📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote Solely
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, whitepapers, and articles across various industries
- Meeting deadlines and delivering high-quality work while adapting to client requirements
- Collaborating with a global team to drive qualified interest and optimize lead-to-revenue performance
- Working with industry-leading brands to create compelling content that resonates with their target audience
ASSUMPTION: This role requires a strong understanding of B2B marketing principles and the ability to quickly grasp complex technical concepts to create engaging and informative content.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, whitepapers, and articles across various industries
✅ Conduct thorough research to ensure the accuracy and relevance of content
✅ Collaborate with the INFUSE team to understand client requirements and create tailored content
✅ Edit and proofread content to ensure it meets INFUSE's high-quality standards
✅ Stay up-to-date with industry trends and best practices to continuously improve content
ASSUMPTION: The successful candidate will be comfortable working independently and managing their own time effectively to meet deadlines.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English proficiency (C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with B2B marketing principles
ASSUMPTION: Candidates with a background in journalism, marketing, or a related field may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (full-time equivalent, based on industry standards for a contract role)
Benefits:
- Opportunity to work with a global team and collaborate with industry-leading brands
- Flexible work schedule with the ability to work from anywhere
- Potential for career growth and development within the INFUSE organization
Working Hours: Full-time equivalent hours (approximately 40 hours per week), with the flexibility to work EST hours
ASSUMPTION: The salary range provided is an estimate based on industry standards for a contract role with similar responsibilities. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the B2B demand and revenue marketing performance industry, working with clients across various sectors to drive qualified interest and optimize lead-to-revenue performance.
Company Size: INFUSE is a mid-sized company with 1,001-5,000 employees, providing a collaborative and dynamic work environment.
Founded: INFUSE was founded and has since grown to become a global leader in its industry, with offices in Boca Raton, FL, and London, UK.
Company Description:
- INFUSE is a global B2B demand and revenue marketing performance company, powered by data and AI-driven demand engine
- The company offers a range of services, including demand generation and activation, brand-to-demand programs, targeted display advertising, content creation and optimization, and channel partner campaigns
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and work with industry-leading brands provide unique opportunities for candidates to gain experience and grow within the company.
📊 Role Analysis
Career Level: This role is suitable for early to mid-career professionals with 2-5 years of experience in B2B content creation or a related field.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the INFUSE organization.
Work Arrangement: This is a remote, contract role with the flexibility to work EST hours. Candidates should be comfortable working independently and managing their own time effectively.
Growth Opportunities:
- Potential for career growth and development within the INFUSE organization
- Opportunity to work with a global team and collaborate with industry-leading brands
- Chance to gain experience in various industries and client environments
ASSUMPTION: INFUSE's global presence and work with industry-leading brands provide unique opportunities for candidates to gain experience and grow within the company.
🌍 Location & Work Environment
Office Type: Remote (no physical office required)
Office Location(s): Remote (candidates can work from anywhere)
Geographic Context:
- INFUSE has offices in Boca Raton, FL, and London, UK, but this role can be performed remotely from anywhere
- The company works with clients across various industries and sectors, providing a diverse and dynamic work environment
- INFUSE's global presence allows for collaboration with team members and clients from around the world
Work Schedule: Full-time equivalent hours (approximately 40 hours per week), with the flexibility to work EST hours
ASSUMPTION: The remote work arrangement for this role provides candidates with the flexibility to work from anywhere and balance their personal and professional responsibilities.
💼 Interview & Application Insights
Typical Process:
- Initial application review and screening
- Video interview with the hiring manager or interview team
- Short project or test to assess the candidate's skills and fit for the role
- Final interview with the INFUSE team to discuss the offer and next steps
Key Assessment Areas:
- Writing skills and ability to create engaging B2B content
- Research skills and ability to understand complex terminology
- Attention to detail and ability to meet deadlines
- Cultural fit and alignment with INFUSE's values and work style
Application Tips:
- Submit at least two writing samples that demonstrate your writing style and approach
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Be prepared to discuss your experience with B2B content creation and your understanding of B2B marketing principles
ATS Keywords: B2B content creation, long-form content, eBooks, whitepapers, articles, research skills, attention to detail, B2B marketing principles, contract role, remote work
ASSUMPTION: INFUSE's hiring process is designed to assess the candidate's skills and fit for the role, with a focus on cultural fit and alignment with the company's values and work style.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Content management systems (CMS)
- Project management tools (e.g., Asana, Trello, Jira)
- Communication and collaboration platforms (e.g., Slack, Microsoft Teams)
ASSUMPTION: The successful candidate will be comfortable using common productivity and project management tools to collaborate with the INFUSE team and manage their own workload effectively.
👔 Cultural Fit Considerations
Company Values:
- Excellence: INFUSE strives to deliver high-quality work and exceed client expectations
- Integrity: INFUSE is committed to acting with honesty and transparency in all aspects of its business
- Collaboration: INFUSE fosters a collaborative work environment where team members support and learn from one another
- Innovation: INFUSE encourages creativity and continuous improvement to drive success
Work Style:
- INFUSE values independent workers who can manage their own time effectively and meet deadlines
- The company encourages agility and proactivity, with a focus on solutions-oriented thinking
- INFUSE fosters a team-oriented culture where everyone's contributions are valued and appreciated
Self-Assessment Questions:
- Do you have a passion for writing and a strong attention to detail?
- Are you comfortable working independently and managing your own time effectively?
- Do you have a creative approach to problem-solving and a solutions-oriented mindset?
- Are you comfortable working in a global, collaborative environment with team members and clients from around the world?
ASSUMPTION: INFUSE's company values and work style provide a framework for candidates to assess their fit with the organization and determine if they would be a good fit for the B2B Content Writer role.
⚠️ Potential Challenges
- The remote work arrangement may require strong self-motivation and time management skills
- The role may involve working with complex technical concepts and terminology, which can be challenging for candidates without relevant experience
- The fast-paced and dynamic nature of B2B marketing may require candidates to adapt quickly to new situations and priorities
- The global presence of INFUSE's client base may require candidates to work with team members and clients across different time zones
ASSUMPTION: The successful candidate will be comfortable working independently and managing their own time effectively, with strong self-motivation and adaptability to thrive in a remote, dynamic work environment.
📈 Similar Roles Comparison
- B2B Content Writer vs. B2C Content Writer: B2B Content Writer focuses on creating content for businesses, while B2C Content Writer creates content for consumers
- B2B Content Writer vs. Technical Writer: B2B Content Writer creates content for a general business audience, while Technical Writer creates content for a technical audience with specialized knowledge
- B2B Content Writer vs. Marketing Specialist: B2B Content Writer focuses on creating content, while Marketing Specialist is responsible for developing and executing marketing strategies and campaigns
ASSUMPTION: The B2B Content Writer role is unique in its focus on creating engaging and informative content for a business audience, with a strong emphasis on research, attention to detail, and understanding of complex terminology.
📝 Sample Projects
- Creating an eBook on the latest trends in B2B marketing for a major technology company
- Writing a whitepaper on the benefits of account-based marketing for a leading marketing automation platform
- Developing a series of blog posts on the importance of data-driven decision-making for a global consulting firm
ASSUMPTION: The successful candidate will have experience creating long-form B2B content and be comfortable working with complex technical concepts and terminology.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for a B2B content project, from research to publication?
- How does INFUSE ensure the quality and accuracy of the content it creates for clients?
- What opportunities are there for growth and development within the INFUSE organization?
- How does INFUSE support its team members in balancing their personal and professional responsibilities in a remote work environment?
- Can you provide an example of a successful B2B content project that INFUSE has worked on, and what made it successful?
ASSUMPTION: INFUSE's hiring process is designed to assess the candidate's skills and fit for the role, with a focus on cultural fit and alignment with the company's values and work style.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a tailored resume and cover letter that highlight your relevant experience and skills for this role
- Submit at least two writing samples that demonstrate your writing style and approach
- Be prepared to discuss your experience with B2B content creation and your understanding of B2B marketing principles
- Follow up with INFUSE one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
