π Core Information
πΉ Job Title: Brand Marketing Assistant - Entry Level
πΉ Company: Invictus Incorporated
πΉ Location: Pleasanton, California
πΉ Job Type: Full-Time
πΉ Category: Marketing & Advertising
πΉ Date Posted: April 8, 2025
πΉ Experience Level: Entry-Level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
πΉ Brand Marketing Focus: This role is centered around brand marketing, event marketing, and fundraising, offering a well-rounded experience in these areas.
πΉ Collaborative Environment: You'll work closely with the marketing team to ensure consistent branding and successful campaign execution.
πΉ Impactful Events: Contribute to high-energy events that support fundraising and community engagement.
πΉ Growth Opportunities: Develop your skills in event marketing, fundraising, and brand management with training and mentorship from industry experts.
π Key Responsibilities
β Campaign Development: Help create and execute marketing strategies for fundraising events and promotional campaigns.
β Brand Consistency: Collaborate with the marketing team to ensure consistent branding across event materials, communications, and campaigns.
β Market Research: Conduct research on market trends, competitor activities, and customer behavior to inform marketing decisions.
β Brand Activations: Plan and execute brand activations at live events and fundraising activities.
β Campaign Analysis: Track and analyze campaign performance, providing insights and recommendations for future strategies.
π― Required Qualifications
πΉ Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience).
πΉ Experience: 0-2 years of experience in marketing, social media, or event planning (not mandatory, but a plus).
πΉ Required Skills:
- Strong verbal and written communication skills
- Ability to stay organized and manage multiple tasks
- Collaborative, flexible, and eager to contribute to team success
- Genuine enthusiasm for brand marketing, event marketing, and fundraising
π° Compensation & Benefits
πΉ Salary Range: $50,000 - $65,000 per year (based on experience and performance)
πΉ Benefits:
- Competitive compensation with performance-based bonuses and incentives
- Practical experience in brand marketing, event marketing, and fundraising
- Supportive, team-oriented environment with opportunities for professional development and career advancement
- Fast-paced, collaborative environment that encourages creativity, innovation, and growth
π Applicant Insights
π Company Context
πΉ Industry: Invictus Inc is a team-oriented Marketing and Advertising firm focused on empowering change and social justice campaigns for local Bay Area communities.
πΉ Company Size: Invictus Inc has 11-50 employees, providing a close-knit, collaborative work environment.
πΉ Founded: Invictus Inc was founded in 2021, making it a relatively new but rapidly growing organization.
πΉ Company Description: Invictus Inc represents 501(C)3 nonprofit clients, raising awareness and funds for their potentially life-saving programs. They focus on attacking societal problems like the opioid and gun violence epidemic in schools.
πΉ Company Specialties: Professional Business Development Program, Event-Based Marketing, Fundraising, Brand Awareness, Team Collaboration, Promotional Events, Entry Level, and Management Training.
π Role Analysis
πΉ Career Level: This is an entry-level position, offering an excellent starting point for a career in brand marketing and event marketing.
πΉ Reporting Structure: The Brand Marketing Assistant will report directly to the Marketing Manager or similar role.
πΉ Work Arrangement: This role is on-site, with the opportunity to work in a dynamic, fast-paced office environment.
πΉ Growth Opportunities: With mentorship and training from industry experts, this role offers clear paths for professional development and career advancement.
π Location & Work Environment
πΉ Office Type: Invictus Inc operates from a modern office space in Pleasanton, California.
πΉ Office Location: 1047 Serpentine Ln, #200, Pleasanton, California 94566, US
πΉ Geographic Context: Pleasanton is a city in Alameda County, California, with a population of approximately 250,000 people. It is located about 25 miles east of San Francisco and offers a mix of urban and suburban living.
πΉ Work Schedule: The work schedule is typically Monday through Friday, 9:00 AM to 5:00 PM, with flexibility based on event schedules.
πΌ Interview & Application Insights
πΉ Typical Process: The interview process may include an initial phone or video screen, followed by one or more in-person or virtual interviews with the hiring manager and team members.
πΉ Key Assessment Areas: Communication skills, organizational skills, enthusiasm for the role, and cultural fit will be assessed during the interview process.
πΉ Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
- Showcase your enthusiasm for brand marketing, event marketing, and fundraising in your application materials.
- Prepare examples of your past marketing campaigns or events to discuss during the interview.
π οΈ Tools & Technologies
πΉ Marketing Tools: Familiarity with marketing tools like Hootsuite, Buffer, or similar social media management platforms is a plus.
πΉ Event Planning Tools: Experience with event planning software like Eventbrite, Cvent, or similar tools is beneficial.
πΉ Microsoft Office Suite: Proficiency in Microsoft Word, Excel, PowerPoint, and other relevant software is required.
π Cultural Fit Considerations
πΉ Company Values: Invictus Inc values creativity, teamwork, personal growth, and making a positive impact on the community.
πΉ Work Style: The work environment is fast-paced, collaborative, and encourages innovation and growth. Employees should be comfortable working in a dynamic, team-oriented setting.
πΉ Self-Assessment Questions:
- How do you align with Invictus Inc's values, and how can you contribute to their mission?
- Are you comfortable working in a fast-paced, collaborative environment, and how do you handle multiple tasks and priorities?
- How do you approach personal growth and continuous learning in your role?
β οΈ Potential Challenges
πΉ Fast-paced Environment: The fast-paced nature of the role may require adaptability and the ability to manage multiple tasks and priorities effectively.
πΉ Event Schedules: Event schedules may require occasional work on evenings and weekends, depending on the specific needs of each campaign.
πΉ Continuous Learning: As an entry-level position, there may be a steep learning curve, requiring continuous learning and adaptation to new tools and processes.
π Similar Roles Comparison
πΉ Brand Marketing Coordinator: This role is similar to a Brand Marketing Coordinator, with a focus on brand management and marketing campaign execution. However, the Brand Marketing Assistant role offers more entry-level responsibilities and growth opportunities.
πΉ Event Marketing Specialist: While this role shares some similarities with an Event Marketing Specialist, the Brand Marketing Assistant role offers a broader range of responsibilities, including brand management and fundraising.
πΉ Career Path: This role serves as an excellent entry point for a career in brand marketing, event marketing, and fundraising, with clear paths for professional development and career advancement.
π Sample Projects
πΉ Event Marketing Campaign: Develop and execute a marketing campaign for an upcoming fundraising event, including social media promotion, email marketing, and event materials.
πΉ Brand Audit: Conduct a brand audit to assess the current state of the company's brand and identify areas for improvement.
πΉ Market Research Project: Research market trends, competitor activities, and customer behavior to inform marketing decisions and strategies.
β Key Questions to Ask During Interview
πΉ Role Responsibilities: What are the key priorities for this role in the first 30, 60, and 90 days?
πΉ Team Structure: How does the marketing team collaborate, and what are the lines of communication like?
πΉ Company Culture: How does Invictus Inc support the personal and professional growth of its employees?
πΉ Growth Opportunities: What are the potential career paths for this role, and how can I position myself for growth within the organization?
πΉ Work Environment: How does Invictus Inc foster a collaborative and inclusive work environment?
π Next Steps for Applicants
πΉ To apply for this position:
- Submit your application through this link:
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role.
- Prepare examples of your past marketing campaigns or events to discuss during the interview.
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the position.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.