📌 Core Information
🔹 Job Title: Brand Manager, Online Marketplaces - Onsite
🔹 Company: Integra Beauty
🔹 Location: Dania Beach, Florida
🔹 Job Type: Full Time
🔹 Category: Brand Management, E-commerce
🔹 Date Posted: April 24, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing product content and merchandising on major online marketplaces
- Collaborating cross-functionally with marketing, creative, and operations teams
- Optimizing product detail pages (PDPs) for improved conversion rates
- Analyzing data and performance metrics to drive informed decisions
- Managing new product launches and competitor analysis
ASSUMPTION: This role requires a strong understanding of online marketplaces, particularly Amazon, and experience working with creative teams to produce on-brand PDP assets.
📋 Key Responsibilities
✅ Own all PDP content: titles, bullets, A+ content, storefronts, images, and video
✅ Partner with Creative to brief and QA new image/video assets for retail.com
✅ Maintain retail.com merchandising calendars and coordinate seasonal updates
✅ Track and enhance keyword performance, search rank, reviews, and Q&A
✅ Manage new product launches across marketplaces, ensuring on-time setup and asset readiness
✅ Audit competitor listings, keyword use, and brand storytelling tactics
✅ Work with Inventory & Fulfillment to maintain in-stock rates and flag low inventory risks
✅ Analyze CVR, clickthrough rate, organic search performance, and page heatmaps
✅ Collaborate cross-functionally with Marketing, Creative, and Ops teams
ASSUMPTION: This role involves a high degree of detail-oriented work and requires strong project management skills to handle multiple SKUs and timelines.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 4-6 years managing product pages and merchandising on Amazon or other online marketplaces
Required Skills:
- Strong understanding of Amazon Seller/Vendor Central, Helium10, Jungle Scout, or similar tools
- Data- and detail-obsessed: tracks every click and optimizes for performance
- Strong project management skills
- Passion for beauty, personal care, or lifestyle brands
Preferred Skills:
- Experience working with creative teams to produce on-brand PDP assets
ASSUMPTION: Candidates with a proven track record in online marketplace management and a strong understanding of data-driven decision making will be most successful in this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for a Brand Manager role with 4-6 years of experience in the Beauty industry)
Benefits:
- Medical, Dental, Vision, Life Insurance
- 401k plan
- Additional Opt-In Insurances
- Work/Life Balance
- Vacation + Sick Time Pay
- L'ange Hair Product Stipend
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Integra Beauty operates in the Personal Care Product Manufacturing industry, focusing on incubating consumer brands and talent.
Company Size: Integra Beauty has 51-200 employees, providing a mid-sized company environment where applicants can expect a mix of startup agility and established processes.
Founded: Integra Beauty was founded in 2016, making it a relatively young company with a strong focus on innovation and growth.
Company Description:
- Integra Beauty is an incubator of brands and talent, focused on bringing positive change to the world of branding.
- The company powers dynamic teams across California and Ohio, united by the mission to help people realize their most beautiful potential.
- Integra Beauty incubates leading consumer brands such as L’ange and OFIR, redefining how beauty products are brought to life and sold across digital and physical retail.
Company Specialties:
- Brand incubation
- Consumer goods
- Beauty and personal care products
Company Website: integrabeauty.com
ASSUMPTION: Integra Beauty's focus on incubating brands and talent creates an environment where applicants can expect a high degree of innovation and growth opportunities.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring several years of experience in online marketplace management.
Reporting Structure: The Brand Manager will report directly to the Director of E-commerce and work closely with cross-functional teams, including Marketing, Creative, and Operations.
Work Arrangement: This is an on-site position, requiring the Brand Manager to work from Integra Beauty's Dania Beach, Florida headquarters.
Growth Opportunities:
- As Integra Beauty continues to grow and incubate new brands, there may be opportunities for the Brand Manager to take on additional responsibilities or move into a leadership role.
- The company's focus on innovation and positive change creates an environment where employees can expect to learn and grow professionally.
ASSUMPTION: Given Integra Beauty's focus on growth and innovation, this role may present opportunities for career advancement as the company expands.
🌍 Location & Work Environment
Office Type: Integra Beauty's Dania Beach, Florida headquarters offers a modern, collaborative work environment designed to foster innovation and creativity.
Office Location(s): Dania Beach, Florida
Geographic Context:
- Dania Beach is located in South Florida, offering a subtropical climate and easy access to beaches, cultural attractions, and major transportation hubs.
- The area is home to a diverse range of industries, including technology, healthcare, and tourism, providing ample opportunities for networking and professional growth.
- Integra Beauty's headquarters is conveniently located near major highways and public transportation, making it easily accessible for employees.
Work Schedule: The Brand Manager will work a full-time schedule, with standard business hours Monday through Friday. Occasional overtime may be required to meet project deadlines or manage unexpected issues.
ASSUMPTION: Integra Beauty's Dania Beach headquarters offers a modern, collaborative work environment that supports the company's focus on innovation and growth.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the HR team
- In-depth interview with the Director of E-commerce and a cross-functional team member
- Final interview with the CEO or another senior leader
- Background check and reference check
Key Assessment Areas:
- Understanding of online marketplaces and e-commerce strategies
- Data analysis and performance optimization skills
- Project management and organizational skills
- Cultural fit and alignment with Integra Beauty's mission and values
Application Tips:
- Highlight your relevant experience in online marketplace management and data-driven decision making.
- Tailor your resume and cover letter to emphasize your skills and accomplishments in the areas outlined above.
- Prepare for behavioral interview questions that focus on your problem-solving skills, adaptability, and ability to work collaboratively with cross-functional teams.
ATS Keywords: Online Marketplaces, Brand Management, E-commerce, Amazon, PDP, Merchandising, Data Analysis, Project Management, Beauty, Personal Care, Lifestyle Brands
ASSUMPTION: Integra Beauty's interview process is designed to assess candidates' skills and cultural fit, with a focus on identifying individuals who can drive results and contribute to the company's mission.
🛠️ Tools & Technologies
- Amazon Seller/Vendor Central
- Helium10
- Jungle Scout
- Data analysis tools (e.g., Excel, Google Analytics)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The Brand Manager will be expected to have a strong working knowledge of online marketplace management tools and data analysis software.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Results-driven
- Positive change
Work Style:
- Data-driven
- Adaptable
- Results-oriented
- Collaborative
Self-Assessment Questions:
- Do you thrive in a fast-paced, innovative environment where you can drive results and make a positive impact?
- Are you comfortable working collaboratively with cross-functional teams to achieve shared goals?
- Do you have a strong understanding of online marketplaces and a passion for beauty, personal care, or lifestyle brands?
ASSUMPTION: Integra Beauty's culture is centered around innovation, collaboration, and driving results, with a focus on creating positive change in the world of branding.
⚠️ Potential Challenges
- The fast-paced nature of the online marketplace environment may require the Brand Manager to adapt quickly to changes and manage multiple priorities simultaneously.
- The role involves a high degree of detail-oriented work, which may be challenging for individuals who prefer a more strategic or big-picture focus.
- As Integra Beauty continues to grow and incubate new brands, the Brand Manager may face competing priorities and need to prioritize their workload effectively.
- The role requires a strong understanding of data analysis and performance optimization, which may be challenging for individuals without a strong analytical background.
ASSUMPTION: The Brand Manager will need to be adaptable, detail-oriented, and data-driven to succeed in this role, despite the potential challenges it may present.
📈 Similar Roles Comparison
- Unlike traditional brand management roles, this position focuses specifically on online marketplaces and requires a strong understanding of e-commerce strategies and data analysis.
- While the role shares some similarities with other brand management positions, its focus on online marketplaces and data-driven decision making sets it apart.
- Career paths for this role may include advancement to a senior brand management position, a leadership role within Integra Beauty, or a similar role with another consumer goods company.
ASSUMPTION: This role offers a unique blend of brand management and e-commerce expertise, providing a strong foundation for career growth and development.
📝 Sample Projects
- Optimizing product content and merchandising strategies for a new product launch on Amazon and other online marketplaces
- Conducting a comprehensive competitor analysis to identify opportunities for improving brand storytelling and product positioning
- Developing and implementing a data-driven strategy to improve search rank, clickthrough rate, and conversion rate for a key product category
ASSUMPTION: The Brand Manager will be expected to work on a variety of projects that leverage their expertise in online marketplace management, data analysis, and brand strategy.
❓ Key Questions to Ask During Interview
- How does Integra Beauty support the growth and development of its employees?
- What are the key priorities for this role in the first 90 days?
- How does Integra Beauty approach innovation and staying ahead of industry trends?
- What is the company's strategy for expanding its online marketplace presence in the coming years?
- How does Integra Beauty foster a culture of collaboration and cross-functional teamwork?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into Integra Beauty's culture and priorities.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills in online marketplace management, data analysis, and brand strategy.
- Prepare for the interview process by researching Integra Beauty's mission, values, and company culture, as well as the specific requirements of the role.
- Follow up with the hiring manager within one week of submitting your application to express your continued interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
