📌 Core Information
🔹 Job Title: Campaign Manager
🔹 Company: adMarketplace
🔹 Location: New York, United States
🔹 Job Type: On-site
🔹 Category: Advertising Services
🔹 Date Posted: April 11, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Aligning media performance with advertiser business strategy
- Leading campaign execution, optimization, and growth strategies
- Collaborating cross-functionally to improve campaign outcomes
- Providing input on platform needs and advertiser pain points
ASSUMPTION: This role requires a strong understanding of media strategy and a proven ability to connect tactical campaign strategy to broader business goals.
📋 Key Responsibilities
✅ Own the launch and structure of campaigns, ensuring pricing, matching, and settings align with client KPIs
✅ Develop and manage media strategies and growth opportunities
✅ Monitor media delivery against forecast and identify areas of concentration, opportunity, or risk
✅ Partner with Advertiser Success and Supply teams to align campaign execution with account growth plans
✅ Track and analyze account and campaign performance over time to inform optimizations and surface insights
✅ Ensure goals are fully captured and data is being tracked across all relevant systems
✅ Evaluate end-to-end user experience across desktop and mobile environments
✅ Work closely with various teams to resolve issues and improve campaign outcomes
ASSUMPTION: This role involves a high degree of analytical thinking and problem-solving, as well as strong communication skills to interact with internal and external stakeholders.
🎯 Required Qualifications
Education: Bachelor’s Degree
Experience: 2-5+ years of experience in campaign management, performance media, or ad operations, ideally within a search or CPC-driven ad tech environment
Required Skills:
- Strong understanding of media pricing, bidding, margin management, and share of voice and win rate optimization
- Proven ability to connect tactical campaign strategy to broader business goals
- Highly analytical with strong Excel or BI tool skills (Looker, Tableau, etc.)
- Ability to lead new account launches and structure campaigns for both scalability and performance
- Excellent communication skills and executive presence
Preferred Skills:
- Experience with adMarketplace's platform
- Familiarity with the search advertising industry
ASSUMPTION: Candidates with experience in a search or CPC-driven ad tech environment will have a strong foundation for success in this role.
💰 Compensation & Benefits
Salary Range: $70,000 - $95,000 (Based on experience and performance)
Benefits:
- Comprehensive Healthcare
- Wellness Programs
- Paid Time Off
- Commuter Benefits
- 401k Matching
- Summer Fridays
- Catered Lunches
- Fully Stocked Kitchen
- ZogSports Teams
- Happy Hours
- Corporate Retreats
Working Hours: Full-time, 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Final compensation will be determined based on the candidate's qualifications and adMarketplace's internal compensation structure.
📌 Applicant Insights
🔍 Company Context
Industry: Advertising Services
Company Size: 201-500 employees
Founded: 2000
Company Description:
- adMarketplace helps shape the consumer journey to facilitate the discovery of relevant brands and products on the open web
- Partners with the largest advertiser brands to increase measurable business results from their media investment and drive performance at scale
- Offers a robust continuing education program, management training, regular company-wide lunch and learns, and well-defined career paths
Company Specialties:
- Search Ads
- Innovation
- Internet
- Technology
- Internet Marketing
- Media
- Digital Marketing
- Online Marketing
- Pay Per Click Advertising
- PPC
- Search Engine Marketing
- PPC Marketing
- Search Advertising
- Performance Media
- Consumer Search
- Consumer Journey
- Media Value
Company Website: http://www.admarketplace.com
ASSUMPTION: adMarketplace's focus on innovation and performance makes it an attractive choice for candidates seeking a dynamic and challenging work environment.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the Manager, Campaign Management
Work Arrangement: On-site, full-time
Growth Opportunities:
- Potential career progression to Senior Campaign Manager or Team Lead roles
- Opportunities to work on high-value accounts and drive significant business impact
- Access to adMarketplace's comprehensive training and development programs
ASSUMPTION: This role offers strong growth potential for candidates looking to advance their careers in campaign management or advertising.
🌍 Location & Work Environment
Office Type: adMarketplace's New York office is located at 90 Park Ave, Floor 11, New York, NY 10016
Office Location(s): New York, NY; London, UK
Geographic Context:
- New York City offers a vibrant and diverse cultural scene, with numerous attractions, restaurants, and entertainment options
- The office is conveniently located near Grand Central Terminal, providing easy access to public transportation
- adMarketplace's office culture is collaborative and innovative, with a strong focus on teamwork and continuous learning
Work Schedule: Monday-Friday, 9:00 AM - 6:00 PM (with flexibility for remote work)
ASSUMPTION: adMarketplace's New York office provides a dynamic and engaging work environment, with ample opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Phone or video screen with the Hiring Manager
- On-site interview with the Hiring Manager and a member of the Campaign Management team
- Final interview with the Director of Campaign Management
Key Assessment Areas:
- Analytical skills and problem-solving abilities
- Communication and presentation skills
- Understanding of media strategy and campaign management
- Cultural fit and alignment with adMarketplace's values
Application Tips:
- Highlight relevant experience in campaign management or ad operations, with a focus on driving measurable results
- Demonstrate a strong understanding of media strategy and pricing models
- Showcase your ability to connect tactical campaign strategy to broader business goals
- Prepare questions that demonstrate your interest in the role and adMarketplace's mission
ATS Keywords: Campaign Management, Performance Media, Ad Operations, Media Strategy, Analytical Skills, Excel, BI Tools, Communication Skills, Problem Solving, User Experience, Conversion Strategy, Collaboration, Optimization, Account Management, Creative Conflict, Commitment
ASSUMPTION: adMarketplace's interview process is designed to assess candidates' technical skills, cultural fit, and alignment with the company's mission and values.
🛠️ Tools & Technologies
- Excel or other BI tools (Looker, Tableau, etc.)
- adMarketplace's proprietary campaign management platform
- Project management tools (e.g., Asana, JIRA)
ASSUMPTION: Familiarity with adMarketplace's platform and relevant BI tools will be beneficial for candidates applying to this role.
👔 Cultural Fit Considerations
Company Values:
- Curiosity
- Collaboration
- Creative Conflict
- Commitment
- Competitiveness
Work Style:
- Fast-paced and dynamic work environment
- Strong focus on teamwork and collaboration
- Opportunities for professional growth and development
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative work environment?
- Are you committed to continuous learning and professional development?
- Do you embrace creative conflict and constructive feedback as opportunities for growth?
ASSUMPTION: Candidates who align with adMarketplace's values and work style will be well-suited to this role and the company's culture.
⚠️ Potential Challenges
- Managing high-value accounts and driving significant business impact can be challenging and stressful at times
- Working in a fast-paced, dynamic environment may require adaptability and flexibility
- Collaborating with various teams and stakeholders may present communication and coordination challenges
- adMarketplace's competitive culture may require candidates to be proactive and results-driven
ASSUMPTION: Candidates should be prepared to face these potential challenges and demonstrate their ability to thrive in a competitive, fast-paced environment.
📈 Similar Roles Comparison
- Compared to other campaign management roles, this position offers a strong focus on driving measurable business results and working with high-value accounts
- adMarketplace's emphasis on innovation and performance sets it apart from other advertising services companies
- This role offers significant growth potential and opportunities for professional development
ASSUMPTION: Candidates should consider the unique aspects of this role and adMarketplace's culture when comparing it to other campaign management opportunities.
📝 Sample Projects
- Developing and executing a media strategy for a high-value account to drive measurable business results
- Optimizing campaign performance and identifying areas of opportunity or risk through data analysis
- Collaborating with cross-functional teams to improve campaign outcomes and drive business impact
ASSUMPTION: These sample projects illustrate the types of challenges and opportunities candidates may face in this role, with a focus on driving measurable results and collaborating with various teams.
❓ Key Questions to Ask During Interview
- How does this role fit into adMarketplace's overall campaign management strategy?
- What are the most significant challenges facing the campaign management team currently, and how can this role help address them?
- How does adMarketplace support the professional growth and development of its campaign management team members?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does adMarketplace measure the success of its campaign management team and this role specifically?
ASSUMPTION: These questions demonstrate a candidate's interest in the role and adMarketplace's mission, as well as their ability to think strategically about campaign management and business impact.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Customize your resume to highlight relevant experience in campaign management or ad operations, with a focus on driving measurable results
- Tailor your cover letter to demonstrate your understanding of media strategy and alignment with adMarketplace's values
- Prepare for your interview by researching adMarketplace's mission, values, and culture, as well as the specific challenges and opportunities facing the campaign management team
- Follow up with the Hiring Manager one week after your final interview to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
