Campaign Manager

📌 Core Information

🔹 Job Title: Campaign Manager

🔹 Company: LG Ad Solutions

🔹 Location: Bangalore, Karnataka, India

🔹 Job Type: Full-Time

🔹 Category: Advertising Services

🔹 Date Posted: July 9, 2025

🔹 Experience Level: Mid-Level (2-5 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing advertising campaigns from setup to execution, ensuring exceptional service and troubleshooting
• Providing strategic and proactive campaign support, driving account growth through insights and optimization
• Collaborating with cross-functional teams to improve capabilities, tools, and processes
• Educating clients and internal teams on best practices and driving future initiatives

ASSUMPTION: This role requires a balance of tactical execution and strategic thinking, with a strong focus on client satisfaction and account growth.

📋 Key Responsibilities

✅ Manage advertising campaigns, including setup, launch, creative implementation, traffic supply, and insertion orders

✅ Lead performance communication by tracking, measuring, and analyzing campaign performance, ensuring exceptional service and troubleshooting

✅ Provide strategic and proactive campaign support based on insights, client objectives, and LG Ad's product suite and capabilities

✅ Demonstrate a solid understanding of clients' businesses and provide optimization and incremental ideas

✅ Collaborate with internal teams to improve capabilities, tools, and processes, and understand the larger financial picture

✅ Maintain strong knowledge of products and technical capabilities and communicate effectively with clients and internal teams

✅ Educate clients and internal teams on best practices and drive thoughtful future initiatives

ASSUMPTION: This role involves managing multiple campaigns simultaneously, requiring strong organizational skills and the ability to multitask effectively.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Advertising, or a related field

Experience: 2-5 years of experience in Digital Ad Operations, advertising platforms, online publishers, ad networks, or digital agencies

Required Skills:

• Proven experience in digital media, performance advertising, advanced insights, and measurement
• Strong analytical skills and ability to draw conclusions and make recommendations based on data
• Excellent communication skills, both written and verbal
• Excellent organizational, project/time management, and problem-solving skills
• Ability to thrive in a fast-paced, dynamic environment with tight deadlines

Preferred Skills:

• Experience with connected TV (CTV) advertising
• Fluency in English and local language (e.g., Hindi, Kannada)

ASSUMPTION: While CTV experience is a plus, it is not required as the role involves working with various advertising platforms and digital media.

💰 Compensation & Benefits

Salary Range: INR 8-12 lakhs per annum (based on experience and market standards for mid-level ad operations roles in Bangalore)

Benefits:

• Health insurance and dental plans
• Retirement savings plans
• Employee stock purchase plan
• Generous time-off policies
• Learning and development opportunities

Working Hours: Full-time (40 hours/week), with flexible working hours and occasional overtime as needed

ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's experience and skills.

📌 Applicant Insights

🔍 Company Context

Industry: LG Ad Solutions operates in the competitive advertising services industry, focusing on connected TV (CTV) and cross-screen advertising

Company Size: With 201-500 employees, LG Ad Solutions offers a mid-sized company environment with ample opportunities for growth and collaboration

Founded: In 2013, LG Ad Solutions was established to leverage LG's expertise in connected TVs and provide innovative advertising solutions

Company Description:

• LG Ad Solutions is a global leader in connected TV (CTV) and cross-screen advertising, delivering state-of-the-art advertising solutions that integrate seamlessly with today's digital media landscape
• The company brings together years of experience in delivering premium home entertainment products to consumers worldwide, with big data and Video AI designed to connect brands with audiences across all screens
• LG Ad Solutions offers a single source for LG CTV inventory, with one-stop planning, activation, and measurement across all viewing platforms, helping advertisers understand business outcomes from TV

Company Specialties:

• Advertising services
• TV viewership data
• TV advertising
• Analytics
• Consumer insights
• Attribution
• Market research
• TV data measurement
• Retargeting
• TV data
• And TV insights

Company Website: lgads.tv

ASSUMPTION: LG Ad Solutions' focus on innovation and data-driven insights sets it apart in the competitive advertising services industry.

📊 Role Analysis

Career Level: This role is suitable for mid-level professionals with 2-5 years of experience in digital ad operations or a related field

Reporting Structure: The Campaign Manager reports directly to the Senior Campaign Manager or Campaign Director and works closely with cross-functional teams, including account management, sales, and internal teams

Work Arrangement: This is an on-site role, with the opportunity to work from the Bangalore office located in Salarpuria Sattva Knowledge Court, G-Floor, Wing B, Office 2, Brookefield

Growth Opportunities:

• Progression to Senior Campaign Manager or Campaign Director roles
• Expanding expertise in connected TV (CTV) advertising and related technologies
• Potential opportunities in account management, sales, or internal teams

ASSUMPTION: With LG Ad Solutions' focus on growth and innovation, there are ample opportunities for career advancement and skill development within the company.

🌍 Location & Work Environment

Office Type: LG Ad Solutions' Bangalore office is a modern, collaborative workspace designed to foster creativity and productivity

Office Location(s): Salarpuria Sattva Knowledge Court, G-Floor, Wing B, Office 2, Brookefield, Bangalore, Karnataka 560048, India

Geographic Context:

• Bangalore is the capital of Karnataka and the third-largest city in India, known for its vibrant tech industry and cosmopolitan culture
• The office is located in the upscale Brookefield neighborhood, offering easy access to amenities, public transportation, and major highways
• Bangalore experiences a tropical savanna climate, with moderate weather year-round

Work Schedule: Full-time (40 hours/week), with flexible working hours and occasional overtime as needed

ASSUMPTION: LG Ad Solutions' Bangalore office provides a modern, collaborative work environment that supports employee productivity and well-being.

💼 Interview & Application Insights

Typical Process:

• Online application review
• Phone or video screen
• On-site interview with hiring manager and team members
• Final interview with senior leadership

Key Assessment Areas:

• Campaign management skills and experience
• Analytical and problem-solving abilities
• Communication and interpersonal skills
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume to highlight relevant experience and skills, using keywords from the job description
• Prepare a cover letter that demonstrates your understanding of the role and enthusiasm for LG Ad Solutions
• Showcase your portfolio or examples of past campaign management projects, if applicable
• Research LG Ad Solutions and the advertising services industry to demonstrate your knowledge and interest

ATS Keywords: Digital Ad Operations, Campaign Management, Performance Advertising, Strategic Planning, Problem-Solving, Communication, Project Management, Team Collaboration, Attention to Detail, Multitasking

ASSUMPTION: LG Ad Solutions' hiring process is designed to assess candidates' skills, experience, and cultural fit, with a focus on finding the best fit for both the candidate and the company.

🛠️ Tools & Technologies

• Advertising platforms (e.g., Google Ads, Facebook Ads, etc.)
• Campaign management tools (e.g., Google Campaign Manager, The Trade Desk, etc.)
• Data analysis tools (e.g., Google Analytics, Tableau, etc.)
• Project management tools (e.g., Asana, Trello, etc.)

ASSUMPTION: The specific tools and technologies used may vary depending on the client and project requirements.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Collaboration
• Customer-centricity
• Integrity
• Accountability

Work Style:

• Data-driven and analytical
• Collaborative and team-oriented
• Adaptable and responsive to change
• Results-focused and proactive

Self-Assessment Questions:

• How do you stay organized and manage multiple campaigns simultaneously?
• Can you provide an example of a time when you identified a problem and developed a strategic solution?
• How do you approach working with diverse teams and stakeholders?

ASSUMPTION: LG Ad Solutions values employees who are innovative, collaborative, and customer-focused, with a strong work ethic and commitment to excellence.

⚠️ Potential Challenges

• Managing multiple campaigns simultaneously, requiring strong organizational skills and multitasking
• Working in a fast-paced, dynamic environment with tight deadlines
• Adapting to new tools, technologies, and client requirements
• Navigating a competitive advertising services industry

ASSUMPTION: While these challenges may present obstacles, they also offer opportunities for growth and learning.

📈 Similar Roles Comparison

• Unlike related roles, this position focuses on campaign management rather than account management or sales
• LG Ad Solutions' focus on connected TV (CTV) and cross-screen advertising sets it apart from traditional advertising agencies
• Career progression in LG Ad Solutions may involve expanding expertise in CTV advertising or transitioning to account management, sales, or internal teams

ASSUMPTION: This role offers unique opportunities and challenges compared to related positions in the advertising services industry.

📝 Sample Projects

• Managing a large-scale CTV advertising campaign for a major retail client, optimizing performance and maximizing return on ad spend
• Developing and implementing a strategic campaign plan for a tech startup, driving brand awareness and customer acquisition
• Collaborating with internal teams to improve campaign management processes and tools, enhancing efficiency and accuracy

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and opportunities available in this role.

❓ Key Questions to Ask During Interview

• Can you describe the typical campaign management process and how this role fits into the broader team structure?
• How does LG Ad Solutions support the professional development and growth of its employees?
• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does LG Ad Solutions measure the success of its campaigns, and how can I contribute to improving these metrics?
• What is the company's approach to work-life balance, and how does it support employees' well-being?

ASSUMPTION: These questions demonstrate your interest in the role and provide valuable insights into LG Ad Solutions' culture and work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the provided link
• Tailor your resume to highlight relevant experience and skills, using keywords from the job description
• Prepare a cover letter that demonstrates your understanding of the role and enthusiasm for LG Ad Solutions
• Showcase your portfolio or examples of past campaign management projects, if applicable
• Follow up with the hiring manager one week after submission, expressing your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.