Brand & Web Designer

📌 Core Information

🔹 Job Title: Brand & Web Designer

🔹 Company: Juice

🔹 Location: Orlando, FL, USA (Remote)

🔹 Job Type: Full-time, Contract

🔹 Category: Design

🔹 Date Posted: April 22, 2025

🔹 Experience Level: Mid-level (2-5 years)

🔹 Remote Status: Fully Remote ( Americas only: Brazil, Canada, Mexico, USA)

🚀 Job Overview

Key aspects of this role include:

• Designing beautiful, functional, and on-brand digital experiences
• Collaborating across disciplines to turn strategy into story
• Creating branded design systems that are flexible, expressive, and consistent across digital
• Working primarily in Figma, with a focus on web and brand design

ASSUMPTION: This role requires a strong focus on visual design, with a balance of web and brand design responsibilities. The remote nature of the role allows for flexibility in working hours and location, within the specified regions.

📋 Key Responsibilities

✅ Design full web experiences in Figma, including homepage to supporting pages, components, and mobile views

✅ Develop branded design systems that are flexible, expressive, and consistent across digital

✅ Turn strategy, goals, and content into emotionally resonant layouts that connect with the target audience

✅ Pair smart UX thinking with strong visual execution

✅ Explore layout options, build design narratives, and present creative rationale clearly

✅ Collaborate with strategy, content, and dev teams to ensure designs scale and stay true to intent

✅ Design light brand collateral (e.g., social, presentation decks, graphics) when needed to support campaigns or launches

ASSUMPTION: This role involves a mix of creative and collaborative tasks, requiring strong communication and design skills. The ability to work independently and clearly communicate creative thinking is essential.

🎯 Required Qualifications

Education: Bachelor's degree in Design or a related field (or equivalent experience)

Experience: 3+ years of experience in web and/or brand design, ideally in an agency, studio, or fast-paced creative environment

Required Skills:

• Expert-level Figma skills, with a command of components, auto layout, and prototyping
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator at minimum)
• Solid understanding of layout, hierarchy, and typography across responsive design
• Comfort working within (and helping evolve) visual languages and design systems
• Ability to work independently and clearly communicate creative thinking

Preferred Skills:

• Experience designing for Webflow or collaborating closely with developers
• Experience creating branded pitch decks or presentation design
• Familiarity with motion/interaction principles or light prototyping
• Comfort contributing to or evolving a brand identity system

ASSUMPTION: Candidates should have a strong portfolio showcasing modern, well-crafted web design and brand applications. Proficiency in Figma and Adobe Creative Suite is essential, along with a solid understanding of design principles.

💰 Compensation & Benefits

Salary Range: $60,000 - $90,000 per year (USD). This range is based on industry standards for mid-level web and brand designers with 3+ years of experience, working remotely in the Americas.

Benefits:

• Flexible working hours and location (within specified regions)
• Opportunities to work on innovative and memorable online experiences
• Collaborative and creative work environment

Working Hours: Full-time employees are expected to work 40 hours per week, with flexible scheduling. Contractors should maintain a consistent work schedule, as agreed upon with the hiring manager.

ASSUMPTION: The salary range provided is an estimate based on industry standards and the company's size. Benefits may vary depending on the employment type (full-time or contract).

📌 Applicant Insights

🔍 Company Context

Industry: Juice is an innovative creative agency focused on revolutionizing user experiences through intuitive and responsive web interfaces.

Company Size: As a remote-first agency, Juice offers the flexibility and dynamism of a startup, with the resources and stability of a mid-sized company.

Founded: Juice was founded in 2015, with a mission to create innovative and memorable experiences online.

Company Description:

• Juice is passionate about creating beautiful, functional, and on-brand digital experiences
• The company is on a mission to revolutionize user experiences through intuitive and responsive web interfaces
• Juice offers opportunities to work on a variety of projects, from web design to brand identity

Company Specialties:

• Web design
• Brand design
• Creative strategy
• User experience (UX) design

Company Website: juice.agency

ASSUMPTION: Juice is a creative agency that focuses on web and brand design, with a strong emphasis on user experience. The company's remote nature allows for a diverse and global team.

📊 Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports directly to the Creative Director and works closely with strategy, content, and development teams.

Work Arrangement: Fully remote, with a focus on Americas-based candidates (Brazil, Canada, Mexico, USA).

Growth Opportunities:

• Potential to take on more responsibilities and advance within the design team
• Opportunities to work on diverse projects and expand skillset
• Chance to contribute to the evolution of the company's design systems and brand identity

ASSUMPTION: This role offers opportunities for growth and development within the design team, as well as the chance to work on a variety of projects and contribute to the company's design systems.

🌍 Location & Work Environment

Office Type: Fully remote, with no physical office location.

Office Location(s): N/A (remote work only)

Geographic Context:

• Orlando, FL, USA (remote work only)
• Candidates must be based in one of the specified regions (Brazil, Canada, Mexico, USA)
• Timezone: Americas (UTC-5 to UTC-8)

Work Schedule: Flexible working hours, with a focus on Americas-based candidates. Full-time employees are expected to work 40 hours per week, with flexible scheduling. Contractors should maintain a consistent work schedule, as agreed upon with the hiring manager.

ASSUMPTION: This role is fully remote, with a focus on Americas-based candidates. The work schedule is flexible, with a focus on maintaining a consistent work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• Design challenge or portfolio review
• Final interview with the creative director

Key Assessment Areas:

• Design skills and portfolio quality
• Communication and collaboration abilities
• Cultural fit and alignment with company values
• Problem-solving and critical thinking

Application Tips:

• Tailor your resume and portfolio to highlight relevant web and brand design experience
• Prepare a cover letter that demonstrates your understanding of the role and company
• Showcase your problem-solving skills and creative thinking through your design challenge submission
• Be prepared to discuss your design process and rationale during the interview

ATS Keywords: Web design, brand design, Figma, Adobe Creative Suite, responsive design, UX thinking, visual execution, design systems, collaboration, brand collateral, prototyping, interaction principles, presentation design

ASSUMPTION: The application process for this role is competitive, with a focus on design skills and cultural fit. Applicants should be prepared to demonstrate their problem-solving skills and creative thinking through their portfolio and design challenge submission.

🛠️ Tools & Technologies

• Figma
• Adobe Creative Suite (Photoshop, Illustrator)
• Webflow (bonus)
• Motion/interaction principles tools (bonus)

ASSUMPTION: This role requires proficiency in Figma and Adobe Creative Suite, with a focus on web and brand design. Familiarity with additional tools, such as Webflow or motion/interaction principles tools, is a bonus.

👔 Cultural Fit Considerations

Company Values:

• Creativity
• Collaboration
• Innovation
• Quality
• Integrity

Work Style:

• Remote-friendly and flexible
• Creative and collaborative
• Focused on delivering high-quality work

Self-Assessment Questions:

• Do you thrive in a remote, collaborative work environment?
• Are you comfortable working independently and communicating your creative thinking clearly?
• Do you have a strong portfolio showcasing modern, well-crafted web design and brand applications?

ASSUMPTION: Juice values creativity, collaboration, and innovation. Applicants should be comfortable working remotely and collaborating with diverse teams to deliver high-quality work.

⚠️ Potential Challenges

• Managing multiple projects and deadlines in a remote work environment
• Adapting to a fast-paced, dynamic agency setting
• Working within established design systems and brand guidelines
• Communicating effectively with team members across different time zones

ASSUMPTION: This role may present challenges related to time management, communication, and adaptability in a remote, agency environment. Applicants should be prepared to manage multiple projects and work within established design systems and brand guidelines.

📈 Similar Roles Comparison

• Unlike traditional agency roles, this position focuses on both web and brand design, requiring a strong balance of creative and strategic thinking
• Juice's remote nature allows for a more flexible work-life balance, with a focus on Americas-based candidates
• This role offers opportunities for growth and development within the design team, as well as the chance to work on a variety of projects

ASSUMPTION: This role is unique in its focus on both web and brand design, requiring a strong balance of creative and strategic thinking. The remote nature of the role offers a more flexible work-life balance, with opportunities for growth and development within the design team.

📝 Sample Projects

• Redesigning a company's website to improve user experience and drive engagement
• Developing a branded design system that is flexible, expressive, and consistent across digital
• Creating a series of social media graphics to promote a new product launch

ASSUMPTION: Applicants should be prepared to discuss their experience with web and brand design projects, as well as their ability to work within established design systems and brand guidelines.

❓ Key Questions to Ask During Interview

• Can you describe the typical design process for web and brand design projects at Juice?
• How does the design team collaborate with strategy, content, and development teams to ensure designs are effective and aligned with brand strategy?
• What opportunities are there for growth and development within the design team?
• How does Juice support work-life balance for remote employees?
• Can you provide examples of how Juice has adapted to the changing landscape of web and brand design?

ASSUMPTION: Applicants should be prepared to ask thoughtful questions about the design process, team collaboration, growth opportunities, work-life balance, and the company's approach to web and brand design.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and portfolio to highlight relevant web and brand design experience
• Prepare a cover letter that demonstrates your understanding of the role and company
• Complete the design challenge or portfolio review, showcasing your problem-solving skills and creative thinking
• Follow up with the hiring manager within one week of submission, if you haven't heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.