📌 Core Information
🔹 Job Title: Operational Digital Marketing Specialist
🔹 Company: BioMar
🔹 Location: BioMar Group Denmark Aarhus, Denmark
🔹 Job Type: Full-Time, On-site
🔹 Category: Marketing
🔹 Date Posted: May 16, 2025
🔹 Experience Level: Mid-Senior level (2-5 years)
🔹 Remote Status: On-site (with global collaboration)
🚀 Job Overview
Key aspects of this role include:
- Operating and maintaining digital marketing and customer platforms
- Providing technical support and training to global marketing and commercial teams
- Ensuring campaign execution consistency and effectiveness
- Implementing data collection, monitoring, analysis, and reporting frameworks
- Collaborating across departments to align platform functionality with global marketing goals
ASSUMPTION: This role requires a strong operational mindset, with a focus on ensuring digital marketing tools run smoothly and support global campaigns. It involves a high degree of collaboration with diverse stakeholders across the globe.
📋 Key Responsibilities
✅ Operate and maintain digital marketing and customer platforms
✅ Provide technical support and training to marketing and commercial teams around the globe
✅ Ensure consistency and effectiveness in campaign execution
✅ Implement frameworks for data collection, monitoring, analysis, and reporting
✅ Collaborate across departments to align platform functionality with global marketing goals
ASSUMPTION: This role requires a proactive approach to problem-solving, with a focus on preventing issues before they arise and turning data into actionable insights.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Digital Marketing, or a related field
Experience: 2-5 years of experience in digital operations, marketing technology, or a related field
Required Skills:
- Solid understanding of digital marketing principles and best practices
- Strong time management and attention to detail
- Proactive mindset with a willingness to learn and adopt new technologies
- Able to collaborate and communicate with diverse stakeholders
Preferred Skills:
- Experience with marketing automation tools (e.g., Marketo, HubSpot)
- Familiarity with content management systems (e.g., WordPress, Sitecore)
- Knowledge of HTML, CSS, and JavaScript
ASSUMPTION: While a background in digital operations or marketing technology is required, the specific tools and technologies used in this role may vary, and a willingness to learn is essential.
💰 Compensation & Benefits
Salary Range: DKK 450,000 - 600,000 per year (based on experience and qualifications)
Benefits:
- Paid internet
- Access to a canteen
- Gym membership
- Local cultural experiences (e.g., football match tickets, free entry to Den Gamle By)
Working Hours: Full-time (40 hours per week), with flexibility for global collaboration
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Denmark. The final offer may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Animal Feed Manufacturing, specifically focused on sustainable aquaculture
Company Size: 1,001-5,000 employees, with a global presence and headquarters in Aarhus, Denmark
Founded: 1962, with a rich history in innovation and partnerships in the aquaculture industry
Company Description:
- BioMar is a global leader in sustainable aquaculture, providing innovative feed solutions across more than 90 markets and tailored for over 45 species
- The company operates strategically divided divisions to meet the unique needs of customers worldwide, with a strong focus on sustainability and innovation
- BioMar's operations are guided by the principles of partnership and innovation, with a commitment to developing and delivering efficient, sustainable, and healthy aquaculture feed solutions
Company Specialties:
- Aquaculture
- Fish feed
- Aquafeed
- Sustainability
- RAS (Recirculating Aquaculture Systems)
- Seafood
- Manufacturing
- Research
Company Website: www.biomar.com
ASSUMPTION: BioMar's focus on sustainability and innovation makes it an attractive employer for candidates interested in making a positive impact on the aquaculture industry.
📊 Role Analysis
Career Level: Mid-Senior level (2-5 years of experience)
Reporting Structure: This role reports directly to the Global Digital Marketing Strategist
Work Arrangement: On-site, with global collaboration and flexibility for different time zones
Growth Opportunities:
- Potential to advance within the digital marketing team or explore other roles within the global organization
- Opportunities to work on diverse projects and gain experience in different aspects of digital marketing
- Chance to develop skills in global collaboration and cross-functional teamwork
ASSUMPTION: This role offers opportunities for professional growth and development within a global organization, with potential for career advancement and skill expansion.
🌍 Location & Work Environment
Office Type: Modern, centrally located office in Aarhus, Denmark
Office Location(s): Vaerkmestergade 25, 6th floor, Aarhus, Jutland 8000, DK
Geographic Context:
- Aarhus is the second-largest city in Denmark, with a vibrant cultural scene and a strong focus on sustainability
- The city is home to several international companies and offers a high quality of life
- BioMar's office is centrally located, with easy access to public transportation and amenities
Work Schedule: Full-time (40 hours per week), with flexibility for global collaboration and different time zones
ASSUMPTION: The location and work environment at BioMar offer a modern, centrally located office with a strong focus on sustainability and a high quality of life in Aarhus, Denmark.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Global Digital Marketing Strategist
- On-site or virtual interview with the hiring manager and other team members
- Final decision and offer
Key Assessment Areas:
- Technical skills in digital marketing operations and tools
- Problem-solving abilities and proactive mindset
- Collaboration and communication skills
- Alignment with BioMar's values and company culture
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Demonstrate your understanding of digital marketing principles and best practices
- Showcase your problem-solving abilities and proactive mindset through examples from your past experiences
- Prepare questions to ask the interviewer about the role, team, and company to demonstrate your interest and engagement
ATS Keywords: Digital marketing, digital operations, marketing technology, campaign execution, data analysis, global collaboration, stakeholder communication
ASSUMPTION: The application process for this role is likely to involve assessments of technical skills, problem-solving abilities, and cultural fit, with a focus on digital marketing operations and global collaboration.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, HubSpot)
- Content management systems (e.g., WordPress, Sitecore)
- HTML, CSS, and JavaScript
- Data analysis and reporting tools (e.g., Google Analytics, Tableau)
- Collaboration and communication tools (e.g., Microsoft Teams, Slack)
ASSUMPTION: The specific tools and technologies used in this role may vary, and a willingness to learn and adapt is essential.
👔 Cultural Fit Considerations
Company Values:
- Partnership
- Innovation
- Sustainability
- Collaboration
- Expertise
Work Style:
- Global collaboration and cross-functional teamwork
- Proactive problem-solving and continuous improvement
- Data-driven decision-making and attention to detail
- Strong communication and stakeholder management skills
Self-Assessment Questions:
- How do you approach ensuring the smooth operation of digital marketing tools and platforms?
- Can you provide an example of a time when you proactively identified and addressed a potential issue before it became a problem?
- How do you balance the need for data-driven decision-making with the need for agility and innovation in digital marketing?
ASSUMPTION: BioMar values candidates who are proactive, data-driven, and collaborative, with a strong focus on global collaboration and continuous improvement.
⚠️ Potential Challenges
- Managing multiple time zones and global stakeholders
- Keeping up with the latest digital marketing trends and technologies
- Balancing the need for consistency in campaign execution with the need for local adaptation
- Ensuring data privacy and security in global digital marketing operations
ASSUMPTION: This role may present challenges related to global collaboration, staying current with digital marketing trends, and balancing consistency with local adaptation.
📈 Similar Roles Comparison
- This role differs from traditional digital marketing roles in its focus on operational excellence and global collaboration
- It is similar to digital marketing operations roles in other industries, with a strong focus on data-driven decision-making and stakeholder management
- Career paths in this role may lead to advanced positions in digital marketing, global operations, or other related fields within the organization
ASSUMPTION: This role offers a unique blend of digital marketing operations and global collaboration, with potential for career advancement and skill expansion within the organization.
📝 Sample Projects
- Implementing a new marketing automation tool to improve campaign execution and data analysis
- Developing and implementing a global framework for data collection, monitoring, and reporting
- Collaborating with global marketing and commercial teams to ensure platform functionality meets local needs and aligns with global marketing goals
ASSUMPTION: Sample projects in this role may involve global collaboration, data-driven decision-making, and continuous improvement in digital marketing operations.
❓ Key Questions to Ask During Interview
- How does this role support BioMar's global marketing goals and contribute to the company's mission?
- Can you describe the team structure and dynamics within the global digital marketing team?
- How does BioMar foster a culture of innovation and continuous improvement in digital marketing?
- What opportunities are there for professional growth and development within this role and the organization?
- How does BioMar ensure data privacy and security in global digital marketing operations?
ASSUMPTION: Key questions to ask during the interview should focus on the role's impact on the organization, team dynamics, company culture, professional growth opportunities, and data management practices.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare questions to ask the interviewer about the role, team, and company to demonstrate your interest and engagement
- Follow up with the hiring manager, Anna S. Abild, after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
