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Campaign & Creative Manager, Campaign & Creative Management, Amazon

Amazon
Full-time
On-site
New York, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Campaign & Creative Manager

πŸ”Ή Company: Amazon

πŸ”Ή Location: New York, United States

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Advertising & Marketing

πŸ”Ή Date Posted: April 4, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Managing complex advertising campaigns with internal and external stakeholders
  • Educating advertisers on Amazon policies, creative best practices, and established workflows
  • Consulting with advertisers to deliver strategic recommendations using historical campaign data and industry insights
  • Optimizing campaign workflows by influencing improvements to cross-team and partner processes

ASSUMPTION: This role requires strong project management, communication, and analytical skills. Experience in advertising or a related field is preferred.

πŸ“‹ Key Responsibilities

βœ… Project manage the execution of complex advertising campaigns with internal Design, AdOps, Sales, and Quality Assurance teams, as well as external stakeholders

βœ… Educate advertisers on Amazon policies, creative best practices, and established workflows (SOPs) that support seamless campaign execution

βœ… Consult with advertisers and deliver strategic recommendations using historical campaign data and industry insights to optimize campaign performance and unlock new Ads solutions at the brand level that drive advertiser business goals and objectives

βœ… Optimize campaign workflows by influencing improvements to cross-team and partner processes, workflows

ASSUMPTION: This role involves frequent communication with internal and external stakeholders, requiring strong interpersonal and presentation skills.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, Business, or a related field

Experience: 2-5 years of experience in advertising, marketing, or a related field

Required Skills:

  • Proven experience in campaign management
  • Strong analytical skills
  • Excellent communication and presentation skills
  • Ability to influence and drive change across teams
  • Familiarity with advertising solutions and industry best practices

Preferred Skills:

  • Experience with Amazon Advertising or similar platforms
  • Fluency in additional languages

ASSUMPTION: Candidates with experience in digital advertising or agency environments may find this role particularly suitable.

πŸ’° Compensation & Benefits

Salary Range: $80,000 - $120,000 per year (based on industry standards for the role, experience level, and location)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) matching
  • Paid time off and holidays
  • Maternity and paternity leave
  • Employee discounts

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project needs

ASSUMPTION: Salary range is an estimate based on industry standards and may vary depending on the candidate's experience and skills.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: E-commerce and Technology

Company Size: 10,001+ employees (Large enterprise)

Founded: 1994 (as an online bookstore)

Company Description:

  • Amazon is a multinational technology company that focuses on e-commerce, cloud computing, digital streaming, and artificial intelligence
  • Amazon's mission is to be Earth's most customer-centric company
  • Amazon is known for its innovative culture, focus on operational excellence, and long-term thinking

Company Specialties:

  • E-commerce platform and services
  • Cloud computing and infrastructure (Amazon Web Services)
  • Digital content and streaming (Amazon Prime Video, Amazon Music, etc.)
  • Artificial intelligence and machine learning (Alexa, Amazon Go, etc.)

Company Website: Amazon.com

ASSUMPTION: Working at Amazon offers opportunities for professional growth, exposure to cutting-edge technology, and a dynamic work environment.

πŸ“Š Role Analysis

Career Level: Mid-level (2-5 years of experience)

Reporting Structure: This role reports to the Campaign & Creative Management team and works closely with internal teams and external stakeholders

Work Arrangement: On-site, with flexibility for remote work as needed

Growth Opportunities:

  • Potential to move into senior roles within the Campaign & Creative Management team or other areas of Amazon Advertising
  • Opportunities to work on high-impact projects and influence cross-team processes
  • Chance to gain experience in a fast-paced, dynamic environment and learn from industry experts

ASSUMPTION: This role offers opportunities for career growth and development within Amazon's advertising division.

🌍 Location & Work Environment

Office Type: Corporate office environment with open-plan workspaces and dedicated meeting rooms

Office Location(s): New York, United States

Geographic Context:

  • New York City is a major global hub for finance, media, and technology
  • The office is located in a bustling urban area with easy access to public transportation
  • The city offers a wide range of cultural, entertainment, and dining options

Work Schedule: Full-time, typically Monday-Friday, with flexibility for project needs

ASSUMPTION: Working in New York City offers opportunities to network with industry professionals and experience a vibrant, multicultural environment.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Phone or video screen with a recruiter
  • Phone or video interview with the hiring manager
  • On-site interview with the team, including case studies or presentations
  • Final interview with the director or senior leadership

Key Assessment Areas:

  • Problem-solving skills and analytical thinking
  • Communication and presentation skills
  • Cultural fit and alignment with Amazon's leadership principles
  • Domain knowledge in advertising and relevant industry trends

Application Tips:

  • Highlight relevant experience and achievements in campaign management and advertising
  • Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
  • Prepare for behavioral and situational interview questions that focus on problem-solving, communication, and teamwork

ATS Keywords: Campaign Management, Advertising Solutions, Amazon Advertising, Cross-Team Collaboration, Workflow Optimization, Strategic Recommendations, Industry Insights

ASSUMPTION: The application process for this role may take several weeks, and communication from the hiring team may be limited due to the high volume of applicants.

πŸ› οΈ Tools & Technologies

  • Amazon Advertising Platform (AAP)
  • Amazon Marketing Cloud (AMC)
  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Project management tools (e.g., Asana, JIRA, Trello)
  • Data analysis tools (e.g., Excel, Google Analytics, Tableau)

ASSUMPTION: Familiarity with Amazon's advertising platforms and tools is preferred, but not required. Training will be provided as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Customer obsession
  • Ownership
  • Invent and simplify
  • Learn and be curious
  • Hire and develop the best
  • Insist on the highest standards
  • Think big
  • Bias for action
  • Frugality
  • Earn trust

Work Style:

  • Fast-paced and dynamic environment
  • Collaborative and cross-functional teams
  • Focus on innovation and continuous improvement
  • Data-driven decision-making
  • Results-oriented and customer-focused culture

Self-Assessment Questions:

  • Do I thrive in fast-paced, dynamic environments?
  • Am I comfortable working with diverse teams and stakeholders?
  • Do I have a strong customer focus and a bias for action?
  • Am I eager to learn and adapt to new tools and technologies?

ASSUMPTION: Amazon's culture is fast-paced, innovative, and customer-focused. Successful candidates will be able to thrive in this environment and demonstrate a strong cultural fit.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working with diverse teams and stakeholders, including external clients
  • Keeping up with industry trends and best practices in a rapidly evolving field
  • Navigating a large, complex organization with multiple teams and processes

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a willingness to adapt and learn.

πŸ“ˆ Similar Roles Comparison

  • This role is unique to Amazon Advertising and focuses on campaign management and creative strategy for Amazon's advertising solutions
  • Similar roles in other companies may have a broader focus on digital marketing or may be more specialized in specific advertising channels
  • Career paths in this role may lead to senior positions within Amazon Advertising or related fields, such as account management or strategy consulting

ASSUMPTION: This role offers a unique opportunity to work on Amazon's advertising platform and gain experience in a large, dynamic organization.

πŸ“ Sample Projects

  • Managing a high-profile advertising campaign for a major brand, including creative development, targeting strategy, and performance optimization
  • Collaborating with internal teams to develop and implement new advertising solutions that drive advertiser business goals and objectives
  • Conducting market research and analysis to identify trends and opportunities in the advertising industry and inform strategic recommendations

ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role.

❓ Key Questions to Ask During Interview

  • What are the biggest challenges facing the team currently, and how can this role help address them?
  • How does this role collaborate with other teams within Amazon Advertising and the broader organization?
  • What opportunities are there for professional growth and development within this role and the team?
  • How does Amazon support work-life balance for employees in this role?
  • What are the key priorities for this role in the first 30, 60, and 90 days?

ASSUMPTION: Asking these questions demonstrates a strong interest in the role and a commitment to understanding the team's dynamics and priorities.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant experience and skills for this role
  • Write a cover letter that explains your interest in the role and how your background and skills make you a strong fit
  • Prepare for the interview process by researching Amazon's advertising platforms and industry trends
  • Follow up with the hiring team one week after submitting your application, if you have not heard back

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.