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Brand Partnership Manager

Hypebeast
Full-time
On-site
Singapore
🎨 Brand & Creative Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Brand Partnership Manager

πŸ”Ή Company: Hypebeast

πŸ”Ή Location: Singapore

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Media Production

πŸ”Ή Date Posted: April 15, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Leading business development and account management for existing and new clients
  • Developing and maintaining strong relationships with advertisers and agencies
  • Managing advertising campaigns from start to finish
  • Collaborating with cross-functional teams to deliver client objectives
  • Staying updated on digital marketing trends and industry insights

ASSUMPTION: This role requires a balance of sales, marketing, and project management skills, with a strong focus on client relationships and digital marketing knowledge.

πŸ“‹ Key Responsibilities

βœ… Lead generation and amplification of existing accounts to achieve individual and business objectives

βœ… Define and develop new business opportunities with advertisers and agencies

βœ… Identify opportunities and potential partnerships to accelerate growth in the South East Asia region

βœ… Understand clients’ requirements and provide clear and concise briefs to creative and strategic planning teams

βœ… Sell online and offline advertising solutions across all Hypebeast media properties

βœ… Build proposals and pitch customized marketing strategies to clients

βœ… Manage advertising campaigns, working closely with creative, editorial, and account servicing teams

βœ… Proactively research and update on new online marketing and sales trends and ideas

βœ… Analyze campaigns and communicate with sales and marketing counterparts on delivering client objectives

βœ… Schedule campaigns into internal systems, resolve inventory conflicts, and meet production deadlines

βœ… Prepare and keep sales support files up to date, including sales pipeline and brand partnership proposals

βœ… Effectively communicate with the partnerships team on new business and opportunities, and actively participate in weekly meetings

ASSUMPTION: This role involves a high level of multitasking, prioritization, and time management, with a focus on delivering client objectives and driving business growth.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: At least 5 years of experience in advertising, account servicing, or business development, preferably within the fashion or digital media sectors

Required Skills:

  • Proven track record in sales, business development, or account management
  • Strong negotiation and public relations skills
  • High proficiency in written and spoken English
  • Excellent communication, analytical, time management, and organizational skills
  • Ability to translate analytics into insights and recommendations
  • Familiarity with fashion or youth culture

Preferred Skills:

  • Experience working in the fashion or retail industry
  • Fluency in additional languages

ASSUMPTION: Candidates with experience in digital marketing, advertising, or account management within the fashion or digital media sectors are strongly preferred.

πŸ’° Compensation & Benefits

Salary Range: SGD 80,000 - 120,000 per annum (Based on experience and industry standards for a Brand Partnership Manager role in Singapore)

Benefits:

  • Competitive salary package
  • Performance-based bonuses
  • Health insurance and dental plans
  • Retirement benefits
  • Opportunities for professional development and growth

Working Hours: Monday to Friday, 9:00 AM to 6:00 PM (with flexibility for project demands)

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Brand Partnership Manager role in Singapore. Actual compensation may vary based on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Media Production

Company Size: 201-500 employees

Founded: 2005

Company Description:

  • Hypebeast is a global leading platform for contemporary culture and lifestyle, founded in Hong Kong in 2005
  • The company operates through three major divisions: Hypemedia, Hypemaker, and HBX
  • Hypebeast is a publicly listed company and has a global readership across North America, Asia Pacific, Europe, and more

Company Specialties:

  • Digital Media
  • E-commerce
  • Marketing
  • Publishing
  • Media Production
  • Advertising

Company Website: hypebeast.ltd

ASSUMPTION: Hypebeast is a well-established media company with a strong focus on contemporary culture and lifestyle, offering a dynamic work environment for professionals in the media and advertising industries.

πŸ“Š Role Analysis

Career Level: Mid-level to senior role, with opportunities for growth and advancement

Reporting Structure: This role reports directly to the Head of Partnerships or a similar senior position

Work Arrangement: On-site, full-time position with opportunities for remote work based on project needs

Growth Opportunities:

  • Progression to senior or management roles within the partnerships or sales teams
  • Expansion into new markets or business divisions within the company
  • Developing expertise in digital marketing, advertising, or account management

ASSUMPTION: This role offers significant opportunities for professional growth and development, with a focus on driving business growth and expanding the company's partnerships and advertising efforts.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space with a focus on creativity and innovation

Office Location(s): Singapore

Geographic Context:

  • Singapore is a global hub for business, finance, and technology, with a vibrant multicultural environment
  • The office is located in a central business district, with easy access to public transportation and amenities
  • The city-state offers a high quality of life, with excellent education, healthcare, and entertainment options

Work Schedule: Monday to Friday, 9:00 AM to 6:00 PM, with flexibility for project demands and overtime as needed

ASSUMPTION: The work environment at Hypebeast Singapore is dynamic, collaborative, and focused on driving business growth through innovative advertising and partnerships strategies.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening with the HR department
  • First-round interview with the hiring manager or a member of the partnerships team
  • Second-round interview with senior leadership or additional team members
  • Final decision and offer

Key Assessment Areas:

  • Sales and business development skills
  • Digital marketing knowledge and understanding
  • Communication and presentation skills
  • Problem-solving and analytical skills
  • Cultural fit and alignment with company values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Demonstrate a strong understanding of the fashion, youth culture, and digital marketing industries
  • Prepare examples of successful sales, business development, or account management initiatives you've led in the past
  • Research Hypebeast's business, industry, and competitors to show your enthusiasm and preparation

ATS Keywords: Brand Partnership, Business Development, Account Management, Advertising Sales, Digital Marketing, Client Relationships, Marketing Strategies, Campaign Management, Trend Analysis, Fashion Industry, Youth Culture

ASSUMPTION: The application process for this role is competitive, with a focus on assessing candidates' sales, business development, and digital marketing skills, as well as their cultural fit with the company.

πŸ› οΈ Tools & Technologies

  • CRM software (e.g., Salesforce, HubSpot)
  • Project management tools (e.g., Asana, Trello)
  • Advertising platforms (e.g., Google Ads, Facebook Ads)
  • Analytics tools (e.g., Google Analytics, Adobe Analytics)
  • Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: This role requires proficiency in CRM software, project management tools, advertising platforms, and analytics tools, as well as strong communication and presentation skills using Microsoft Office Suite.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation
  • Collaboration
  • Passion
  • Integrity
  • Excellence

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Focused on driving business growth and results
  • Adaptable and open to change

Self-Assessment Questions:

  • How do you embody Hypebeast's values in your daily work?
  • Describe a time when you had to adapt to significant changes in a project or work environment
  • How do you approach building and maintaining strong client relationships?

ASSUMPTION: Hypebeast values candidates who are innovative, collaborative, passionate, and committed to driving business growth and results, with a strong focus on client relationships and adaptability.

⚠️ Potential Challenges

  • Managing multiple projects and clients simultaneously, with tight deadlines
  • Navigating a dynamic and fast-paced work environment
  • Adapting to changes in the digital marketing and advertising landscapes
  • Building and maintaining strong client relationships in a competitive market

ASSUMPTION: This role presents challenges related to time management, adaptability, and client relationship building, requiring strong organizational skills, resilience, and a focus on driving results.

πŸ“ˆ Similar Roles Comparison

  • Compared to other Brand Partnership Manager roles, this position places a stronger emphasis on digital marketing and advertising sales skills
  • This role offers opportunities for growth and advancement within a well-established media company with a global presence
  • Candidates with experience in the fashion or retail industry may find this role particularly appealing, given Hypebeast's focus on contemporary culture and lifestyle

ASSUMPTION: This role offers unique opportunities for professionals with a strong background in digital marketing, advertising sales, and account management, particularly those with experience in the fashion or retail industry.

πŸ“ Sample Projects

  • Developing and executing a comprehensive advertising campaign for a major fashion brand, driving significant revenue growth and brand awareness
  • Identifying and securing new business opportunities with key players in the Southeast Asian market, expanding Hypebeast's partnerships and advertising efforts
  • Managing a high-profile event or product launch, coordinating with cross-functional teams to ensure successful execution and positive client feedback

ASSUMPTION: These sample projects illustrate the diverse and challenging nature of the Brand Partnership Manager role at Hypebeast, with a focus on driving business growth, expanding partnerships, and managing high-profile campaigns.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role contribute to Hypebeast's overall business strategy and growth objectives?
  • What opportunities are there for professional development and growth within the partnerships or sales teams?
  • How does Hypebeast support its employees in building and maintaining strong client relationships?
  • What is the company's approach to adapting to changes in the digital marketing and advertising landscapes?

ASSUMPTION: These interview questions are designed to assess the role's fit with your career goals, as well as Hypebeast's approach to business strategy, professional development, and adaptability.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of successful sales, business development, or account management initiatives you've led in the past
  • Research Hypebeast's business, industry, and competitors to show your enthusiasm and preparation
  • Follow up with the hiring manager or HR department one week after submission, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.