📌 Core Information
🔹 Job Title: Campaign Manager
🔹 Company: RVO Health
🔹 Location: Charlotte, North Carolina, United States
🔹 Job Type: Hybrid (3 office days per week)
🔹 Category: Marketing
🔹 Date Posted: June 10, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Managing digital advertising campaigns from start to finish
- Collaborating with internal teams to ensure accurate planning and delivery
- Optimizing campaign performance and troubleshooting issues
- Providing exceptional customer service to both internal and external clients
ASSUMPTION: This role requires a high level of organization, attention to detail, and strong communication skills. The ideal candidate will be comfortable working in a fast-paced environment and have a proven track record in campaign management.
📋 Key Responsibilities
✅ Manage the quality assurance, launch, and optimization of display and video media campaigns
✅ Prepare Request for Proposal Responses and Media Plans upon request
✅ Ensure data sync between Order Management System and CRM
✅ Insertion Order Entry into Order Management System
✅ Enforce Minimum Spend, Rates, and Inventory Capacity
✅ Process, schedule, and test third party client tags to ensure accurate functionality and reporting
✅ Suggest and implement performance and delivery optimizations
✅ Buy media through Demand Side Platforms on behalf of clients, monitoring spend/margins/discrepancies to ensure efficient use of funds
✅ Manage and communicate delivery and pacing for assigned accounts
✅ Investigate ad delivery tracking problems to determine the source of the break in data
✅ Provide Ad Hoc reporting for performance and delivery needs
✅ Partner with Business Operations team to provide accurate month end delivery/billing counts
✅ Ensure access to third/fourth party vendor reporting
✅ Manage to Ad Verification Vendor requirements for campaigns
✅ Process screenshot requests
✅ Solicit creative from Client Services, escalate late creative as necessary
✅ Provide inventory availability for optimization requests
✅ Manage order/line cancellations
✅ Coordinate with internal teams for other non-ad product offerings as needed
ASSUMPTION: This role requires a strong understanding of digital advertising, excellent project management skills, and the ability to work well under pressure.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Advertising, or a related field
Experience: 2+ years of experience managing online display media campaigns
Required Skills:
- Proficient in Microsoft Excel and/or Google Sheets
- Excellent written and verbal communication skills
- Knowledge of advertising systems administration and management
- Strong project management skills
- Ability to respond calmly, quickly, and decisively to unpredictable or unexpected events and changes
- Ability to identify and document risks, obstacles, completed activities, etc.
- Extraordinary customer service skills
Preferred Skills:
- Experience with Order Management Tools, Ad Servers, and Demand Side Platforms
- Fluency in additional languages
ASSUMPTION: Candidates with experience in digital advertising and a strong background in project management are likely to be the best fit for this role.
💰 Compensation & Benefits
Salary Range: $63,800 - $72,000 per year (based on location, qualifications, and experience)
Benefits:
- Health Insurance Coverage (medical, dental, and vision)
- Life Insurance
- Short and Long-Term Disability Insurance
- Flexible Spending Accounts
- Paid Time Off
- Holiday Pay
- 401(k) with match
- Employee Assistance Program
- Paid Parental Bonding Benefit Program
- Pharmacy Benefits
- Income Protection Plans
- Pet Services Plans
- Mental Health Support
- Wellness Coaching
- HSA- Health Savings Account
- Commuter Benefits
- Gym & Fitness Center Discount Program
Working Hours: Full-time (40 hours per week) with a hybrid work arrangement (3 office days per week)
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Healthcare and Wellness
Company Size: 1,001-5,000 employees
Founded: 2022
Company Description:
- RVO Health is a digital media platform focused on building relationships with people throughout their health and wellness journey
- The company connects people with trusted information and care through its portfolio of brands, including Healthline, Healthgrades, and Optum
- RVO Health was created by joining teams from Red Ventures and UnitedHealth Group’s Optum Health
Company Specialties:
- Digital Media
- Healthcare
- Wellness
- Marketing
Company Website: rvohealth.com
ASSUMPTION: RVO Health is a well-established company in the healthcare and wellness industry, with a strong focus on digital media and marketing.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the Revenue Operations Manager
Work Arrangement: Hybrid (3 office days per week)
Growth Opportunities:
- Potential to advance to a Senior Campaign Manager or similar role with experience
- Opportunities to work on diverse campaigns and gain exposure to various aspects of the business
- Chance to collaborate with and learn from experienced team members
ASSUMPTION: This role offers opportunities for career growth and development within the company.
🌍 Location & Work Environment
Office Type: Hybrid (3 office days per week)
Office Location(s): 1101 Red Ventures Dr, Fort Mill, SC 29707
Geographic Context:
- Charlotte, North Carolina, is the largest city in the state and serves as a major hub for the healthcare and finance industries
- The city offers a diverse range of neighborhoods and a vibrant cultural scene
- Charlotte has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: Full-time (40 hours per week) with a hybrid work arrangement (3 office days per week)
ASSUMPTION: The hybrid work arrangement offers flexibility and a balance between in-office collaboration and remote work.
💼 Interview & Application Insights
Typical Process:
- Online application review
- Phone or video screen with the hiring manager
- In-person or virtual interview with the Revenue Operations Manager and a team member
- Final interview with the Director of Revenue Operations
- Background check and offer extension
Key Assessment Areas:
- Campaign management experience
- Project management skills
- Communication and customer service skills
- Problem-solving abilities
- Technical proficiency with relevant tools and platforms
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Be prepared to discuss specific campaign management experiences and how you've handled challenges in the past
- Demonstrate your understanding of the digital advertising landscape and relevant industry trends
- Show enthusiasm for the company and its mission
ATS Keywords: Campaign Management, Digital Advertising, Project Management, Customer Service, Marketing, Media Buying, Ad Servers, Demand Side Platforms, Order Management Tools, CRM, Reporting, Optimization, Quality Assurance
ASSUMPTION: The interview process for this role is likely to be comprehensive, focusing on both technical skills and cultural fit.
🛠️ Tools & Technologies
- Microsoft Excel and/or Google Sheets
- Order Management Tools
- Ad Servers
- Demand Side Platforms
- CRM (e.g., Salesforce, HubSpot)
- Project management tools (e.g., Asana, Trello)
- Communication and collaboration tools (e.g., Slack, Microsoft Teams)
ASSUMPTION: Proficiency in relevant tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Patient-centric
- Inclusive
- Collaborative
- Data-driven
- Innovative
Work Style:
- Fast-paced and dynamic
- Team-oriented and collaborative
- Focused on results and continuous improvement
- Adaptable and flexible
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable working with data and using it to inform decision-making?
- Do you have strong communication and customer service skills?
- Are you able to manage multiple projects and deadlines effectively?
ASSUMPTION: Candidates who align with RVO Health's values and work style are likely to be the best fit for this role.
⚠️ Potential Challenges
- Managing multiple campaigns and deadlines simultaneously can be challenging and stressful
- Working with various internal and external teams may require strong communication and collaboration skills
- Advertising industry trends and best practices are constantly evolving, requiring continuous learning and adaptation
- The hybrid work arrangement may present challenges in terms of communication and collaboration
ASSUMPTION: These challenges can be mitigated with strong project management skills, excellent communication, and a willingness to adapt and learn.
📈 Similar Roles Comparison
- This role is similar to a Media Planner/Buyer or Digital Advertising Specialist, but with a stronger focus on campaign management and optimization
- Unlike other roles in the industry, this position requires a unique blend of technical proficiency, project management skills, and exceptional customer service
- Career progression in this role may lead to opportunities in senior campaign management, account management, or revenue operations
ASSUMPTION: This role offers a unique blend of responsibilities and requires a versatile skill set.
📝 Sample Projects
- Managing a large-scale display advertising campaign for a major healthcare client
- Optimizing a video advertising campaign to improve view-through rates and conversions
- Collaborating with internal teams to launch a new product offering and develop a targeted advertising strategy
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and challenges faced in this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the organization?
- What are the biggest challenges facing the team currently, and how can this role help address them?
- How does RVO Health support the growth and development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does RVO Health measure the success of its campaigns, and how can this role contribute to improving those metrics?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare for the interview by researching RVO Health and the advertising industry
- Practice common interview questions and your responses
- Follow up with the hiring manager after the interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
