Brand Manager - Jack Daniel's (Fixed Term Contract)

📌 Core Information

🔹 Job Title: Brand Manager - Jack Daniel's (Fixed Term Contract)

🔹 Company: Brown-Forman

🔹 Location: Australia

🔹 Job Type: On-site

🔹 Category: 🎨 Brand & Creative Marketing

🔹 Date Posted: Mon Mar 31 2025

🔹 Experience Level: 3-5 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Managing day-to-day brand activities to enhance brand positioning
• Executing brand strategies to ensure strong market growth
• Collaborating with cross-functional teams for seamless brand initiatives
• Driving brand performance and meeting consumer needs

ASSUMPTION: The role requires a dynamic individual capable of simultaneously managing multiple brand projects, indicating a fast-paced work environment.

📋 Key Responsibilities

✅ Drive brand performance across various channels

✅ Collaborate with cross-functional teams for brand strategy execution

✅ Assist in P&L management and analyze key business metrics

✅ Support development and execution of brand plans based on consumer insights

✅ Contribute to the management of A&P budgets and campaign evaluations

✅ Execute integrated brand campaigns and create marketing materials

✅ Work alongside teams in marketing, trade, sales, and product development

ASSUMPTION: Responsibilities are dependent on effective collaboration and communication, emphasizing the importance of interpersonal skills.

🎯 Required Qualifications

Education: Not specified

Experience: 3-5 years of marketing experience, preferably in brand management

Required Skills:

• Solid understanding of brand strategy and consumer insights
• Experience with P&L management and budget allocation
• Strong project management and collaborative skills

Preferred Skills:

• Experience in the spirits or beverage alcohol industry
• Ability to innovate and identify growth opportunities

ASSUMPTION: Candidates with previous spirits industry experience might have an advantage in understanding market trends and consumer behaviors.

💰 Compensation & Benefits

Salary Range: Not specified; typically competitive within the premium spirits industry.

Benefits:

• Equitable pay structures for performance
• Range of premium benefits reflecting company values
• Opportunities for personal and professional growth

Working Hours: 40 hours per week

ASSUMPTION: Compensation includes benefits designed to attract and retain top talent, reflecting industry standards for a premium employer.

📌 Applicant Insights

🔍 Company Context

Industry: Beverage Manufacturing

Company Size: 5,001-10,000 employees, offering global exposure and career opportunities

Founded: 1870, with a rich history in premium spirits

Company Description:

• Exceptional spirits brands portfolio
• Global presence with operations in over 170 countries
• Commitment to responsible alcohol consumption

Company Specialties:

• Adult Beverages
• Consumer Packaged Goods

Company Website: http://www.brown-forman.com

ASSUMPTION: The company culture encourages innovation and collaboration, essential for thriving in the brand management role.

📊 Role Analysis

Career Level: Professional (P6), suitable for individuals with substantial marketing experience

Reporting Structure: Reports to senior brand and marketing leaders

Work Arrangement: On-site, with occasional travel (up to 10%)

Growth Opportunities:

• Potential for career advancement within a global company
• Opportunities to work with renowned brands
• Involvement in high-impact projects

ASSUMPTION: Employees in this role are expected to progress to senior brand management positions, contingent on performance.

🌍 Location & Work Environment

Office Type: Modern on-site workplace designed for collaborative work

Office Location(s): Specific location in Australia not provided

Geographic Context:

• Located in a region with a vibrant market for premium beverages
• Accessible for local and international collaboration
• Proximity to key market influencers and partners

Work Schedule: Standard working hours with flexibility for travel demands

ASSUMPTION: The location offers a strategic advantage in brand management due to market dynamics in the spirits industry.

💼 Interview & Application Insights

Typical Process:

• Initial application through Brown-Forman's careers portal
• Pre-screening by HR
• Interviews with the hiring manager and cross-functional teams

Key Assessment Areas:

• Brand strategy knowledge
• Ability to collaborate across functions
• Project management skills

Application Tips:

• Highlight experience with brand campaigns and budget management
• Demonstrate understanding of consumer insights in applications
• Prepare to discuss past projects in the spirits or related industries

ATS Keywords: Brand Management, Marketing, Consumer Insights, Spirits Industry, P&L Management

ASSUMPTION: Strong communication and articulation of strategic vision will be key in the interview process.

🛠️ Tools & Technologies

• Brand performance analytics tools
• Marketing campaign management software
• Collaborative platforms for cross-functional team work

ASSUMPTION: Familiarity with digital marketing platforms and analytics tools is an expectation for candidates.

👔 Cultural Fit Considerations

Company Values:

• Commitment to responsible market practices
• Teamwork and collaboration
• Innovation and excellence

Work Style:

• Collaborative and communicative
• Proactive in identifying and seizing opportunities
• Adaptive to changing market conditions

Self-Assessment Questions:

• How do you approach brand strategy development?
• What experience do you have with P&L management?
• Why do you want to work for Brown-Forman?

ASSUMPTION: The company places high value on team-oriented individuals who thrive in a dynamic environment.

⚠️ Potential Challenges

• Managing diverse brand requirements across global markets
• Navigating budget constraints while maximizing brand impact
• Adapting strategies to rapidly changing consumer behaviors
• Balancing collaborative work with independent decision-making

ASSUMPTION: Candidates must be resilient and capable of handling multiple tasks under pressure.

📈 Similar Roles Comparison

• Similar positions in smaller companies might offer fewer resources but more autonomy
• Roles in larger organizations may offer more structured processes
• Brand Manager roles in non-spirits industries might require different product knowledge

ASSUMPTION: The unique aspect of this role is its alignment with a world-renowned brand, providing unmatched market exposure.

📝 Sample Projects

• Developing a nationwide brand awareness campaign
• Launching a local brand activation initiative
• Leading cross-functional teams to introduce a new product line

ASSUMPTION: Projects are designed to expand market reach and drive consumer engagement.

❓ Key Questions to Ask During Interview

• What are the key success metrics for this role?
• How does this position contribute to the overall brand strategy?
• Can you describe a typical day in this role?
• What challenges did the previous employee face?
• How does the brand team collaborate with sales?

ASSUMPTION: Asking insightful questions during the interview can demonstrate strategic thinking and genuine interest in the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through Brown-Forman's careers portal
• Update your resume to reflect brand management experience
• Prepare to provide examples of past marketing successes
• Research Brown-Forman's brand portfolio for deeper insights
• Be ready to discuss industry trends and emerging market dynamics

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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