B2B Marketing Designer - Korea

📌 Core Information

🔹 Job Title: B2B Marketing Designer - Korea

🔹 Company: Speak

🔹 Location: Seoul, South Korea

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 8, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Creating visually compelling design assets for B2B marketing campaigns and sales enablement materials
• Collaborating with marketing and sales teams to ensure alignment with business goals and brand consistency
• Designing for various platforms and touchpoints, including digital, print, and events
• Managing multiple projects and meeting deadlines in a fast-paced environment

ASSUMPTION: This role requires a strong understanding of B2B marketing fundamentals and excellent communication skills to thrive in a collaborative, fast-paced environment.

📋 Key Responsibilities

✅ Design production for marketing and sales, including brochures, ads, social content, presentations, landing pages, and more

✅ Motion graphics and video production for campaigns and product storytelling

✅ Sales and partner enablement, including one-pagers, powerpoint presentations, case studies, and custom materials

✅ Event and offline design, including booth branding, signage, swag, posters, and on-site visuals

✅ Creative testing and iteration, including A/B testing of digital campaigns and iteration based on results

✅ Cross-functional collaboration with marketing, content, product, and sales teams to ensure visual alignment with messaging and business goals

✅ Maintaining and evolving visual guidelines across all B2B touchpoints

ASSUMPTION: This role involves a wide range of design tasks and requires adaptability and strong attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in Design, Visual Arts, or a related field

Experience: 3+ years of professional design experience, preferably in a B2B marketing or brand role

Required Skills:

• Proficiency in Figma, Adobe Creative Suite (Photoshop, Illustrator, InDesign), and motion design tools (e.g., After Effects)
• Strong understanding of B2B marketing fundamentals—demand gen, content, sales funnels
• Solid understanding of brand cohesion and design systems
• Excellent communication and collaboration skills
• Ability to manage multiple projects and meet deadlines in a fast-paced environment

Preferred Skills:

• Conversational to business-level English proficiency
• Motion graphics, animation, or lightweight video editing experience
• Experience designing for events or conferences
• Prior exposure to growth, sales, or performance marketing teams
• Passion for marketing, edtech, and Speak’s mission

ASSUMPTION: Candidates with a strong design portfolio demonstrating creativity and business impact will be prioritized.

💰 Compensation & Benefits

Salary Range: KRW 5,000,000 - 7,000,000 per year (Based on industry standards for mid-level designers in Seoul)

Benefits:

• Health insurance and retirement plans
• Flexible work hours and remote work options
• Opportunities for professional development and growth

Working Hours: Full-time (40 hours/week), with flexible work arrangements available

ASSUMPTION: Salary range is estimated based on industry standards for mid-level designers in Seoul. Actual compensation may vary based on experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Speak is a language learning app that uses AI to teach users English, Spanish, and French. It is a software development company focused on education technology (edtech).

Company Size: Speak has 51-200 employees, making it a mid-sized company where individual contributions can have a significant impact.

Founded: Speak was founded in 2016 and has since grown to become a global company with offices in San Francisco, Seoul, Tokyo, and Ljubljana.

Company Description:

• Speak is on a mission to reinvent the way people learn languages, starting with English, Spanish, and French.
• The company aims to make language learning more accessible by creating an AI-powered experience that replicates the flow of a conversation without needing a human on the other end.
• Speak launched first in South Korea and has since expanded to over 40 countries globally.

Company Specialties:

• AI-powered language learning
• Edtech
• Gamification of learning
• Real-time speech recognition

Company Website: www.speak.com

ASSUMPTION: Speak's focus on AI and innovative language learning methods sets it apart from traditional language learning companies.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the B2B Marketing Manager.

Work Arrangement: This is an on-site role based in Seoul, South Korea, with flexible work arrangements available.

Growth Opportunities:

• Potential to grow into a leadership role within the marketing team as the company expands
• Opportunities to work on various projects and gain experience in different aspects of B2B marketing
• Chance to learn from and collaborate with experienced marketing and design professionals

ASSUMPTION: This role offers significant growth potential for the right candidate, as Speak continues to expand its B2B operations.

🌍 Location & Work Environment

Office Type: Speak's Seoul office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): Speak's Seoul office is located in the heart of the city, providing easy access to public transportation and nearby amenities.

Geographic Context:

• Seoul is the capital and largest city of South Korea, with a population of over 10 million people.
• The city is known for its vibrant culture, rich history, and cutting-edge technology.
• Seoul is a global hub for education, technology, and entertainment, making it an ideal location for a language learning company like Speak.

Work Schedule: Full-time (40 hours/week), with flexible work arrangements available

ASSUMPTION: Speak's Seoul office provides a dynamic and engaging work environment that encourages collaboration and creativity.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screen with the B2B Marketing Manager
• In-person or virtual design challenge and presentation
• Final interview with the B2B Marketing Manager and/or other team members

Key Assessment Areas:

• Design skills and portfolio
• Understanding of B2B marketing fundamentals
• Communication and collaboration skills
• Adaptability and attention to detail

Application Tips:

• Tailor your resume and cover letter to highlight your design skills and B2B marketing experience
• Prepare a strong design portfolio showcasing your creativity and business impact
• Be ready to discuss your design process and how you approach creative challenges
• Follow up with Speak after submitting your application to express your interest in the role

ATS Keywords: B2B Marketing, Visual Storytelling, Design Production, Motion Graphics, Sales Enablement, Brand Consistency, Collaboration, Attention to Detail, Adobe Creative Suite, Figma, Digital Marketing, Content Marketing, A/B Testing, Project Management

ASSUMPTION: Speak's hiring process is designed to assess both technical skills and cultural fit, with a focus on creativity, collaboration, and adaptability.

🛠️ Tools & Technologies

• Figma
• Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• After Effects
• Google Workspace (Gmail, Google Drive, Google Docs)
• Slack
• Asana

ASSUMPTION: Speak uses industry-standard design tools and collaboration platforms to facilitate communication and productivity.

👔 Cultural Fit Considerations

Company Values:

• Craft: Speak values creativity, innovation, and attention to detail in all aspects of its work
• Impact: Speak is committed to making a meaningful difference in the lives of its users and the world
• Growth: Speak fosters a culture of continuous learning and improvement

Work Style:

• Collaborative: Speak encourages open communication and teamwork
• Dynamic: Speak operates in a fast-paced, ever-changing environment
• Adaptable: Speak values flexibility and the ability to pivot when faced with new challenges

Self-Assessment Questions:

• Do you thrive in fast-paced, collaborative environments?
• Are you comfortable working with a diverse range of stakeholders, from marketing and sales teams to users and partners?
• Do you have a strong portfolio that demonstrates your ability to create visually compelling and strategically effective design assets?

ASSUMPTION: Speak values candidates who are passionate about its mission, adaptable, and eager to learn and grow in a dynamic environment.

⚠️ Potential Challenges

• Working in a fast-paced, ever-changing environment may require adaptability and flexibility
• Collaborating with multiple stakeholders may require strong communication and project management skills
• Designing for a global audience may present unique cultural and linguistic challenges
• Speak's growth and expansion may lead to changes in the role and responsibilities over time

ASSUMPTION: Speak's dynamic and growing nature presents both opportunities and challenges for the right candidate.

📈 Similar Roles Comparison

• Unlike traditional language learning companies, Speak uses AI to create a more immersive and interactive learning experience
• Speak's focus on B2B marketing presents unique challenges and opportunities compared to consumer-facing marketing roles
• As a mid-sized company, Speak offers more growth and leadership opportunities than larger, more established organizations

ASSUMPTION: Speak's unique approach to language learning and focus on B2B marketing set it apart from traditional language learning companies and consumer-facing marketing roles.

📝 Sample Projects

• Designing a comprehensive brand guide for Speak's B2B marketing efforts
• Creating a series of animated explainer videos to showcase Speak's AI-powered language learning platform
• Developing a suite of sales enablement materials, including one-pagers, case studies, and custom presentations, to support Speak's B2B sales team

ASSUMPTION: Speak's B2B marketing designer will have the opportunity to work on a wide range of projects that showcase their creativity, adaptability, and strategic thinking.

❓ Key Questions to Ask During Interview

• How does Speak's B2B marketing team collaborate with other departments, such as product, sales, and content, to ensure alignment with business goals and brand consistency?
• What are the most significant challenges facing Speak's B2B marketing efforts, and how can this role help address them?
• How does Speak support the professional development and growth of its employees, particularly in the marketing and design teams?
• What are the key priorities for the B2B marketing team in the first 30, 60, and 90 days in this role?
• How does Speak measure the success of its B2B marketing campaigns, and what key performance indicators (KPIs) are most important for this role?

ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates your interest in and understanding of the role and company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your design skills and B2B marketing experience
• Prepare a strong design portfolio showcasing your creativity and business impact
• Be ready to discuss your design process and how you approach creative challenges
• Follow up with Speak after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.