📌 Core Information
🔹 Job Title: Campaign Manager
🔹 Company: Cencosud
🔹 Location: Santiago, Chile
🔹 Job Type: On-site
🔹 Category: Marketing
🔹 Date Posted: April 3, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Planning, executing, and optimizing marketing campaigns to strategically position the brand
- Managing budgets, agencies, and various communication channels effectively
- Collaborating with creative agencies for campaign development and execution
- Analyzing campaign performance metrics and optimizing accordingly
ASSUMPTION: The role requires a balance of creative and analytical skills, with a strong focus on strategic planning and execution.
📋 Key Responsibilities
✅ Design and execute strategies for new product launches, improvements, and innovations
✅ Manage social media, influencer, and content strategies, analyzing performance metrics
✅ Coordinate with creative agencies for campaign development and execution in online and offline environments
✅ Administer and optimize marketing budgets, ensuring efficient use of resources
✅ Supervise and lead campaign execution, coordinating with internal and external teams
ASSUMPTION: The role may require occasional overtime or weekend work to meet campaign deadlines.
🎯 Required Qualifications
Education: Degree in Marketing, Business Engineering, or a related field
Experience: 1 to 3 years in digital marketing, campaign management, or similar roles
Required Skills:
- Campaign management experience
- Digital marketing skills
- Analytical and strategic planning abilities
- Social media management proficiency
- Budget management skills
- Creative coordination and production experience
- Familiarity with marketing performance metrics
Preferred Skills:
- Experience with specific marketing tools and platforms
- Bilingual or multilingual skills
ASSUMPTION: Candidates with relevant internship experience may also be considered.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Chile is approximately CLP 3,000,000 - 5,000,000 per year, based on experience and qualifications.
Benefits:
- Health insurance
- Retirement plan
- Employee discounts
- Training and development opportunities
Working Hours: Full-time, Monday to Friday, with occasional overtime or weekend work as needed
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Retail, focusing on home improvement and construction products
Company Size: Cencosud is a large company with over 5,000 employees in Chile, providing a structured and established work environment
Founded: 1993, as part of Cencosud S.A.
Company Description:
- Easy is the largest home improvement retailer in Argentina, part of Cencosud S.A.
- Specialized in Construction & Home Improvement.
Company Specialties:
- Venta de productos para la construcción
- remodelación y equipamiento de la casa y el jardín
Company Website: http://www.easy.com.ar
ASSUMPTION: Cencosud offers opportunities for career growth and development within the company.
📊 Role Analysis
Career Level: Mid-level, with opportunities for growth and advancement
Reporting Structure: The Campaign Manager will report directly to the Marketing Director
Work Arrangement: On-site, with occasional remote work possibilities for specific tasks
Growth Opportunities:
- Advancement to Senior Campaign Manager or Marketing Manager roles
- Expansion into international markets within the Cencosud group
- Cross-functional opportunities in related departments, such as e-commerce or customer experience
ASSUMPTION: The company may offer internal training and development programs to support career growth.
🌍 Location & Work Environment
Office Type: Corporate office environment with a collaborative and dynamic team
Office Location(s): Alto Las Condes, Santiago, Chile
Geographic Context:
- Santiago is the capital and largest city of Chile, offering a mix of urban and natural environments
- The Alto Las Condes neighborhood is known for its commercial and business activity
- Chile has a diverse culture and a strong focus on work-life balance
Work Schedule: Full-time, with flexible hours and occasional overtime as needed
ASSUMPTION: The company may offer flexible work arrangements, such as remote work or flexible hours, depending on the role and team needs.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interviews with the hiring manager and team members
- Final interview with the Marketing Director
Key Assessment Areas:
- Campaign management skills
- Analytical and strategic thinking
- Creativity and innovation
- Communication and collaboration
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare examples of successful marketing campaigns you've managed
- Research the company and industry to demonstrate your enthusiasm and understanding
ATS Keywords: Campaign Management, Digital Marketing, Social Media, Budget Management, Creative Coordination, Performance Metrics
ASSUMPTION: The application process may take up to 4-6 weeks, depending on the number of candidates and the company's hiring timeline.
🛠️ Tools & Technologies
- Social media management platforms (e.g., Hootsuite, Buffer)
- Marketing automation tools (e.g., HubSpot, Marketo)
- Campaign analytics tools (e.g., Google Analytics, Adobe Analytics)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: The company may provide training and support for using specific tools and technologies.
👔 Cultural Fit Considerations
Company Values:
- Customer focus
- Integrity
- Innovation
- Collaboration
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you comfortable managing multiple projects and deadlines simultaneously?
- Do you have a strong customer focus and a passion for innovation?
ASSUMPTION: Cencosud values diversity and inclusion, fostering a work environment that respects and appreciates individual differences.
⚠️ Potential Challenges
- Managing multiple campaigns simultaneously, with tight deadlines
- Adapting to a dynamic and fast-paced work environment
- Collaborating with external agencies and vendors
- Navigating a large organization with diverse teams and stakeholders
ASSUMPTION: The company offers support and resources to help employees overcome challenges and succeed in their roles.
📈 Similar Roles Comparison
- Compared to Marketing Coordinators, this role requires more strategic planning and budget management
- Compared to Marketing Specialists, this role has a broader scope and more responsibility for campaign execution
- Compared to Marketing Managers, this role focuses specifically on campaign management, while managers oversee the entire marketing department
ASSUMPTION: The company may offer opportunities for career progression into related roles, such as Marketing Manager or Marketing Director.
📝 Sample Projects
- Developing and executing a social media campaign to launch a new product line
- Coordinating with creative agencies to produce marketing materials for an upcoming event
- Analyzing campaign performance data to optimize future marketing efforts
ASSUMPTION: The company may provide opportunities for employees to work on high-impact projects that drive business results.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this role collaborate with other departments, such as sales or customer experience?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for its employees?
- What are the most challenging aspects of this role, and how can I best prepare to succeed?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and engagement with the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills
- Prepare examples of successful marketing campaigns you've managed
- Research the company and industry to demonstrate your enthusiasm and understanding
- Follow up with the hiring manager after your interview to express your appreciation and reiterate your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
