Business Development Brand Manager

📌 Core Information

🔹 Job Title: Business Development Brand Manager

🔹 Company: Down To Earth Distributors, Inc.

🔹 Location: Eugene, Oregon, United States

🔹 Job Type: Full-time, Non-Exempt, Overtime Eligible

🔹 Category: Business Development, Brand Management

🔹 Date Posted: April 22, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing a growth strategy for the Down To Earth All Natural Fertilizers brand
• Strengthening key account relationships and evaluating new business opportunities
• Driving strategic growth, expanding retail activation, and planning the overall go-to-market strategy
• Managing professional relationships with key accounts, distribution partners, and other stakeholders
• Collaborating with cross-functional teams to ensure brand success and customer satisfaction

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to balance multiple priorities in a dynamic environment.

📋 Key Responsibilities

✅ Develop and execute a growth strategy that emphasizes profitability, brand building, and customer satisfaction

✅ Identify and target opportunities for new accounts, markets, products, and services that bring long-term value to the business

✅ Develop a comprehensive integration strategy for e-commerce business opportunities with a strong focus on Amazon and related internet platforms

✅ Monitor sales performance and prepare sales forecasts and projections based on customer performance, industry research, and market conditions

✅ Manage and develop budgets for sales and marketing-related expenditures, including travel, brand promotion, and business acquisition

✅ Oversee all aspects of the Down To Earth All Natural Fertilizers brand portfolio, including media assets, marketing campaigns, creative content, and related promotional activities

✅ Develop strategy to integrate and utilize brand assets to drive growth and revenue generation while continuing to build brand recognition and customer loyalty

✅ Develop and maintain excellent customer satisfaction levels with internal and external audiences

✅ Travel to customer locations, facilities, or offices for meetings, trainings, trade shows, and account management

ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and relationship management, requiring strong organizational skills and the ability to multitask.

🎯 Required Qualifications

Education: Bachelor’s Degree in sales, marketing, business administration, digital communication, or a relevant field

Experience: Minimum five years’ experience in a similar role, preferably in garden distribution and/or wholesale distribution

Required Skills:

• Excellent communication skills
• Strong digital content capabilities, including experience with Amazon A+ and social media content creation
• Demonstrated affinity for collaboration, including counterparts in other divisions
• Ability to set sales targets and achieve them effectively
• Excellent interpersonal, customer service, and communication skills
• Strong budget management and sales forecasting experience
• Strong working knowledge of ERP and CRM software and experience using tools to manage the sales and order fulfillment process
• Strong analytical skills to identify trends and sales patterns, as well as forecast strategic direction and modification based on facts and data
• Ability to design and implement a successful sales strategy
• Strong documented business acumen and expertise, not just sales knowledge
• Strong social skills and ability to interact in diverse environments
• Demonstrated ability to persuade others based on facts/data
• Sales management experience
• Excellent interpersonal skills; ability to articulate verbally and written, willingness to appropriately debate difficult issues; ability to think quickly
• Planning, organization, and problem-solving skills
• Advanced time management skills

Preferred Skills:

• Experience in the organic gardening or related industry
• Fluency in additional languages

ASSUMPTION: Candidates should have a strong background in sales, marketing, and business development, with a proven track record of driving growth and success in a related industry.

💰 Compensation & Benefits

Salary Range: $75,000 - $100,000 per year (Based on industry standards for a Business Development Manager with 5-10 years of experience in the wholesale distribution industry)

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee discounts on products

Working Hours: Monday through Friday, 7:00 am to 3:30 pm, with the ability to travel and work irregular or extended hours as needed

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Down To Earth Distributors, Inc. operates in the wholesale distribution industry, focusing on natural, organic, and health-conscious garden and home products. The company has been in business for over 40 years and has a strong reputation for quality and affordability.

Company Size: With 51-200 employees, Down To Earth Distributors, Inc. is a mid-sized company that offers a collaborative and supportive work environment.

Founded: 1977, in Eugene, Oregon

Company Description:

• Down To Earth Distributors, Inc. is a heritage brand and long-standing company in Eugene, Oregon, with a mission to provide practical goods for natural living
• The company offers a wide-ranging selection of natural, organic, and health-conscious garden and home products at affordable prices
• Down To Earth All Natural Fertilizers is an exclusive brand owned and operated by Down To Earth Distributors, Inc., with national distribution and sales across multiple market channels

Company Specialties:

• Natural fertilizers
• Organic gardening
• Retail and wholesale distribution
• Customer service

Company Website: https://www.downtoearthdistributors.com/

ASSUMPTION: Down To Earth Distributors, Inc. is a well-established company with a strong commitment to sustainability and customer satisfaction.

📊 Role Analysis

Career Level: Mid-level to senior-level role, with the potential for growth and advancement within the company

Reporting Structure: Reports directly to the General Manager of Fertilizer Operations

Work Arrangement: Full-time, on-site position with the ability to travel extensively

Growth Opportunities:

• Potential for career advancement within the company, such as moving into a director or management role
• Opportunities to gain experience in brand management, business development, and strategic planning
• Possibility to work on special projects and initiatives that drive company growth and success

ASSUMPTION: This role offers a unique opportunity for candidates to make a significant impact on the company's growth and success while developing their skills and advancing their careers.

🌍 Location & Work Environment

Office Type: The company's main office is located in an historic building in Eugene, Oregon

Office Location(s): 3030 Judkins Rd, Eugene, OR 97403, US

Geographic Context:

• Eugene is a mid-sized city located in the Willamette Valley of western Oregon
• The city is known for its natural beauty, with abundant parks, trails, and recreational opportunities
• Eugene has a mild, oceanic climate with cool, wet winters and warm, dry summers

Work Schedule: Monday through Friday, 7:00 am to 3:30 pm, with the ability to work irregular or extended hours as needed

ASSUMPTION: Eugene offers a high quality of life, with a strong focus on outdoor recreation, arts, and culture. The work environment at Down To Earth Distributors, Inc. is collaborative and supportive, with a commitment to sustainability and customer satisfaction.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess qualifications and cultural fit
• In-person or virtual interview with the hiring manager and/or other team members
• Final interview with the General Manager of Fertilizer Operations
• Background check and reference check for the final candidate

Key Assessment Areas:

• Sales and business development skills
• Brand management and marketing expertise
• Strategic planning and execution abilities
• Communication and interpersonal skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your sales strategy and approach to business development
• Demonstrate your understanding of the organic gardening industry and the Down To Earth brand
• Showcase your ability to work collaboratively and effectively with cross-functional teams

ATS Keywords: Business development, brand management, sales strategy, strategic planning, organic gardening, wholesale distribution, customer satisfaction, teamwork, collaboration

ASSUMPTION: The interview process at Down To Earth Distributors, Inc. is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for both the company and the individual.

🛠️ Tools & Technologies

• CRM software (e.g., Salesforce, HubSpot, Zoho CRM)
• ERP software (e.g., SAP, Oracle, Microsoft Dynamics 365)
• Amazon Seller Central
• Social media platforms (e.g., Facebook, Instagram, Twitter)
• Microsoft Office Suite (Word, Excel, PowerPoint)

ASSUMPTION: The specific tools and technologies used may vary depending on the candidate's role and responsibilities.

👔 Cultural Fit Considerations

Company Values:

• Practicality: Providing affordable, high-quality products that meet customers' needs
• Sustainability: Committing to environmentally responsible practices and products
• Community: Building strong relationships with customers, partners, and employees

Work Style:

• Collaborative: Working effectively with cross-functional teams to achieve common goals
• Adaptable: Embracing change and responding to new opportunities and challenges
• Customer-focused: Prioritizing customer satisfaction and building strong relationships

Self-Assessment Questions:

• How do you align with Down To Earth's commitment to sustainability and practicality?
• Describe a time when you had to adapt to a significant change in your work environment or role
• How do you approach building and maintaining strong relationships with customers and partners?

ASSUMPTION: Down To Earth Distributors, Inc. values candidates who are passionate about sustainability, customer satisfaction, and collaboration, and who are committed to the company's mission of providing practical goods for natural living.

⚠️ Potential Challenges

• Managing a complex portfolio of brands and products in a dynamic market
• Balancing the need for growth and innovation with the company's commitment to sustainability and affordability
• Working effectively with cross-functional teams and stakeholders to achieve common goals
• Adapting to changes in the market and responding to new opportunities and challenges

ASSUMPTION: These challenges are inherent to the role and require a strategic, adaptable, and collaborative approach.

📈 Similar Roles Comparison

• Unlike other business development roles, this position focuses on brand management and marketing in addition to sales and strategic planning
• This role requires a strong understanding of the organic gardening industry and a commitment to sustainability and customer satisfaction
• Career paths in this role may include advancement to director or management positions within the company

ASSUMPTION: This role offers a unique blend of business development, brand management, and strategic planning responsibilities, with a focus on sustainability and customer satisfaction.

📝 Sample Projects

• Developing and executing a comprehensive marketing campaign to launch a new product line on Amazon
• Conducting market research and analysis to identify new business opportunities and trends in the organic gardening industry
• Managing a team to execute a major trade show or event, showcasing the Down To Earth brand and products

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for this role, from strategic planning and execution to hands-on project management.

❓ Key Questions to Ask During Interview

• How does this role fit into the company's overall growth strategy and long-term vision?
• What are the key priorities for this role in the first 90 days?
• How does the company support the professional development and growth of its employees?
• What are the most significant challenges facing the Down To Earth brand, and how can this role help address them?
• How does the company measure success for this role, and what key performance indicators (KPIs) will be used to track progress?

ASSUMPTION: These questions demonstrate a candidate's interest in the company's success and commitment to driving growth and innovation in the role.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Down To Earth Distributors, Inc. careers page
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, with a focus on sales, business development, and brand management
• Prepare a portfolio or examples of your work, demonstrating your ability to develop and execute successful marketing campaigns and strategic plans
• Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.