π Core Information
πΉ Job Title: Brand Coordinator
πΉ Company: Pure Lifestyle Inc.
πΉ Location: Vancouver, British Columbia, Canada
πΉ Job Type: Full-Time, On-Site
πΉ Category: Advertising Services
πΉ Date Posted: April 10, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-Site
π Job Overview
Key aspects of this role include:
- Executing marketing and sales strategies to drive brand awareness and customer loyalty
- Ensuring exceptional customer experience and clear communication
- Maintaining brand standards and tracking campaign effectiveness
- Working independently or collaboratively in a fast-paced environment
ASSUMPTION: This role is ideal for a recent graduate or early-career professional looking to gain experience in marketing, sales, and branding. It offers an opportunity to work with a growing agency and contribute to various campaigns.
π Key Responsibilities
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Execute all marketing and sales strategies with the brand coordinator team by company standards
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Uphold the highest level of customer experience, guided by "the customer comes first"
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Ensure clear communication with every customer, client, and team member
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Maintain brand standards and promote customer awareness and loyalty
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Track the effectiveness of campaigns and report metrics to upper management
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Attend all required training and entry-level team meetings
ASSUMPTION: The Brand Coordinator will be expected to multitask and prioritize responsibilities effectively, working both independently and collaboratively to achieve team and company goals.
π― Required Qualifications
Education: A minimum of an Associateβs degree in Marketing, Advertising, Communications, or a related field
Experience: 1-2 years of experience in marketing, sales, advertising, brand coordinator, or a customer-facing role (preferred)
Required Skills:
- Creative and strategic thinking
- Problem-solving and adaptability
- Strong communication skills
- Ability to work independently or in a team
- Comfortable working in a fast-paced environment
Preferred Skills:
- Proficiency in marketing and sales software
- Familiarity with brand management tools
- Basic knowledge of graphic design
ASSUMPTION: Candidates should have a strong academic background and be eager to apply their knowledge in a practical setting. Relevant internship experience would be an asset.
π° Compensation & Benefits
Salary Range: CAD 42,000 - 48,500 per year (based on experience and industry standards for entry-level marketing roles in Vancouver)
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan
- Employee assistance program
- Paid time off (vacation, sick days, and holidays)
Working Hours: Full-time (40 hours per week), Monday to Friday, with flexibility for occasional overtime or weekend work as needed
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills. Benefits are subject to change and may be confirmed during the interview process.
π Applicant Insights
π Company Context
Industry: Pure Lifestyle Inc. operates in the advertising services industry, focusing on direct marketing and brand awareness strategies.
Company Size: With 11-50 employees, Pure Lifestyle Inc. offers a close-knit work environment where employees can have a significant impact on the company's growth and success.
Founded: The company's founding date is not specified, but it has established itself as a leading premier agency in the area.
Company Description:
- Pure Lifestyle Inc. specializes in delivering results in marketing, sales, and brand awareness for its clients
- The company focuses on direct marketing strategies that can be tested, tracked, and optimized for better outcomes
- Pure Lifestyle Inc. prides itself on providing exceptional customer experiences and promoting customer loyalty
Company Specialties:
- Direct marketing
- Brand awareness campaigns
- Customer experience management
- Sales and marketing strategy development
Company Website: www.purelifebc.ca
ASSUMPTION: Pure Lifestyle Inc. is a growing agency with a strong focus on customer experience and results-driven marketing strategies. It offers an opportunity for employees to work on various campaigns and contribute to the company's success.
π Role Analysis
Career Level: This role is entry-level, suitable for recent graduates or early-career professionals seeking to gain experience in marketing, sales, and branding.
Reporting Structure: The Brand Coordinator will report directly to the Marketing and Sales Manager and work collaboratively with the brand coordinator team.
Work Arrangement: This is an on-site, full-time position with a 40-hour workweek, Monday to Friday, and occasional flexibility for overtime or weekend work as needed.
Growth Opportunities:
- As the company grows, there may be opportunities for the Brand Coordinator to take on more responsibilities or move into a different role within the organization
- Pure Lifestyle Inc. values internal promotions and offers training and development opportunities to help employees grow professionally
ASSUMPTION: This role offers an excellent starting point for an early-career professional looking to gain experience in marketing, sales, and branding. With a strong performance, there may be opportunities for growth and advancement within the company.
π Location & Work Environment
Office Type: Pure Lifestyle Inc. operates from a single office location in Richmond, British Columbia.
Office Location(s): 218-2688 Shell Rd, Richmond, British Columbia V6X-4E1, CA
Geographic Context:
- Richmond is a multicultural city located on the coast of British Columbia, offering a mix of urban and suburban living
- The office is conveniently located near public transportation and various amenities
- The city provides easy access to outdoor activities, such as hiking, skiing, and water sports
Work Schedule: The work schedule is Monday to Friday, 9:00 AM to 5:00 PM, with a one-hour lunch break. Occasional overtime or weekend work may be required to meet project deadlines.
ASSUMPTION: The work environment at Pure Lifestyle Inc. is fast-paced and collaborative, with a strong focus on customer experience and results-driven marketing strategies. Employees are expected to be adaptable, creative, and proactive in their approach to their work.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing and Sales Manager
- Final interview with the company's founder or another senior team member
- Background check and reference verification
Key Assessment Areas:
- Problem-solving and adaptability
- Communication skills and customer focus
- Creativity and strategic thinking
- Technical skills and software proficiency
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of your past work that demonstrate your creativity, problem-solving, and customer focus
- Research Pure Lifestyle Inc. and be ready to discuss how your career goals align with the company's mission and values
ATS Keywords: Brand Coordinator, Marketing, Sales, Customer Experience, Campaign Management, Brand Awareness, Strategic Thinking, Problem Solving, Adaptability, Customer Focus, Creative, Innovative, Solution-Oriented
ASSUMPTION: The application process at Pure Lifestyle Inc. is designed to assess candidates' skills, experience, and cultural fit with the company. Successful candidates will demonstrate a strong understanding of marketing and sales principles, as well as a passion for driving results and providing exceptional customer experiences.
π οΈ Tools & Technologies
- Marketing and sales software (e.g., CRM, marketing automation, project management)
- Brand management tools (e.g., brand guidelines, style guides)
- Graphic design software (e.g., Adobe Creative Suite, Canva)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: The specific tools and technologies used at Pure Lifestyle Inc. may vary depending on the project and the client's requirements. Candidates should be comfortable learning and adapting to new software as needed.
π Cultural Fit Considerations
Company Values:
- Customer-centric: Pure Lifestyle Inc. prioritizes exceptional customer experiences and customer loyalty
- Results-driven: The company focuses on delivering tangible results for its clients through innovative and strategic marketing and sales campaigns
- Collaborative: Pure Lifestyle Inc. fosters a close-knit work environment where employees support and learn from one another
Work Style:
- Fast-paced: The work environment is dynamic and requires employees to adapt quickly to changing priorities and deadlines
- Creative: Employees are encouraged to think outside the box and develop innovative solutions to marketing and sales challenges
- Customer-focused: Pure Lifestyle Inc. prioritizes understanding and addressing the unique needs and preferences of its clients and their customers
Self-Assessment Questions:
- How do you ensure exceptional customer experiences in a fast-paced work environment?
- Can you provide an example of a time when you developed an innovative solution to a marketing or sales challenge?
- How do you prioritize and manage multiple projects and responsibilities effectively?
ASSUMPTION: Pure Lifestyle Inc. values employees who are adaptable, creative, and customer-focused. Successful candidates will demonstrate a strong alignment with the company's values and a passion for driving results through innovative marketing and sales strategies.
β οΈ Potential Challenges
- The fast-paced work environment may require employees to work overtime or on weekends to meet project deadlines
- The role may involve working with multiple clients and projects simultaneously, requiring strong organizational skills and adaptability
- Pure Lifestyle Inc. is a growing agency, and the work environment may be subject to change as the company expands and takes on new clients
- The company's focus on customer experience and results-driven marketing strategies may require employees to work closely with clients and stakeholders, which can be challenging at times
ASSUMPTION: The potential challenges of this role are outweighed by the opportunities for growth, learning, and making a significant impact on the company's success. Successful candidates will be adaptable, proactive, and committed to driving results through innovative marketing and sales strategies.
π Similar Roles Comparison
- Compared to other entry-level marketing and sales roles, this position offers a unique opportunity to work with a growing agency and contribute to various campaigns
- Pure Lifestyle Inc. focuses on direct marketing and brand awareness strategies, which may differ from other advertising agencies that specialize in different areas, such as digital marketing or public relations
- This role is ideal for early-career professionals looking to gain experience in marketing, sales, and branding, with opportunities for growth and advancement within the company
ASSUMPTION: This role offers a unique opportunity for early-career professionals to gain experience in marketing, sales, and branding with a growing agency that prioritizes customer experience and results-driven marketing strategies.
π Sample Projects
- Developing and executing a brand awareness campaign for a new product launch, including social media, email marketing, and event planning
- Collaborating with the sales team to create targeted marketing materials and promotional items for a client's trade show booth
- Conducting market research and analyzing data to identify trends and opportunities for a client's brand
ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities that the Brand Coordinator may be expected to perform. The specific projects and campaigns will vary depending on the client's needs and the company's priorities.
β Key Questions to Ask During Interview
- Can you describe a typical day or week in the life of a Brand Coordinator at Pure Lifestyle Inc.?
- How does Pure Lifestyle Inc. support the professional development and growth of its employees?
- Can you provide an example of a successful marketing or sales campaign that Pure Lifestyle Inc. has executed for a client, and what role did the Brand Coordinator play in its success?
- How does Pure Lifestyle Inc. measure the effectiveness of its marketing and sales campaigns, and how does this information inform future strategies?
- What are the most rewarding aspects of working at Pure Lifestyle Inc., and what challenges does the company face as it continues to grow?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and your commitment to understanding the company's culture and priorities. This can help you make an informed decision about whether Pure Lifestyle Inc. is the right fit for your career goals.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role, emphasizing your creativity, problem-solving, and customer focus
- Prepare examples of your past work that demonstrate your creativity, problem-solving, and customer focus, and be ready to discuss them during the interview
- Research Pure Lifestyle Inc. and be ready to discuss how your career goals align with the company's mission and values
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.