π Core Information
πΉ Job Title: Campaign Manager
πΉ Company: Luxury Escapes
πΉ Location: Melbourne, Victoria, Australia
πΉ Job Type: Full Time - Permanent
πΉ Category: Marketing
πΉ Date Posted: July 30, 2025
πΉ Experience Level: 0-2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Overseeing the planning and execution of marketing campaigns
- Collaborating with various teams to ensure campaign objectives are met
- Leveraging data-driven insights to inform campaign strategies
- Managing campaign budgets and ensuring return on investment
ASSUMPTION: This role requires strong project management skills and the ability to work effectively with cross-functional teams.
π Key Responsibilities
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Develop and implement marketing campaign strategies
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Collaborate with cross-functional teams to execute campaigns
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Monitor and analyze campaign performance using data and analytics
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Manage campaign budgets and ensure return on investment
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Stay up-to-date with industry trends and best practices
ASSUMPTION: This role may require occasional overtime to meet campaign deadlines.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 0-2 years of experience in marketing or a related field
Required Skills:
- Proven experience in campaign management
- Strong analytical skills and data-driven mindset
- Excellent communication and interpersonal skills
- Proficient in Microsoft Office Suite and marketing automation tools
Preferred Skills:
- Experience with CRM systems (e.g., Salesforce, HubSpot)
- Familiarity with Adobe Creative Suite
- Knowledge of the travel industry
ASSUMPTION: While not explicitly stated, experience with CRM systems and knowledge of the travel industry would be beneficial for this role.
π° Compensation & Benefits
Salary Range: Based on industry standards for a Marketing Campaign Manager role in Melbourne, the estimated salary range is AUD 65,000 - 85,000 per annum.
Benefits:
- Competitive salary and benefits package
- Opportunities for professional development and growth
- Discounts on Luxury Escapes' travel services
Working Hours: Full-time position with standard business hours, Monday to Friday. Occasional overtime may be required.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
π Applicant Insights
π Company Context
Industry: Luxury Escapes operates in the travel industry, specializing in luxury travel arrangements.
Company Size: Luxury Escapes is a mid-sized company with 501-1,000 employees, providing a supportive and collaborative work environment.
Founded: Luxury Escapes was founded in 2013 in Melbourne, Australia.
Company Description:
- Luxury Escapes is a global travel brand on a mission to make extraordinary holidays accessible to all who dream of travel without limits.
- The company offers a one-stop shop for creating your perfect getaway, including handpicked five-star resorts, tours, flights, and curated experiences at insider prices without compromising on quality.
- Luxury Escapes has been recognized as one of Australia's most awarded travel companies and continues to build trust through transparency, value, and customer-first thinking.
Company Specialties:
- Travel Arrangements
- Luxury Travel
- and Travel and Tourism
Company Website: luxuryescapes.com
ASSUMPTION: Luxury Escapes' focus on luxury travel may require candidates to have an understanding of the high-end travel market.
π Role Analysis
Career Level: This role is suitable for early-career marketing professionals looking to gain experience in campaign management.
Reporting Structure: The Campaign Manager will report directly to the Marketing Manager and work closely with various teams, including Sales, Product, and Customer Experience.
Work Arrangement: This is an on-site role based in Luxury Escapes' Melbourne office, with standard business hours from Monday to Friday.
Growth Opportunities:
- Progression to a Senior Campaign Manager or Marketing Manager role
- Expanding skills and knowledge in digital marketing and data analysis
- Opportunities to work on international campaigns and collaborate with global teams
ASSUMPTION: As Luxury Escapes is a growing company, there may be opportunities for career progression and skill development.
π Location & Work Environment
Office Type: Luxury Escapes' Melbourne office is a modern, collaborative workspace with an open-plan layout.
Office Location(s): Level 4, 68 Clarke Street, Southbank, Melbourne, Victoria 3006, AU
Geographic Context:
- Melbourne is a vibrant, multicultural city known for its arts, culture, and food scene.
- The Southbank area is a bustling precinct with numerous restaurants, cafes, and shops.
- Melbourne has a temperate oceanic climate, with mild winters and warm summers.
Work Schedule: Standard business hours from Monday to Friday, with occasional overtime required to meet campaign deadlines.
ASSUMPTION: The work environment at Luxury Escapes is dynamic and fast-paced, with a strong focus on collaboration and teamwork.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume screening
- Phone or video screen with the HR team
- In-person or video interview with the Marketing Manager and a team member
- Final interview with the Marketing Director
Key Assessment Areas:
- Campaign management experience and skills
- Data analysis and problem-solving abilities
- Communication and interpersonal skills
- Cultural fit and alignment with Luxury Escapes' values
Application Tips:
- Tailor your resume and cover letter to highlight your campaign management experience and relevant skills.
- Provide specific examples of successful campaigns you've managed and the outcomes achieved.
- Demonstrate your understanding of the travel industry and Luxury Escapes' business model.
ATS Keywords: Campaign Management, Marketing Strategy, Data Analysis, CRM, Marketing Automation, Luxury Travel
ASSUMPTION: Luxury Escapes may use an Applicant Tracking System (ATS) to screen resumes, so including relevant keywords will increase the visibility of your application.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation tools (e.g., HubSpot, Marketo)
- CRM systems (e.g., Salesforce, HubSpot CRM)
- Google Analytics
- Adobe Creative Suite (optional)
ASSUMPTION: Familiarity with these tools and technologies will be beneficial for this role, but training may be provided for the right candidate.
π Cultural Fit Considerations
Company Values:
- Inspiring travel experiences
- Immersive customer journeys
- Unforgettable moments
- Transparency and trust
- Value and customer-first thinking
Work Style:
- Collaborative and team-oriented
- Data-driven and analytical
- Adaptable and responsive to change
- Results-focused and proactive
Self-Assessment Questions:
- Do you have a passion for creating inspiring travel experiences?
- Are you comfortable working in a dynamic, fast-paced environment?
- Do you thrive in a collaborative, team-oriented setting?
ASSUMPTION: Luxury Escapes values candidates who are aligned with their company values and can thrive in their collaborative work environment.
β οΈ Potential Challenges
- Managing multiple campaigns simultaneously, with tight deadlines
- Working with cross-functional teams and stakeholders with varying priorities
- Adapting to changes in campaign strategies and objectives
- Keeping up with industry trends and best practices in marketing and data analysis
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a results-focused mindset.
π Similar Roles Comparison
- Unlike other marketing roles, this position focuses specifically on campaign management and execution.
- In the travel industry, Luxury Escapes' focus on luxury travel sets it apart from other travel companies.
- Career progression in this role could lead to senior marketing positions or management roles within the company.
ASSUMPTION: Understanding the unique aspects of this role and Luxury Escapes' business model will help candidates tailor their applications and interviews effectively.
π Sample Projects
- Developing and executing a marketing campaign for a new luxury resort launch
- Analyzing campaign performance data to optimize future campaigns and improve ROI
- Collaborating with the sales team to create targeted marketing campaigns for specific customer segments
ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for this role.
β Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does Luxury Escapes support the professional development of its employees?
- What is the typical career path for a Campaign Manager at Luxury Escapes?
- How does Luxury Escapes measure the success of its marketing campaigns?
- What is the team structure and dynamic within the marketing department?
ASSUMPTION: Asking thoughtful questions during the interview process demonstrates your interest in the role and provides valuable insights into the company and team dynamics.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your campaign management experience and relevant skills
- Prepare examples of successful campaigns you've managed and the outcomes achieved
- Follow up with the HR team one week after submission to confirm receipt of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.