📌 Core Information
🔹 Job Title: Campaign & Creative Manager II, Amazon Ads
🔹 Company: Amazon
🔹 Location: Toronto, Ontario, Canada
🔹 Job Type: On-site
🔹 Category: Advertising & Marketing
🔹 Date Posted: May 19, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Managing complex advertising campaigns across Amazon's media solutions
- Consulting with advertisers to optimize campaign performance and unlock new Ads solutions
- Educating advertisers on Amazon policies, creative best practices, and established workflows
- Collaborating with cross-functional teams to improve campaign workflows and drive campaign excellence
- Delivering against key business metrics to drive long-term growth and success for Advertisers at Amazon Ads
ASSUMPTION: This role requires a strong understanding of Amazon Advertising solutions and a proven track record in campaign management, client consultation, and process improvement.
📋 Key Responsibilities
✅ Project manage the execution of complex advertising campaigns with internal and external stakeholders
✅ Consult with advertisers to deliver strategic recommendations using historical campaign data and industry insights
✅ Educate advertisers on Amazon policies, creative best practices, and established workflows (SOPs)
✅ Optimize campaign workflows by influencing improvements to cross-team and partner processes, workflows, and tools
✅ Manage projects or initiatives with internal stakeholders to develop and influence scalable processes and/or mechanisms across verticals and your locale
✅ Deliver against key business metrics and goals that uphold a high-bar in the quality of services provided to advertisers
ASSUMPTION: This role requires strong project management, analytical, and communication skills to manage complex campaigns and collaborate effectively with various stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2-5 years of experience in advertising, marketing, or a related field
Required Skills:
- Proven experience in campaign management and project management
- Strong analytical skills and data-driven decision-making
- Excellent communication and stakeholder management skills
- Familiarity with Amazon Advertising solutions and media solutions
- Proven ability to deliver strategic recommendations and optimize campaign performance
Preferred Skills:
- Experience with Amazon Advertising or similar advertising platforms
- Fluency in multiple languages
- Experience with data visualization tools (e.g., Tableau, Power BI)
ASSUMPTION: Candidates with experience in advertising agencies or in-house advertising teams at large organizations may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: CAD 80,000 - 120,000 per year (based on industry standards for this role and location)
Benefits:
- Medical, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off (vacation, sick, and holidays)
- Maternity and parental leave
- Employee discounts on Amazon products
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:00 PM, with flexibility for project needs
ASSUMPTION: Salary range is estimated based on industry standards for similar roles in the Toronto area. Actual salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Amazon is a multinational technology company focused on e-commerce, cloud computing, digital streaming, and artificial intelligence.
Company Size: Amazon has over 1,300,000 employees worldwide, making it one of the largest companies globally. This size offers opportunities for career growth and diverse experiences.
Founded: Amazon was founded in 1994 by Jeff Bezos and is headquartered in Seattle, Washington, USA.
Company Description:
- Amazon is guided by four principles: customer obsession, passion for invention, commitment to operational excellence, and long-term thinking.
- The company is driven by the excitement of building technologies, inventing products, and providing services that change lives.
- Amazon's mission is to be Earth's most customer-centric company.
Company Specialties:
- E-commerce platform and services
- Cloud computing and infrastructure services (AWS)
- Digital content and streaming services (Amazon Prime Video, Amazon Music, Audible)
- Artificial intelligence and machine learning technologies (Alexa, Amazon Go, Amazon Robotics)
Company Website: Amazon.com
ASSUMPTION: Amazon's size and diverse business segments offer numerous opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: This role is at the mid-level career stage, requiring a balance of technical skills, industry knowledge, and leadership abilities.
Reporting Structure: The Campaign & Creative Manager II reports directly to the Campaign & Creative Manager I or similar role.
Work Arrangement: This is an on-site role based in Toronto, Ontario, Canada. The work arrangement may include occasional remote work, depending on the team's needs and the employee's performance.
Growth Opportunities:
- Progression to senior roles within Amazon Ads or related teams
- Expansion into other business segments within Amazon, such as AWS or digital content
- Development of leadership and management skills through mentorship and training programs
ASSUMPTION: This role offers opportunities for career growth within Amazon Ads and the broader Amazon organization, depending on the employee's performance and the company's needs.
🌍 Location & Work Environment
Office Type: Amazon's Toronto office is a modern, collaborative workspace with open-plan seating and dedicated meeting rooms.
Office Location(s): 4100-4150 The West Tower, 111 Richmond St W, Toronto, ON M5H 3T1, Canada
Geographic Context:
- Toronto is the capital city of the province of Ontario and the most populous city in Canada.
- The city is known for its multiculturalism, vibrant arts and culture scene, and diverse neighborhoods.
- Toronto has a humid continental climate, with warm, humid summers and cold, snowy winters.
Work Schedule: The work schedule is typically Monday to Friday, 9:00 AM to 5:00 PM, with flexibility for project needs and deadlines.
ASSUMPTION: The work environment at Amazon's Toronto office is dynamic, collaborative, and fast-paced, reflecting the company's culture and values.
💼 Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screening with the hiring manager or HR
- On-site or virtual interview with the hiring manager and team members
- Final interview with the director or senior leader
- Background check and offer extension
Key Assessment Areas:
- Campaign management and project management skills
- Analytical and problem-solving abilities
- Communication and stakeholder management skills
- Industry knowledge and familiarity with Amazon Advertising solutions
- Cultural fit and alignment with Amazon's leadership principles
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Demonstrate your understanding of Amazon Advertising solutions and media solutions in your application materials
- Prepare examples of successful campaign management projects and their outcomes
ATS Keywords: Campaign Management, Advertising Solutions, Amazon Ads, Project Management, Stakeholder Management, Data Analysis, Strategic Recommendations, Process Improvement
ASSUMPTION: The interview process for this role is designed to assess the candidate's technical skills, industry knowledge, and cultural fit with Amazon's values and leadership principles.
🛠️ Tools & Technologies
- Amazon Advertising Platform (AAP)
- Amazon Marketing Cloud (AMC)
- Data visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, JIRA)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: Familiarity with Amazon's advertising platforms and tools is preferred, but not required, as training will be provided to the successful candidate.
👔 Cultural Fit Considerations
Company Values:
- Customer obsession
- Ownership
- Invent and simplify
- Learn and be curious
- Hire and develop the best
- Insist on the highest standards
- Think big
- Bias for action
- Frugality
- Earn trust
Work Style:
- Fast-paced and dynamic
- Collaborative and team-oriented
- Data-driven and analytical
- Customer-focused and results-driven
- Continuously learning and adapting
Self-Assessment Questions:
- How do you stay organized and manage multiple projects simultaneously?
- Can you provide an example of a time when you delivered a strategic recommendation that drove significant results?
- How do you handle feedback and use it to improve your performance?
ASSUMPTION: Amazon values candidates who demonstrate a strong work ethic, a customer-centric mindset, and a willingness to learn and adapt in a fast-paced environment.
⚠️ Potential Challenges
- Managing complex campaigns and multiple stakeholders may require strong project management and communication skills
- Working in a fast-paced, dynamic environment may be challenging for candidates who prefer a more structured or slower-paced work environment
- The role may require occasional remote work, which may present challenges for candidates who prefer an on-site work arrangement
- Toronto's competitive job market and cost of living may present challenges for candidates relocating to the city
ASSUMPTION: These potential challenges are not insurmountable, and successful candidates will be able to navigate them effectively with strong skills, adaptability, and a customer-centric mindset.
📈 Similar Roles Comparison
- Compared to similar roles in advertising agencies, this role offers more direct client interaction and a focus on driving long-term advertiser success
- Compared to in-house advertising roles at large organizations, this role offers more exposure to Amazon's unique advertising platforms and e-commerce ecosystem
- Compared to roles in other business segments within Amazon, this role offers more exposure to Amazon's advertising solutions and media solutions
ASSUMPTION: This role offers unique opportunities and challenges compared to similar roles in the industry, and candidates should consider their preferences and career goals when evaluating this role.
📝 Sample Projects
- Managing a large-scale advertising campaign for a major brand, resulting in a 30% increase in sales and a 20% increase in brand awareness
- Developing and implementing a new campaign workflow that reduced turnaround time by 50% and improved campaign quality by 35%
- Conducting a comprehensive analysis of historical campaign data to identify trends and optimize future campaign performance
ASSUMPTION: These sample projects demonstrate the types of initiatives and outcomes expected in this role, and candidates should be prepared to discuss their own relevant experiences and achievements.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics of the Campaign & Creative Manager team?
- How does this role collaborate with other teams within Amazon Ads and the broader Amazon organization?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Amazon support the professional development and growth of its employees in this role?
- What are the biggest challenges facing the Advertising Solutions team, and how can this role contribute to addressing them?
ASSUMPTION: Asking thoughtful, informed questions demonstrates the candidate's interest in the role and their understanding of the company's priorities and challenges.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare examples of successful campaign management projects and their outcomes
- Follow up with the hiring manager or HR within one week of submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
