Campaign Manager

📌 Core Information

🔹 Job Title: Campaign Manager

🔹 Company: SEON Technologies

🔹 Location: Austin, Texas, United States

🔹 Job Type: Full-Time, Hybrid

🔹 Category: Marketing

🔹 Date Posted: April 16, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: Hybrid (Austin-based with flexibility)

🚀 Job Overview

Key aspects of this role include:

• Driving innovative and creative vertical and persona-based marketing campaigns
• Collaborating with cross-functional teams to project manage multi-channel, cross-departmental campaign GTM
• Developing sales plays and optimizing campaigns post-launch to maximize performance
• Working closely with regional marketing teams and sales to ensure GTM readiness and support

ASSUMPTION: This role requires a strong commercial acumen and GTM experience, with a focus on driving demand generation and supporting sales pipeline growth.

📋 Key Responsibilities

✅ Drive innovative and creative vertical and persona-based marketing campaigns

✅ Be the primary contact across revenue teams to organize and project manage multi-channel, cross-departmental campaign GTM

✅ Lead campaign ideation and execution process, collaborating with various teams

✅ Deliver campaign briefings to regional sales teams and develop sales plays with regional marketing teams

✅ Translate data into understandable narratives and meaningful insights for knowledge sharing and optimization

✅ Work with marketing leadership and cross-marketing leads to develop, maintain, and own comms and campaign calendars

✅ Optimize campaigns post-launch, communicating results and learnings based on performance

ASSUMPTION: This role requires a high level of organization, project management, and communication skills to effectively collaborate with various teams and stakeholders.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 5+ years of experience in building strategic multi-channel campaigns, generating demand, and contributing to the sales pipeline

Required Skills:

• Ability to translate prospect buying journey into a multi-phase campaign
• Experience collaborating across teams to repurpose regional content
• Superior project management skills and understanding of CRM data
• Understanding of business & funnel metrics and impact of strategy on revenue-based marketing
• Excellent communication skills and empathy for the sales function
• Familiarity with CRM systems like HubSpot and SFDC

Preferred Skills:

• Experience in the SaaS industry
• Fluency in additional languages

ASSUMPTION: Candidates with a proven track record in demand generation, strong project management skills, and excellent communication skills will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: $120,000 - $160,000 per year (based on industry standards for a Marketing Manager with 5-10 years of experience in Austin, TX)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Flexible work schedule and remote work options
• Paid time off and company holidays

Working Hours: Full-time, typically 40 hours per week, with flexibility for a hybrid work arrangement

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Software Development, specifically fraud prevention and cyber intelligence services

Company Size: 201-500 employees, offering a mid-sized company environment with opportunities for growth and collaboration

Founded: 2016, with a brief history focused on expanding its fraud prevention platform and global presence

Company Description:

• SEON is the leading fraud prevention system of record, catching fraud before it happens at any point across the customer journey
• Trusted by over 5,000 global companies, SEON combines company data with proprietary real-time signals to deliver actionable fraud insights tailored to business outcomes
• SEON delivers the fastest time to value in the market through a single API call, enabling quick and seamless onboarding and integration

Company Specialties:

• Fraud prevention
• Device fingerprinting
• Predictive analysis
• Email analysis
• Risk scoring
• Machine learning
• Fraud detection and management
• Fraud API

Company Website: https://seon.io/

ASSUMPTION: SEON's focus on fraud prevention and cyber intelligence services provides a unique opportunity for candidates interested in this niche industry.

📊 Role Analysis

Career Level: Mid-level to senior marketing role, with opportunities for growth and advancement within the marketing department

Reporting Structure: This role reports directly to the EMEA Regional Marketing Manager and collaborates with various teams, including regional marketing, sales, and demand marketing-focused teams

Work Arrangement: Hybrid, with a flexible schedule and the option to work remotely part-time

Growth Opportunities:

• Advancement within the marketing department, such as senior marketing roles or management positions
• Expansion into other areas of the business, such as product marketing or sales
• International opportunities, as SEON has offices in Austin, Texas; Budapest, Hungary; and London, England

ASSUMPTION: This role offers a unique opportunity for candidates looking to grow their marketing career in a dynamic and innovative industry.

🌍 Location & Work Environment

Office Type: Hybrid, with a flexible schedule and the option to work remotely part-time

Office Location(s): Austin, Texas

Geographic Context:

• Austin is known for its vibrant tech industry, offering a dynamic and innovative work environment
• The city is home to numerous startups, tech giants, and a thriving culture of creativity and collaboration
• Austin's central location in the United States provides easy access to major markets and international travel

Work Schedule: Full-time, typically 40 hours per week, with flexibility for a hybrid work arrangement

ASSUMPTION: Austin's thriving tech industry and central location make it an attractive option for candidates seeking a dynamic and innovative work environment.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess cultural fit and basic qualifications
• In-depth interview with the hiring manager to discuss the role and candidate's experience
• Skills assessment or case study to evaluate the candidate's problem-solving and strategic thinking abilities
• Final interview with key stakeholders to discuss the candidate's fit within the team and company

Key Assessment Areas:

• Campaign management and project management skills
• Collaboration and communication abilities
• Understanding of business metrics and revenue-based marketing
• Cultural fit and alignment with SEON's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Demonstrate your understanding of SEON's business and the fraud prevention industry in your application materials
• Prepare for behavioral interview questions that focus on your campaign management and project management experiences
• Showcase your ability to work collaboratively and effectively with cross-functional teams

ATS Keywords: Campaign Management, Project Management, GTM Strategy, Sales Collaboration, Data Analysis, CRM Systems, Marketing Campaigns, Communication Skills, Demand Generation, SaaS, Content Marketing, Performance Optimization, Stakeholder Management, Multi-Channel Marketing, Business Metrics, Organizational Skills

ASSUMPTION: SEON's interview process is designed to assess candidates' technical skills, cultural fit, and ability to thrive in a collaborative and dynamic work environment.

🛠️ Tools & Technologies

• HubSpot (CRM and marketing automation platform)
• Salesforce (CRM)
• Marketo (marketing automation platform)
• Google Workspace (collaboration and productivity tools)
• Asana or Trello (project management tools)

ASSUMPTION: Familiarity with these tools and technologies is preferred, but not required, as SEON provides training and support for new hires.

👔 Cultural Fit Considerations

Company Values:

• Innovation: SEON values creativity and continuous improvement in its approach to fraud prevention
• Collaboration: SEON fosters a culture of teamwork and cross-functional collaboration
• Integrity: SEON is committed to maintaining the highest ethical standards in its business practices

Work Style:

• Dynamic and fast-paced, with a focus on driving results and continuous learning
• Collaborative and team-oriented, with a strong emphasis on cross-functional communication and coordination
• Adaptable and flexible, with a willingness to take on new challenges and adapt to changing priorities

Self-Assessment Questions:

• Do you thrive in a dynamic and fast-paced work environment?
• Are you comfortable working collaboratively with cross-functional teams to drive results?
• Do you have a proven track record of driving innovative marketing campaigns and optimizing performance?

ASSUMPTION: SEON values candidates who are adaptable, collaborative, and results-driven, with a strong commitment to innovation and integrity.

⚠️ Potential Challenges

• Managing multiple campaigns and priorities simultaneously, requiring strong project management skills
• Collaborating effectively with cross-functional teams, requiring excellent communication and stakeholder management skills
• Adapting to a dynamic and fast-paced work environment, with a willingness to take on new challenges and learn continuously
• Working in a niche industry, requiring a strong understanding of fraud prevention and cyber intelligence services

ASSUMPTION: These challenges can be overcome by candidates with strong project management skills, excellent communication abilities, and a willingness to adapt and learn in a dynamic work environment.

📈 Similar Roles Comparison

• Compared to other marketing roles, this position places a strong emphasis on campaign management, project management, and collaboration with cross-functional teams
• In the fraud prevention industry, this role requires a unique understanding of fraud prevention and cyber intelligence services, as well as the ability to drive demand generation and support sales pipeline growth
• Career paths in this role may include advancement within the marketing department, expansion into other areas of the business, or international opportunities

ASSUMPTION: Candidates should consider their interest in the fraud prevention industry and their ability to thrive in a dynamic and collaborative work environment when evaluating this role.

📝 Sample Projects

• Developing and executing a multi-channel, persona-based marketing campaign to drive demand for SEON's fraud prevention platform
• Collaborating with regional marketing teams and sales to create sales plays and ensure GTM readiness
• Optimizing campaign performance post-launch, using data analysis and insights to inform strategy and improve results

ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role, providing candidates with a clear understanding of the work involved.

❓ Key Questions to Ask During Interview

• How does this role support SEON's overall business strategy and growth objectives?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does SEON foster collaboration and cross-functional communication within its marketing department?
• What opportunities are there for growth and advancement within the marketing department or other areas of the business?
• How does SEON support its employees' professional development and career growth?

ASSUMPTION: These interview questions help candidates assess the fit of the role and company with their career goals and expectations.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for behavioral interview questions that focus on your campaign management and project management experiences
• Showcase your ability to work collaboratively and effectively with cross-functional teams
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.