📌 Core Information
🔹 Job Title: B2B Content Writer (Remote within LATAM region, Contract)
🔹 Company: INFUSE North America
🔹 Location: Remote (LATAM region)
🔹 Job Type: Contract
🔹 Category: Marketing & Communications
🔹 Date Posted: July 2, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote (LATAM region)
🚀 Job Overview
Key aspects of this role include:
- Creating long-form B2B content such as eBooks, white papers, and articles
- Adapting to client requirements and expectations
- Meeting deadlines and delivering high-quality work
- Working independently and collaboratively as part of a team
ASSUMPTION: This role requires a strong focus on research, attention to detail, and the ability to understand complex terminology across various industries.
📋 Key Responsibilities
✅ Create long-form B2B content such as eBooks, white papers, guides, infographics, and articles
✅ Adapt content to meet client requirements and expectations
✅ Meet project deadlines and maintain high-quality standards
✅ Collaborate with the team to ensure content aligns with INFUSE's brand and quality guidelines
✅ Conduct research to ensure content is accurate, up-to-date, and valuable to the target audience
ASSUMPTION: The role may involve occasional revisions based on client feedback or changes in market trends.
🎯 Required Qualifications
Education: Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience)
Experience: 2+ years of experience writing B2B content
Required Skills:
- Excellent writing skills with native-level English (C1 minimum)
- Strong research skills
- Ability to understand complex terminology
- Great attention to detail
- Proven experience writing for different industries and clients (preferred)
Preferred Skills:
- Technical writing experience
- Familiarity with content management systems (CMS)
- Experience with SEO best practices
ASSUMPTION: While not explicitly stated, proficiency in Spanish may be beneficial for working within the LATAM region.
💰 Compensation & Benefits
Salary Range: $35,000 - $50,000 USD per year (full-time equivalent, based on industry standards for contract roles)
Benefits:
- Flexible work arrangement
- Opportunities for professional growth and development
- Collaborative and supportive team environment
Working Hours: Full-time equivalent (40 hours/week), with flexible hours and a focus on deliverables
ASSUMPTION: As a contract role, benefits may be limited compared to full-time positions. Salary range is estimated based on industry standards for contract B2B content writers with 2-5 years of experience.
📌 Applicant Insights
🔍 Company Context
Industry: INFUSE is a global B2B demand and revenue marketing performance company, specializing in demand generation, lead validation, and intent-driven marketing.
Company Size: INFUSE has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: INFUSE was founded in [Year], with a focus on delivering demand excellence through data-driven strategies and AI-driven demand engines.
Company Description:
- INFUSE is powered by a demand engine that uses first-party buying groups, deep intent signals, and exclusive competitor and market intelligence insights to ensure precision targeting.
- The company offers omnichannel outreach and exclusive marketing programs to engage prospective buying groups throughout their journey.
- INFUSE works with industry-leading brands such as VMware, ServiceNow, Google, AWS, Microsoft, Palo Alto Networks, and many others.
Company Specialties:
- B2B Demand Generation
- B2B Lead Generation
- Content Syndication
- Content Marketing
- Account-Based Demand Generation
- Predictive Demand Generation
- Lead Validation
- Performance Marketing
- Lead Nurturing
- Intent-Driven Marketing
Company Website: http://www.infuse.com/
ASSUMPTION: INFUSE's focus on data-driven strategies and AI-driven demand engines may require applicants to have a basic understanding of data analysis and marketing trends.
📊 Role Analysis
Career Level: This role is suitable for mid-career professionals with 2-5 years of experience in B2B content writing.
Reporting Structure: The B2B Content Writer will report directly to the Content Manager or a similar role within the marketing department.
Work Arrangement: This is a remote, contract role within the LATAM region, with flexible hours and a focus on deliverables.
Growth Opportunities:
- Expanding skills and expertise in B2B content creation across various industries
- Potential full-time employment opportunities based on performance and company needs
- Collaborating with a global team and working on international projects
ASSUMPTION: As a contract role, growth opportunities may be limited compared to full-time positions. However, strong performance may lead to full-time employment offers.
🌍 Location & Work Environment
Office Type: Remote (LATAM region)
Office Location(s): N/A (remote work)
Geographic Context:
- The LATAM region includes Latin America and the Caribbean, with diverse cultures, time zones, and work environments.
- Applicants should be comfortable working remotely and managing their time effectively in a virtual setting.
- Strong communication skills and the ability to collaborate with team members across different time zones are essential.
Work Schedule: Full-time equivalent (40 hours/week), with flexible hours and a focus on deliverables
ASSUMPTION: Applicants should be comfortable working independently and managing their time effectively in a remote, contract role.
💼 Interview & Application Insights
Typical Process:
- Initial application review
- Video interview with the hiring manager
- Writing test or project
- Final interview with the team
- Offer and onboarding
Key Assessment Areas:
- Writing skills and style
- Understanding of B2B content and industry trends
- Adaptability to client requirements and expectations
- Time management and organizational skills
- Cultural fit and team dynamics
Application Tips:
- Submit at least two writing samples that demonstrate your writing style and approach
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare for the writing test or project by researching the company and its target audience
- Follow up after the interview to express your interest in the role and ask any remaining questions
ATS Keywords: B2B content, writing skills, English proficiency, research skills, attention to detail, client requirements, deadline management, team collaboration, marketing trends, data-driven strategies, AI-driven demand engines
ASSUMPTION: INFUSE's hiring process is designed to assess applicants' skills and cultural fit, with a focus on writing samples, interviews, and writing tests or projects.
🛠️ Tools & Technologies
- Content management systems (CMS)
- SEO tools (e.g., SEMrush, Ahrefs, Google Search Console)
- Project management tools (e.g., Asana, Trello, Jira)
- Collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: Applicants should be comfortable using various tools and technologies to manage projects, collaborate with team members, and optimize content for search engines.
👔 Cultural Fit Considerations
Company Values:
- Data-driven decision making
- Collaboration and teamwork
- Continuous learning and improvement
- Customer-centric approach
- Integrity and accountability
Work Style:
- Independent and self-motivated
- Adaptable and flexible
- Strong communication and collaboration skills
- Results-driven and focused on deliverables
- Comfortable working in a global, virtual team environment
Self-Assessment Questions:
- Do you have a proven track record of writing high-quality B2B content?
- Are you comfortable working independently and managing your time effectively in a remote setting?
- Do you thrive in a collaborative, team-based environment and enjoy working with diverse stakeholders?
- Are you committed to continuous learning and professional development?
ASSUMPTION: INFUSE values data-driven decision making, collaboration, and a customer-centric approach, with a strong focus on integrity and accountability. Applicants should be comfortable working independently and collaborating with a global, virtual team.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to client requirements and expectations
- Working effectively in a remote, contract role with limited supervision
- Keeping up with industry trends and market changes
ASSUMPTION: As a contract role, the B2B Content Writer may face challenges related to time management, adaptability, and limited resources for professional development.
📈 Similar Roles Comparison
- Compared to full-time, in-house content writer roles, this contract position may offer less job security and benefits but provides more flexibility and potential for diverse project exposure
- B2B content writing roles can vary significantly by industry, target audience, and client requirements, requiring applicants to be adaptable and versatile
- This role may serve as a stepping stone to full-time employment opportunities or provide valuable experience for those interested in freelance or contract work
ASSUMPTION: Applicants should consider the trade-offs between job security, benefits, and flexibility when comparing this contract role to full-time, in-house content writer positions.
📝 Sample Projects
- Creating an eBook on "The Future of B2B Marketing: Trends and Predictions" for a leading marketing technology company
- Developing a white paper on "The Impact of AI in Cybersecurity" for a cybersecurity software provider
- Writing a series of blog posts on "Best Practices for B2B Demand Generation" for a global B2B marketing agency
ASSUMPTION: Sample projects should demonstrate the applicant's ability to research, analyze, and communicate complex information in a clear and engaging manner, tailored to the target audience and client requirements.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow and project management processes for content creation within the team?
- How does INFUSE ensure that content aligns with the company's brand and quality guidelines?
- What opportunities are there for professional growth and development within the role and the company?
- How does INFUSE support its contract employees in terms of resources, training, and career advancement?
- Can you provide examples of successful B2B content projects that INFUSE has worked on, and what made them successful?
ASSUMPTION: Applicants should ask thoughtful, informed questions that demonstrate their interest in the role and the company, while also addressing any remaining concerns or uncertainties.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the INFUSE job portal
- Prepare a tailored resume and cover letter that highlight your relevant skills and experiences
- Submit at least two writing samples that demonstrate your writing style and approach
- Prepare for the writing test or project by researching the company and its target audience
- Follow up after the interview to express your interest in the role and ask any remaining questions
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
