R

Brand Expansion Assistant

Rappi
Full-time
On-site
Mexico
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand Expansion Assistant

πŸ”Ή Company: Rappi

πŸ”Ή Location: Mexico City, Mexico

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Technology, Information and Media

πŸ”Ή Date Posted: May 27, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Ensuring operational execution of the Brand Expansion process end-to-end
  • Collaborating with commercial and lead generation teams
  • Contributing to portfolio growth by efficiently onboarding brands to the platform
  • Working in a dynamic environment with a proactive approach to problem-solving

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to work effectively with multiple teams.

πŸ“‹ Key Responsibilities

βœ… Ensure operational execution of the Brand Expansion process from lead loading to effective store creation

βœ… Collaborate with commercial and lead generation teams to ensure brands reach the platform efficiently

βœ… Contribute directly to the growth of the portfolio by onboarding brands

βœ… Work in a dynamic environment with a proactive approach to problem-solving

βœ… Maintain a high level of attention to detail and organization throughout the process

ASSUMPTION: The role may involve occasional overtime during peak periods to ensure deadlines are met.

🎯 Required Qualifications

Education: High school diploma or equivalent

Experience: 0-2 years of relevant experience

Required Skills:

  • Proven ability to work effectively with multiple teams
  • Strong organizational skills and attention to detail
  • Fluency in English and Spanish
  • Proficiency in Microsoft Office Suite
  • Basic understanding of e-commerce and retail

Preferred Skills:

  • Experience with CRM software
  • Knowledge of the local retail market
  • Ability to work independently and manage multiple projects

ASSUMPTION: While not explicitly stated, a bachelor's degree in a related field may be beneficial but is not strictly required.

πŸ’° Compensation & Benefits

Salary Range: MXN 25,000 - 35,000 per month (Based on industry standards for entry-level roles in Mexico City)

Benefits:

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Employee discounts on Rappi services
  • Opportunities for professional growth and development

Working Hours: Monday - Friday, 9:00 AM - 6:00 PM (with a 1-hour lunch break)

ASSUMPTION: Rappi offers competitive compensation and benefits packages for entry-level roles in the region.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Rappi operates in the technology, information, and media industry, focusing on digital commerce and delivery services.

Company Size: Rappi is a mid-sized company with 1,001-5,000 employees, providing a dynamic and collaborative work environment.

Founded: Rappi was founded in 2015 and has since expanded to become the first SuperApp in Latin America, present in 9 countries and over 200 cities.

Company Description:

  • Rappi is a Latin-American tech company and the first SuperApp in the region
  • It was founded in 2015 by SimΓ³n Borrero, Sebastian MejΓ­a, and Felipe Villamarin
  • Rappi's mission is to drive progress in the region through its platform for digital commerce

Company Specialties:

  • On-demand delivery services
  • E-commerce platform
  • Financial services
  • Digital payments

Company Website: https://about.rappi.com/es

ASSUMPTION: Rappi's rapid growth and expansion present exciting opportunities for career development and growth within the company.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position, ideal for recent graduates or individuals seeking to start their career in brand expansion or e-commerce.

Reporting Structure: The Brand Expansion Assistant will report directly to the Brand Expansion Manager.

Work Arrangement: This role is on-site, requiring the assistant to work from Rappi's office in Mexico City.

Growth Opportunities:

  • Advancement to Brand Expansion Coordinator or similar roles
  • Expansion into other areas of the business, such as marketing or operations
  • Opportunities to work on special projects and gain exposure to senior leadership

ASSUMPTION: Rappi's fast-paced environment and focus on employee development present numerous growth opportunities for motivated individuals.

🌍 Location & Work Environment

Office Type: Rappi's office in Mexico City is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): Rappi's Mexico City office is located in the trendy neighborhood of La Roma.

Geographic Context:

  • Mexico City is the capital and most populous city of Mexico
  • The city is known for its vibrant culture, diverse food scene, and rich history
  • La Roma is a popular neighborhood for young professionals, offering a mix of residential and commercial spaces

Work Schedule: The work schedule is Monday - Friday, with a flexible start and end time (core hours are 10:00 AM - 3:00 PM).

ASSUMPTION: Rappi's office environment is designed to be inclusive and supportive, with a strong focus on employee well-being and work-life balance.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • In-person or video interview with the hiring manager
  • Final interview with senior leadership

Key Assessment Areas:

  • Problem-solving skills
  • Attention to detail
  • Ability to work effectively with multiple teams
  • Understanding of e-commerce and retail
  • Fluency in English and Spanish

Application Tips:

  • Tailor your resume to highlight relevant skills and experiences for this role
  • Prepare examples of your organizational skills and ability to manage multiple projects
  • Demonstrate your understanding of Rappi's mission and values during the interview

ATS Keywords: Brand Expansion, Lead Generation, Operational Execution, Portfolio Growth, Agility, Efficiency, Collaboration, Problem-Solving, Attention to Detail

ASSUMPTION: Rappi's application process is designed to be fair and inclusive, with a focus on finding the best fit for the role and the company.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite
  • CRM software (e.g., Salesforce, HubSpot)
  • Project management tools (e.g., Asana, Trello)
  • Communication platforms (e.g., Slack, Microsoft Teams)

ASSUMPTION: The specific tools and technologies used may vary depending on the team and the project.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer-centric
  • Innovative
  • Collaborative
  • Data-driven
  • Agile

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Focused on continuous learning and improvement
  • Results-driven

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic environment?
  • Are you able to work effectively with multiple teams and manage multiple projects?
  • Do you have a strong attention to detail and a proactive approach to problem-solving?
  • Are you passionate about Rappi's mission and values?

ASSUMPTION: Rappi's culture is inclusive and supportive, with a strong focus on employee development and growth.

⚠️ Potential Challenges

  • Occasional overtime during peak periods
  • Managing multiple projects and deadlines
  • Working in a fast-paced, dynamic environment
  • Adapting to changes in priorities and processes

ASSUMPTION: While Rappi offers numerous opportunities for growth and development, the role may present challenges that require strong organizational skills and adaptability.

πŸ“ˆ Similar Roles Comparison

  • Brand Expansion Coordinator - More senior role with additional responsibilities for managing a team and driving strategy
  • E-commerce Specialist - Focuses on optimizing online sales channels and improving customer experience
  • Retail Operations Manager - Oversees day-to-day operations and ensures efficient running of retail stores

ASSUMPTION: While these roles share some similarities, each has its unique focus and requirements.

πŸ“ Sample Projects

  • Onboarding a new brand to the Rappi platform, including lead generation, store creation, and launch
  • Collaborating with the marketing team to create and execute a promotional campaign for an existing brand
  • Analyzing sales data to identify trends and opportunities for growth and optimization

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with the role and may vary depending on the specific needs of the business.

❓ Key Questions to Ask During Interview

  • What are the most significant challenges facing the Brand Expansion team currently?
  • How does this role contribute to Rappi's overall mission and growth strategy?
  • What opportunities are there for professional development and growth within the Brand Expansion team and the company as a whole?
  • How does Rappi support work-life balance for its employees?
  • What is the typical career path for someone in this role?

ASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the company, and to demonstrate their interest and engagement.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant skills and experiences for this role
  • Prepare examples of your organizational skills and ability to manage multiple projects
  • Demonstrate your understanding of Rappi's mission and values during the interview
  • Follow up with the HR department one week after submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.