📌 Core Information
🔹 Job Title: B2B Content Writer (Remote, Contract)
🔹 Company: INFUSE
🔹 Location: Remote
🔹 Job Type: Contract
🔹 Category: Advertising Services
🔹 Date Posted: April 17, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (Solely)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles across various industries
- Meeting deadlines and delivering high-quality work while adapting to client requirements
- Collaborating with a global team to drive demand and revenue marketing performance
- Leveraging AI-driven demand engine for precision targeting and omnichannel outreach
ASSUMPTION: This role requires a strong understanding of B2B content creation and the ability to quickly grasp complex topics. Familiarity with marketing performance metrics is a plus.
📋 Key Responsibilities
✅ Create long-form content such as eBooks, white papers, and articles tailored to B2B audiences
✅ Conduct research to ensure content accuracy and relevance
✅ Collaborate with the INFUSE team to understand client requirements and deliver content that meets their needs
✅ Meet deadlines and maintain high-quality standards throughout the content creation process
✅ Adapt content to various industries and client preferences
ASSUMPTION: This role may require working on multiple projects simultaneously, so strong organizational skills and the ability to manage time effectively are crucial.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills in native-level English (C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Proven ability to meet deadlines
Preferred Skills:
- Technical writing experience
- Experience writing for different industries and clients
- Familiarity with marketing performance metrics
ASSUMPTION: While not explicitly stated, proficiency in using content management systems and collaboration tools is likely expected for this role.
💰 Compensation & Benefits
Salary Range: $40,000 - $60,000 USD per year (Estimated, based on experience level and industry standards for contract B2B content writers)
Benefits:
- Opportunity to work with a global team and industry-leading brands
- Flexible work schedule
- Potential for career growth within the INFUSE organization
Working Hours: Full-time (40 hours per week, with flexibility for remote work)
ASSUMPTION: As a contract role, benefits may be limited compared to full-time employees. However, the salary range is competitive for contract B2B content writers.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE operates in the Advertising Services industry, focusing on B2B demand and revenue marketing performance. The market is competitive and dynamic, with a strong emphasis on data-driven strategies.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with ample opportunities for collaboration and growth.
Founded: INFUSE was founded in 2000, with over two decades of experience in the industry.
Company Description:
- INFUSE is a global B2B demand and revenue marketing performance company
- The company's demand engine is powered by data, ensuring precision targeting and qualified interest
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, and Palo Alto Networks
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's focus on data-driven strategies and global reach makes it an attractive option for B2B content writers looking to work with a diverse range of clients.
📊 Role Analysis
Career Level: This role is suitable for mid-career content writers with 2-5 years of experience in B2B content creation.
Reporting Structure: The B2B Content Writer will likely report to the Content Manager or a similar role within the INFUSE organization.
Work Arrangement: This role is remote solely, offering flexibility and the opportunity to work from anywhere with a stable internet connection.
Growth Opportunities:
- Expanding skills in technical writing and industry-specific content creation
- Advancing to a senior content writer or content management role within INFUSE
- Gaining experience working with a global team and industry-leading brands
ASSUMPTION: As a contract role, growth opportunities may be limited compared to full-time positions. However, the experience gained working with INFUSE can be valuable for career progression.
🌍 Location & Work Environment
Office Type: Remote (No physical office required)
Office Location(s): Not applicable (Remote)
Geographic Context:
- Remote work allows for flexibility in location, with the ability to work from anywhere with a stable internet connection
- INFUSE has offices in Boca Raton, FL, and London, UK, providing opportunities for in-person collaboration when needed
- The company works with clients globally, exposing content writers to diverse industries and cultures
Work Schedule: Full-time (40 hours per week), with flexibility for remote work
ASSUMPTION: The remote work environment requires strong self-motivation, time management, and communication skills to ensure productivity and collaboration with the global team.
💼 Interview & Application Insights
Typical Process:
- Submit application through the provided link
- Complete a video interview for the review of the hiring manager
- Participate in a test or short project to assess writing skills and adaptability
- Interview with the hiring manager and/or interview team
- Receive an offer and discuss details
Key Assessment Areas:
- Writing skills and ability to create engaging B2B content
- Research skills and ability to understand complex topics
- Adaptability and ability to meet client requirements
- Communication skills and ability to work effectively in a remote team
Application Tips:
- Highlight relevant experience and accomplishments in B2B content creation
- Include a well-structured resume that emphasizes writing skills and relevant experience
- Submit at least two writing samples that demonstrate your writing style and approach
- Tailor your application to emphasize your fit for INFUSE's global and data-driven approach
ATS Keywords: B2B content, long-form content, eBooks, white papers, articles, research, client requirements, deadlines, high-quality work, adaptability, global team, data-driven strategies
ASSUMPTION: INFUSE's hiring process is designed to assess writing skills, adaptability, and cultural fit, with a focus on ensuring that candidates can meet the demands of a global and data-driven organization.
🛠️ Tools & Technologies
- Content management systems (e.g., WordPress, Drupal, or similar)
- Collaboration tools (e.g., Slack, Microsoft Teams, or similar)
- Project management tools (e.g., Asana, Trello, or similar)
- Writing and editing tools (e.g., Google Docs, Microsoft Word, or similar)
ASSUMPTION: INFUSE may provide specific tools and technologies for content creation and collaboration, and candidates should be prepared to learn and adapt to new platforms as needed.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Global collaboration
- Continuous learning and improvement
- Customer-centric approach
Work Style:
- Self-motivated and results-driven
- Adaptable and able to work in a dynamic environment
- Strong communication and collaboration skills
- Attention to detail and commitment to high-quality work
Self-Assessment Questions:
- Do you thrive in a remote work environment and have strong self-motivation?
- Are you comfortable working with a global team and adapting to diverse client requirements?
- Do you have a strong attention to detail and commitment to delivering high-quality work?
ASSUMPTION: INFUSE values candidates who are self-motivated, adaptable, and committed to delivering high-quality work in a global and data-driven environment.
⚠️ Potential Challenges
- Meeting tight deadlines and maintaining high-quality standards in a fast-paced, global environment
- Adapting to diverse client requirements and industry-specific content creation
- Working effectively in a remote team and managing time zones
- Keeping up with industry trends and continuous learning opportunities
ASSUMPTION: These challenges are inherent to working in a global B2B content creation role and require strong time management, adaptability, and a commitment to continuous learning.
📈 Similar Roles Comparison
- B2B Content Writer (Remote, Contract) vs. In-house B2B Content Writer: Remote contract roles may offer more flexibility but less job security and benefits compared to in-house positions
- B2B Content Writer (Remote, Contract) vs. Freelance B2B Content Writer: Remote contract roles may provide more stability and structure compared to freelance work, with the added benefit of working with a global team and industry-leading brands
- B2B Content Writer (Remote, Contract) vs. B2C Content Writer: B2B content creation requires a strong understanding of complex topics and a focus on driving demand and revenue marketing performance, while B2C content creation may be more focused on brand awareness and engagement
ASSUMPTION: The B2B Content Writer (Remote, Contract) role at INFUSE offers a unique blend of flexibility, global exposure, and the opportunity to work with industry-leading brands, setting it apart from similar roles in the market.
📝 Sample Projects
- Creating an eBook on "The Future of B2B Demand Generation" for a global technology company
- Writing a white paper on "Account-Based Demand Generation Strategies" for a marketing performance agency
- Developing a series of articles on "Intent-Driven Marketing" for a B2B marketing platform
ASSUMPTION: These sample projects demonstrate the range of content creation opportunities available to B2B content writers at INFUSE, from long-form assets to shorter articles and thought leadership pieces.
❓ Key Questions to Ask During Interview
- Can you describe the typical content creation process and how it aligns with INFUSE's data-driven approach?
- How does INFUSE support the professional development of its content writers?
- What are the most challenging aspects of working in a remote, global team, and how does INFUSE address them?
- How does INFUSE measure the success of its B2B content creation efforts, and how can I contribute to improving these metrics?
- What opportunities are there for growth and advancement within the INFUSE organization for a B2B content writer?
ASSUMPTION: These interview questions are designed to assess INFUSE's approach to B2B content creation, professional development, and career growth opportunities within the organization.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and accomplishments in B2B content creation
- Submit at least two writing samples that demonstrate your writing style and approach
- Prepare for a video interview and potential test or short project to assess your writing skills and adaptability
- Follow up with INFUSE after one week if you have not heard back, and be prepared to interview with the hiring manager and/or interview team
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
