📌 Core Information
🔹 Job Title: Brand Manager
🔹 Company: Müller UK & Ireland
🔹 Location: Market Drayton, Staffordshire, United Kingdom
🔹 Job Type: Full-time Permanent (Hybrid)
🔹 Category: Marketing
🔹 Date Posted: 2025-06-20
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site/Hybrid
🚀 Job Overview
Key aspects of this role include:
- Leading brand activity and NPD project management
- Collaborating with sales, agencies, and cross-functional teams
- Analyzing brand data and making informed recommendations
- Managing brand budget and ensuring compliance with brand guidelines
ASSUMPTION: This role requires a balance of strategic thinking, project management, and cross-functional collaboration skills.
📋 Key Responsibilities
✅ Lead the development and implementation of brand activity, supported by the Marketing Manager
✅ Coordinate and manage the NPD project management process
✅ Partner with the sales force to understand commercial performance and support distribution opportunities
✅ Coordinate and manage the supply of key brand materials to the Sales force, agency partners, and other functions
✅ Manage the design and artwork implementation process, liaising with external design agencies and managing in-house packaging approval process
✅ Administer the brand budget, maintain spend reports, and liaise with Finance, Purchase & Controlling
✅ Assimilate brand and market information and produce brand presentations and monthly status reports
✅ Use brand data and analysis to make and inform brand recommendations, notably during Annual Planning
✅ Understand the brand promotion plans and work with the Shopper team to develop assets
ASSUMPTION: This role involves a mix of strategic planning, project management, and cross-functional collaboration, with a focus on driving brand success.
🎯 Required Qualifications
Education: Degree level or equivalent qualification (2:1 or above) in a relevant subject
Experience: 2-3 years of marketing experience within the FMCG sector
Required Skills:
- Leadership experience through extracurricular activities
- Excellent analytical skills
- Capacity to embrace and create change
- Great team player with the ability to support, lead, care, and tell things as they are
- Passion for winning
Preferred Skills:
- Experience in the dairy or food industry
- Fluency in additional languages
ASSUMPTION: Candidates should have a strong academic background, relevant marketing experience, and proven leadership skills. Industry-specific experience is a plus but not required.
💰 Compensation & Benefits
Salary Range: £35,000 - £45,000 per annum (Estimated based on industry standards for a Brand Manager with 2-5 years of experience in the FMCG sector)
Benefits:
- Up to 10% annual bonus
- 4 x Life Assurance policy
- Private Medical Insurance
- 25 days holiday plus bank holidays (rising with service)
- Enhanced Maternity & Paternity Family Leave
- Enhanced Bereavement Leave
- Pension Employer Contribution Scheme (matched up to 8%)
- Exclusive access to Müller Rewards, offering a variety of online and in-store discounts
Working Hours: Full-time (37.5 hours per week)
ASSUMPTION: The salary range is estimated based on industry standards for a Brand Manager with 2-5 years of experience in the FMCG sector. The benefits package is comprehensive and competitive.
📌 Applicant Insights
🔍 Company Context
Industry: Müller UK & Ireland operates in the Food and Beverage Manufacturing industry, with a focus on dairy products.
Company Size: Müller UK & Ireland is a mid-sized company with 5,001-10,000 employees, providing ample opportunities for career growth and development.
Founded: Müller UK & Ireland is a subsidiary of Unternehmensgruppe Theo Müller, which was founded in 1971. Müller UK & Ireland was established in 1992.
Company Description:
- Müller UK & Ireland is a leading dairy company, producing a wide range of branded and private label dairy products
- The company aims to build a better dairy future and put a smile on the nation's face through its products
- Müller UK & Ireland is committed to driving positive environmental and social changes through its Sustainability Action Plan
Company Specialties:
- Dairy product manufacturing
- Brand management
- Marketing and sales
- Sustainability initiatives
Company Website: www.muller.co.uk
ASSUMPTION: Müller UK & Ireland is a well-established company with a strong focus on sustainability and innovation in the dairy industry.
📊 Role Analysis
Career Level: This role is at the mid-level of the marketing career path, with opportunities for growth and progression within the company.
Reporting Structure: The Brand Manager reports directly to the Marketing Manager and works closely with cross-functional teams, including sales, NPD, and finance.
Work Arrangement: This role is a hybrid position, with a mix of on-site and remote work. The specific office days and remote work schedule are to be determined.
Growth Opportunities:
- Progression to a Senior Brand Manager or Marketing Manager role
- Expansion into other areas of the business, such as NPD or sales
- International opportunities within the Müller Group
ASSUMPTION: This role offers a clear career path for ambitious marketing professionals looking to grow within the company.
🌍 Location & Work Environment
Office Type: Müller UK & Ireland's head office is located in Market Drayton, Staffordshire, United Kingdom.
Office Location(s): Shrewsbury Road, Market Drayton, Shropshire, TF9 3SQ
Geographic Context:
- Market Drayton is a market town in Shropshire, with a population of approximately 10,000 people
- The town is situated near the Welsh border and is close to major transportation links, including the M6 motorway and rail services
- Market Drayton offers a mix of urban and rural living, with easy access to nearby cities such as Shrewsbury and Stoke-on-Trent
Work Schedule: The work schedule for this hybrid role is to be determined, with a mix of on-site and remote work.
ASSUMPTION: Market Drayton offers a pleasant work environment with easy access to major transportation links and a mix of urban and rural living.
💼 Interview & Application Insights
Typical Process:
- Online application and CV screening
- Phone or video screening with the HR team
- Face-to-face or video interview with the hiring manager and a member of the HR team
- Final interview with senior leadership
Key Assessment Areas:
- Cultural fit and alignment with Müller's values
- Relevant marketing experience and skills
- Leadership and project management abilities
- Analytical and problem-solving skills
Application Tips:
- Tailor your CV and cover letter to highlight relevant marketing experience and skills
- Prepare examples of your brand management and project management experience
- Research Müller UK & Ireland and the dairy industry to demonstrate your enthusiasm and understanding of the role
ATS Keywords: Brand Manager, Marketing, FMCG, Project Management, Dairy, Müller, Müller UK & Ireland
ASSUMPTION: Müller UK & Ireland's application process is thorough and designed to assess cultural fit, relevant experience, and skills for the Brand Manager role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Data analysis tools (e.g., Excel, Google Analytics)
- Design tools (e.g., Adobe Creative Suite, Sketch)
ASSUMPTION: This role requires proficiency in Microsoft Office Suite, project management tools, data analysis tools, and design tools relevant to brand management.
👔 Cultural Fit Considerations
Company Values:
- Passion for winning
- Great team player
- Capacity to embrace and create change
- Excellent analytical skills
- Great team player with the ability to support, lead, care, and tell things as they are
Work Style:
- Collaborative and cross-functional teamwork
- Agile and adaptable to change
- Data-driven decision-making
- Results-oriented and focused on delivering results
Self-Assessment Questions:
- Do you have a passion for winning and driving brand success?
- Are you a great team player with strong leadership skills?
- Can you embrace and create change in a dynamic work environment?
- Do you have excellent analytical skills and the ability to make data-driven decisions?
ASSUMPTION: Müller UK & Ireland values a strong work ethic, collaboration, and a passion for winning, with a focus on driving brand success and embracing change.
⚠️ Potential Challenges
- The role may require occasional travel to Müller's other sites and customer meetings
- The role involves managing multiple projects and stakeholders, which can be challenging at times
- The role may require working outside of regular business hours to meet project deadlines
- The role is based in Market Drayton, which may not be convenient for some candidates
ASSUMPTION: This role may present challenges related to travel, workload, and work-life balance, depending on the candidate's personal circumstances and preferences.
📈 Similar Roles Comparison
- This role is similar to other Brand Manager positions in the FMCG sector, with a focus on driving brand success and managing NPD projects
- However, this role is unique in its focus on the dairy industry and Müller's specific brand portfolio
- Career progression opportunities may vary depending on the company size and industry
ASSUMPTION: While this role shares similarities with other Brand Manager positions, its focus on the dairy industry and Müller's specific brand portfolio makes it unique.
📝 Sample Projects
- Launching a new product line or flavor extension for Müller Corner
- Developing and executing a marketing campaign for Müller Light to drive sales and market share
- Managing the rebranding of Müller's yogurt portfolio to reflect the company's sustainability initiatives
ASSUMPTION: These sample projects illustrate the range of responsibilities and initiatives a Brand Manager may undertake at Müller UK & Ireland.
❓ Key Questions to Ask During Interview
- Can you describe the company's long-term vision for the Müller brand and how this role contributes to that vision?
- How does Müller UK & Ireland support the growth and development of its employees?
- Can you provide an example of a successful brand campaign or initiative at Müller UK & Ireland, and what made it successful?
- How does Müller UK & Ireland measure and track the success of its brand campaigns and initiatives?
- What is the typical career path for a Brand Manager at Müller UK & Ireland?
ASSUMPTION: These questions are designed to gain insight into Müller UK & Ireland's brand strategy, employee development, and career growth opportunities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your CV and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of your brand management and project management experience
- Research Müller UK & Ireland and the dairy industry to demonstrate your enthusiasm and understanding of the role
- Follow up with the hiring manager one week after your final interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
