🔹 Job Title: B2B Marketing Analyst, Regional B2B Marketing, AP Hub
🔹 Company: Visa
🔹 Location: Singapore, Singapore
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 19, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: Hybrid
Key aspects of this role include:
ASSUMPTION: This role requires a high level of collaboration and data-driven decision making to align marketing efforts with sales goals and drive business growth.
✅ Collaborate with product, product marketing, and sales teams to design, develop, and deploy compelling, solution-centric sales assets
✅ Manage leads generated from in-bound and out-bound marketing activities that support Sales Plays
✅ Track, analyze, and report on the usage, effectiveness, and impact of sales assets and generated leads
✅ Establish strong working relationships with sales and commercialization teams to deeply understand their needs, challenges, and objectives
✅ Facilitate ongoing communication and collaboration between B2B marketing and sales teams to ensure alignment and drive towards shared sales and marketing goals
ASSUMPTION: This role requires a strong understanding of B2B marketing dynamics, analytical expertise, and a collaborative spirit to succeed.
Education: Bachelor's degree required
Experience: Minimum 5 years progressively responsible business experience in Marketing or Product Management/Marketing
Required Skills:
Preferred Skills:
ASSUMPTION: Candidates with experience in developing and managing partner programs may have an advantage in this role.
Salary Range: Industry standard for a Marketing Analyst role with 5-10 years of experience in Singapore is SGD 80,000 - 120,000 per annum. Visa is known for offering competitive compensation packages.
Benefits:
Working Hours: Full-time position with a hybrid work arrangement. Expectation of days in office will be confirmed by your Hiring Manager.
ASSUMPTION: Salary range is based on industry standards and may vary depending on the candidate's experience and qualifications.
Industry: Visa is a global leader in digital payments, facilitating transactions between consumers, merchants, financial institutions, and government entities across more than 200 countries and territories.
Company Size: Visa has over 27,500 employees worldwide, providing a large and diverse work environment.
Founded: Visa was founded in 1958 and has since grown into a global payments technology company.
Company Description:
Company Specialties:
Company Website: Visa Careers
ASSUMPTION: Visa's large size and global presence offer applicants numerous opportunities for career growth and development.
Career Level: This role is at the mid-level of the marketing career path, requiring a balance of strategic thinking and tactical execution.
Reporting Structure: The B2B Marketing Analyst will report to the Head of B2B Marketing and work closely with sales, product, and product marketing teams.
Work Arrangement: This is a hybrid position, with an expectation of days in office confirmed by the Hiring Manager.
Growth Opportunities:
ASSUMPTION: Successful candidates in this role may have opportunities to grow within Visa's marketing organization or explore other areas of the business.
Office Type: Visa's Singapore office is a modern, collaborative workspace designed to foster innovation and creativity.
Office Location(s): 900 Metro Center Blvd, Foster City, California, US; 12301 Research Blvd, Austin, TX 78759, US; 1004 NW 65th Ave, Miami, FL 33126, US; 1 Market St, San Francisco, CA 94105, US; 900 Metro Center Blvd, Foster City, CA 94404, US
Geographic Context:
Work Schedule: Full-time, with a hybrid work arrangement. Expectation of days in office will be confirmed by your Hiring Manager.
ASSUMPTION: The hybrid work arrangement offers flexibility while maintaining a strong connection to the team and company culture.
Typical Process:
Key Assessment Areas:
Application Tips:
ATS Keywords: B2B Marketing, Sales Play Enablement, Lead Generation Management, Performance Analysis, Cross-Functional Collaboration, Strategic Thinking, Results Orientation, Communication Skills, Problem-Solving Skills, Teamwork, Planning, Organizational Skills
ASSUMPTION: Applicants should tailor their resume and cover letter to include relevant keywords and demonstrate their fit for the role.
ASSUMPTION: Familiarity with these tools and technologies is beneficial but not always required. Visa provides training and support to help employees develop the necessary skills.
Company Values:
Work Style:
Self-Assessment Questions:
ASSUMPTION: Candidates who align with Visa's values and work style are more likely to succeed in this role and contribute to the company's success.
ASSUMPTION: Successful candidates will be able to navigate these challenges and thrive in a dynamic, fast-paced environment.
ASSUMPTION: Understanding the differences between this role and related positions can help candidates determine if this is the right fit for their career goals.
ASSUMPTION: These sample projects illustrate the types of initiatives the B2B Marketing Analyst may work on, demonstrating the role's focus on enablement, analysis, and collaboration.
ASSUMPTION: Asking thoughtful questions demonstrates a candidate's interest in the role and provides valuable insights into the company and team dynamics.
To apply for this position:
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.