Cadbury Senior Brand Manager, Egypt

📌 Core Information

🔹 Job Title: Cadbury Senior Brand Manager, Egypt

🔹 Company: Mondelēz International

🔹 Location: Cairo, Egypt

🔹 Job Type: Full-Time

🔹 Category: Brand & Portfolio Management, Marketing

🔹 Date Posted: April 8, 2025

🔹 Experience Level: 10+ years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Developing and executing comprehensive marketing strategies for Cadbury Dairy Milk, aligning global objectives with local market needs.
• Overseeing brand positioning, managing brand portfolios, and leading integrated marketing campaigns to drive brand performance and market share.
• Collaborating with cross-functional teams and stakeholders to ensure alignment and successful implementation of marketing initiatives.
• Managing marketing budgets and monitoring campaign performance to meet financial targets.
• Acting as the key point of contact for internal and external stakeholders, ensuring effective communication and collaboration.

ASSUMPTION: This role requires a strategic mindset, strong leadership skills, and the ability to manage complex projects and cross-functional teams.

📋 Key Responsibilities

✅ Develop and execute a comprehensive marketing strategy for Cadbury Dairy Milk, ensuring alignment with global objectives and local market needs.

✅ Oversee brand positioning, ensuring consistency with the global brand strategy while adapting to local consumer preferences.

✅ Manage the brand portfolio, driving innovation and new product development to meet consumer demand and market trends.

✅ Conduct thorough market analysis to identify trends, consumer behaviors, and competitive activities, translating insights into actionable strategies.

✅ Lead the development and execution of integrated marketing campaigns across multiple channels, collaborating with cross-functional teams for successful implementation.

✅ Manage the marketing budget for Cadbury Dairy Milk, ensuring efficient allocation of resources to maximize ROI and monitoring campaign performance.

✅ Act as the key point of contact for internal and external stakeholders, ensuring effective communication and collaboration to drive category success.

ASSUMPTION: The role may require occasional travel to attend meetings, events, or visit production facilities.

🎯 Required Qualifications

Education: Bachelor’s and/or Master’s Degree in Marketing or equivalent

Experience: Minimum 8 years of Consumer Marketing, brand-building, and/or brand activation experience

Required Skills:

• Consumer behavior, preferably in the consumer goods sector in a matrix environment
• Developing a seamless consumer experience
• Managing business objectives beyond brand and budget
• Analytics and creativity
• Leading and influencing teams and managing trade-offs
• Communicating effectively, verbally and in writing, and executive presentation skills
• Markets with diverse economic environments a distinct advantage

Preferred Skills:

• Proven ability to manage complex projects and lead cross-functional teams
• Excellent communication and presentation skills
• Creative mindset with a passion for brand building
• Proficient in digital marketing, consumer insights, and market analysis

ASSUMPTION: Given the experience level required, candidates should have a proven track record of driving brand growth and market share in a competitive environment.

💰 Compensation & Benefits

Salary Range: Based on industry standards for a Senior Brand Manager role in Egypt, the estimated salary range is EGP 350,000 - EGP 500,000 per annum. This range may vary depending on the candidate's experience and qualifications.

Benefits:

• Competitive benefits package
• Opportunities for professional growth and development
• Dynamic and inclusive work environment

Working Hours: Full-time position with standard office hours, Monday to Friday, 9:00 AM to 5:00 PM. Occasional overtime may be required to meet project deadlines.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and qualifications. The final salary offer will be determined by Mondelēz International's compensation structure and the candidate's negotiation skills.

📌 Applicant Insights

🔍 Company Context

Industry: Mondelēz International operates in the Food and Beverage Manufacturing industry, with a focus on confectionery, food, and beverage products.

Company Size: Mondelēz International is a large multinational corporation with over 10,000 employees worldwide. This size allows for ample opportunities for career growth and development.

Founded: Mondelēz International was founded in 2012, following the spin-off of the Kraft Foods Group's global snacks business.

Company Description:

• Mondelēz International is a global leader in snacking, with iconic brands such as Oreo, Cadbury Dairy Milk, Milka, and Toblerone.
• The company is committed to empowering people to snack right by offering the right snack, for the right moment, made the right way.
• Mondelēz International is dedicated to sustainability and has set ambitious goals to reduce its environmental impact and contribute to a more sustainable future.

Company Specialties:

• Production of confectionery, food, and beverage products
• Brand management and marketing
• Global operations and supply chain management

Company Website: https://www.mondelezinternational.com/

ASSUMPTION: Mondelēz International's large size and global presence offer candidates the opportunity to work on diverse brands and gain international experience.

📊 Role Analysis

Career Level: This role is at the senior management level, requiring a high level of experience and expertise in brand management.

Reporting Structure: The Senior Brand Manager reports directly to the Marketing Manager Chocolates Egypt.

Work Arrangement: This is an on-site role, with the possibility of occasional remote work for specific tasks or projects, as agreed with the manager.

Growth Opportunities:

• Progression to a regional or global brand management role within Mondelēz International
• Expanding skills and expertise through training and development opportunities
• Gaining experience in different markets and brands within the Mondelēz International portfolio

ASSUMPTION: Given Mondelēz International's global presence, candidates with strong performance may have opportunities to work in different markets or take on regional or global roles.

🌍 Location & Work Environment

Office Type: Mondelēz International's office in Cairo is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): Business Office - Cairo, Egypt

Geographic Context:

• Cairo, Egypt, is a bustling metropolis with a rich cultural heritage and a vibrant business environment.
• The city offers a mix of traditional and modern amenities, with numerous historical sites, shopping centers, and entertainment options.
• Cairo has a Mediterranean climate, with hot, dry summers and mild, rainy winters.

Work Schedule: The work schedule is typically Monday to Friday, with standard office hours. However, the role may require occasional overtime or weekend work to meet project deadlines or attend events.

ASSUMPTION: The work environment at Mondelēz International is dynamic and inclusive, with a strong focus on collaboration and teamwork.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening with the HR department
• In-depth interview with the hiring manager and/or other senior team members
• Final interview with the Marketing Manager Chocolates Egypt
• Background check and offer extension

Key Assessment Areas:

• Brand management and marketing strategy skills
• Consumer behavior understanding and market analysis capabilities
• Leadership and team management skills
• Communication and presentation skills
• Cultural fit and alignment with Mondelēz International's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role.
• Demonstrate your understanding of the Cadbury brand and the Egyptian market in your application materials.
• Prepare examples of your brand management and marketing strategy work to discuss during the interview.
• Research Mondelēz International and the Cadbury brand to show your enthusiasm and commitment to the role.

ATS Keywords: Cadbury, Senior Brand Manager, Egypt, Marketing Strategy, Brand Management, Consumer Behavior, Market Analysis, Leadership, Team Management, Communication, Presentation, Mondelēz International

ASSUMPTION: The application process for this role may take up to 4-6 weeks, depending on the volume of applications and the hiring team's availability.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Marketing automation and analytics tools (e.g., Google Analytics, Adobe Marketing Cloud)
• Project management software (e.g., Asana, Trello, Microsoft Project)
• Consumer research and survey tools (e.g., SurveyMonkey, Qualtrics)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the team's preferences.

👔 Cultural Fit Considerations

Company Values:

• Love our Consumers and Brands
• Grow Every Day
• Do What's Right

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on delivering excellence
• Adaptable and open to change in a dynamic business environment

Self-Assessment Questions:

• How do you demonstrate your commitment to loving Mondelēz International's consumers and brands in your daily work?
• Can you provide an example of a time when you grew professionally or personally, and what you learned from the experience?
• How do you ensure that you always do what's right, even in challenging situations?

ASSUMPTION: Mondelēz International values diversity and inclusion, and candidates from all backgrounds are encouraged to apply.

⚠️ Potential Challenges

• Managing a high-profile global brand in a competitive market
• Balancing the need for global brand consistency with local market adaptation
• Collaborating effectively with cross-functional teams and stakeholders
• Managing a complex marketing budget and ensuring efficient resource allocation

ASSUMPTION: The challenges associated with this role may vary depending on the candidate's experience and the specific market conditions.

📈 Similar Roles Comparison

• Compared to other senior brand management roles, this position offers the opportunity to work on a high-profile global brand with a strong presence in the Egyptian market.
• In the context of the broader confectionery industry, this role provides exposure to a diverse range of brands and markets within Mondelēz International's portfolio.
• Career-wise, this role offers the potential for progression to regional or global brand management positions within Mondelēz International.

ASSUMPTION: The specific comparisons and career path opportunities may vary depending on the candidate's experience and the company's organizational structure.

📝 Sample Projects

• Developing and executing a comprehensive marketing strategy for Cadbury Dairy Milk in Egypt, driving brand growth and market share
• Conducting consumer research and market analysis to identify trends and opportunities for Cadbury Dairy Milk in the Egyptian market
• Managing the Cadbury Dairy Milk brand portfolio, driving innovation and new product development to meet consumer demand and market trends

ASSUMPTION: The specific projects and initiatives undertaken in this role may vary depending on the candidate's experience and the company's priorities.

❓ Key Questions to Ask During Interview

• Can you describe the current marketing strategy for Cadbury Dairy Milk in Egypt, and how this role fits into its execution?
• How does Mondelēz International support the growth and development of its senior brand managers?
• What are the key priorities for this role in the first 90 days?
• How does Mondelēz International approach collaboration and communication with cross-functional teams and stakeholders?
• What are the most challenging aspects of managing a global brand like Cadbury Dairy Milk in a diverse market like Egypt?

ASSUMPTION: The specific questions asked during the interview may vary depending on the candidate's experience and the hiring manager's priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the following link: https://wd3.myworkdaysite.com/recruiting/mdlz/External/job/Cairo-Egypt/Brand-Manager-MASHREQ_R-133884
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role, demonstrating your understanding of the Cadbury brand and the Egyptian market.
• Prepare examples of your brand management and marketing strategy work to discuss during the interview.
• Research Mondelēz International and the Cadbury brand to show your enthusiasm and commitment to the role.
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.