B2B SaaS Copywriter and Content Marketer

📌 Core Information

🔹 Job Title: B2B SaaS Copywriter and Content Marketer

🔹 Company: Datalily

🔹 Location: Boston, Massachusetts, United States

🔹 Job Type: Full-Time (Remote)

🔹 Category: Marketing & Communications

🔹 Date Posted: May 15, 2025

🔹 Experience Level: Mid-Level (4-6 years)

🔹 Remote Status: Remote (United States)

🚀 Job Overview

Key aspects of this role include:

• Developing and executing content strategies for B2B SaaS clients
• Writing and editing high-performing content across various marketing channels
• Managing content timelines and coordinating with internal/external stakeholders
• Establishing content creation workflows and quality standards
• Collaborating with the CMO and design team to deliver exceptional content campaigns

ASSUMPTION: This role requires a strong balance of creativity, strategic thinking, and project management skills. The ideal candidate will be comfortable working in a startup environment and helping shape content processes.

📋 Key Responsibilities

✅ Write and edit high-performing content for use across marketing channels, including industry trends reports, case studies, ebooks/guides, blog posts, promotional assets, and social ads

✅ Create strategic content briefs and develop creative ideas that align with client needs

✅ Use data-driven decision making, edit, and communicate client feedback effectively

✅ Establish content creation workflows and create content quality standards to match client brand guidelines and expectations

✅ Manage content timelines, strategically assign pieces to writers, communicate with stakeholders, and deliver projects on time

ASSUMPTION: This role involves a mix of strategic planning, hands-on content creation, and project management. The ideal candidate will be able to balance these responsibilities effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Journalism, English, or a related field

Experience: 4-6 years in content/editorial strategy or marketing

Required Skills:

• Exceptional writing, editing, communication, and storytelling abilities
• Customer research experience and understanding of audience needs
• Extremely organized project management skills
• Strong grounding in SEO best practices and tools
• Working knowledge of Google Suite, Asana, Mangools/Ahrefs/Semrush, and Figma

Preferred Skills:

• Experience working at a high-growth software company or SaaS-facing agency
• Familiarity with AI integration into content workflows

ASSUMPTION: Candidates with a strong portfolio of writing samples and experience in B2B SaaS or tech industries are preferred.

💰 Compensation & Benefits

Salary Range: $75,000 - $85,000 per year (Based on experience and market rates for mid-level content marketing roles in Boston)

Benefits:

• Paid vacation time
• Paid U.S. federal holidays
• 401k plan with competitive company matching
• Medical, dental, and vision insurance

Working Hours: Full-time (40 hours per week, flexible schedule)

ASSUMPTION: The salary range provided is an estimate based on market research for similar roles in the Boston area. Actual compensation may vary based on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: Marketing Services, specifically B2B SaaS content marketing

Company Size: 2-10 employees (Small, agile team with opportunities for growth and impact)

Founded: 2017 (Relatively new, with a focus on innovation and adaptation)

Company Description:

• Datalily brings data stories to life through strategic market research and powerful content campaigns
• Leading B2B SaaS brands rely on their expertise to reach and engage key audiences and drive their businesses forward
• Women-owned and led, committed to supporting talented individuals in growing their skills and becoming part of the leadership team

Company Specialties:

• Web design
• Copywriting
• Social media
• Email marketing
• Lead generation
• Digital design
• Digital marketing
• Small business marketing
• SEO
• Market research
• Data analysis
• Data visualizations

Company Website: http://www.datalily.com

ASSUMPTION: Datalily's small team size and focus on B2B SaaS content marketing present unique opportunities and challenges for the ideal candidate.

📊 Role Analysis

Career Level: Mid-Level (4-6 years of experience in content/editorial strategy or marketing)

Reporting Structure: Reports directly to the CMO, with potential to manage a team of writers

Work Arrangement: Remote (United States), with flexible hours and a focus on project delivery

Growth Opportunities:

• Potential to manage a team of writers and contribute to Datalily's leadership team
• Opportunities to learn and grow within the B2B SaaS content marketing industry
• Chance to shape content processes and workflows within a growing company

ASSUMPTION: This role offers significant growth potential for the right candidate, as Datalily continues to expand and refine its content marketing services.

🌍 Location & Work Environment

Office Type: Remote (no physical office)

Office Location(s): Boston, Massachusetts

Geographic Context:

• Boston is a major tech hub with a thriving B2B SaaS industry
• Datalily's remote work arrangement allows for flexibility and work-life balance
• The company's small team size fosters a collaborative and agile work environment

Work Schedule: Full-time (40 hours per week), with flexible hours and a focus on project delivery

ASSUMPTION: The remote work arrangement and small team size at Datalily create a unique work environment that requires strong communication, self-motivation, and time management skills.

💼 Interview & Application Insights

Typical Process:

• Resume screening
• Phone or video call interview with the CMO
• Writing test or portfolio review
• Final interview with the CMO and/or other team members

Key Assessment Areas:

• Writing and editing skills
• Content strategy and planning
• Project management and organization
• Cultural fit and alignment with Datalily's values

Application Tips:

• Highlight relevant experience in B2B SaaS or tech industries
• Include a portfolio of writing samples that demonstrate your skills and versatility
• Tailor your resume and cover letter to emphasize your fit for this role and Datalily's mission
• Prepare for interview questions that focus on your writing process, content strategy, and project management skills

ATS Keywords: B2B, SaaS, content marketing, copywriting, editing, project management, SEO, AI integration, Google Suite, Asana, Mangools/Ahrefs/Semrush, Figma

ASSUMPTION: Datalily's interview process is designed to assess the candidate's writing skills, content strategy, and cultural fit. Applicants should be prepared to discuss their portfolio and provide examples of their work.

🛠️ Tools & Technologies

• Google Suite
• Asana (or equivalent PM platform)
• Mangools/Ahrefs/Semrush (or equivalent SEO platform)
• Figma (from a basic copywriting/content perspective)

ASSUMPTION: Familiarity with these tools is preferred, but not required. Candidates should be willing to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Data-driven decision making
• Creativity and innovation
• Collaboration and teamwork
• Continuous learning and improvement

Work Style:

• Self-motivated and results-driven
• Strong communication and project management skills
• Adaptable and comfortable working in a startup environment
• Committed to delivering high-quality content and exceptional client service

Self-Assessment Questions:

• Do you have a strong attention to detail and the ability to work quickly and efficiently?
• Are you comfortable conducting research and understanding different audiences deeply?
• Do you thrive in a competitive environment and enjoy working in a startup culture?
• Are you a critical thinker and a strong storyteller with a performance-driven mindset?

ASSUMPTION: Datalily values candidates who are self-motivated, adaptable, and committed to delivering high-quality content and exceptional client service. Applicants should be prepared to discuss their fit with the company's values and work style during the interview process.

⚠️ Potential Challenges

• Managing multiple projects simultaneously and meeting tight deadlines
• Adapting to a fast-paced, startup work environment
• Working remotely and maintaining strong communication with team members
• Balancing creative and strategic thinking with project management responsibilities

ASSUMPTION: These challenges are inherent to the role and require a strong, adaptable candidate who can thrive in a dynamic work environment.

📈 Similar Roles Comparison

• Unlike traditional marketing agencies, Datalily focuses exclusively on B2B SaaS content marketing, allowing for deeper expertise and specialization
• Datalily's small team size and remote work arrangement foster a more agile and collaborative work environment compared to larger agencies
• This role offers significant growth potential, as Datalily continues to expand and refine its content marketing services

ASSUMPTION: Applicants should consider the unique aspects of Datalily's focus, work environment, and growth potential when evaluating this role compared to similar positions in the industry.

📝 Sample Projects

• Developing a comprehensive content strategy for a B2B SaaS client, including industry trends reports, case studies, and blog posts
• Writing and editing a series of promotional assets for a SaaS product launch, including social media ads, email campaigns, and website copy
• Managing a team of writers to deliver a large-scale content project, such as an ebook or whitepaper, on time and within budget

ASSUMPTION: These sample projects are designed to showcase the candidate's ability to balance strategic thinking, creative writing, and project management skills in a B2B SaaS content marketing context.

❓ Key Questions to Ask During Interview

• How does Datalily differentiate itself from other B2B SaaS content marketing agencies?
• What are the most challenging aspects of working in a remote, startup environment, and how does Datalily support its team members in overcoming these challenges?
• How does Datalily approach integrating AI into its content workflows, and what role would this play in my day-to-day responsibilities?
• What opportunities are there for growth and advancement within Datalily, and how does the company support its team members in achieving their career goals?
• How does Datalily measure the success of its content campaigns, and how would my performance be evaluated in this role?

ASSUMPTION: These interview questions are designed to help the candidate better understand Datalily's unique value proposition, work environment, and approach to content marketing and team member growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare a portfolio of writing samples that demonstrate your versatility and creativity
• Prepare for interview questions that focus on your writing process, content strategy, and project management skills
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.