Brand Development Associate, IN Private Brands, IN Private Brands

📌 Core Information

🔹 Job Title: Brand Development Associate, IN Private Brands, IN Private Brands

🔹 Company: Amazon

🔹 Location: Bengaluru, Karnataka, India

🔹 Job Type: On-site

🔹 Category: Brand Development

🔹 Date Posted: April 16, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Scaling Private Brands at Amazon Marketplace
• Creating value propositions for Amazon brands
• Managing seller portfolios and ensuring product coverage
• Discovering strategic business opportunities through cross-functional collaboration

ASSUMPTION: This role requires a high level of self-motivation and adaptability to thrive in a fast-paced, rapidly changing environment.

📋 Key Responsibilities

✅ Understand products and services offered by Amazon Services and articulate their functions and benefits to external clients/brands

✅ Identify and acquire valuable sellers and selection for Amazon services

✅ Execute category-level strategies for broad bucket-level matrices, such as in-stock selection and selection gaps

✅ Ensure maximum coverage of additional products and tools for sellers, such as sponsored ads

✅ Own and manage the integration of a portfolio of sellers, helping them become self-reliant through basic training and exceeding sales goals

✅ Discover strategic business opportunities for customers through cross-functional collaboration with category teams, sales teams, etc.

✅ Track and monitor the performance and sales of key accounts to manage their performance

ASSUMPTION: This role may require working with minimal supervision and dealing with ambiguous situations.

🎯 Required Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field

Experience: 2-5 years of sales experience, with a proven track record of success

Required Skills:

• Analytical Skills
• Communication Skills
• Account Management
• Project Management
• Sales Experience
• Data Analysis
• Training Skills
• Multi-tasking
• Strategic Thinking
• Execution Focused
• Customer Obsession
• Detail Oriented
• Collaboration
• Influencing Skills
• Adaptability
• Problem Solving

Preferred Skills:

• Experience with Amazon Services
• Fluency in multiple languages

ASSUMPTION: Fluency in English is required for this role, and proficiency in additional languages may be beneficial for working with diverse sellers.

💰 Compensation & Benefits

Salary Range: INR 6,00,000 - 12,00,000 per annum (Estimated based on industry standards for the role, experience level, and location)

Benefits:

• Health, vision, and dental insurance
• Retirement savings plan
• Paid time off
• Maternity and paternity leave
• Employee discounts

Working Hours: Full-time (40 hours per week), with flexible scheduling and overtime as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: E-commerce and Retail

Company Size: 10,001+ employees (Enterprise-level)

Founded: 1994 (Amazon was founded in 1994, but Amazon India was launched in 2013)

Company Description:

• Amazon is a multinational technology company focused on e-commerce, cloud computing, digital streaming, and artificial intelligence
• Amazon is customer-obsessed, passionate about invention, committed to operational excellence, and focused on long-term thinking
• Amazon's mission is to be Earth's most customer-centric company

Company Specialties:

• E-commerce
• Retail
• Operations
• Internet

Company Website: Amazon.com

ASSUMPTION: Amazon India operates as a subsidiary of Amazon.com Inc., with its headquarters in Bengaluru, Karnataka, India.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role may report to the Brand Development Manager or a similar position

Work Arrangement: On-site, with the possibility of hybrid or remote work in the future

Growth Opportunities:

• Advancement to senior roles within the Brand Development team
• Transition to other departments, such as Category Management or Sales
• International assignments or expatriate opportunities

ASSUMPTION: Growth opportunities may vary depending on the candidate's performance, the company's needs, and market conditions.

🌍 Location & Work Environment

Office Type: Corporate office with a modern, collaborative work environment

Office Location(s): Bengaluru, Karnataka, India

Geographic Context:

• Bengaluru is the capital of the Indian state of Karnataka and the third-largest tech hub in India
• The city is known for its pleasant climate, with temperatures ranging from 15°C to 35°C throughout the year
• Bengaluru has a vibrant culture, with numerous historical sites, museums, parks, and entertainment options

Work Schedule: Standard business hours (Monday to Friday, 9:00 AM to 6:00 PM), with flexibility for remote work or overtime as needed

ASSUMPTION: The work environment may be fast-paced and dynamic, with a strong focus on collaboration and innovation.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• Behavioral and technical interviews
• Final round with hiring managers or senior leadership

Key Assessment Areas:

• Problem-solving skills
• Communication and interpersonal skills
• Analytical and quantitative skills
• Cultural fit and alignment with Amazon's leadership principles

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of your problem-solving skills and achievements in sales or account management
• Research Amazon's products, services, and competition to demonstrate your understanding of the business

ATS Keywords: Brand Development, Sales, Account Management, Amazon Services, Seller Management, Product Coverage, Strategic Opportunities, Cross-functional Collaboration

ASSUMPTION: The interview process may take several weeks, and communication from the hiring team may be limited due to the high volume of applications.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Salesforce or other CRM platforms
• Data analysis and visualization tools (e.g., Excel, Tableau, Power BI)
• Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: Familiarity with Amazon's internal tools and platforms may be beneficial but is not always required.

👔 Cultural Fit Considerations

Company Values:

• Customer Obsession
• Ownership
• Invent and Simplify
• Learn and Be Curious
• Hire and Develop the Best
• Insist on the Highest Standards
• Think Big
• Bias for Action
• Frugality
• Earn Trust

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Focused on innovation and continuous improvement
• Results-driven and data-informed

Self-Assessment Questions:

• How do you demonstrate customer obsession in your daily work?
• Can you provide an example of a time when you simplified a complex process or problem?
• How do you stay organized and manage multiple projects or priorities?

ASSUMPTION: Amazon's culture is fast-paced, innovative, and customer-centric, with a strong emphasis on collaboration and continuous learning.

⚠️ Potential Challenges

• Working in a rapidly changing environment with ambiguous situations
• Managing multiple complex functions and influencing internal/external stakeholders
• Dealing with high volumes of data and information
• Meeting sales targets and exceeding customer expectations

ASSUMPTION: These challenges may require the candidate to be adaptable, resilient, and proactive in problem-solving.

📈 Similar Roles Comparison

• Brand Development Associate vs. Category Manager: Brand Development focuses more on external client management and sales, while Category Management involves internal category strategy and planning
• Brand Development Associate vs. Account Manager: Both roles involve client management and sales, but Brand Development is more focused on strategic opportunities and value proposition creation, while Account Management may be more focused on day-to-day account management and tactical execution
• Career Path: Brand Development Associate → Senior Brand Development Associate → Brand Development Manager → Director of Brand Development

ASSUMPTION: Career paths may vary depending on the candidate's performance, the company's needs, and market conditions.

📝 Sample Projects

• Developing a comprehensive onboarding plan for new sellers, including training materials and resources
• Conducting market research and analysis to identify strategic business opportunities for Amazon brands
• Creating and executing a sales plan to achieve quarterly and annual sales targets for a portfolio of sellers

ASSUMPTION: Sample projects may vary depending on the specific needs of the role and the company's priorities.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall brand development strategy for Amazon India?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Amazon support the professional development and growth of its employees?
• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does Amazon measure the success of its Brand Development Associates, and what are the key performance indicators (KPIs) for this role?

ASSUMPTION: Asking thoughtful, well-researched questions demonstrates your interest in the role and your understanding of the business.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of your problem-solving skills and achievements in sales or account management
• Research Amazon's products, services, and competition to demonstrate your understanding of the business
• Follow up with the hiring team one week after submitting your application, if you have not heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.