📌 Core Information
🔹 Job Title: Blackstone Private Wealth, Marketing - Associate, Shanghai
🔹 Company: Blackstone
🔹 Location: Shanghai, China
🔹 Job Type: Full-Time
🔹 Category: Financial Services
🔹 Date Posted: May 13, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting marketing efforts for Blackstone’s Private Wealth in China
- Driving new advisor growth and client acquisition through targeted campaigns
- Collaborating with global marketers, business development teams, and other business functions
- Ensuring all marketing materials comply with local regulations and Blackstone’s brand guidelines
- Managing events and client engagement initiatives
ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to manage multiple projects simultaneously. Strong communication skills and proficiency in Chinese are essential for success in this position.
📋 Key Responsibilities
✅ Provide local marketing support to the sales team and distribution partners in China
✅ Create, review, and translate marketing materials and macro content
✅ Localize educational content to enhance understanding and adoption of alternative investments among distribution partners
✅ Develop targeted digital content for email campaigns in Simplified Chinese
✅ Collaborate with the Public Affairs team to enhance Blackstone’s Private Wealth Solutions presence in China through integrated communication plans
✅ Manage and execute Blackstone-hosted events and partner firm sponsorships
✅ Ensure all content complies with local regulations and Blackstone’s brand guidelines
✅ Oversee the translation of materials and communications for the APAC region (excluding Japan)
✅ Review and implement processes to improve team efficiency
✅ Monitor and track marketing expenditures against the budget
ASSUMPTION: This role involves a high degree of autonomy and requires the ability to work independently within a collaborative team environment. The successful candidate will be able to thrive in a dynamic, entrepreneurial environment with a commitment to excellence.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 5 years of marketing experience, preferably in investment management
Required Skills:
- Strong knowledge of alternative investment products and the financial services industry
- Extensive marketing experience in China, targeting intermediary audiences and understanding regional wealth and wholesale segments
- Familiarity with the regulatory landscape in China, including financial promotions and marketing rules
- Proficient in digital marketing tools and strategies
- Detail-oriented with a strong focus on accuracy
- Excellent written and verbal communication skills
- Ability to thrive in a dynamic, entrepreneurial environment with a commitment to excellence
- Skilled in managing multiple projects simultaneously
Preferred Skills:
- Fluency in spoken and written Chinese
- Experience working with global teams
- Knowledge of the regulatory landscape in multiple APAC countries
ASSUMPTION: Given the role's focus on the Chinese market, fluency in Chinese is not just preferred but required for effective communication and understanding of the local market.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Marketing Associate role with 5-10 years of experience in the financial services sector in Shanghai, the estimated salary range is ¥450,000 - ¥650,000 per year. This is an estimate and the actual salary may vary based on factors such as experience and performance.
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Generous time off policy
- Employee discounts and perks
Working Hours: Full-time position with standard office hours (Monday-Friday, 9:00 AM - 6:00 PM) and occasional evening and weekend work for events
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and performance. Blackstone offers a comprehensive benefits package to attract and retain top talent.
📌 Applicant Insights
🔍 Company Context
Industry: Blackstone is a leading global investment firm with a focus on alternative asset management. The firm specializes in private equity, real estate, infrastructure, life sciences, growth equity, credit, real assets, secondaries, and hedge funds.
Company Size: Blackstone has 1,001-5,000 employees globally, providing a large and diverse work environment with ample opportunities for growth and collaboration.
Founded: Blackstone was founded in 1985 and has since grown to become one of the world's largest alternative asset managers, with over $1.1 trillion in assets under management.
Company Description:
- Blackstone seeks to deliver compelling returns for institutional and individual investors by strengthening the companies in which it invests
- The firm's global investment strategies focus on real estate, private equity, infrastructure, life sciences, growth equity, credit, real assets, secondaries, and hedge funds
- Blackstone is committed to providing equal employment opportunities to all employees and applicants for employment without regard to race, color, creed, religion, sex, pregnancy, national origin, ancestry, citizenship status, age, marital or partnership status, sexual orientation, gender identity or expression, disability, genetic predisposition, veteran or military status, status as a victim of domestic violence, a sex offense or stalking, or any other class or status in accordance with applicable federal, state, and local laws
Company Specialties:
- Private Equity
- Real Estate
- Infrastructure
- Life Sciences
- Growth Equity
- Credit
- Real Assets
- Secondaries
- Hedge Funds
Company Website: www.blackstone.com
ASSUMPTION: Blackstone's extensive global presence and diverse investment strategies provide ample opportunities for career growth and development within the firm.
📊 Role Analysis
Career Level: This role is at the mid-level of the marketing career path, with opportunities for growth and advancement within the firm's marketing department and broader organization.
Reporting Structure: The Marketing Associate will report directly to the Head of Marketing for Blackstone Private Wealth in China and work closely with global marketers, business development teams, and other business functions.
Work Arrangement: This is an on-site role based in Shanghai, with occasional remote work for events and client engagement initiatives.
Growth Opportunities:
- Advancement within the marketing department, such as a promotion to Senior Marketing Associate or Manager
- Expansion into other areas of the business, such as business development or product management
- Opportunities to work on cross-functional projects and gain exposure to different aspects of the firm's operations
ASSUMPTION: Blackstone's large size and diverse investment strategies provide ample opportunities for career growth and development within the firm.
🌍 Location & Work Environment
Office Type: Blackstone's Shanghai office is a modern, collaborative workspace with state-of-the-art facilities and amenities.
Office Location(s): 345 Park Ave, New York, NY 10154, US (Global Headquarters); Shanghai, China (Asia-Pacific Office)
Geographic Context:
- Shanghai is a major commercial and financial hub in China, with a vibrant business ecosystem and ample opportunities for professional growth and development
- The city is home to a diverse and multicultural population, with a rich history and cultural heritage
- Shanghai offers a high quality of life, with excellent dining, entertainment, and recreational options
Work Schedule: Standard office hours are Monday-Friday, 9:00 AM - 6:00 PM, with occasional evening and weekend work for events and client engagement initiatives.
ASSUMPTION: Blackstone's Shanghai office provides a dynamic and collaborative work environment, with ample opportunities for professional growth and development within the firm.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the marketing team
- Final interview with the Head of Marketing for Blackstone Private Wealth in China
Key Assessment Areas:
- Marketing and communication skills
- Understanding of the Chinese market and regulatory landscape
- Ability to manage multiple projects simultaneously
- Cultural fit and alignment with Blackstone's values
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Demonstrate your understanding of the Chinese market and regulatory landscape in your application materials
- Prepare for behavioral interview questions that focus on your problem-solving skills, attention to detail, and ability to manage multiple projects simultaneously
ATS Keywords: Marketing, China, Financial Services, Alternative Investments, Digital Marketing, Event Management, Client Engagement, Regulatory Compliance, Brand Guidelines
ASSUMPTION: Blackstone's application process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for the role and the organization.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Event management platforms (e.g., Cvent, Eventbrite)
- Design software (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the firm's internal systems and processes.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Excellence
- Innovation
- Collaboration
- Client Focus
Work Style:
- Dynamic and entrepreneurial
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and responsive to change
Self-Assessment Questions:
- How do you ensure the accuracy and timeliness of marketing materials in a fast-paced, dynamic environment?
- Can you provide an example of a successful marketing campaign you've managed, and how you adapted to changes or challenges that arose during the process?
- How do you prioritize and manage multiple projects simultaneously, ensuring that each receives the attention it deserves?
ASSUMPTION: Blackstone values candidates who are highly motivated, intelligent, and have sound judgment, with a proven track record of excellence in prior endeavors.
⚠️ Potential Challenges
- Managing multiple projects simultaneously and meeting tight deadlines
- Navigating the complex regulatory landscape in China and the broader APAC region
- Adapting to a dynamic, entrepreneurial work environment with a high degree of autonomy
- Working effectively with global teams and stakeholders across different time zones
ASSUMPTION: These challenges can be overcome with strong project management skills, attention to detail, and the ability to thrive in a fast-paced, dynamic environment.
📈 Similar Roles Comparison
- This role is similar to a Marketing Manager or Senior Marketing Associate role in a financial services or alternative investment firm, with a focus on the Chinese market
- Unlike other marketing roles, this position requires a strong understanding of the regulatory landscape in China and the broader APAC region, as well as proficiency in Chinese
- Career progression in this role could lead to a Senior Marketing Manager or Director position, with the opportunity to oversee a team and develop marketing strategies for the broader APAC region
ASSUMPTION: This role offers a unique opportunity to gain experience in marketing for the alternative investment industry, with a focus on the Chinese market and the broader APAC region.
📝 Sample Projects
- Developing and executing a targeted email campaign to drive new advisor growth in China
- Managing a Blackstone-hosted event or partner firm sponsorship, ensuring all logistics are in place and the event runs smoothly
- Localizing educational content to enhance understanding and adoption of alternative investments among distribution partners in the APAC region
ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives the Marketing Associate may be involved in, from campaign development and execution to event management and content localization.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department for Blackstone Private Wealth in China?
- How does the marketing team collaborate with other business functions, such as business development and legal and compliance, to ensure all marketing materials and deliverables are executed with strict adherence to accuracy, timeliness, and quality?
- What are the key priorities for the first 90 days in this role, and how can I contribute to driving success in these areas?
- How does Blackstone support the professional development and growth of its marketing associates, and what opportunities exist for advancement within the firm?
- What is the work-life balance like for marketing associates at Blackstone, and how does the firm support a healthy work-life balance for its employees?
ASSUMPTION: These questions demonstrate a candidate's interest in the role, the team, and the organization, as well as their commitment to driving success and contributing to the firm's goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, with a focus on your understanding of the Chinese market and regulatory landscape
- Prepare for behavioral interview questions that focus on your problem-solving skills, attention to detail, and ability to manage multiple projects simultaneously
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
