Campaign Manager, Ad Operations

📌 Core Information

🔹 Job Title: Campaign Manager, Ad Operations

🔹 Company: The E.W. Scripps Company

🔹 Location: Home Office - Ohio, Home Office - Florida, Home Office - Michigan, Home Office - Illinois, Home Office - Texas

🔹 Job Type: Full-Time

🔹 Category: Media Production

🔹 Date Posted: May 21, 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: Remote OK

🚀 Job Overview

Key aspects of this role include:

• End-to-end management of digital advertising campaigns
• Collaboration with sales teams and advertising operations personnel
• Campaign strategy development and optimization
• Revenue recognition and billing platform management
• Cross-functional teamwork and client relationship building

ASSUMPTION: This role requires a balance of technical skills and client-facing communication, with a focus on driving digital growth and client retention.

📋 Key Responsibilities

✅ Accurately input digital campaign details into advertising systems

✅ Assist in developing comprehensive digital advertising strategies

✅ Offer expertise on third-party ad platforms and rich media technologies to sales teams

✅ Monitor and report campaign health, ensuring contracts are fulfilled accurately

✅ Execute campaign elements promptly and accurately

✅ Ensure consistent and precise revenue recognition in billing platforms

✅ Compile reports and offer insights to support sales teams and client retention

✅ Collaborate closely with Ad Operations and Account Executives to understand and meet digital campaign requirements

✅ Uphold digital revenue operational standards, policies, and procedures

✅ Foster strong, professional ties with station partners, vendors, and in-house teams

✅ Carry out additional tasks as needed

ASSUMPTION: This role involves a mix of technical tasks, client interaction, and cross-functional collaboration to ensure smooth campaign execution and client satisfaction.

🎯 Required Qualifications

Education: Bachelor's degree in related field preferred or equivalent experience

Experience: 3+ years of experience in related field preferred

Required Skills:

• Advanced skill with order management systems
• Proven ability to collaborate with vendors and third-party partners
• Skilled in using web analytics tools, collecting insights, and reporting findings
• Must be extremely digitally savvy
• Superior analytical and problem-solving skills
• Superior organizational skills
• Proven skill with Excel and experience analyzing and formatting data
• Able to manage multiple campaigns and projects simultaneously in a deadline-oriented environment
• Strong written and verbal communication skills
• Comfort interacting with all levels of the organization
• Customer service and client relationship expertise
• Adapts well to constant change

Preferred Skills:

• Experience with specific advertising systems used by the company
• Familiarity with the media industry and its trends

ASSUMPTION: A strong background in digital advertising, campaign management, and client relationship building is essential for success in this role.

💰 Compensation & Benefits

Salary Range: $60,000 - $80,000 per year (based on industry standards for similar roles and experience levels)

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Paid time off and holidays
• Employee assistance program
• Tuition reimbursement
• Employee discounts on Scripps products and services

Working Hours: Full-time, typically Monday-Friday, 9:00 AM - 5:00 PM, with flexibility for project demands

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and experience levels. Actual compensation may vary based on factors such as skills, experience, and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Media Production. The E.W. Scripps Company is a diversified media company focused on creating a better-informed world through local TV broadcasting, national news outlets, and popular entertainment brands.

Company Size: 5,001-10,000 employees. As a mid-sized company, Scripps offers a mix of structured processes and opportunities for growth and innovation.

Founded: 1878. Scripps has a rich history in journalism and broadcasting, with a long-time motto of "Give light and the people will find their own way."

Company Description:

• Operates more than 60 local TV stations in 40+ markets
• Reaches households across the U.S. with national news outlets and entertainment brands
• Holds a significant amount of broadcast spectrum
• Stewards the Scripps National Spelling Bee

Company Specialties:

• Local TV broadcasting
• National news outlets
• Entertainment brands
• Broadcast spectrum management
• Spelling bee organization

Company Website: http://scripps.com/

ASSUMPTION: Scripps' diverse portfolio of media properties and commitment to local journalism and community engagement make it an attractive employer for media professionals.

📊 Role Analysis

Career Level: Mid-level. This role offers opportunities for growth and advancement within the company's advertising operations department.

Reporting Structure: The Campaign Manager will report directly to the Ad Operations Manager and collaborate closely with sales teams and other internal departments.

Work Arrangement: Remote OK. This role offers flexibility for remote work, with a focus on results and collaboration over physical presence.

Growth Opportunities:

• Advancement to senior roles within advertising operations or related departments
• Expansion of skills and expertise through training and development opportunities
• Potential to work on high-profile campaigns and projects

ASSUMPTION: This role offers a mix of stability and growth opportunities, with a focus on developing skills and expertise within the advertising operations field.

🌍 Location & Work Environment

Office Type: Hybrid. While this role is remote-friendly, there may be occasional on-site requirements for meetings and collaboration.

Office Location(s): Home Office - Ohio, Home Office - Florida, Home Office - Michigan, Home Office - Illinois, Home Office - Texas

Geographic Context:

• Ohio: Home to Scripps' headquarters and a significant number of employees
• Florida, Michigan, Illinois, Texas: Additional home office locations with a mix of urban and suburban environments

Work Schedule: Full-time, typically Monday-Friday, with flexibility for project demands and client needs

ASSUMPTION: The hybrid work environment offers a balance between remote flexibility and in-person collaboration, with a focus on results and productivity.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• In-person or virtual interview with the Ad Operations team
• Final interview with the Director of Ad Operations
• Background check and offer extension

Key Assessment Areas:

• Technical skills and knowledge of advertising systems
• Problem-solving and analytical abilities
• Communication and client-facing skills
• Adaptability and cultural fit

Application Tips:

• Highlight relevant experience and achievements in digital advertising and campaign management
• Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
• Prepare for behavioral and situational interview questions that focus on problem-solving, communication, and client management

ATS Keywords: Campaign Management, Digital Advertising, Order Management Systems, Web Analytics, Data Analysis, Client Relationship Management, Problem Solving, Communication, Organizational Skills, Technical Support, Revenue Recognition, Reporting, Collaboration, Adaptability, Customer Service

ASSUMPTION: The interview process will focus on assessing technical skills, problem-solving abilities, and cultural fit, with a strong emphasis on client management and communication.

🛠️ Tools & Technologies

• Order management systems (e.g., Google Ad Manager, The Trade Desk, etc.)
• Web analytics tools (e.g., Google Analytics, Adobe Analytics, etc.)
• Excel and other data analysis tools
• Communication and collaboration platforms (e.g., Slack, Microsoft Teams, etc.)

ASSUMPTION: Familiarity with industry-standard advertising systems and web analytics tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Accountability
• Creativity
• Collaboration
• Inclusion

Work Style:

• Results-driven
• Adaptable and flexible
• Strong communicator and collaborator
• Problem solver and analytical thinker

Self-Assessment Questions:

• Do I have a strong background in digital advertising and campaign management?
• Am I comfortable working in a hybrid or remote environment, with a focus on results and productivity?
• Do I possess strong communication and client management skills?
• Am I adaptable and able to thrive in a dynamic, fast-paced environment?

ASSUMPTION: Scripps values a results-driven, adaptable, and collaborative work style, with a strong emphasis on integrity and accountability.

⚠️ Potential Challenges

• Managing multiple campaigns and projects simultaneously in a deadline-oriented environment
• Adapting to constant changes in the digital advertising landscape
• Balancing technical tasks with client-facing communication and collaboration
• Ensuring accurate revenue recognition and campaign tracking in a dynamic work environment

ASSUMPTION: Success in this role requires strong organizational skills, adaptability, and the ability to manage multiple priorities and deadlines effectively.

📈 Similar Roles Comparison

• Unlike related roles, this position focuses on end-to-end campaign management, from pre-sale planning to execution and post-launch evaluation
• Industry-specific context: The media industry is dynamic and fast-paced, with a strong focus on digital growth and innovation
• Career path comparison: This role offers opportunities for growth and advancement within advertising operations or related departments

ASSUMPTION: This role offers a unique blend of technical, client-facing, and collaborative responsibilities, with a focus on driving digital growth and client retention.

📝 Sample Projects

• Developing and executing a comprehensive digital advertising strategy for a major client
• Optimizing campaign performance through data analysis and reporting
• Collaborating with sales teams to understand and meet client campaign requirements

ASSUMPTION: Sample projects in this role involve a mix of technical tasks, client interaction, and cross-functional collaboration to ensure smooth campaign execution and client satisfaction.

❓ Key Questions to Ask During Interview

• What are the most significant challenges facing the Ad Operations team currently, and how can this role contribute to addressing them?
• How does this role collaborate with other departments, such as sales and content creation, to ensure smooth campaign execution?
• What opportunities are there for growth and development within the advertising operations department or related fields?
• How does Scripps support work-life balance for employees in this role?
• What are the key performance indicators (KPIs) for success in this role, and how are they tracked and measured?

ASSUMPTION: Asking thoughtful, insightful questions during the interview process demonstrates engagement and enthusiasm for the role and the company.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to emphasize skills and experiences that match the job requirements
• Prepare for behavioral and situational interview questions that focus on problem-solving, communication, and client management
• Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.