INFUSE demand generation tools and professionals are available in over 75 countries across all time zones
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and extensive client list indicate a strong, stable company with ample opportunities for professional growth.
π Role Analysis
Career Level: This role is suitable for mid-career content writers looking to gain experience in B2B content creation and expand their industry knowledge.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the INFUSE team.
Work Arrangement: This is a remote, contract position with a flexible work schedule, requiring EST hours.
Growth Opportunities:
- Potential for long-term contract renewal or full-time employment
- Opportunities to work on diverse projects across various industries
- Chance to develop technical writing skills and gain experience with new tools and platforms
ASSUMPTION: Given INFUSE's global presence and extensive client list, there may be opportunities for the right candidate to grow within the company or take on additional responsibilities.
π Location & Work Environment
Office Type: Remote (no physical office required)
Office Location(s): Remote work from anywhere
Geographic Context:
- INFUSE has offices in Boca Raton, FL, and London, UK, but this role can be performed remotely from anywhere
- The company works with clients from around the world, providing exposure to diverse industries and cultures
- Remote work offers flexibility and the opportunity to work from a comfortable, distraction-free environment
Work Schedule: EST hours required, with flexibility for remote work
ASSUMPTION: Working remotely requires strong self-motivation, time management, and communication skills to ensure productivity and collaboration with the team.
πΌ Interview & Application Insights
Typical Process:
- Submit your application through the provided link
- Complete a video interview for the hiring manager's review
- Participate in a test or short project to assess your skills and fit for the role
- Attend a live meeting or Zoom interview with the INFUSE team
- Receive an offer and discuss next steps
Key Assessment Areas:
- Writing skills and ability to adapt to client requirements
- Understanding of complex technical terminology
- Research skills and attention to detail
- Cultural fit and alignment with INFUSE's values
Application Tips:
- Submit at least two writing samples that demonstrate your writing style and approach
- Tailor your resume and cover letter to highlight your relevant skills and experience
- Prepare for the interview by researching INFUSE's company culture and values
ATS Keywords: B2B content, long-form content, eBooks, white papers, articles, writing samples, client requirements, deadlines, attention to detail, research skills, technical writing, industry-specific content
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' skills and cultural fit, with a focus on ensuring a good match for both the candidate and the company.
π οΈ Tools & Technologies
- Content management systems (CMS)
- Project management tools (e.g., Asana, Trello, Jira)
- SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
- Research tools (e.g., Google Scholar, industry-specific databases)
ASSUMPTION: The specific tools and technologies required may vary depending on the client and project requirements.
π Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Precision targeting and execution
- Collaboration and teamwork
- Continuous learning and improvement
Work Style:
- Independent and self-motivated
- Proactive and solutions-oriented
- Adaptable and flexible
- Strong communication and collaboration skills
Self-Assessment Questions:
- Do you have a strong ability to understand and interpret complex technical concepts?
- Are you comfortable working independently and meeting deadlines in a remote environment?
- Do you thrive in a collaborative, team-based work environment?
- Are you eager to learn and adapt to new industries and client needs?
ASSUMPTION: INFUSE values candidates who are passionate about writing, creative, interested in tech, and eager to learn and grow within the company.
β οΈ Potential Challenges
- Meeting tight deadlines for long-form content
- Adapting to client requirements and feedback
- Working remotely and maintaining productivity without direct supervision
- Keeping up with industry trends and best practices in B2B content creation
ASSUMPTION: These challenges can be overcome with strong time management, communication, and adaptability skills, as well as a commitment to continuous learning and improvement.
π Similar Roles Comparison
- This role differs from other content writer positions in its focus on long-form B2B content and the requirement to adapt to client requirements
- INFUSE's global presence and extensive client list provide unique opportunities for industry exposure and professional growth
- This role may offer more stability and growth potential than freelance or short-term contract positions
ASSUMPTION: While this role shares similarities with other content writer positions, its focus on B2B content and client adaptation makes it unique within the industry.
π Sample Projects
- Creating an eBook on the latest trends in cybersecurity for a tech company
- Writing a white paper on the benefits of cloud migration for an IT services provider
- Developing a series of blog posts on industry-specific best practices for a marketing agency
ASSUMPTION: These sample projects demonstrate the variety and depth of work required for this role, as well as the need to adapt to client requirements and industry-specific content.
β Key Questions to Ask During Interview
- Can you describe a typical project from start to finish, including client communication and feedback?
- How does INFUSE support the professional growth and development of its content writers?
- What are the most challenging aspects of working remotely for this role, and how does INFUSE help its employees overcome them?
- How does INFUSE ensure the quality and consistency of its content across various industries and clients?
- What are the most important qualities INFUSE looks for in a B2B Content Writer?
ASSUMPTION: Asking these questions can help you better understand the role, the company culture, and the expectations for success in this position.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare two writing samples that showcase your writing style and approach to B2B content creation
- Tailor your resume and cover letter to highlight your relevant skills and experience
- Prepare for the video interview and any follow-up tests or projects by researching INFUSE's company culture and values
- Follow up with INFUSE one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.