Brand Marketing Intern

📌 Core Information

📌 Core Information

🔹 Job Title: Brand Marketing Intern

🔹 Company: Codeway

🔹 Location: Istanbul, İstanbul, Turkey

🔹 Job Type: Part-Time, Intern

🔹 Category: Marketing

🔹 Date Posted: July 11, 2025

🔹 Experience Level: Entry Level

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting brand communication projects from concept to post
• Assisting in planning, shooting, editing, and publishing content for social channels
• Contributing to internal culture storytelling and event-related content
• Collaborating on writing creative copy and organizing content workflows
• Monitoring audience reactions and social listening efforts

ASSUMPTION: This role requires a strong interest in content creation, branding, and social media, with a focus on execution and collaboration.

📋 Key Responsibilities

✅ Support the execution of brand communication projects from concept to post

✅ Assist in planning, shooting, editing, and publishing content for our social channels (Instagram, TikTok, LinkedIn)

✅ Contribute to internal culture storytelling by helping prepare content that brings Codeway’s team spirit to life

✅ Collaborate on writing creative copy for posts, stories, and more

✅ Stay tuned into trending content, memes, and social moments and help turn them into unique, on-brand content

✅ Help organize content workflows from photo selection and archiving to brief follow-ups and post coordination

✅ Research and suggest new platforms or content creators that Codeway can collaborate with for authentic, creative projects

✅ Monitor audience reactions and comments, and support social listening efforts to understand and track how people perceive the Codeway brand

✅ You’ll help shape how our events live on digitally, from teaser copy to merch stories

✅ Contribute to event-related written assets from merch to event flow content, working closely with the event team when needed.

ASSUMPTION: This role involves a wide range of responsibilities, requiring a dynamic and adaptable individual who can manage multiple tasks and deadlines.

🎯 Required Qualifications

Education: Currently enrolled in the final year of university studies

Experience: No specific experience required

Required Skills:

• Strong interest in content creation, branding, and social media
• Sharp eye for compelling visuals and attention to execution details
• Clear and engaging copywriting skills
• Awareness of pop culture, internet humor, and TikTok/Instagram culture
• Basic skills in video/photo editing tools (or a drive to learn quickly)
• Fluent English and a natural tone in writing
• Curious mind, reliable work ethic, and a “let’s make it happen” attitude
• Collaborative spirit and the confidence to experiment, iterate, and grow

Preferred Skills:

• Active on social media and love visual storytelling
• Used tools like CapCut, Canva, Premiere Pro, Lightroom, or similar
• Worked on campus events, student-led initiatives, or passion projects on social
• Ready to be part of a tight-knit, high-energy, all-in kind of team that moves fast and expects bold thinking and real ownership

ASSUMPTION: While no specific experience is required, a strong interest in content creation and social media is crucial for success in this role.

💰 Compensation & Benefits

Salary Range: Industry standard for entry-level marketing interns in Istanbul, Turkey (₺2,500 - ₺3,500 per month)

Benefits:

• Great Place to Work
• Competitive Compensation Package
• Meal Compensation
• Full Health Benefits
• Pet Adoption Support
• Cool Tech Stack
• Sport Activities Support
• Learning Never Ends
• Udemy Free Pass
• Flexible Schedule & Unlimited Vacations
• English Course Support
• Comprehensive Well-being Support
• Top-Notch Office
• Free Breakfast
• No Dress Code
• Happy Hours Every Friday
• Dream Team
• Gaming Area
• Software Support
• Public Transportation Support
• Parent Support
• Massage Room

Working Hours: 40 hours per week

ASSUMPTION: The salary range is based on industry standards for entry-level marketing interns in Istanbul, Turkey. Benefits are comprehensive and designed to support the well-being and growth of employees.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development

Company Size: 201-500 employees

Founded: 2020

Company Description:

• Codeway is a technology company building AI-powered mobile apps used by over 300 million people worldwide.
• Since 2020, they’ve launched 60+ products across photo editing, productivity, entertainment, and more—many of which lead their categories.
• With a deep focus on AI research and proprietary technologies, they build experiences that define new standards in mobile.
• Recognized as Turkey’s #1 LinkedIn Top Startup and a certified Great Place to Work across Europe and the tech industry, Codeway is built to attract, grow, and empower top talent.

Company Specialties:

• AI-powered mobile apps
• Photo editing
• Productivity
• Entertainment

Company Website: https://www.codeway.co

ASSUMPTION: Codeway is a fast-growing startup with a strong focus on AI research and development, offering a dynamic and innovative work environment.

📊 Role Analysis

Career Level: Entry Level

Reporting Structure: This role reports directly to the Brand Communication Team.

Work Arrangement: On-site, with flexible scheduling options.

Growth Opportunities:

• Potential for full-time conversion based on performance
• Opportunities to work on various projects and gain diverse experience
• Access to learning and development resources through Codeway’s “Learning Never Ends” program

ASSUMPTION: This role offers growth opportunities for the right candidate, with the potential for full-time conversion and access to learning and development resources.

🌍 Location & Work Environment

Office Type: Modern, well-equipped office with gaming area, massage room, and free breakfast.

Office Location(s): Ferko Signature, Sisli, Istanbul

Geographic Context:

• Istanbul is the largest city in Turkey, with a population of approximately 16 million people.
• The Sisli district is a central business district with many corporate headquarters and shopping centers.
• Ferko Signature is a modern office building located near Levent Metro Station, providing easy access to public transportation.

Work Schedule: Flexible scheduling options, with core hours from 10:00 AM to 06:00 PM.

ASSUMPTION: The office location is convenient for employees, with easy access to public transportation and nearby amenities.

💼 Interview & Application Insights

Typical Process:

• Application review
• Case study or project assignment
• Talent and culture interview
• Technical interview with the brand communication team
• Reference check
• Final decision and offer

Key Assessment Areas:

• Creativity and content ideas
• Execution skills and attention to detail
• Collaboration and communication skills
• Adaptability and problem-solving skills
• Alignment with Codeway’s brand values and company culture

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Showcase your creativity and content ideas in your application materials
• Prepare for the case study or project assignment by demonstrating your understanding of the role and Codeway’s brand
• Research Codeway’s company culture and be ready to discuss how your values align with theirs
• Practice common interview questions and be prepared to discuss your career goals and how this internship fits into your long-term plans

ATS Keywords: Content creation, branding, social media, copywriting, visual storytelling, video editing, photo editing, pop culture awareness, collaboration, execution skills, creativity, problem-solving, Codeway, Istanbul, internship, marketing, entry level

ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their skills and fit for the position.

🛠️ Tools & Technologies

• CapCut
• Canva
• Premiere Pro
• Lightroom
• Instagram
• TikTok
• LinkedIn
• Google Workspace (Google Docs, Sheets, Slides)
• Microsoft Office (Word, Excel, PowerPoint)

ASSUMPTION: Familiarity with these tools is preferred, but not required. Candidates should be willing to learn and adapt to new technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Curiosity
• Clarity
• Ownership
• Dream, measure, build, repeat

Work Style:

• Dynamic and high-energy work environment
• Collaborative and all-in team approach
• Focus on bold thinking and real ownership
• Flexible scheduling and remote work options

Self-Assessment Questions:

• How do your personal values align with Codeway’s company values?
• Are you comfortable working in a fast-paced, dynamic environment?
• Do you thrive in collaborative, team-based settings?
• How do you approach problem-solving and decision-making in a rapidly changing environment?

ASSUMPTION: Codeway’s company culture is dynamic, collaborative, and fast-paced, with a strong emphasis on curiosity, clarity, and ownership. Candidates should be prepared to thrive in this environment and contribute to the team’s success.

⚠️ Potential Challenges

• Managing multiple tasks and deadlines in a fast-paced environment
• Adapting to a dynamic work environment with changing priorities and projects
• Collaborating effectively with a diverse team, including remote team members
• Balancing the demands of an internship with academic responsibilities
• Navigating a large, growing company with a constantly evolving structure

ASSUMPTION: These challenges are common to internships and entry-level roles, and candidates should be prepared to manage their time effectively, prioritize tasks, and adapt to change.

📈 Similar Roles Comparison

• This role is unique in its focus on brand marketing and content creation for a technology company
• Compared to other marketing internships, this role offers a broader range of responsibilities and the opportunity to work on high-impact projects
• Working at Codeway provides exposure to a fast-growing startup environment, with access to cutting-edge technology and a dynamic team
• This role may require more initiative and self-direction than traditional internships, as candidates will be expected to contribute to projects from concept to completion

ASSUMPTION: This role offers a unique opportunity for candidates to gain experience in brand marketing and content creation for a technology company, with the potential for significant impact and growth.

📝 Sample Projects

• Developing a social media campaign to launch a new app feature
• Creating a series of TikTok videos to showcase Codeway’s company culture and values
• Designing and executing an event to celebrate Codeway’s anniversary and engage with the local community
• Collaborating with the product team to create user onboarding content and in-app messaging
• Researching and implementing social media trends to improve Codeway’s online presence

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that candidates may work on during their internship at Codeway.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30 days?
• How does this role fit into the overall brand marketing strategy for Codeway?
• What are the most important qualities for success in this role?
• How does Codeway support the growth and development of its interns?
• What are the opportunities for full-time conversion or career growth within the brand marketing team?
• How does Codeway approach work-life balance and employee well-being?

ASSUMPTION: Asking these questions demonstrates your interest in the role and commitment to understanding the company’s culture and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare for the case study or project assignment by demonstrating your understanding of the role and Codeway’s brand
• Research Codeway’s company culture and be ready to discuss how your values align with theirs
• Practice common interview questions and be prepared to discuss your career goals and how this internship fits into your long-term plans
• Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.