B2B Marketing Manager (m/f/d) in Quantum Computing Start-Up

📌 Core Information

🔹 Job Title: B2B Marketing Manager (m/f/d) in Quantum Computing Start-Up

🔹 Company: Kipu Quantum

🔹 Location: Berlin, Karlsruhe, Remote

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: May 22, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Hybrid (Berlin, Karlsruhe) with remote-friendly options

🚀 Job Overview

Key aspects of this role include:

• Driving growth through data, strategy, and seamless execution
• Supporting marketing and sales teams across various high-impact activities
• Focusing on lead management, event reporting, campaign analysis, and user engagement
• Shaping marketing content and ensuring CRM systems align with strategic goals

ASSUMPTION: This role requires a proactive, data-driven professional who thrives at the intersection of analytics, communication, and operations. The ideal candidate will be passionate about driving growth and making a tangible impact in a dynamic, innovation-driven environment.

📋 Key Responsibilities

✅ Lead & Data Management: Consolidate and maintain lead data from events and marketing activities within CRM tools, ensuring accuracy and structure.

✅ Event Strategy Support: Assist in event planning and execution, including outreach preparation and post-event performance reporting.

✅ Performance Analysis: Monitor and report on marketing and sales KPIs, delivering insights to inform strategy and optimize campaigns.

✅ User Engagement: Conduct user outreach to gather feedback and improve PLANQK platform experience.

✅ Content & Campaign Support: Collaborate on the creation of marketing materials and sales enablement assets.

ASSUMPTION: The responsibilities listed above are essential for driving growth and success in this role. However, the specific tasks and priorities may evolve over time as the company grows and adapts.

🎯 Required Qualifications

Education: Completed studies in Business Administration, Marketing, Communications, or a related field or comparable qualifications

Experience: Experience in a marketing or sales role in a Deep Tech or startup environment, focusing on B2B technical audiences (mainly Scientists, Tech-Leads, Investors)

Required Skills:

• Experience in CRM tools (e.g., Hubspot) and their application in marketing workflows
• Experience with content management systems (CMS) for creating and managing web content is beneficial
• True startup mindset; hands-on, driven, resilient

Preferred Skills:

• Excellent command of English is necessary, and German is a big plus

ASSUMPTION: The required and preferred qualifications listed above are essential for success in this role. However, Kipu Quantum values a diverse range of backgrounds and experiences, and they encourage applicants from all walks of life to apply.

💰 Compensation & Benefits

Salary Range: €45,000 - €65,000 per year (based on experience and qualifications)

Benefits:

• Flexible Working Hours
• Remote Work Opportunities
• 30 Vacation Days
• Public Transport Contributions
• Shopping Vouchers
• Team Events

Working Hours: Full-time (40 hours/week) with flexible working hours and remote-friendly options

ASSUMPTION: The salary range provided is an estimate based on industry standards for a marketing manager role in a startup environment. The final offer will depend on the candidate's experience, qualifications, and negotiations.

📌 Applicant Insights

🔍 Company Context

Industry: Kipu Quantum is a German quantum computing startup based in Karlsruhe and Berlin, focusing on application- and hardware-specific quantum algorithms packaged into software products.

Company Size: Kipu Quantum has 11-50 employees, providing a dynamic and collaborative work environment.

Founded: Kipu Quantum was founded in 2021, making it a young and innovative venture.

Company Description:

• Kipu Quantum meets customer needs by tackling real-world problems for various business domains.
• The company operates at the nexus of customer use cases, hardware platforms, and the software layer.
• Kipu Quantum's focus on application- and hardware-specific quantum algorithms enables customers to derive value from quantum computing years ahead of other approaches.

Company Specialties:

• Quantum Computing
• Software Development
• Deep Tech

Company Website: kipu-quantum.com

ASSUMPTION: Kipu Quantum's focus on quantum computing and its unique approach to packaging quantum algorithms into software products sets it apart in the industry. The company's young and dynamic environment offers ample opportunities for growth and innovation.

📊 Role Analysis

Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience in a similar environment.

Reporting Structure: The B2B Marketing Manager will report directly to the Lead People & Culture, Svenja Anderer.

Work Arrangement: This is a hybrid role with offices in Berlin and Karlsruhe, offering flexible working hours and remote-friendly options.

Growth Opportunities:

• As a young and growing startup, Kipu Quantum offers ample opportunities for individual development and career advancement.
• The company encourages employees to explore new horizons and sharpen their skills within a fast-paced and supportive environment.

ASSUMPTION: The growth opportunities at Kipu Quantum are significant, as the company is likely to expand its team and offerings in the coming years.

🌍 Location & Work Environment

Office Type: Kipu Quantum has offices in Berlin and Karlsruhe, with a hybrid work arrangement that combines on-site and remote work.

Office Location(s): Greifswalder Str. 212, 10405 Berlin; Roonstraße 23a, 76137 Karlsruhe

Geographic Context:

• Berlin and Karlsruhe offer vibrant tech scenes and are home to numerous startups and innovative companies.
• The offices are conveniently located in central areas with easy access to public transportation.
• Both cities offer a high quality of life, with a rich cultural scene, diverse neighborhoods, and ample green spaces.

Work Schedule: Full-time (40 hours/week) with flexible working hours and remote-friendly options

ASSUMPTION: The hybrid work arrangement at Kipu Quantum allows for a flexible and balanced work-life integration, catering to the diverse needs of its employees.

💼 Interview & Application Insights

Typical Process:

• Online application submission through the provided form
• Phone or video screening with the hiring manager, Svenja Anderer
• On-site or virtual interview with the team
• Final decision and offer

Key Assessment Areas:

• Data-driven mindset and analytical skills
• Communication and collaboration abilities
• Startup mindset and adaptability
• Relevant experience in B2B marketing and CRM tools

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Demonstrate your understanding of quantum computing and its applications in your application materials.
• Prepare for behavioral and situational interview questions that assess your problem-solving skills, adaptability, and cultural fit.

ATS Keywords: B2B Marketing, Lead Management, Event Planning, Performance Analysis, User Engagement, Content Creation, CRM Tools, Data Analysis, Communication, Startup Mindset, Quantum Computing, Deep Tech

ASSUMPTION: The application process at Kipu Quantum is designed to assess the candidate's fit for the role and the company's culture. The hiring team will evaluate the candidate's skills, experience, and potential to contribute to the company's mission.

🛠️ Tools & Technologies

• CRM Tools (e.g., Hubspot)
• Content Management Systems (CMS)
• Data Analysis Tools (e.g., Excel, Google Analytics)
• Project Management Tools (e.g., Asana, Trello)

ASSUMPTION: The tools and technologies required for this role are standard in the marketing industry. However, the specific tools used may evolve as the company grows and adapts.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Openness
• Transparency
• Innovation

Work Style:

• Hands-on and driven
• Resilient and adaptable
• Data-driven and analytical
• Collaborative and communicative

Self-Assessment Questions:

• Do you thrive in a dynamic and fast-paced environment?
• Are you comfortable working with data and using it to inform decision-making?
• Do you have a startup mindset and a willingness to wear different hats?
• Are you passionate about driving growth and making a tangible impact?

ASSUMPTION: Kipu Quantum values a diverse range of backgrounds and experiences, and they encourage applicants from all walks of life to apply. The company's culture is collaborative, international, and focused on fostering innovation and transparency.

⚠️ Potential Challenges

• The fast-paced and dynamic nature of the startup environment may require adaptability and flexibility.
• The role may involve wearing multiple hats and contributing to different aspects of the business.
• The company's focus on quantum computing may require a steep learning curve for candidates without prior experience in the field.
• The hybrid work arrangement may present challenges in terms of communication and collaboration between on-site and remote team members.

ASSUMPTION: The potential challenges listed above are inherent to the startup environment and the specific nature of Kipu Quantum's work. However, the company's culture and commitment to employee growth and development help mitigate these challenges.

📈 Similar Roles Comparison

• This role is similar to a B2B Marketing Manager position in other Deep Tech or startup environments, with a focus on driving growth through data, strategy, and seamless execution.
• However, Kipu Quantum's unique focus on quantum computing sets this role apart from similar positions in other industries.
• Career paths in quantum computing are likely to be diverse and dynamic, with ample opportunities for growth and specialization.

ASSUMPTION: The comparison points listed above provide a general framework for understanding this role in relation to similar positions in the industry. However, the specific details and requirements of the role may vary depending on the company and its unique context.

📝 Sample Projects

• Developing and executing a targeted marketing campaign to generate leads for a new quantum computing product
• Analyzing marketing and sales KPIs to identify trends and optimize campaign performance
• Conducting user outreach to gather feedback and improve the PLANQK platform experience

ASSUMPTION: The sample projects listed above are intended to illustrate the types of tasks and responsibilities associated with this role. However, the specific projects and priorities may evolve as the company grows and adapts.

❓ Key Questions to Ask During Interview

• How does this role contribute to Kipu Quantum's mission and long-term goals?
• What are the most pressing challenges facing the marketing and sales teams, and how can this role help address them?
• How does Kipu Quantum support the professional development and growth of its employees?
• What is the company's approach to work-life balance and employee well-being?
• How does Kipu Quantum foster collaboration and communication between on-site and remote team members?

ASSUMPTION: The key questions listed above are designed to help applicants better understand the role, the company, and the work environment. However, applicants are encouraged to ask additional questions based on their specific interests and concerns.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the online form
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Prepare for behavioral and situational interview questions that assess your problem-solving skills, adaptability, and cultural fit.
• Follow up with Svenja Anderer, the Lead People & Culture at Kipu Quantum, if you have any questions about the application process or the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.