Brand Designer - Email marketing

📌 Core Information

🔹 Job Title: Brand Designer - Email Marketing

🔹 Company: N26

🔹 Location: Berlin, Germany

🔹 Job Type: Full-time

🔹 Category: Brand Design, Email Marketing

🔹 Date Posted: May 30, 2025

🔹 Experience Level: 2-4 years

🔹 Remote Status: On-site (Berlin) with remote OK

🚀 Job Overview

Key aspects of this role include:

• Contributing to brand and marketing campaigns across multiple channels, with a focus on email marketing, CRM, and in-app touchpoints
• Assisting in the creative direction of campaigns and ensuring visual engagement and alignment with overall strategy
• Developing and refining design systems for consistency across digital and offline touchpoints
• Translating business and user insights into visually appealing and effective creative assets
• Collaborating with the email marketing team to create cohesive and impactful brand experiences

ASSUMPTION: This role requires a strong balance of creative and strategic thinking, with a focus on email marketing and CRM. It involves close collaboration with various teams and stakeholders.

📋 Key Responsibilities

✅ Contribute to the creation of brand and marketing campaigns across multiple channels, helping to drive brand awareness and engagement

✅ Assist in the creative direction of brand and product marketing campaigns, ensuring they are visually engaging and aligned with overall strategy

✅ Help develop and refine design systems that ensure consistency across digital and offline touchpoints

✅ Translate business and user insights into visually appealing and effective creative assets

✅ Maintain design standards to ensure brand expressions align with N26’s identity and marketing goals

✅ Collaborate with the email marketing team to create cohesive and impactful brand experiences, and assist in optimizing creative workflows and design processes

✅ Work on multiple projects, balancing deadlines and priorities while maintaining attention to creative detail, and stay updated on industry trends

✅ Use tools like Figma to create design solutions that support efficient collaboration across teams, and support junior designers by sharing knowledge and encouraging a culture of continuous learning and improvement

ASSUMPTION: This role requires a high degree of creativity, attention to detail, and the ability to work effectively within a team and independently.

🎯 Required Qualifications

Education: Bachelor's degree in Design, Graphic Design, or a related field

Experience: 2-4 years of brand design experience (agency/client side), with extensive experience working on global consumer brands

Required Skills:

• Proven ability to create functional and impactful designs across multiple platforms (OOH, Social, Content, Performance, Lifecycle)
• Conceptual thinking ability with an eagerness to drive meaningful design innovation
• Proficient in Figma, including utilizing it for automation and production at scale, with a strong focus on efficiency and design precision
• Experience working with global brands and collaborative international creative teams on integrated campaigns
• Strong organizational skills with an attention to detail for asset management
• Previous exposure to an advertising agency environment is a plus, and experience with lifestyle brands would be a great advantage
• A team player who is also able to work independently, delivering quality work efficiently even under tight deadlines
• Fluent in English and comfortable communicating in a fast-paced, dynamic environment

Preferred Skills:

• Experience with email marketing and CRM platforms
• Knowledge of HTML and CSS for email design
• Familiarity with accessibility standards for digital design

ASSUMPTION: Candidates with a strong portfolio showcasing their brand design skills and experience working on global consumer brands will be highly competitive for this role.

💰 Compensation & Benefits

Salary Range: €45,000 - €60,000 per year (based on experience and industry standards for brand designers in Berlin)

Benefits:

• Competitive personal development budget
• Work from home budget
• Discounts to fitness & wellness memberships
• Language apps
• Public transportation
• Premium subscription on personal N26 bank account
• Subscriptions for friends and family members
• Additional day of annual leave for each year of service
• Relocation package with visa support

Working Hours: Full-time (40 hours per week), with flexible working hours and remote work options available

ASSUMPTION: The salary range provided is an estimate based on industry standards for brand designers in Berlin with 2-4 years of experience. The actual salary may vary depending on the candidate's skills, experience, and negotiation.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services, specifically digital banking and fintech

Company Size: Medium (1,001-5,000 employees)

Founded: 2013

Company Description:

• N26 is a digital bank that offers mobile banking services, including current accounts, savings, and credit products
• Founded in Berlin, N26 now has operations in 24 markets and employs over 1,500 people across three office locations in Berlin, Vienna, and Barcelona
• N26 is known for its user-friendly mobile app and innovative features, such as real-time spending notifications, instant money transfers, and personalized financial insights

Company Specialties:

• Mobile banking
• Fintech
• Financial services

Company Website: https://n26.com/

ASSUMPTION: N26 is a well-established fintech company with a strong focus on digital innovation and user experience. This role offers the opportunity to work in a dynamic and fast-paced environment, contributing to the development of the company's brand and marketing campaigns.

📊 Role Analysis

Career Level: Mid-level (2-4 years of experience)

Reporting Structure: This role reports directly to the Head of Brand Design

Work Arrangement: On-site in Berlin with remote work options available

Growth Opportunities:

• Potential career progression to Senior Brand Designer or similar roles within the brand design team
• Opportunities to work on diverse projects and campaigns, gaining experience in various aspects of brand design
• Access to professional development resources and training opportunities

ASSUMPTION: This role offers a unique opportunity for brand designers with 2-4 years of experience to grow their careers in a dynamic and innovative environment. Candidates can expect to work on high-impact projects and have the chance to make a significant contribution to N26's brand and marketing efforts.

🌍 Location & Work Environment

Office Type: Modern, collaborative workspace with a focus on creativity and innovation

Office Location(s): Berlin, Germany

Geographic Context:

• Berlin is a vibrant and multicultural city with a thriving tech and startup scene
• The city offers a high quality of life, with numerous cultural attractions, green spaces, and a diverse food and nightlife scene
• Berlin has a well-developed public transportation system, making it easy to commute to and from the office

Work Schedule: Full-time (40 hours per week), with flexible working hours and remote work options available

ASSUMPTION: Working at N26's Berlin office offers a dynamic and collaborative work environment, with opportunities to engage with a diverse and international team. The city of Berlin provides a high quality of life and numerous cultural attractions, making it an attractive location for professionals in the creative and tech industries.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video call with the HR team
• Design challenge or case study presentation
• Final interview with the hiring manager and/or team members

Key Assessment Areas:

• Portfolio and design skills
• Cultural fit and alignment with N26's values
• Problem-solving and strategic thinking
• Communication and collaboration skills

Application Tips:

• Tailor your resume and cover letter to highlight your brand design experience and relevant skills
• Include a portfolio showcasing your best brand design work, with a focus on global consumer brands
• Prepare for the design challenge or case study presentation by researching N26's brand and marketing efforts, and thinking about how you would approach a brand design project for the company
• Be ready to discuss your design process, inspiration, and the rationale behind your creative decisions

ATS Keywords: Brand Design, Email Marketing, Creative Direction, Design Systems, Figma, Global Consumer Brands, Integrated Campaigns, Attention to Detail, Conceptual Thinking, Design Innovation

ASSUMPTION: The application process for this role is likely to be competitive, with a strong focus on brand design skills and experience working on global consumer brands. Candidates should be prepared to showcase their design skills and demonstrate their ability to think strategically and creatively about brand design challenges.

🛠️ Tools & Technologies

• Figma
• Adobe Creative Suite (Photoshop, Illustrator, etc.)
• Email marketing and CRM platforms (e.g., Mailchimp, HubSpot, etc.)
• HTML and CSS for email design

ASSUMPTION: This role requires proficiency in Figma and a strong working knowledge of Adobe Creative Suite. Familiarity with email marketing and CRM platforms, as well as HTML and CSS for email design, would be an asset but is not strictly required.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Agile
• Inclusive

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Data-driven and results-focused
• Continuously learning and improving

Self-Assessment Questions:

• How do you approach balancing creativity and data-driven decision-making in your design process?
• Can you describe a time when you had to adapt your design approach to meet the needs of a diverse audience or stakeholder group?
• How do you stay organized and manage your time effectively when working on multiple projects with tight deadlines?

ASSUMPTION: N26 values candidates who are customer-centric, innovative, collaborative, agile, and inclusive. Successful candidates will be able to demonstrate their ability to work effectively in a dynamic and fast-paced environment, balancing creativity and data-driven decision-making, and adapting their design approach to meet the needs of diverse audiences and stakeholders.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Balancing creativity and data-driven decision-making in a fast-paced environment
• Adapting to a dynamic and evolving work environment
• Working effectively with a diverse and international team

ASSUMPTION: This role may present challenges related to managing multiple projects and deadlines, balancing creativity and data-driven decision-making, and adapting to a dynamic and evolving work environment. Successful candidates will be able to demonstrate their ability to work effectively under pressure, manage their time and priorities effectively, and adapt to change.

📈 Similar Roles Comparison

• Compared to other brand design roles, this position places a greater emphasis on email marketing and CRM, requiring candidates to have experience working with these channels and platforms
• N26 is a well-established fintech company with a strong focus on digital innovation and user experience, offering a unique opportunity for brand designers to work in a dynamic and fast-paced environment
• Career progression in this role may lead to opportunities to work on diverse projects and campaigns, gaining experience in various aspects of brand design and potentially moving into leadership or management positions

ASSUMPTION: This role offers a unique opportunity for brand designers with 2-4 years of experience to grow their careers in a dynamic and innovative environment. Candidates can expect to work on high-impact projects and have the chance to make a significant contribution to N26's brand and marketing efforts.

📝 Sample Projects

• Redesigning N26's email marketing templates to improve engagement and conversion rates
• Creating a comprehensive brand style guide for N26's digital and offline touchpoints, ensuring consistency and alignment with the company's visual identity
• Developing a series of animated explainer videos to showcase N26's products and features, and explain their benefits to customers

ASSUMPTION: These sample projects are designed to give candidates an idea of the types of brand design challenges they may face in this role. Successful candidates will be able to demonstrate their ability to approach these projects strategically and creatively, and provide examples of their work that showcase their skills and experience.

❓ Key Questions to Ask During Interview

• Can you describe the brand design team's workflow and how it collaborates with other departments, such as marketing and product?
• How does N26 approach measuring the success of its brand design efforts, and how does this inform the design process?
• What opportunities are there for professional development and growth within the brand design team at N26?
• How does N26 support work-life balance for its employees, particularly for those working remotely?
• Can you provide an example of a brand design project that N26 has recently undertaken, and how it has contributed to the company's overall marketing strategy?

ASSUMPTION: These interview questions are designed to help candidates better understand the brand design team's workflow, the company's approach to measuring the success of its brand design efforts, and the opportunities for professional development and growth within the team. Successful candidates will be able to demonstrate their ability to think strategically and creatively about brand design challenges, and provide examples of their work that showcase their skills and experience.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the N26 Careers portal
• Tailor your resume and cover letter to highlight your brand design experience and relevant skills, with a focus on global consumer brands and email marketing
• Prepare a portfolio showcasing your best brand design work, with a focus on projects that demonstrate your ability to create functional and impactful designs across multiple platforms and channels
• If applicable, prepare examples of your work that showcase your experience with email marketing and CRM platforms, as well as your ability to create visually engaging and effective creative assets
• Follow up with the N26 HR team one week after submitting your application to inquire about the status of your application and express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.