📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Marketing & Communications
🔹 Date Posted: April 15, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (EST hours required)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Adapting to client requirements and meeting deadlines
- Working independently and collaboratively with the INFUSE team
- Proactively seeking opportunities to improve and learn
ASSUMPTION: This role requires a strong writer with a proven track record in B2B content creation, excellent research skills, and the ability to understand complex terminology. The ideal candidate will be passionate, creative, organized, and solutions-oriented.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Adapt content to meet client requirements and expectations
✅ Meet project deadlines and maintain high-quality standards
✅ Collaborate with the INFUSE team to ensure content aligns with brand guidelines and marketing objectives
✅ Conduct research to ensure content is accurate, up-to-date, and valuable to the target audience
ASSUMPTION: The role may involve occasional technical writing, so experience in this area is preferred but not required.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (or C1 minimum)
- Strong research skills
- Great attention to detail
- Ability to understand and adapt to client requirements
- Proficient in using content management systems (CMS) and other relevant tools
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with SEO best practices
ASSUMPTION: While not explicitly stated, proficiency in using project management tools such as Asana, Trello, or Jira would be beneficial for managing multiple projects and deadlines.
💰 Compensation & Benefits
Salary Range: $50,000 - $70,000 USD per year (full-time equivalent, based on industry standards for contract roles)
Benefits:
- Flexible work schedule
- Opportunities for professional growth and development
- Working with a global team and prominent clients
Working Hours: EST hours required (exact schedule may vary based on project needs and client time zones)
ASSUMPTION: As this is a contract role, benefits may be limited compared to full-time positions. However, INFUSE offers competitive compensation and opportunities for professional development.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, brand-to-demand programs, targeted display advertising, content creation, and channel partner campaigns.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000 and has since grown into a global leader in its industry.
Company Description:
- INFUSE is powered by a demand engine that uses first-party buying groups, deep intent signals, and exclusive competitor and market intelligence insights to drive qualified interest.
- The company offers omnichannel outreach and exclusive marketing programs to engage prospective buying groups throughout their journey.
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others.
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's global presence and extensive client list offer applicants the opportunity to work on diverse projects and gain exposure to various industries.
📊 Role Analysis
Career Level: This role is suitable for mid-career content writers looking to gain experience in B2B content creation and potentially move into more senior or specialized roles within the industry.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the INFUSE marketing team.
Work Arrangement: This is a remote, contract position with a flexible work schedule. Applicants should be comfortable working independently and managing their own time.
Growth Opportunities:
- Developing expertise in specific industries or content formats
- Taking on more responsibility for project management or team leadership
- Transitioning into related roles such as content strategy, content marketing, or technical writing
ASSUMPTION: As a contract role, long-term career growth within INFUSE may be limited. However, this position offers valuable experience and the opportunity to work with prominent clients, which can be beneficial for future career prospects.
🌍 Location & Work Environment
Office Type: INFUSE has offices in Boca Raton, FL, and London, UK. However, this role is remote and can be performed from anywhere within the United States.
Office Location(s): 2385 NW Executive Center Drive, Suite 100, Boca Raton, FL 33431, US; Salisbury House, 29 Finsbury Circus, London, EC2M 5SQ, GB
Geographic Context:
- The United States has a diverse range of industries and markets, providing ample opportunities for B2B content writers.
- Working remotely allows for a flexible work-life balance and the ability to work from various locations.
- EST hours are required for this role, which may impact work-life balance for applicants in certain time zones.
Work Schedule: Applicants should be available to work during EST business hours and be prepared to adjust their schedule based on project needs and client time zones.
ASSUMPTION: While INFUSE is headquartered in the United States, its global presence and diverse client base may require occasional collaboration with international teams or working on projects outside of standard business hours.
💼 Interview & Application Insights
Typical Process:
- Submit application and writing samples
- Complete a video interview or test project
- Interview with the hiring manager or interview team
- Receive offer and discuss details
Key Assessment Areas:
- Writing skills and style
- Research skills and ability to understand complex terminology
- Adaptability to client requirements
- Time management and organization
- Cultural fit and alignment with INFUSE values
Application Tips:
- Submit at least two writing samples that demonstrate your ability to create high-quality B2B content
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Be prepared to discuss your writing process, research methods, and how you adapt to client requirements
ATS Keywords: B2B content, writing samples, long-form content, eBooks, white papers, articles, client requirements, research skills, attention to detail, technical writing
ASSUMPTION: INFUSE's hiring process is designed to assess candidates' writing skills, adaptability, and cultural fit. Applicants should be prepared to provide examples of their work and discuss their approach to B2B content creation.
🛠️ Tools & Technologies
- Content management systems (CMS)
- Project management tools (e.g., Asana, Trello, Jira)
- Research tools (e.g., Google Scholar, industry-specific databases)
- Collaboration tools (e.g., Google Drive, Microsoft Office)
ASSUMPTION: INFUSE may provide training or resources to help new hires become familiar with their specific tools and technologies.
👔 Cultural Fit Considerations
Company Values:
- Excellence: INFUSE strives to deliver high-quality work and exceed client expectations
- Data-driven: INFUSE uses data and insights to inform its strategies and drive results
- Collaboration: INFUSE fosters a collaborative work environment and encourages team members to support one another
Work Style:
- INFUSE values independent workers who can manage their own time and prioritize tasks effectively
- The company encourages proactivity and solutions-oriented thinking
- INFUSE offers opportunities for professional growth and development
Self-Assessment Questions:
- Do I have a proven track record of creating high-quality B2B content?
- Am I comfortable working independently and managing my own time?
- Do I have strong research skills and the ability to understand complex terminology?
- Am I proactive, solutions-oriented, and comfortable working in a collaborative environment?
ASSUMPTION: INFUSE values candidates who are passionate about writing, creative, and eager to learn. Applicants should be able to demonstrate their alignment with INFUSE values and work style during the interview process.
⚠️ Potential Challenges
- Meeting tight deadlines and maintaining high-quality standards while balancing multiple projects
- Adapting to client requirements and expectations, which may vary significantly between projects
- Working remotely and managing time zones, which may impact work-life balance
- Occasional technical writing, which may require learning new tools or technologies
ASSUMPTION: These challenges can be mitigated by strong time management skills, adaptability, and effective communication with the INFUSE team and clients.
📈 Similar Roles Comparison
- B2B Content Writer (Remote, Contract) at INFUSE vs. In-house B2B Content Writer: Remote work offers flexibility and the opportunity to work with diverse clients, but may lack the stability and long-term growth prospects of an in-house role.
- B2B Content Writer (Remote, Contract) at INFUSE vs. Freelance B2B Content Writer: INFUSE offers more structured projects and support, but freelancing provides more control over workload and client selection.
- B2B Content Writer (Remote, Contract) at INFUSE vs. Technical Writer: INFUSE's role focuses more on creating engaging, high-quality content for various industries, while technical writing involves documenting complex processes or products with precise accuracy.
ASSUMPTION: Applicants should consider their career goals, work-life balance preferences, and industry-specific opportunities when comparing similar roles.
📝 Sample Projects
- Creating an eBook on "The Future of B2B Marketing" for a major tech client
- Writing a white paper on "Cybersecurity Trends in 2025" for an industry-leading cybersecurity company
- Developing a series of blog posts on "Account-Based Marketing Strategies" for a marketing software provider
ASSUMPTION: INFUSE works with prominent clients across various industries, offering applicants the opportunity to work on diverse and challenging projects.
❓ Key Questions to Ask During Interview
- What are the most common challenges faced by B2B Content Writers at INFUSE, and how can I best prepare to address them?
- How does INFUSE support the professional growth and development of its content writers?
- What are the typical project timelines and deadlines for B2B Content Writers at INFUSE?
- How does INFUSE ensure that its content aligns with brand guidelines and marketing objectives?
- What are the most important qualities INFUSE looks for in a B2B Content Writer?
ASSUMPTION: Applicants should use the interview process to gather information about INFUSE's work environment, expectations, and opportunities for growth, as well as to demonstrate their qualifications and cultural fit.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Prepare a tailored resume and cover letter highlighting your relevant experience and skills
- Submit at least two writing samples that demonstrate your ability to create high-quality B2B content
- Prepare for a video interview or test project, focusing on your writing skills, research methods, and adaptability to client requirements
- Follow up with INFUSE after submitting your application, expressing your interest in the role and inquiring about next steps in the hiring process
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
