B2B Marketing Director

📌 Core Information

🔹 Job Title: B2B Marketing Director

🔹 Company: TEKsystems

🔹 Location: Chicago, IL

🔹 Job Type: Contract to Hire

🔹 Category: Marketing

🔹 Date Posted: July 8, 2025

🔹 Experience Level: 7+ years

🔹 Remote Status: Hybrid (3 days onsite in Downtown Chicago or Downtown Austin, TX)

🚀 Job Overview

Key aspects of this role include:

• Leading global marketing strategies and demand generation for a startup to mid-size company
• Hands-on leadership in executing multi-region campaigns and go-to-market strategies
• Collaborating with cross-functional teams to drive business outcomes
• Working in a fast-paced, dynamic environment with a focus on continuous learning and improvement

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to thrive in a fast-paced environment. Experience in B2B marketing and global campaigns is essential for success in this position.

📋 Key Responsibilities

✅ Develop and execute global marketing strategies that align with business objectives

✅ Lead multi-region campaigns and go-to-market strategies to drive demand and revenue growth

✅ Collaborate with cross-functional teams to ensure marketing efforts support overall business goals

✅ Manage and mentor marketing team members to foster a culture of continuous learning and improvement

✅ Analyze campaign performance and make data-driven decisions to optimize marketing efforts

ASSUMPTION: This role requires a strong understanding of marketing principles, data analysis, and project management. Experience with marketing automation tools and CRM systems is preferred.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: Minimum of 7 years of experience in marketing, with a strong emphasis on B2B and global marketing. Experience in Financial Services, Trading, or Brokerage is preferred.

Required Skills:

• Proven leadership and management skills
• Experience developing and executing global marketing strategies
• Strong analytical skills and data-driven mindset
• Excellent communication and presentation skills
• Familiarity with marketing automation tools and CRM systems

Preferred Skills:

• Experience in the Financial Services industry
• Fluency in multiple languages
• Certifications in digital marketing or related fields

ASSUMPTION: Candidates with a strong background in B2B marketing and global campaigns, as well as experience in the Financial Services industry, will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: $60.00 - $85.00 per hour

Benefits:

• Medical, dental, and vision insurance
• Critical Illness, Accident, and Hospital insurance
• 401(k) Retirement Plan
• Life Insurance
• Short and long-term disability insurance
• Health Spending Account
• Transportation benefits
• Employee Assistance Program
• Time Off/Leave (PTO, Vacation, or Sick Leave)

Working Hours: 40 hours per week, paid weekly

ASSUMPTION: The salary range provided is an estimate based on market research for similar roles in the Chicago area. Benefits are subject to change and may be subject to specific elections, plan, or program terms.

📌 Applicant Insights

🔍 Company Context

Industry: TEKsystems is a leading provider of business and technology services, focusing on IT Services and IT Consulting. They help clients activate ideas and solutions to take advantage of a new world of opportunity.

Company Size: TEKsystems is a large company with over 10,000 employees globally. This size offers opportunities for career growth and exposure to diverse projects.

Founded: TEKsystems was founded in 1983 and has since grown to become a trusted partner for businesses seeking to transform their operations through technology.

Company Description:

• TEKsystems accelerates business transformation for their customers by providing a range of solutions, including IT Services, IT Talent Management Expertise, Staffing Services, Digital Services, Advisory Services, Co-led Services, Enterprise Services, DevOps and Automation, Risk & Security, Cloud Enablement and Migration, Enterprise Applications, Telecom Design and Implementation, and Technology Operations.
• The company works with over 6,000 customers, including 80% of the Fortune 500, across North America, Europe, and Asia.
• TEKsystems is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information, or any characteristic protected by law.

Company Specialties:

• IT Services
• IT Talent Management Expertise
• Staffing Services
• Digital Services
• Advisory Services
• Co-led Services
• Enterprise Services
• DevOps and Automation
• Risk & Security
• Cloud Enablement and Migration
• Enterprise Applications
• Telecom Design and Implementation
• Technology Operations

Company Website: TEKsystems

ASSUMPTION: TEKsystems' extensive experience and global presence provide a stable and supportive environment for employees to grow and succeed.

📊 Role Analysis

Career Level: This role is suitable for experienced marketing professionals looking to take the next step in their careers and lead global marketing initiatives.

Reporting Structure: The B2B Marketing Director will report directly to the VP of Marketing and work closely with cross-functional teams, including sales, product, and operations.

Work Arrangement: This is a hybrid role, requiring onsite presence 3 days a week in either Downtown Chicago or Downtown Austin, TX.

Growth Opportunities:

• Potential to grow into a more senior marketing role within the organization
• Exposure to diverse projects and clients, fostering continuous learning and skill development
• Opportunities to work with and learn from experienced marketing professionals

ASSUMPTION: This role offers a unique opportunity for experienced marketing professionals to lead global marketing initiatives and grow their careers within a large, established organization.

🌍 Location & Work Environment

Office Type: TEKsystems' offices are modern, collaborative workspaces designed to foster innovation and productivity.

Office Location(s): Downtown Chicago, IL, and Downtown Austin, TX

Geographic Context:

• Chicago, IL: Known for its vibrant culture, diverse neighborhoods, and world-class dining scene. The city offers a mix of urban and suburban living options.
• Austin, TX: A rapidly growing tech hub with a thriving music and arts scene. The city offers a mild climate, diverse food scene, and numerous outdoor activities.

Work Schedule: This role requires a standard workweek of 40 hours, with flexibility for occasional overtime as needed.

ASSUMPTION: Both Chicago and Austin offer a high quality of life, with numerous cultural attractions, dining options, and outdoor activities. The hybrid work arrangement provides a balance between onsite collaboration and remote flexibility.

💼 Interview & Application Insights

Typical Process:

• Resume screening
• Phone or video screen
• Onsite interviews with key stakeholders
• Final interview with the hiring manager

Key Assessment Areas:

• Marketing strategy and planning
• Campaign execution and project management
• Data analysis and reporting
• Leadership and team management
• Communication and presentation skills

Application Tips:

• Tailor your resume to highlight your marketing experience, global campaigns, and industry-specific skills
• Prepare a cover letter that demonstrates your understanding of the role and your fit with the company's culture
• Be ready to discuss your experience with marketing automation tools and CRM systems
• Research TEKsystems' clients and industry to show your familiarity with the company's work

ATS Keywords: B2B Marketing, Global Marketing, Financial Services, Trading, Brokerage, Marketing Leadership, Go to Market Strategy, Multi-region Campaigns, Demand Generation

ASSUMPTION: TEKsystems' application process is designed to assess candidates' skills and cultural fit. Applicants should be prepared to demonstrate their marketing expertise and leadership abilities throughout the interview process.

🛠️ Tools & Technologies

• Marketing automation tools (e.g., Marketo, Pardot, HubSpot)
• CRM systems (e.g., Salesforce, HubSpot CRM, Zoho CRM)
• Project management tools (e.g., Asana, Trello, Jira)
• Data analysis and visualization tools (e.g., Google Analytics, Tableau, Power BI)

ASSUMPTION: Familiarity with marketing automation tools, CRM systems, and project management tools is essential for success in this role. Candidates should be comfortable learning and using new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Accountable
• Respectful

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Data-driven and analytical
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic environment?
• Are you comfortable working collaboratively with cross-functional teams?
• Do you have a data-driven mindset and strong analytical skills?
• Are you adaptable and comfortable with change?

ASSUMPTION: TEKsystems values employees who are customer-focused, innovative, collaborative, accountable, and respectful. Candidates should be prepared to demonstrate their fit with the company's values and work style during the interview process.

⚠️ Potential Challenges

• Managing multiple global campaigns simultaneously may require strong project management skills and attention to detail
• Working in a fast-paced environment may necessitate adaptability and the ability to manage multiple priorities
• The hybrid work arrangement may present challenges in maintaining work-life balance
• Collaborating with remote teams may require strong communication and time management skills

ASSUMPTION: While this role presents unique challenges, it also offers opportunities for professional growth and development. Candidates should be prepared to address these challenges proactively and seek support when needed.

📈 Similar Roles Comparison

• Unlike traditional marketing roles, this position requires a strong focus on global campaigns and go-to-market strategies
• Experience in the Financial Services industry is preferred but not required. Candidates with experience in related industries may also be successful in this role
• This role offers the opportunity to work with a diverse range of clients and projects, providing exposure to various industries and markets

ASSUMPTION: This role is unique in its focus on global marketing strategies and demand generation. Candidates should be prepared to discuss their experience with global campaigns and go-to-market strategies during the interview process.

📝 Sample Projects

• Developing and executing a global marketing campaign to launch a new product in multiple regions
• Conducting market research and analysis to inform marketing strategy and improve campaign performance
• Managing a team of marketing professionals to execute multiple campaigns simultaneously and meet revenue targets

ASSUMPTION: These sample projects are intended to provide insight into the types of initiatives the B2B Marketing Director may be responsible for. Candidates should be prepared to discuss their experience with similar projects during the interview process.

❓ Key Questions to Ask During Interview

• Can you describe the company's marketing strategy and how this role fits into that plan?
• How does the marketing team collaborate with other departments, such as sales and product, to drive business outcomes?
• What opportunities are there for professional growth and development within the marketing team?
• How does the company support work-life balance for employees in hybrid roles?
• Can you provide examples of successful global marketing campaigns the company has executed in the past?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company, and the team they will be working with. Applicants should be prepared to ask thoughtful, insightful questions throughout the interview process.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your marketing experience, global campaigns, and industry-specific skills
• Prepare a cover letter that demonstrates your understanding of the role and your fit with the company's culture
• Be ready to discuss your experience with marketing automation tools and CRM systems during the interview process
• Follow up with the hiring manager within one week of submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.