📌 Core Information
🔹 Job Title: Campaign Manager
🔹 Company: Continuum Media Network Inc
🔹 Location: New York, NY
🔹 Job Type: Full-time
🔹 Category: Advertising Services
🔹 Date Posted: May 30, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Managing top accounts and tracking ad campaigns across Continuum’s platform
- Analyzing campaign performance and communicating insights to improve overall efficiency
- Collaborating with internal teams to refine campaign reporting and optimization processes
- Contributing to strategy and product development to improve internal systems
ASSUMPTION: This role requires a strong analytical mindset and the ability to work effectively in a fast-paced environment. The ideal candidate will have a passion for data and a proven track record in identifying patterns from data to enhance performance.
📋 Key Responsibilities
✅ Track, analyze, and optimize campaign performance to identify trends and make actionable media recommendations
✅ Own the process of tracking and optimizing ad campaigns by exploring ways to improve the reporting process through leveraging internal data resources
✅ Manage and update weekly tracking reports for review by management using our internal reporting suite
✅ Analyze campaigns to identify areas of improvement and communicate any insights to internal teams
✅ Manage all campaign attribution with ability to report and adjust planning strategy based on findings as needed for future activations
✅ Work with the Planning and Ad Services teams to refine the internal process of campaign reporting and optimization
✅ Become an expert in the entire sales and operations workflow to effectively communicate and implement media recommendations
✅ Coordinate with internal teams on specific agency requests and customized client reporting
✅ Contribute to strategy and product development to improve internal systems to automate the usage of data in campaign management
ASSUMPTION: The role may require occasional overtime during peak campaign periods or to meet client deadlines.
🎯 Required Qualifications
Education: Bachelor’s degree with an emphasis on advertising, communications, or related field preferred
Experience: 1-3 years of media experience at either a cable/broadcast network, media agency, or similar platform preferred
Required Skills:
- Strong interest in data and analytics with ability to quickly adapt to changing business needs
- Ability to multitask and prioritize in a fast-paced environment
- Detail-oriented, organized, and a dedicated team player
- Passionate about making a difference and improving overall efficiency
- Positive attitude with flexibility to work in a rapidly changing environment
- Thorough understanding of media terminology and media math
- Proficiency in all Microsoft office properties with an emphasis on Excel
- Proven track record in identifying patterns from data and drawing actionable insights that enhance performance
Preferred Skills:
- Experience with TV advertising platforms or similar advertising technologies
- Knowledge of SQL or other database management systems
ASSUMPTION: While not explicitly stated, proficiency in data analysis tools and familiarity with the advertising industry would be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $60,000+ (This is the provided salary range, which is in line with industry standards for this role and experience level in New York, NY)
Benefits:
- 100% employer-paid premiums for medical, vision, dental, and disability
- Participation in employee profit-sharing bonuses (subject to company performance)
- Life Insurance, EAP, HSA with employer contribution, Pet Insurance option
- Unlimited PTO
- Vacation Incentive Program
- Hybrid work schedule
- 401K company match
Working Hours: Full-time, typically 40 hours per week, with flexibility to work overtime during peak campaign periods or to meet client deadlines
ASSUMPTION: The salary range provided is competitive for the New York market and the role's requirements. The benefits package is comprehensive and designed to support employee well-being and work-life balance.
📌 Applicant Insights
🔍 Company Context
Industry: Continuum Media operates in the Advertising Services industry, focusing on providing solutions for brands to access and measure large sources of hard-to-reach television ad impressions.
Company Size: Continuum Media has 51-200 employees, which means applicants can expect a mid-sized company structure with opportunities for collaboration and growth.
Founded: Continuum Media was founded in 2006 and has since grown to become a national television advertising platform with offices in Denver, New York City, Chicago, and the U.K.
Company Description:
- Continuum Media is a national advertising platform specializing in providing solutions for brands to access and measure large sources of hard-to-reach television ad impressions.
- The company offers a platform that includes inventory from the top 150+ cable networks, 600+ broadcast stations, OTT, streaming, and VOD.
- Continuum Media aims to build a workplace where teammates, the company, and clients can thrive, with a focus on respect, trust, safety, transparency, and personal accountability.
Company Specialties:
- TV Ad Platform
- Programmatic TV
- Platform Media Buying
- Optimized Media Performance
- CTV
- Broadcast
- Cable
- Streaming
- OTT
- and Upfront
Company Website: continuummedia.tv
ASSUMPTION: Continuum Media's focus on data-driven insights and optimization makes it an attractive choice for candidates interested in the intersection of advertising and technology.
📊 Role Analysis
Career Level: This role is suitable for early-career professionals with 0-2 years of experience in media or a related field.
Reporting Structure: The Campaign Manager will report directly to the Manager of Campaign Management and work closely with the Planning and Ad Services teams.
Work Arrangement: This is a hybrid role, with a combination of on-site and remote work. The specific office location is in New York, NY.
Growth Opportunities:
- As the company continues to grow, there may be opportunities for the Campaign Manager to take on more responsibilities or move into a management role.
- Continuum Media offers training opportunities, conference attendance, and subscriptions to online courses to help employees develop their skills and grow within the team.
ASSUMPTION: Given the company's focus on data and analytics, there may be opportunities for the Campaign Manager to specialize in specific areas or take on more technical responsibilities as they grow within the role.
🌍 Location & Work Environment
Office Type: Continuum Media's New York office is a hybrid work environment, with employees expected to be on-site for a portion of the workweek.
Office Location(s): 9 E 37th St, 300, New York, NY 10016, US
Geographic Context:
- New York City is a major hub for the advertising industry, offering ample networking opportunities and access to industry events.
- The office is located in Midtown Manhattan, providing easy access to public transportation and various amenities.
- New York's diverse cultural scene and vibrant neighborhoods offer a wide range of recreational activities outside of work.
Work Schedule: The work schedule is typically Monday-Friday, with flexibility to work overtime during peak campaign periods or to meet client deadlines.
ASSUMPTION: While the role is based in New York, Continuum Media's hybrid work arrangement allows for some flexibility in work location, making it an attractive option for candidates who prefer a balance between on-site and remote work.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Hiring Manager
- In-person or virtual interview with the Manager of Campaign Management and other team members
- Final interview with the Director of Campaign Management
- Background check and offer extension
Key Assessment Areas:
- Data analysis skills and problem-solving abilities
- Communication and presentation skills
- Understanding of media terminology and media math
- Adaptability and ability to work in a fast-paced environment
Application Tips:
- Highlight relevant experience and skills in your resume, with a focus on data analysis, campaign management, and media-related roles.
- Tailor your cover letter to demonstrate your understanding of the role and your enthusiasm for data-driven advertising.
- Prepare for interview questions that assess your analytical skills, problem-solving abilities, and cultural fit with the company.
ATS Keywords: Campaign Management, Data Analysis, Media Recommendations, Reporting, Optimization, Media Terminology, Media Math, Microsoft Excel, Problem Solving, Adaptability, Positive Attitude
ASSUMPTION: Continuum Media's hiring process is designed to assess candidates' technical skills and cultural fit, with a focus on data-driven decision-making and collaboration.
🛠️ Tools & Technologies
- Microsoft Office Suite (Excel, PowerPoint, Word)
- Internal reporting suite (specific tools not mentioned)
- Data analysis tools (specific tools not mentioned)
ASSUMPTION: While specific tools and technologies were not mentioned in the job description, candidates should be prepared to work with industry-standard data analysis and reporting tools, as well as Microsoft Office Suite.
👔 Cultural Fit Considerations
Company Values:
- Respect
- Trust
- Safety
- Transparency
- Personal Accountability
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and flexible
- Positive and enthusiastic
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment where data-driven decisions are valued?
- Are you comfortable working with large datasets and drawing actionable insights from them?
- Do you have a positive attitude and a willingness to adapt to changing business needs?
ASSUMPTION: Continuum Media's company culture emphasizes respect, trust, safety, transparency, and personal accountability. Candidates who align with these values and are comfortable working in a data-driven, collaborative environment will likely find success in this role.
⚠️ Potential Challenges
- Managing multiple campaigns simultaneously, requiring strong organizational skills and the ability to prioritize tasks
- Working with large datasets and drawing accurate insights, which may require a steep learning curve for candidates new to the industry
- Occasional overtime during peak campaign periods or to meet client deadlines, which may impact work-life balance
- Adapting to a fast-paced, ever-changing work environment, which may require strong adaptability and resilience
ASSUMPTION: While the role presents several challenges, it also offers opportunities for growth and development in a dynamic, data-driven environment.
📈 Similar Roles Comparison
- Unlike traditional media planning or buying roles, this position focuses heavily on data analysis and optimization, making it an attractive choice for candidates interested in the intersection of advertising and data science.
- Compared to other campaign management roles, this position offers a unique focus on television advertising and access to a wide range of inventory sources.
- In terms of career path, this role offers opportunities for growth into management or specialized data analysis positions within the company.
ASSUMPTION: Candidates interested in data-driven advertising and television advertising specifically will find this role to be a strong fit, offering unique opportunities for growth and development.
📝 Sample Projects
- Analyzing campaign performance data to identify trends and optimize media recommendations for a major client
- Developing and implementing a new campaign tracking and reporting process to improve efficiency and accuracy
- Collaborating with internal teams to refine the campaign reporting and optimization process, resulting in improved performance and client satisfaction
ASSUMPTION: These sample projects are designed to illustrate the data-driven, collaborative nature of the role and the impact that successful campaign management can have on the company and its clients.
❓ Key Questions to Ask During Interview
- Can you describe the typical workflow for campaign management and optimization at Continuum Media?
- How does the Campaign Management team collaborate with other departments, such as Sales and Planning?
- What opportunities are there for professional development and growth within the Campaign Management team?
- How does Continuum Media support work-life balance for its employees, particularly in a hybrid work environment?
- Can you provide an example of a successful campaign management project and the data-driven insights that contributed to its success?
ASSUMPTION: These interview questions are designed to assess the company's culture, work environment, and opportunities for professional growth and development within the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant experience and skills, with a focus on data analysis, campaign management, and media-related roles.
- Write a cover letter that demonstrates your understanding of the role and your enthusiasm for data-driven advertising.
- Prepare for interview questions that assess your analytical skills, problem-solving abilities, and cultural fit with the company.
- Follow up with the Hiring Manager one week after submitting your application to confirm receipt and reiterate your interest in the position.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
