📌 Core Information
🔹 Job Title: Business Marketing Analyst H.F
🔹 Company: Digital Virgo
🔹 Location: Aix-en-Provence, Provence-Alpes-Côte d’Azur, France
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 17, 2025
🔹 Experience Level: Entry-level to 2 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Managing and coordinating digital projects
- Monitoring and optimizing marketing campaign performance
- Analyzing market characteristics and benchmarks
- Collaborating with cross-functional teams to drive growth
ASSUMPTION: This role requires a strong analytical mindset, excellent communication skills, and the ability to work effectively in a team environment.
📋 Key Responsibilities
✅ Manage and coordinate digital projects from concept to delivery
✅ Monitor and optimize marketing campaign performance using KPIs
✅ Analyze market characteristics and benchmarks to inform decision-making
✅ Collaborate with marketing, technical, and product teams to drive growth
✅ Conduct A/B testing and coordinate offer parametrization on group tools
✅ Prepare reports and presentations for various stakeholders
ASSUMPTION: This role involves a high degree of autonomy and requires strong project management skills.
🎯 Required Qualifications
Education: Bachelor's degree or higher in Business, Marketing, or a related field
Experience: 0-2 years of experience in project management or a related field
Required Skills:
- Proficient in Microsoft Office (Excel, PowerPoint, Word)
- Excellent interpersonal and communication skills
- Strong analytical and problem-solving skills
- Fluency in English
- Curiosity and openness to learning
Preferred Skills:
- Experience with data analysis tools (e.g., Tableau, Power BI)
- Knowledge of the digital marketing landscape
ASSUMPTION: While not explicitly stated, a background in marketing or a related field is likely to be beneficial for this role.
💰 Compensation & Benefits
Salary Range: €32,000 - €35,000 per year (based on experience level)
Benefits:
- Transport subscription (50%)
- Meal vouchers (€9.50/day)
- Profit sharing
- Health insurance
- CSE benefits (e.g., sports subscription, cinema tickets, etc.)
- Internal mobility and referral bonus
- Remote work options
Working Hours: 40 hours per week (Hybrid: 2 days on-site)
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level to mid-level marketing analysts in France.
📌 Applicant Insights
🔍 Company Context
Industry: Digital Virgo operates in the financial services industry, specializing in mobile payment solutions and digital marketing.
Company Size: Digital Virgo has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Digital Virgo was founded in 2008 and has since grown to become a global leader in its field.
Company Description:
- Digital Virgo is a key partner of telecom operators worldwide, enabling access to mobile content, entertainment, and commerce through carrier billing and mobile money.
- The company offers a comprehensive range of solutions that bridge merchants and telcos, delivering secure and scalable payment and monetization strategies.
- With a team of 800 experts, an annual revenue exceeding $400 million, and operations in 50+ countries, Digital Virgo combines extensive reach with local expertise to deliver innovative solutions in the mobile ecosystem.
Company Specialties:
- Digital
- Ad Tech
- Marketing
- ROI
- Smart Data
- Media Interactivity
- Loyalty Programs
- Acquisition
- Smart Cloud Communication
- Payment Solutions
- Direct Carrier Billing
- Mobile Billing
- Monetization
- Content Monetization
- Audience Monetization
- OTT Platform
- IVR
- Ticketing
- SMS Premium
- Mobile Payment
- Bundles
- Gamification
- Digital Tickets
- Mobile Money
- Alternative Payment Methods
- Content Distribution
- Telecoms Ecosystem
- DCB
- and Carrier Billing
Company Website: digitalvirgo.com
ASSUMPTION: Digital Virgo's focus on innovation and global reach provides ample opportunities for professional growth and development.
📊 Role Analysis
Career Level: This role is an entry-level to mid-level position, offering opportunities for career progression within the marketing and project management fields.
Reporting Structure: The Business Marketing Analyst will report directly to the Business Operations team and collaborate with various cross-functional teams, including marketing, technical, and product.
Work Arrangement: This role operates on a hybrid basis, with 2 days per week on-site and the remaining days working remotely.
Growth Opportunities:
- Progression within the marketing or project management fields
- Expansion into related roles or specializations within the company
- Potential to work on international projects and gain global exposure
ASSUMPTION: Digital Virgo's diverse range of services and global presence provide numerous opportunities for career growth and development.
🌍 Location & Work Environment
Office Type: Digital Virgo's office in Aix-en-Provence is a modern, collaborative workspace that fosters innovation and creativity.
Office Location(s): 350 Rue Denis Papin, 13290 Aix-en-Provence, France
Geographic Context:
- Aix-en-Provence is a vibrant city in the south of France, known for its rich history, cultural attractions, and Mediterranean climate.
- The region is home to a thriving tech industry, with numerous startups and established companies.
- Digital Virgo's office is located in a bustling business park, providing easy access to amenities and public transportation.
Work Schedule: The hybrid work arrangement allows for flexibility in scheduling, with core hours from 9:00 AM to 12:00 PM and 1:30 PM to 6:00 PM (CET).
ASSUMPTION: The hybrid work arrangement and central office location provide a good work-life balance for employees.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- On-site or virtual interview with the hiring manager and relevant team members
Key Assessment Areas:
- Analytical and problem-solving skills
- Communication and interpersonal skills
- Project management skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the digital marketing landscape and Digital Virgo's services
- Prepare examples of your analytical skills and project management experience
ATS Keywords: Business Analysis, Marketing, Project Management, KPI Tracking, A/B Testing, Microsoft Office, Teamwork, Communication, English Fluency, Digital Marketing, Market Analysis, Benchmarking
ASSUMPTION: Digital Virgo's hiring process is designed to assess both technical skills and cultural fit, with a focus on finding the best candidate for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word)
- Data analysis tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, Trello)
- Marketing automation platforms (e.g., HubSpot, Marketo)
- Customer relationship management (CRM) software (e.g., Salesforce, HubSpot CRM)
ASSUMPTION: The required tools and technologies for this role are industry-standard and widely used in marketing and project management fields.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Expertise
- Responsibility
- Integrity
Work Style:
- Dynamic and fast-paced
- Data-driven and analytical
- Collaborative and team-oriented
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a dynamic, fast-paced work environment?
- Are you comfortable working with data and using it to drive decision-making?
- Do you enjoy collaborating with cross-functional teams and contributing to a shared vision?
- Are you open to learning and adapting to new tools and technologies?
ASSUMPTION: Digital Virgo's company culture values innovation, collaboration, and a data-driven approach, making it an ideal fit for candidates with strong analytical skills and a team-oriented mindset.
⚠️ Potential Challenges
- Managing multiple projects simultaneously may require strong organizational skills and time management
- Working in a fast-paced, dynamic environment may be challenging for candidates who prefer a more structured or predictable work environment
- The hybrid work arrangement may present challenges for candidates who prefer a fully remote or fully on-site work environment
- The need to commute to the office on certain days may be inconvenient for some candidates
ASSUMPTION: While Digital Virgo offers numerous benefits and opportunities for growth, it is essential to consider the potential challenges and ensure they align with your personal preferences and work style.
📈 Similar Roles Comparison
- Compared to other marketing analyst roles, this position places a greater emphasis on project management and cross-functional collaboration
- Digital Virgo's focus on the telecoms ecosystem and mobile payment solutions sets it apart from other companies in the digital marketing landscape
- Career progression in this role may lead to opportunities in marketing management, project management, or related fields within the company
ASSUMPTION: This role offers unique opportunities for growth and development within the digital marketing and project management fields, with a focus on the telecoms ecosystem and mobile payment solutions.
📝 Sample Projects
- Conducting a comprehensive market analysis and benchmarking study for a new digital marketing campaign
- Managing the launch of a new mobile payment solution, coordinating with cross-functional teams to ensure successful delivery
- Optimizing the performance of an existing marketing campaign through A/B testing and data analysis
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities for growth within this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the Business Operations department?
- How does Digital Virgo support the professional development and growth of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Digital Virgo measure the success and impact of its marketing campaigns and projects?
- What are the most rewarding aspects of working at Digital Virgo, according to current employees?
ASSUMPTION: Asking thoughtful, informed questions during the interview process demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: Apply Now
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your analytical skills and project management experience
- Research Digital Virgo's services and the digital marketing landscape to demonstrate your understanding and enthusiasm for the role
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
