Brand and Marketing Manager, Supervising Associate

📌 Core Information

🔹 Job Title: Brand and Marketing Manager, Supervising Associate

🔹 Company: EY

🔹 Location: Taguig City, Taguig, Philippines

🔹 Job Type: On-site

🔹 Category: Brand & Marketing

🔹 Date Posted: April 25, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Orchestrating end-to-end execution of multi-channel marketing initiatives
• Collaborating closely with BMC program leaders and managers
• Crafting and executing strategic campaign plans
• Overseeing budgets and timelines
• Analyzing performance metrics and enhancing campaigns

ASSUMPTION: This role requires a high level of organization, multitasking, and attention to detail. It also demands strong communication skills and the ability to work effectively with various stakeholders.

📋 Key Responsibilities

✅ Campaign Management: Devise, execute, and optimize multi-channel marketing campaigns across diverse platforms, aligning each initiative with business objectives and leveraging EY's business insights. Methodically track and manage campaign budgets to ensure efficient resource allocation, promptly addressing any deviations from the plan.

✅ Stakeholder Collaboration: Forge strong partnerships with Global Delivery Services, external vendors, and other stakeholders, fostering an environment of collaboration to achieve campaign objectives.

✅ Performance Analysis: Employ analytical tools (e.g., Google Analytics, Sprinklr, Adobe Analytics) to fine-tune campaigns and identify enhancement opportunities. Produce comprehensive performance reports for executive-level stakeholders.

✅ Program Support: Provide essential administrative support to the BMC team, including calendar management, meeting scheduling, and presentation preparation. Conceptualize, organize, and execute hybrid events such as webinars, podcasts, and roundtables, targeting and engaging the most pertinent buyer segments.

ASSUMPTION: The role involves a mix of strategic planning, tactical execution, and analytical reporting. It requires a balance of creative thinking and data-driven decision making.

🎯 Required Qualifications

Education: Bachelor's degree in business administration, marketing, or a related field is required. An MBA or MS in Marketing is preferred.

Experience: Over 4 years of end-to-end campaign management experience and more than 9 years in B2B marketing, preferably within professional services or similar sectors. Proven expertise in managing global-level processes and projects.

Required Skills:

• Campaign Management
• Organization and Prioritization
• Business Acumen
• Communication
• Analytical and Critical Thinking
• Networking, Teamwork, and Stakeholder Management
• Data Analytics and Visualization
• Email Marketing and Social Media Management
• Creative Problem Solving
• Stakeholder Feedback
• Team Leadership

Preferred Skills:

• Prior experience in B2B Brand & Marketing settings
• Track record of event execution, B2B brand exposure, and project management
• Familiarity with digital marketing analytics and bridging expectations with capabilities

ASSUMPTION: The required qualifications reflect the need for a seasoned marketing professional with a strong background in campaign management and B2B marketing.

💰 Compensation & Benefits

Salary Range: The salary range for this role is estimated to be PHP 1,200,000 - PHP 1,800,000 per year, based on industry standards for a marketing manager with 5-10 years of experience in the Philippines. This estimate may vary depending on the candidate's qualifications and the company's compensation structure.

Benefits:

• Continuous learning opportunities
• Flexible work arrangements
• Transformative leadership development
• Diverse and inclusive culture

Working Hours: Full-time position with standard office hours, Monday to Friday, 9:00 AM to 6:00 PM. May require occasional overtime or weekend work to meet project deadlines.

ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's qualifications and the company's compensation policies.

📌 Applicant Insights

🔍 Company Context

Industry: EY is a global leader in assurance, tax, transaction, and advisory services. The professional services industry is competitive and dynamic, requiring employees to stay updated with the latest trends and best practices.

Company Size: EY is a large organization with over 200,000 employees worldwide. This size offers opportunities for career growth and exposure to diverse projects and clients.

Founded: EY was founded in 1998 and has since grown into one of the largest professional services firms in the world.

Company Description:

• EY exists to build a better working world, helping to create long-term value for clients, people, and society.
• The company provides trust through assurance and helps clients grow, transform, and operate.
• EY teams ask better questions to find new answers for the complex issues facing the world today.

Company Specialties:

• Assurance
• Consulting
• Law
• Strategy
• Tax
• Transactions

Company Website: www.ey.com

ASSUMPTION: EY's global presence and diverse service offerings provide ample opportunities for career growth and development.

📊 Role Analysis

Career Level: This role is at the supervising associate level, indicating a mid-level position with significant responsibilities and opportunities for growth.

Reporting Structure: The role reports directly to the BMC team and collaborates closely with BMC program leaders and managers. It may also involve supervising junior team members or external vendors.

Work Arrangement: This is an on-site role based in Taguig City, Philippines. It may require occasional remote work or travel to client sites.

Growth Opportunities:

• Progression to a senior marketing manager role
• Expansion into other areas of marketing or related fields
• International assignments or secondments

ASSUMPTION: The role offers significant growth potential within EY's extensive global network and diverse service offerings.

🌍 Location & Work Environment

Office Type: EY's Taguig City office is a modern, collaborative workspace designed to foster innovation and creativity.

Office Location(s): Taguig City, Philippines

Geographic Context:

• Taguig City is a bustling urban area with a mix of commercial and residential developments.
• The city is well-connected by public transportation and major highways.
• It offers a wide range of dining, entertainment, and shopping options.

Work Schedule: Standard office hours, Monday to Friday, with occasional overtime or weekend work to meet project deadlines.

ASSUMPTION: The office environment is dynamic and fast-paced, reflecting the competitive nature of the professional services industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-depth behavioral and technical interviews
• Final round interviews with senior leadership
• Background check and offer extension

Key Assessment Areas:

• Campaign management skills
• Stakeholder collaboration and communication
• Analytical and problem-solving abilities
• Cultural fit and alignment with EY's values

Application Tips:

• Highlight relevant campaign management experience and achievements in your resume
• Tailor your cover letter to emphasize your fit for the role and enthusiasm for EY's mission
• Prepare for behavioral and situational interview questions focused on campaign management and stakeholder collaboration
• Research EY's company culture and values to demonstrate your cultural fit

ATS Keywords: Campaign Management, Marketing Manager, Brand & Marketing, Stakeholder Collaboration, Performance Analysis, Global Delivery Services, BMC, EY

ASSUMPTION: The interview process is designed to assess the candidate's technical skills, cultural fit, and alignment with EY's values and mission.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint)
• Adobe web platforms
• Analytics tools (Google Analytics, Sprinklr, Adobe Analytics)
• Email marketing tools
• Google AdWords
• Data visualization tools (Tableau)

ASSUMPTION: The required tools and technologies reflect the role's focus on campaign management, data analysis, and stakeholder communication.

👔 Cultural Fit Considerations

Company Values:

• Building a better working world
• Integrity
• Quality
• One global team
• Respect for each other

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on delivering excellence
• Adaptable and responsive to change
• Innovative and open to new ideas

Self-Assessment Questions:

• How do you align with EY's mission to build a better working world?
• Describe a time when you had to collaborate with diverse stakeholders to achieve a common goal.
• How do you approach continuous learning and staying updated with industry trends?

ASSUMPTION: EY values candidates who are passionate about their mission, collaborative, and committed to continuous learning and improvement.

⚠️ Potential Challenges

• Managing multiple campaigns simultaneously, requiring strong organizational skills and multitasking
• Working with diverse stakeholders, each with their own priorities and expectations
• Keeping up with the fast-paced nature of the professional services industry
• Occasional overtime or weekend work to meet project deadlines

ASSUMPTION: The role presents both exciting opportunities and challenges, requiring a motivated and adaptable individual to succeed.

📈 Similar Roles Comparison

• Compared to other marketing manager roles, this position places a stronger emphasis on campaign management and stakeholder collaboration
• In the professional services industry, this role requires a deep understanding of EY's business and the ability to leverage its insights to drive campaign success
• Career progression in this role may follow a path from supervising associate to senior marketing manager, with potential opportunities for international assignments or secondments

ASSUMPTION: This role offers unique challenges and growth opportunities compared to similar positions in the market.

📝 Sample Projects

• Managing a global marketing campaign for EY's assurance services, targeting C-suite executives in key markets
• Collaborating with external vendors to execute a virtual event series, showcasing EY's thought leadership and expertise
• Analyzing campaign performance data to optimize future marketing initiatives and improve ROI

ASSUMPTION: These sample projects reflect the role's focus on campaign management, stakeholder collaboration, and data-driven decision making.

❓ Key Questions to Ask During Interview

• Can you describe the most challenging campaign you've managed and how you overcame any obstacles?
• How do you approach collaborating with diverse stakeholders to ensure campaign success?
• What steps do you take to stay updated with industry trends and best practices in campaign management?
• How do you balance the need for creativity with the requirement to deliver data-driven results?
• What opportunities are there for professional growth and development within EY's marketing team?

ASSUMPTION: These questions are designed to assess the candidate's technical skills, cultural fit, and alignment with EY's values and mission.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight your campaign management experience and relevant skills
• Write a cover letter emphasizing your fit for the role and enthusiasm for EY's mission
• Prepare for behavioral and situational interview questions focused on campaign management and stakeholder collaboration
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.