Campaign Manager

📌 Core Information

🔹 Job Title: Campaign Manager

🔹 Company: Raiffeisen Bank Ukraine

🔹 Location: Kyiv, Kyiv city, Ukraine (Hybrid)

🔹 Job Type: Full-time

🔹 Category: Marketing & Communications

🔹 Date Posted: 2025-04-29

🔹 Experience Level: Intermediate (1+ years)

🔹 Remote Status: Hybrid (On-site & Remote)

🚀 Job Overview

Key aspects of this role include:

• Managing the launch of CRM campaigns, from concept development to execution
• Analyzing campaign effectiveness and optimizing for better results
• Collaborating with various departments to enhance CRM initiatives
• Staying updated with industry trends and implementing changes as needed

ASSUMPTION: This role requires a balance of strategic thinking and tactical execution. The ideal candidate will have a strong analytical mindset and excellent communication skills.

📋 Key Responsibilities

✅ Manage the launch of CRM campaigns, including:

• Concept development and KPI definition
• Control of campaign launch stages (preparation, approval, etc.)
• Collaboration with marketing teams for materials and channels

✅ Analyze campaign effectiveness and optimize for better results

✅ Monitor client feedback and address any issues to improve campaigns

✅ Collaborate with other departments to enhance CRM initiatives

✅ Stay updated with industry trends and implement changes as needed

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and continuous improvement. Strong analytical and communication skills are essential.

🎯 Required Qualifications

Education: Higher education degree

Experience: At least 1 year of experience in a similar role

Required Skills:

• Proven experience in campaign management
• Strong analytical skills and data interpretation
• Excellent communication skills and knowledge of modern communication tools
• Fluency in Ukrainian and intermediate English (B1)

Preferred Skills:

• Experience with CRM systems
• Knowledge of marketing automation tools

ASSUMPTION: While a higher education degree is required, relevant experience and skills are more important for success in this role.

💰 Compensation & Benefits

Salary Range: Competitive salary with annual bonuses based on personal contribution. Additionally, a referral program is in place for referring new colleagues to Raiffeisen Bank.

Benefits:

• Official employment with 28 paid vacation days
• Additional 'decree' leave for parents
• Material assistance for parents upon the birth of a child
• Comfortable working conditions with offices equipped with shelters and generators
• Wellbeing program including medical insurance, consultations, discounts, family days, and massages
• Access to over 130 online learning resources and corporate training programs
• Corporate library and English language lessons
• Support for military personnel and veterans

Working Hours: Full-time (40 hours/week) with a hybrid work arrangement

ASSUMPTION: The salary range is competitive and based on industry standards for similar roles in Ukraine. Benefits are comprehensive and designed to support employee wellbeing and work-life balance.

📌 Applicant Insights

🔍 Company Context

Industry: Banking and Financial Services. Raiffeisen Bank Ukraine is part of the Raiffeisen International Bank Holding AG Group, Austria.

Company Size: Large (5,001-10,000 employees). This size allows for diverse opportunities and a well-established infrastructure.

Founded: 1992. Raiffeisen Bank Ukraine has a long history and a strong reputation in the Ukrainian banking market.

Company Description:

• Raiffeisen Bank Ukraine offers a wide range of banking services through its extensive network of outlets across the country.
• The bank has an effective management structure with clear divisions between business lines and supporting verticals.
• Raiffeisen Bank Ukraine is known for its high-quality customer service and risk mitigation strategies.

Company Specialties:

• Banking and financial services
• Customer service and risk management
• Corporate social responsibility (CSR) initiatives

Company Website: raiffeisen.ua

ASSUMPTION: Raiffeisen Bank Ukraine is a well-established financial institution with a strong focus on customer service and risk management. Its large size offers diverse opportunities for employees.

📊 Role Analysis

Career Level: Intermediate. This role requires at least 1 year of experience in a similar position.

Reporting Structure: The Campaign Manager will report directly to the Head of Marketing or a relevant department head.

Work Arrangement: Hybrid. This role allows for a combination of on-site and remote work.

Growth Opportunities:

• Progression to senior or management roles within the marketing department
• Expansion into other areas of the business, such as product management or business development
• International opportunities within the Raiffeisen Group

ASSUMPTION: This role offers opportunities for career growth and development within the marketing department and the broader organization.

🌍 Location & Work Environment

Office Type: Hybrid. The main office is located in Kyiv, with additional offices in other cities across Ukraine.

Office Location(s): Kyiv, with additional offices in other cities across Ukraine

Geographic Context:

• Kyiv is the capital and largest city of Ukraine, with a population of over 2.9 million people.
• The city is known for its rich history, cultural attractions, and vibrant nightlife.
• Kyiv offers a mix of urban and natural environments, with numerous parks and green spaces.

Work Schedule: Full-time (40 hours/week) with a hybrid work arrangement, allowing for flexibility in work hours and location.

ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote work, allowing for flexibility and a better work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Campaign management experience and skills
• Analytical thinking and problem-solving abilities
• Communication and interpersonal skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Prepare examples of successful campaign management projects and their results
• Research Raiffeisen Bank Ukraine and be prepared to discuss how your skills and experience align with the company's mission and values

ATS Keywords: Campaign Management, CRM, Marketing, Analytics, Communication, Ukrainian, English (B1)

ASSUMPTION: The application process for this role is likely to be competitive, so it's essential to tailor your application materials and be prepared to demonstrate your relevant skills and experience.

🛠️ Tools & Technologies

• CRM systems (e.g., Salesforce, HubSpot)
• Marketing automation tools (e.g., Marketo, Pardot)
• Analytical tools (e.g., Google Analytics, Tableau)

ASSUMPTION: The specific tools and technologies used in this role may vary depending on the company's tech stack and the candidate's expertise.

👔 Cultural Fit Considerations

Company Values:

• Customer focus
• Responsibility
• Integrity
• Collaboration
• Innovation

Work Style:

• Data-driven and analytical
• Collaborative and team-oriented
• Adaptable and open to change
• Results-focused and proactive

Self-Assessment Questions:

• Do you have a proven track record of successful campaign management?
• Are you comfortable working in a collaborative, data-driven environment?
• Do you thrive in a dynamic, changing work environment?

ASSUMPTION: Raiffeisen Bank Ukraine values candidates who are customer-focused, responsible, and committed to continuous learning and improvement.

⚠️ Potential Challenges

• Managing multiple campaigns simultaneously, requiring strong organizational skills and time management
• Working with diverse teams and stakeholders, requiring excellent communication and collaboration skills
• Keeping up with industry trends and adapting to changes in the marketing landscape
• Balancing strategic thinking with tactical execution, requiring a versatile skill set

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective communication, and a willingness to adapt and learn.

📈 Similar Roles Comparison

• Compared to other campaign management roles, this position may require more focus on analytics and data-driven decision-making
• In the Ukrainian banking industry, customer service and risk management are of paramount importance
• Career progression may involve moving into senior or management roles within the marketing department or expanding into other areas of the business

ASSUMPTION: This role offers unique opportunities for career growth and development within the marketing department and the broader organization.

📝 Sample Projects

• Developing and executing a successful customer retention campaign, resulting in a 15% increase in customer engagement
• Collaborating with the product team to launch a new marketing automation tool, improving campaign efficiency by 20%
• Analyzing campaign performance data to identify trends and optimize future campaigns, leading to a 10% increase in conversion rates

ASSUMPTION: These sample projects demonstrate the candidate's ability to manage campaigns, collaborate with cross-functional teams, and analyze data to drive results.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within it?
• What are the most significant challenges facing the marketing department currently, and how can this role help address them?
• How does Raiffeisen Bank Ukraine support the professional development and growth of its employees?
• What are the key performance indicators (KPIs) for this role, and how will my success be measured?
• How does Raiffeisen Bank Ukraine foster a culture of innovation and continuous improvement?

ASSUMPTION: These questions demonstrate the candidate's interest in the role, the team, and the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant experience and skills for this role
• Prepare examples of successful campaign management projects and their results
• Research Raiffeisen Bank Ukraine and be prepared to discuss how your skills and experience align with the company's mission and values
• Follow up with the hiring manager, Tetiana Buriak, within one week of submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.