π Core Information
πΉ Job Title: B2B Content Writer (Remote, Contract)
πΉ Company: INFUSE
πΉ Location: Remote
πΉ Job Type: Contract
πΉ Category: Marketing & Communications
πΉ Date Posted: April 17, 2025
πΉ Experience Level: Mid-level (2-5 years)
πΉ Remote Status: Fully Remote
π Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Adapting to client requirements and meeting tight deadlines
- Collaborating with cross-functional teams to deliver high-quality work
- Continuously learning and staying updated with industry trends
ASSUMPTION: This role requires a strong focus on research, attention to detail, and the ability to understand complex terminology. Successful candidates will have a proven track record in B2B content writing and be comfortable working independently.
π Key Responsibilities
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Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
β
Conduct thorough research to ensure content accuracy and relevance
β
Collaborate with designers and other stakeholders to create visually appealing content
β
Meet project deadlines and maintain high-quality standards
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Adapt content to suit different industries, clients, and target audiences
ASSUMPTION: This role may require working on multiple projects simultaneously, so strong organizational skills and the ability to manage time effectively are crucial.
π― Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (or C1 minimum)
- Strong research skills
- Great attention to detail
- Ability to understand complex terminology
- Experience writing for different industries and clients (preferred)
Preferred Skills:
- Technical writing experience
- Familiarity with content management systems (CMS)
- Knowledge of SEO best practices
ASSUMPTION: While a degree is preferred, INFUSE values practical experience and proven skills over formal qualifications. Relevant coursework or certifications may be considered equivalent to a degree.
π° Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (full-time equivalent, based on industry standards for a mid-level B2B content writer)
Benefits:
- Flexible work schedule
- Opportunities for professional growth and development
- Potential for long-term contract renewal or full-time employment
Working Hours: 40 hours per week, with flexible scheduling to accommodate different time zones
ASSUMPTION: As this is a contract role, benefits may be limited compared to full-time employment. However, INFUSE offers competitive compensation and opportunities for growth.
π Applicant Insights
π Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, brand-to-demand programs, targeted display advertising, and content creation.
Company Size: INFUSE has 1,001-5,000 employees, providing a large and diverse work environment with ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000 and has since grown into a global leader in its industry.
Company Description:
- INFUSE is powered by a data-driven demand engine that ensures precision targeting across in-market buyer and account profiles
- The company offers omnichannel outreach and exclusive marketing programs to engage prospective buying groups throughout their journey
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and diverse client base offer unique opportunities for content writers to gain experience in various industries and expand their skillsets.
π Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role
Work Arrangement: This is a fully remote, contract role with the potential for long-term renewal or full-time employment
Growth Opportunities:
- Expanding skills and expertise in B2B content creation
- Potential for long-term contract renewal or full-time employment
- Opportunities to work with high-profile clients and gain exposure to diverse industries
ASSUMPTION: INFUSE's focus on data-driven demand generation and global client base provides ample opportunities for content writers to grow professionally and take on new challenges.
π Location & Work Environment
Office Type: INFUSE has offices in Boca Raton, FL, and London, UK, but this role is fully remote
Office Location(s): 2385 NW Executive Center Drive, Suite 100, Boca Raton, FL 33431, US; Salisbury House, 29 Finsbury Circus, London, EC2M 5SQ, GB
Geographic Context:
- INFUSE's global presence allows for collaboration with team members and clients across different time zones
- The company's diverse client base exposes content writers to various industries and topics
- INFUSE's remote work environment offers flexibility and the opportunity to work from anywhere
Work Schedule: 40 hours per week, with flexible scheduling to accommodate different time zones
ASSUMPTION: INFUSE's remote work environment and global presence provide unique opportunities for content writers to gain experience working with diverse teams and clients.
πΌ Interview & Application Insights
Typical Process:
- Initial resume screening
- Video interview with the hiring manager
- Writing test or project submission
- Final interview with the team
Key Assessment Areas:
- Writing skills and style
- Research skills and attention to detail
- Understanding of complex terminology
- Adaptability to different industries and client requirements
Application Tips:
- Highlight relevant experience and achievements in B2B content writing
- Include a well-structured, error-free resume and a compelling cover letter
- Submit at least two writing samples that demonstrate your skills and versatility
- Be prepared to discuss your approach to research, writing, and meeting deadlines
ATS Keywords: B2B content, long-form content, eBooks, white papers, articles, research, attention to detail, complex terminology, client requirements, deadline-driven, remote work
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, adaptability, and ability to work independently. Successful candidates will demonstrate a strong portfolio and excellent communication skills.
π οΈ Tools & Technologies
- Content management systems (CMS) such as WordPress, Drupal, or Adobe Experience Manager
- Project management tools like Asana, Trello, or Jira
- Collaboration platforms such as Slack, Microsoft Teams, or Google Workspace
- SEO tools like SEMrush, Ahrefs, or Moz
ASSUMPTION: INFUSE uses industry-standard tools and technologies to streamline content creation and collaboration processes. Familiarity with these tools is not required but may be an advantage.
π Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Collaboration and teamwork
- Continuous learning and improvement
- Customer-centric approach
- Integrity and accountability
Work Style:
- Independent and self-motivated
- Adaptable and flexible
- Strong communication and collaboration skills
- Results-driven and deadline-focused
- Proactive and solutions-oriented
Self-Assessment Questions:
- Do you thrive in a remote work environment and enjoy working independently?
- Are you comfortable adapting your writing style to suit different industries and client requirements?
- Can you consistently deliver high-quality work under tight deadlines?
- Do you enjoy learning about new topics and industries?
- Are you proactive in seeking feedback and continuously improving your skills?
ASSUMPTION: INFUSE values candidates who are self-motivated, adaptable, and results-driven. Successful candidates will demonstrate a strong work ethic and a commitment to continuous learning and improvement.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to different industries, client requirements, and writing styles
- Working independently and remotely with minimal supervision
- Keeping up with industry trends and staying updated with new topics
ASSUMPTION: INFUSE's fast-paced and dynamic work environment may present challenges, but it also offers opportunities for growth and professional development.
π Similar Roles Comparison
- Unlike traditional in-house or agency roles, this contract position offers flexibility and the opportunity to work with a diverse range of clients and industries
- INFUSE's focus on data-driven demand generation sets it apart from other content marketing agencies
- This role may provide opportunities for long-term contract renewal or full-time employment, depending on performance and INFUSE's business needs
ASSUMPTION: INFUSE's unique business model and global presence offer unique opportunities and challenges compared to traditional content marketing roles.
π Sample Projects
- Creating an eBook on "The Future of B2B Marketing" for a leading industry publication
- Writing a white paper on "Account-Based Marketing Strategies" for a technology company
- Developing a series of blog posts on "The Impact of AI in Marketing" for an AI-focused startup
ASSUMPTION: INFUSE's diverse client base and global presence provide ample opportunities for content writers to work on exciting and challenging projects.
β Key Questions to Ask During Interview
- What are the most common industries and topics that INFUSE's clients request content for?
- How does INFUSE support the professional growth and development of its content writers?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does INFUSE ensure that its content writers have access to the resources and tools they need to succeed?
- What are the most challenging aspects of working as a B2B content writer at INFUSE, and how can I best prepare for them?
ASSUMPTION: INFUSE values candidates who are proactive, curious, and committed to continuous learning and improvement. Asking thoughtful questions during the interview process demonstrates these qualities.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and achievements in B2B content writing
- Submit at least two writing samples that demonstrate your skills and versatility
- Prepare for a video interview with the hiring manager and a writing test or project submission
- Follow up with INFUSE one week after submitting your application to confirm receipt and express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.