Campaign Executive

📌 Core Information

🔹 Job Title: Campaign Executive

🔹 Company: Inspired Thinking Group (ITG)

🔹 Location: London, England, United Kingdom

🔹 Job Type: Hybrid (3 days on-site)

🔹 Category: Advertising Services

🔹 Date Posted: May 22, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: Hybrid (Remote-friendly)

🚀 Job Overview

Key aspects of this role include:

• Delivering award-winning email marketing campaigns for multiple clients
• Collaborating with cross-functional teams to ensure high-quality campaigns
• Managing campaign testing, quality checks, and project timelines
• Liaising with clients and internal teams to resolve issues and meet deadlines
• Gaining a deep understanding of response-driven email marketing and CRM technology

ASSUMPTION: This role requires strong organizational skills, attention to detail, and the ability to thrive in a fast-paced environment. Prior experience in email marketing or a related field is not required, but a keen interest in learning and a customer-centric mindset are essential.

📋 Key Responsibilities

✅ Proactively liaise with the Account team for each client and solve client issues as needed

✅ Management of campaign and project testing, throughout the campaign process

✅ Day-to-day management of internal teams to action amends

✅ Liaise between the design team, data team, developers, and client team, completing briefs for each department

✅ Ensure all deadlines are met for each stage of a project and campaign

✅ Understand creative and technical components of online marketing

✅ Gain an excellent understanding of response-driven email marketing for a number of client campaigns

ASSUMPTION: This role involves managing multiple projects simultaneously, so strong time management and prioritization skills are crucial. Excellent communication and problem-solving abilities are also essential for success in this position.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)

Experience: 0-2 years of experience in marketing, advertising, or a related field (not essential but preferable)

Required Skills:

• Proficient in using Microsoft Office tools (Word, PowerPoint, Excel)
• Strong communication and interpersonal skills
• Excellent organizational skills and attention to detail
• Ability to manage multiple projects and meet deadlines
• Customer-centric mindset with a focus on client satisfaction
• Analytical mind with an understanding of data

Preferred Skills:

• Experience with CRM processing and systems
• Email marketing and digital experience
• Understanding of creative and technical components of online marketing

ASSUMPTION: While prior experience in email marketing or a related field is not required, candidates with relevant experience may have an advantage in this role. A strong commitment to learning and a customer-centric mindset are more important than specific industry experience.

💰 Compensation & Benefits

Salary Range: £22,000 - £28,000 per annum (based on experience level and industry standards for entry-level marketing roles in London)

Benefits:

• 25 days’ holiday + bank holidays
• Annual Wellbeing Day
• Pension Scheme
• Corporate Medical Cash Plan
• Smart Working Options (up to 40% of working week from home)
• Employee Assistance Programme
• Cycle to Work Scheme
• Monthly Employee Awards
• Paid Volunteer Day
• Referral scheme
• Wellbeing Programme
• Enhanced Family Friendly Leave

Working Hours: Full-time (37.5 hours per week, Monday to Friday, with flexible working options)

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in London. The actual salary may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Inspired Thinking Group (ITG) operates in the advertising services industry, specializing in content marketing, email marketing, and digital advertising.

Company Size: ITG is a mid-sized company with 1,001-5,000 employees, providing a supportive and collaborative work environment.

Founded: ITG was founded in 2009 and has since grown to become a leading global provider of content marketing solutions.

Company Description:

• ITG is the Halo content partner to leading businesses around the world
• The company eliminates marketing complexity and delivers AI-enabled, agile content that drives growth and reduces marketing costs
• ITG operates through four core pillars: Capture, Create, Automate, and Integrate

Company Specialties:

• AI-enabled content marketing
• Email marketing and digital advertising
• Content marketing platform (CMP) - Storyteq
• Global content production and delivery

Company Website: inspiredthinking.group

ASSUMPTION: ITG's focus on AI-enabled content marketing and global delivery sets it apart in the industry. This role offers an excellent opportunity for candidates interested in learning about AI-driven marketing strategies and working with a diverse range of clients.

📊 Role Analysis

Career Level: Entry-level to mid-level marketing role with opportunities for growth and development

Reporting Structure: This role reports directly to the Client Services team and works collaboratively with various internal teams, including Studio, eCRM Production, and the Client Services team

Work Arrangement: Hybrid (3 days on-site, with the option to work remotely up to 40% of the working week)

Growth Opportunities:

• Developing expertise in email marketing and CRM technology
• Expanding knowledge of online marketing and digital advertising
• Gaining experience working with global clients and cross-functional teams
• Potential career progression into more senior marketing or account management roles

ASSUMPTION: This role offers a unique opportunity for candidates to gain hands-on experience in email marketing and digital advertising while working with a global team and a diverse range of clients.

🌍 Location & Work Environment

Office Type: Modern, collaborative office spaces in London, Birmingham, New York, and Amsterdam

Office Location(s): 10 Bloomsbury Way, London, England WC1A 2SL, GB; 315 Fort Dunlop, Birmingham, West Midlands B24 9FD, GB; 33 Irving Place, New York, NY 10003, US; 68-78, Vijzelstraat, Amsterdam 2584, NL

Geographic Context:

• London: A vibrant, multicultural city with a thriving advertising and marketing industry
• Birmingham: A major city in the UK's West Midlands region, with a growing digital and tech sector
• New York: A global hub for advertising, marketing, and media industries
• Amsterdam: A cosmopolitan city with a strong focus on creativity, innovation, and technology

Work Schedule: Full-time (37.5 hours per week, Monday to Friday, with flexible working options)

ASSUMPTION: ITG's global office locations provide opportunities for candidates to work in diverse and dynamic environments, collaborating with teams across different time zones and cultures.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening with the HR team
• In-person or video interview with the hiring manager and/or team members
• Final interview with the head of the department or a senior team member

Key Assessment Areas:

• Problem-solving skills and ability to manage multiple projects
• Customer-centric mindset and client management skills
• Communication and interpersonal skills
• Adaptability and willingness to learn

Application Tips:

• Tailor your resume to highlight relevant skills and experiences for this role
• Prepare examples of your problem-solving skills and ability to manage multiple projects
• Demonstrate your customer-centric mindset and client management skills through specific examples
• Research ITG's company culture and values to show your alignment with the organization

ATS Keywords: Email marketing, campaign management, project management, quality control, CRM technology, client management, customer service, problem-solving, time management, Microsoft Office, data analysis

ASSUMPTION: ITG's application process is designed to assess candidates' skills, experiences, and cultural fit for the role and the organization. Successful candidates will demonstrate strong problem-solving skills, a customer-centric mindset, and a willingness to learn and adapt in a fast-paced environment.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, PowerPoint, Excel)
• CRM platforms (e.g., Salesforce, HubSpot, or similar)
• Email marketing platforms (e.g., Mailchimp, Campaign Monitor, or similar)
• Project management tools (e.g., Asana, Trello, or similar)
• Content marketing platform (Storyteq)

ASSUMPTION: Familiarity with the listed tools and technologies is not required but may be an advantage. Successful candidates will be willing to learn and adapt to new tools and technologies as needed.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric: Putting customers at the heart of everything we do
• Collaborative: Working together to achieve exceptional results
• Innovative: Embracing change and continuous improvement

Work Style:

• Fast-paced and dynamic environment
• Collaborative and supportive team culture
• Focus on continuous learning and development

Self-Assessment Questions:

• Do you have a strong customer-centric mindset, and can you provide examples of how you've put customers first in previous roles?
• Are you comfortable working in a fast-paced, dynamic environment, and can you manage multiple projects and meet tight deadlines?
• How do you approach continuous learning and development, and can you provide examples of how you've proactively sought out new skills or knowledge in the past?

ASSUMPTION: ITG values candidates who are customer-centric, collaborative, and innovative. Successful candidates will demonstrate a strong alignment with these values and be able to provide specific examples of how they've embodied these qualities in previous roles.

⚠️ Potential Challenges

• Managing multiple projects and tight deadlines in a fast-paced environment
• Resolving client issues and managing client expectations
• Gaining a deep understanding of response-driven email marketing and CRM technology
• Adapting to new tools and technologies as needed

ASSUMPTION: These challenges are inherent to the role and require strong problem-solving skills, a customer-centric mindset, and a willingness to learn and adapt in a fast-paced environment.

📈 Similar Roles Comparison

• Compared to other entry-level marketing roles, this position offers more responsibility and autonomy, as well as the opportunity to work with a diverse range of global clients
• ITG's focus on AI-enabled content marketing sets it apart from other advertising services companies, providing candidates with unique learning and growth opportunities
• This role offers a clear career path for candidates interested in pursuing a career in marketing, with opportunities for progression into more senior roles

ASSUMPTION: This role offers a unique combination of responsibility, autonomy, and learning opportunities, setting it apart from other entry-level marketing positions.

📝 Sample Projects

• Managing an email marketing campaign for a global retail client, including testing, quality control, and deployment
• Collaborating with cross-functional teams to create and execute a targeted email marketing campaign for a B2B client
• Analyzing campaign performance data to identify trends, optimize campaigns, and improve overall client satisfaction

ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available in this role, from campaign management and optimization to collaboration and data analysis.

❓ Key Questions to Ask During Interview

• Can you describe the typical workflow for an email marketing campaign, from inception to deployment?
• How does ITG support the professional development and growth of its employees, particularly in entry-level roles like this one?
• Can you provide an example of a time when you had to manage a difficult client or resolve a complex issue? How did you approach the situation, and what was the outcome?
• How does ITG's focus on AI-enabled content marketing set it apart from other advertising services companies, and what opportunities does this present for candidates in this role?
• What is the typical career path for someone in this role, and what opportunities are there for progression within ITG?

ASSUMPTION: These questions are designed to provide insight into the role, the company culture, and the opportunities for professional development and growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant skills and experiences for this role, with a focus on problem-solving, client management, and customer-centric mindset
• Prepare a cover letter that demonstrates your alignment with ITG's company values and your enthusiasm for the role
• If applicable, prepare examples of your work or portfolio to showcase your skills and experiences
• Follow up with the hiring manager or HR team one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.