📌 Core Information
🔹 Job Title: Campaign & Creative Manager, Campaign & Creative Management
🔹 Company: Amazon
🔹 Location: New York, United States
🔹 Job Type: On-site
🔹 Category: Advertising & Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing advertiser engagements to educate them on Amazon policies and creative best practices
- Project managing the execution of complex advertising campaigns
- Consulting with advertisers on creative strategy using historical data
- Troubleshooting issues during the campaign life-cycle
- Improving cross-vertical/cross-locale efficiency through process and product improvement projects
ASSUMPTION: This role requires a strong understanding of Amazon Advertising solutions and the ability to develop creative strategies based on data. Candidates should be skilled in project management and have experience in advertising or related fields.
📋 Key Responsibilities
✅ Manage the planning and delivery of high-quality advertiser engagements to educate advertisers on Amazon policies and creative best practices to positively impact campaign performance
✅ Project manage the execution of complex advertising campaigns with internal and external stakeholders
✅ Consult with advertisers on creative strategy using historical advertiser and industry data
✅ Manage the troubleshooting of complex issues surfaced during the campaign life-cycle
✅ Dive deep on data to develop and manage process and product improvement projects with internal and external stakeholders to improve cross-vertical/cross-locale efficiency
ASSUMPTION: This role requires strong analytical skills, attention to detail, and the ability to work effectively with both internal and external stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, Business, or a related field
Experience: 2-5 years of experience in advertising, marketing, or a related field
Required Skills:
- Campaign management
- Creative strategy development
- Data analysis
- Project management
- Advertising policies knowledge
- Creative best practices understanding
- Troubleshooting skills
- Stakeholder management
- Cross-vertical efficiency improvement
- Education and training skills
Preferred Skills:
- Experience with Amazon Advertising solutions
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, experience with Amazon Advertising solutions and fluency in additional languages would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (based on industry standards for this role, experience level, and location)
Benefits:
- Medical, dental, and vision insurance
- 401(k) matching
- Paid time off
- On-site gym and fitness classes
- Tuition reimbursement
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: Salary range is estimated based on industry standards for this role, experience level, and location. Benefits are based on Amazon's standard employee benefits package.
📌 Applicant Insights
🔍 Company Context
Industry: E-commerce and technology
Company Size: 10,001+ employees (Large enterprise)
Founded: 1994 (as an online bookstore, later expanded to e-commerce and technology services)
Company Description:
- Amazon is a multinational technology company that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking
- Amazon's mission is to be Earth's most customer-centric company
Company Specialties:
- E-commerce
- Retail
- Operations
- Internet
- Cloud computing
- Digital streaming
- Artificial intelligence
Company Website: Amazon.com
ASSUMPTION: Amazon's large size and diverse business segments offer numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: Mid-level (2-5 years of experience)
Reporting Structure: This role may report to the Campaign & Creative Management team or a similar leadership structure within Amazon Advertising
Work Arrangement: On-site, full-time
Growth Opportunities:
- Advancement to senior or management roles within Amazon Advertising
- Transition to other teams or departments within Amazon, such as Amazon Web Services or Amazon Devices
- Expansion of skills and expertise through on-the-job training, workshops, and mentorship programs
ASSUMPTION: Amazon's large size and diverse business segments offer numerous opportunities for career growth and development.
🌍 Location & Work Environment
Office Type: Corporate office environment
Office Location(s): New York, United States
Geographic Context:
- New York City is a major global hub for commerce, finance, media, art, fashion, research, technology, and education
- The city offers a diverse range of cultural, recreational, and entertainment opportunities
- New York has a humid subtropical climate, with warm, humid summers and cold, snowy winters
Work Schedule: Typical full-time work hours, with potential flexibility for remote work or hybrid arrangements
ASSUMPTION: The work environment may be fast-paced and dynamic, reflecting Amazon's focus on innovation and customer obsession.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with a recruiter
- Behavioral and situational interview with the hiring manager
- Final interview with the team or additional stakeholders
- Background check and offer extension
Key Assessment Areas:
- Problem-solving skills
- Analytical thinking
- Communication and interpersonal skills
- Cultural fit with Amazon's leadership principles
Application Tips:
- Highlight relevant experience and achievements in campaign management, creative strategy, and data analysis
- Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
- Prepare for behavioral and situational interview questions by reflecting on past experiences and how they demonstrate the required skills
ATS Keywords: Campaign management, creative strategy, data analysis, project management, advertising policies, creative best practices, troubleshooting, stakeholder management, cross-vertical efficiency, education, customer obsession, innovation, operational excellence, long-term thinking
ASSUMPTION: The application process may be competitive, and applicants should be prepared to demonstrate their qualifications and fit for the role.
🛠️ Tools & Technologies
- Amazon Advertising Platform (AAP)
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Project management tools (e.g., Asana, Trello, JIRA)
- Data analysis tools (e.g., Excel, Google Analytics, Tableau)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the team and project.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Invent and simplify
- Bias for action
- Frugality
- Ownership
- Insist on the highest standards
- Think big
- Learn and be curious
- Hire and develop the best
- Insist on the highest standards
- Think big
- Learn and be curious
- Hire and develop the best
- Safety
- Quality
- Reliability
- Efficiency
- Integrity
Work Style:
- Fast-paced and dynamic
- Data-driven and analytical
- Collaborative and team-oriented
- Focused on customer needs and preferences
- Innovative and adaptable
Self-Assessment Questions:
- How do you stay organized and manage multiple projects simultaneously?
- Can you provide an example of a time when you used data to inform a creative decision?
- How do you handle feedback and criticism, and how do you use it to improve your work?
ASSUMPTION: Amazon's culture is fast-paced, data-driven, and customer-centric, with a strong emphasis on innovation and continuous improvement.
⚠️ Potential Challenges
- Managing complex advertising campaigns and multiple stakeholders
- Keeping up with Amazon's fast-paced and dynamic work environment
- Adapting to changes in Amazon's advertising policies and best practices
- Balancing the needs of advertisers with Amazon's end customers' experience
ASSUMPTION: These challenges reflect the fast-paced and dynamic nature of Amazon's business and the need to balance the needs of multiple stakeholders.
📈 Similar Roles Comparison
- This role is unique to Amazon Advertising and may not have direct equivalents in other companies
- However, similar roles in other companies may include campaign management, creative strategy, and data analysis positions in advertising or marketing agencies, e-commerce platforms, or other technology companies
- Career paths for similar roles may include advancement to senior or management positions within the company or transition to other teams or departments
ASSUMPTION: The unique nature of this role within Amazon Advertising makes direct comparisons challenging, but similar roles in other companies may offer valuable insights.
📝 Sample Projects
- Developing and executing a complex advertising campaign for a major brand launch
- Analyzing campaign performance data to identify trends and optimize creative strategies
- Collaborating with internal teams and external stakeholders to improve cross-vertical/cross-locale efficiency
ASSUMPTION: These sample projects reflect the key responsibilities and required skills for this role.
❓ Key Questions to Ask During Interview
- Can you describe a typical day or week in this role?
- How does this role collaborate with other teams within Amazon Advertising and the broader Amazon organization?
- What are the most challenging aspects of this role, and how can I prepare to succeed in them?
- How does Amazon support the growth and development of its employees in this role?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: These questions demonstrate a proactive and engaged approach to understanding the role and company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to emphasize skills and experiences that match the required qualifications
- Prepare for behavioral and situational interview questions by reflecting on past experiences and how they demonstrate the required skills
- Research Amazon's company culture and values to demonstrate your fit for the role
- Follow up with the recruiter or hiring manager within one week of submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
