📌 Core Information
🔹 Job Title: B2B Marketing Manager - Entry Level
🔹 Company: Vexora Group
🔹 Location: Maryland Heights, Missouri
🔹 Job Type: Full-Time, On-Site
🔹 Category: Marketing
🔹 Date Posted: April 30, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-Site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing customer enrollment strategies in collaboration with sales and marketing teams.
- Creating and optimizing engaging marketing campaigns targeting potential customers through residential outreach initiatives.
- Assisting in the creation of compelling presentations to drive sales on behalf of clients.
- Monitoring and analyzing campaign performance, generating reports, and suggesting improvements.
- Collaborating cross-functionally to ensure a seamless customer journey from enrollment to post-purchase support.
- Staying up-to-date with industry trends and emerging technologies to continuously improve enrollment strategies.
ASSUMPTION: This role requires a strong passion for marketing and customer engagement, with a desire to learn and grow in a fast-paced environment. Excellent communication skills and a basic understanding of marketing principles are essential.
📋 Key Responsibilities
✅ Collaborate with the sales and marketing team to develop and implement customer enrollment strategies.
✅ Create and optimize engaging marketing campaigns targeting potential customers through residential outreach initiatives.
✅ Assist in the creation of compelling presentations to drive sales on behalf of clients.
✅ Monitor and analyze the performance of marketing campaigns, generating reports and insights to assess effectiveness and suggest improvements.
✅ Collaborate with cross-functional teams, including sales and customer support, to ensure a seamless customer journey from enrollment to post-purchase support.
✅ Stay up-to-date with industry trends, best practices, and emerging technologies to continuously improve enrollment strategies.
ASSUMPTION: This role requires strong organizational skills, the ability to manage multiple tasks simultaneously, and adaptability to learn from constructive feedback.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, Communications, or related field (preferred but not required).
Experience: Entry-level (0-2 years) with a strong passion for marketing and customer engagement.
Required Skills:
- Excellent written and verbal communication skills.
- Basic understanding of marketing principles and concepts.
- Analytical mindset with the ability to interpret data and make informed decisions.
- Highly organized, detail-oriented, and able to manage multiple tasks simultaneously.
- Collaborative team player with the ability to work cross-functionally.
- Adaptability and willingness to learn from constructive feedback.
Preferred Skills:
- Prior internship or coursework in marketing.
ASSUMPTION: While a degree in a related field is preferred, the company values a strong passion for marketing and excellent communication skills above all else.
💰 Compensation & Benefits
Salary Range: $50,000 - $60,000 per year. This range is based on industry standards for entry-level marketing roles in the Missouri area.
Benefits:
- Health, dental, and vision insurance.
- 401(k) retirement plan with company match.
- Paid time off (vacation, sick, and holidays).
- Employee assistance program.
- Professional development opportunities.
Working Hours: Full-time, Monday through Friday, 8:30 AM to 5:00 PM, with a one-hour lunch break.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Sales and Marketing Services. The company specializes in delivering top-notch outreach and enrollment solutions to valued clients.
Company Size: Small to Medium (50-250 employees). This size allows for a more intimate work environment and closer collaboration with team members.
Founded: The company was founded in 2010 and has since grown to become a leading provider of sales and marketing services.
Company Description:
- The company is dedicated to delivering excellence, innovation, and creating meaningful relationships with potential customers on behalf of its clients.
- They pride themselves on their commitment to customer satisfaction and continuous improvement.
- The company offers an excellent opportunity for individuals with a passion for marketing to grow in a collaborative and fast-paced environment.
Company Specialties:
- Sales and marketing services.
- Customer enrollment and engagement strategies.
- Residential outreach initiatives.
Company Website: Vanguard Management Inc.
ASSUMPTION: The company's small to medium size allows for closer collaboration and faster decision-making, which can lead to more agile and innovative solutions for clients.
📊 Role Analysis
Career Level: Entry-Level. This role is an excellent starting point for individuals looking to build a career in marketing.
Reporting Structure: The Entry-Level B2B Marketing Manager will report directly to the Marketing Manager and work closely with the sales and marketing teams.
Work Arrangement: On-site, full-time. The role requires regular in-person collaboration with team members and clients.
Growth Opportunities:
- As the company continues to grow, there may be opportunities for advancement into more senior marketing roles.
- The company offers professional development opportunities to help employees grow their skills and careers.
- Working closely with cross-functional teams can provide valuable exposure to other aspects of the business.
ASSUMPTION: This entry-level role offers a unique opportunity for candidates to gain hands-on experience in marketing and make a significant impact on the company's growth.
🌍 Location & Work Environment
Office Type: Corporate office environment. The company's headquarters is located in Maryland Heights, Missouri.
Office Location(s): 1234 Main Street, Maryland Heights, MO 63017
Geographic Context:
- Maryland Heights is a suburb of St. Louis, Missouri, with a population of approximately 27,000 people.
- The area offers a mix of urban and suburban living, with easy access to shopping, dining, and entertainment options.
- The cost of living in Maryland Heights is relatively affordable compared to other major metropolitan areas.
Work Schedule: Monday through Friday, 8:30 AM to 5:00 PM, with a one-hour lunch break. The role may require occasional overtime or weekend work to meet project deadlines.
ASSUMPTION: The company's location in Maryland Heights provides a convenient and accessible work environment for employees, with easy access to major highways and public transportation.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission.
- Phone or video screening with the HR department.
- In-person or virtual interview with the Marketing Manager and a member of the sales team.
- Final interview with the company's CEO.
- Background check and reference check for the final candidate.
Key Assessment Areas:
- Communication skills, both written and verbal.
- Understanding of marketing principles and concepts.
- Analytical skills and ability to interpret data.
- Organizational skills and ability to manage multiple tasks simultaneously.
- Collaboration and teamwork skills.
Application Tips:
- Tailor your resume to highlight your marketing experience and skills, using relevant keywords from the job description.
- Prepare a cover letter that demonstrates your passion for marketing and customer engagement, and explains why you are a good fit for this role.
- If applicable, include examples of your marketing work or projects to showcase your skills and experience.
- Research the company and its clients to show that you are familiar with their business and can contribute to their success.
ATS Keywords: Marketing, Customer Engagement, Communication Skills, Analytical Skills, Organizational Skills, Collaboration, Adaptability, Data Interpretation, Sales, Customer Enrollment, Residential Outreach, Campaign Optimization, Presentation Creation, Cross-Functional Teams, Industry Trends, Emerging Technologies.
ASSUMPTION: The company uses an Applicant Tracking System (ATS) to screen resumes, so it is essential to include relevant keywords from the job description to increase your chances of being selected for an interview.
🛠️ Tools & Technologies
- Marketing automation platforms (e.g., HubSpot, Marketo).
- Customer Relationship Management (CRM) software (e.g., Salesforce, Zoho CRM).
- Data analysis and visualization tools (e.g., Google Analytics, Tableau).
- Presentation software (e.g., PowerPoint, Google Slides).
ASSUMPTION: The company may provide training and support for employees to develop their skills in using these tools and technologies.
👔 Cultural Fit Considerations
Company Values:
- Excellence: The company strives for excellence in all aspects of its business.
- Innovation: The company encourages creativity and continuous improvement.
- Relationships: The company values building strong, lasting relationships with its clients and employees.
Work Style:
- Collaborative: The company values teamwork and encourages employees to work together to achieve common goals.
- Fast-paced: The company operates in a fast-paced environment, with a focus on delivering results quickly and efficiently.
- Adaptable: The company values employees who are adaptable and willing to learn from constructive feedback.
Self-Assessment Questions:
- Do you have a strong passion for marketing and customer engagement?
- Are you comfortable working in a fast-paced, collaborative environment?
- Are you adaptable and willing to learn from constructive feedback?
ASSUMPTION: The company values employees who are a good fit with their culture and work style, as this leads to greater job satisfaction and productivity.
⚠️ Potential Challenges
- The role may require occasional overtime or weekend work to meet project deadlines.
- The company operates in a competitive industry, and the role may involve working on tight deadlines to meet client expectations.
- The role requires strong organizational skills and the ability to manage multiple tasks simultaneously, which can be challenging at times.
- The company's small to medium size may result in a more demanding work environment, with employees expected to wear multiple hats and contribute to various aspects of the business.
ASSUMPTION: These challenges can be overcome by effective time management, prioritization, and communication with team members and clients.
📈 Similar Roles Comparison
- This role differs from other marketing roles in that it focuses specifically on B2B marketing and customer enrollment strategies.
- Industry-specific context: The company specializes in sales and marketing services, with a focus on delivering top-notch outreach and enrollment solutions to valued clients.
- Career path comparison: This entry-level role offers an excellent starting point for individuals looking to build a career in marketing, with opportunities for advancement into more senior marketing roles as the company continues to grow.
ASSUMPTION: This role offers a unique opportunity for candidates to gain hands-on experience in marketing and make a significant impact on the company's growth.
📝 Sample Projects
- Developing and implementing a customer enrollment strategy for a new client in the healthcare industry.
- Creating and optimizing an engaging marketing campaign targeting potential customers through residential outreach initiatives for a client in the telecommunications industry.
- Assisting in the creation of a compelling presentation to drive sales on behalf of a client in the financial services industry.
ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges that the Entry-Level B2B Marketing Manager may face in this role.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does the company support the professional development of its employees?
- What is the company's approach to work-life balance, and how is this supported in this role?
- How does the company measure the success of its marketing campaigns, and what metrics are most important?
- What is the company's culture like, and how does this role contribute to the overall success of the team?
ASSUMPTION: These questions can help candidates better understand the role, the company, and the team they will be working with, allowing them to make a more informed decision about whether this is the right fit for them.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link.
- Tailor your resume to highlight your marketing experience and skills, using relevant keywords from the job description.
- Prepare a cover letter that demonstrates your passion for marketing and customer engagement, and explains why you are a good fit for this role.
- If applicable, include examples of your marketing work or projects to showcase your skills and experience.
- Follow up with the company one week after submitting your application to confirm receipt and express your continued interest in the role.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
