📌 Core Information
🔹 Job Title: Business Marketing Associate Director
🔹 Company: DTCC
🔹 Location: Jersey City, New Jersey, United States
🔹 Job Type: Full-time, Hybrid (3 days onsite, 2 days remote)
🔹 Category: Marketing & Communications
🔹 Date Posted: July 15, 2025
🔹 Experience Level: 8+ years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Developing and executing strategic, cross-channel marketing strategies to drive business impact
- Collaborating with stakeholders to understand business goals and translate them into integrated marketing programs
- Creating and managing client acquisition, expansion, and retention programs to drive revenue growth
- Overseeing content development and thought leadership initiatives to engage target audiences
- Partnering with regional marketing counterparts and the brand team to elevate the DTCC brand
ASSUMPTION: This role requires a strategic mindset, strong stakeholder management skills, and a deep understanding of the financial services industry.
📋 Key Responsibilities
✅ Act as a true business partner, liaising with stakeholders to understand business goals and translate them into integrated marketing programs
✅ Understand market drivers, competitive landscape, and target client personas to continuously evolve marketing strategies
✅ Develop and guide integrated multi-channel marketing programs to build brand awareness, attract and engage target audiences, and drive revenue
✅ Develop and guide client acquisition, expansion, and retention programs to support sales pipeline and new revenue growth
✅ Oversee the development of a compelling content and thought leadership program that resonates with target audiences
✅ Collaborate with M&C channel leads and discipline teams to ensure marketing plans are implemented effectively across all platforms
✅ Partner with regional marketing counterparts to provide direction on product marketing and demand generation initiatives by region
✅ Collaborate with the Brand team to elevate the DTCC brand and ensure brand consistency across all touchpoints
✅ Leverage data and analytics to track program, content, and channel performance, identify opportunities for improvement, and communicate impact to stakeholders
ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and stakeholder management, requiring strong organizational skills and the ability to work in a dynamic, fast-paced environment.
🎯 Required Qualifications
Education: Bachelor's degree preferred or equivalent experience
Experience: Minimum of 8 years of related experience in general B2B marketing, communications, or product marketing, with a background in trade reporting preferred
Required Skills:
- Proven experience in developing and executing strategic, cross-channel marketing campaigns
- Strong understanding of the financial services industry and broader financial ecosystem
- Experience with marketing automation platforms (e.g., Marketo) preferred
- Excellent communication, interpersonal, and stakeholder management skills
- Strong analytical and data-driven mindset
Preferred Skills:
- Experience working in a complex, regulated environment
- Fluency in additional languages (e.g., Spanish, Mandarin, etc.)
ASSUMPTION: Candidates with a strong background in B2B marketing, a deep understanding of the financial services industry, and proven experience in developing and executing strategic marketing campaigns are most likely to succeed in this role.
💰 Compensation & Benefits
Salary Range: $150,000 - $180,000 per year (Based on industry standards for a similar role, experience level, and location)
Benefits:
- Competitive compensation, including base pay and annual incentive
- Comprehensive health and life insurance and well-being benefits, based on location
- Pension / Retirement benefits
- Paid Time Off and Personal/Family Care, and other leaves of absence when needed to support your physical, financial, and emotional well-being.
Working Hours: Full-time, with a flexible/hybrid model of 3 days onsite and 2 days remote (onsite Tuesdays, Wednesdays, and a third day unique to each team or employee)
ASSUMPTION: The salary range is indicative for roles at the same level within DTCC across all US locations. Actual salary is determined based on the role, location, individual experience, skills, and other considerations.
📌 Applicant Insights
🔍 Company Context
Industry: Financial Services
Company Size: 5,001-10,000 employees
Founded: 1973
Company Description:
- DTCC is the premier post-trade market infrastructure for the global financial services industry
- Provides clearing, settlement, asset servicing, transaction processing, trade reporting, and data services across asset classes
- Innovates purposefully, simplifying the complexities of clearing, settlement, and other financial market processes
Company Specialties:
- Clearing Services
- Matching
- Settlement & Asset Services
- Wealth Management Services
- Collateral Management
- Derivatives Services
- Data Services
Company Website: http://www.dtcc.com
ASSUMPTION: DTCC's extensive experience and industry ownership make it a well-established and reputable employer in the financial services sector.
📊 Role Analysis
Career Level: Mid-level to senior
Reporting Structure: Reports directly to the Chief Marketing Officer (CMO) or a similar senior marketing leader
Work Arrangement: Hybrid (3 days onsite, 2 days remote)
Growth Opportunities:
- Potential to progress to a senior marketing leadership role within DTCC or the broader financial services industry
- Opportunities to work on high-impact projects and initiatives, driving business growth and innovation
- Access to professional development and training opportunities
ASSUMPTION: This role offers strong growth potential for candidates looking to advance their marketing careers within the financial services industry.
🌍 Location & Work Environment
Office Type: Modern, collaborative workspace with on-site amenities
Office Location(s): Jersey City, New Jersey, United States
Geographic Context:
- Jersey City is located across the Hudson River from New York City, offering a vibrant urban environment with easy access to cultural attractions, dining, and entertainment
- The area has a diverse population and is known for its strong financial services industry
- Jersey City offers a mix of urban and suburban living options, with a variety of housing choices
Work Schedule: Full-time, with a flexible/hybrid model of 3 days onsite and 2 days remote
ASSUMPTION: The hybrid work arrangement offers a balance between on-site collaboration and remote flexibility, catering to different work preferences.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with a member of the HR team
- In-depth behavioral and technical interviews with hiring managers and/or team members
- Final interview with the Chief Marketing Officer (CMO) or a similar senior marketing leader
Key Assessment Areas:
- Strategic thinking and problem-solving skills
- Understanding of the financial services industry and DTCC's business
- Communication, interpersonal, and stakeholder management skills
- Ability to develop and execute strategic marketing campaigns
Application Tips:
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Be prepared to discuss specific examples of your marketing achievements and the impact you've made in previous roles
- Research DTCC's business and industry to demonstrate your understanding and enthusiasm for the opportunity
ATS Keywords: Marketing Strategy, Cross-Channel Marketing, Client Acquisition, Client Retention, Thought Leadership, Stakeholder Management, Financial Services Industry, Marketing Automation
ASSUMPTION: DTCC's interview process is designed to assess candidates' strategic thinking, industry knowledge, and marketing skills, with a focus on finding the best fit for the role and the organization.
🛠️ Tools & Technologies
- Marketo (or similar marketing automation platform)
- Microsoft Office Suite
- Google Workspace
- CRM system (e.g., Salesforce, HubSpot, etc.)
ASSUMPTION: Familiarity with marketing automation platforms, CRM systems, and other relevant marketing tools is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Collaboration
- Innovation
- Excellence
- Accountability
Work Style:
- Collaborative and team-oriented
- Fast-paced and dynamic
- Results-driven and focused on continuous improvement
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you comfortable working in a fast-paced, dynamic setting with changing priorities?
- Do you have a proven track record of driving results and continuous improvement in your marketing efforts?
- Are you adaptable and open to change, with a growth mindset?
ASSUMPTION: DTCC values candidates who are strong cultural fits, with a focus on integrity, collaboration, innovation, excellence, and accountability.
⚠️ Potential Challenges
- Managing multiple stakeholders and competing priorities
- Working in a complex, regulated environment with strict compliance requirements
- Keeping up with industry trends and market changes in a fast-paced, dynamic environment
- Balancing on-site collaboration and remote work effectively
ASSUMPTION: These challenges require strong organizational skills, adaptability, and the ability to thrive in a dynamic, fast-paced environment.
📈 Similar Roles Comparison
- Compared to other marketing roles in the financial services industry, this role offers a unique blend of strategic planning, hands-on execution, and stakeholder management
- DTCC's size and industry focus provide opportunities for significant impact and growth not typically found in smaller organizations
- Career progression may involve moving into senior marketing leadership roles within DTCC or transitioning to other financial services organizations
ASSUMPTION: This role offers a unique blend of responsibilities and growth opportunities compared to similar marketing roles in the financial services industry.
📝 Sample Projects
- Developing and executing a comprehensive marketing strategy to launch a new DTCC product or service
- Creating and managing a client acquisition campaign to drive new revenue growth for an existing DTCC offering
- Overseeing the development of thought leadership content to position DTCC as a thought leader in the financial services industry
ASSUMPTION: These sample projects illustrate the strategic, cross-channel, and stakeholder management aspects of the role.
❓ Key Questions to Ask During Interview
- Can you describe the most significant marketing challenges facing DTCC in the next 1-3 years, and how this role will address them?
- How does this role collaborate with other marketing teams and stakeholders within DTCC to ensure consistent messaging and branding across all channels?
- What opportunities exist for professional development and growth within DTCC, and how has the company supported the growth of employees in similar roles?
- How does DTCC balance the need for on-site collaboration with the flexibility of remote work, and what tools and resources are provided to support a hybrid work arrangement?
- What is the company's approach to innovation and staying ahead of industry trends, and how does this role contribute to DTCC's innovation strategy?
ASSUMPTION: These questions help assess the role's strategic focus, collaborative nature, and potential for professional growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills, using the ATS keywords provided
- Prepare for your interviews by researching DTCC's business and industry, and practicing your responses to common behavioral and technical interview questions
- Follow up with the hiring manager or HR representative within 24 hours after your final interview to express your appreciation for the opportunity and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
