Campaign Manager

📌 Core Information

🔹 Job Title: Campaign Manager

🔹 Company: Arrow Electronics

🔹 Location: Tlaquepaque, Jalisco, Mexico

🔹 Job Type: Hybrid (3 days in office/2 days work from home)

🔹 Category: Marketing and Communications

🔹 Date Posted: May 14, 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site with hybrid option

🚀 Job Overview

Key aspects of this role include:

• Leading global marketing campaigns for selected vendors in the Arrow New Models portfolio
• Collaborating with global digital marketing and performance marketing teams
• Executing multiple campaigns across multiple regions simultaneously
• Refining and understanding marketing strategies for campaigns
• Managing campaign budgets and timelines

ASSUMPTION: This role requires strong organizational skills, digital marketing expertise, and the ability to manage multiple projects and stakeholders effectively.

📋 Key Responsibilities

✅ Oversee the build and execution of integrated global marketing campaigns across multiple regions

✅ Assist global marketers and strategists during the campaign planning and brief development process

✅ Develop and recommend cost-effective options and work with internal and external agencies

✅ Drive each campaign activity from approval of plan to production, launch, monitoring, and reporting

✅ Oversee quality control of all projects through editing, proofing, and the review process

✅ Ensure campaigns are built, executed, and reported to realistic service level agreements

✅ Coordinate translations of campaign content and review translations with local marketing contacts

✅ Campaign ROI tracking and reporting, collaborate with the digital marketing team for timely creation of effectiveness reports and dashboards

ASSUMPTION: This role involves a high volume of activities and requires excellent operational expertise, metrics-driven mindset, and strong communication skills.

🎯 Required Qualifications

Education: Typically requires a 4-year degree

Experience: A minimum of 5 years of related experience

Required Skills:

• Proven track record in campaign management/delivery
• Strong digital marketing skillset
• Knowledge of demand generation and account-based marketing principles
• Excellent operational expertise managing high volume of activities and campaigns
• Strong project management skills
• Strong written/oral communications and budget allocation and management principles
• Team player with strong interpersonal service skills
• Ability to work in a fast-paced environment and handle several projects and multiple stakeholders at one time

Preferred Skills:

• Previous experience in a marketing agency or internal shared service/demand center function
• Knowledge of marketing channels effectiveness and mix

ASSUMPTION: Candidates with relevant experience in digital marketing strategies and project management are strongly encouraged to apply.

💰 Compensation & Benefits

Salary Range: $29,233.33 - $39,600.00 MXN Monthly

Benefits:

• 30 days of Christmas bonus
• 40% vacation premium
• 12 vacation days plus 2 floating days, sick days, and holidays
• Vision and Dental Assistance
• Life Insurance
• Healthcare Insurance
• 10% Food/Pantry Vouchers
• Restaurant Vouchers
• 13% Savings Fund
• Access to Arrow’s Employee Discount Program
• Growth Opportunities

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for this role, experience level, and location. Actual compensation may vary based on various factors.

📌 Applicant Insights

🔍 Company Context

Industry: Arrow Electronics operates in the technology, information, and internet industry, focusing on value-added distribution, global supply chain management, and marketing support services.

Company Size: Arrow Electronics is a large company with over 10,000 employees, providing opportunities for growth and collaboration.

Founded: Arrow Electronics was founded in 1935 and has since grown into a global leader in technology solutions.

Company Description:

• Enables technology solutions that improve business and daily life
• Guides innovation forward for over 210,000 leading technology manufacturers and service providers
• Sources and engineers technology solutions for thousands of leading manufacturers and service providers

Company Specialties:

• Value-added distribution
• Global supply chain management
• Marketing and business development support services
• Emerging technology solutions
• IT asset disposition and value recovery
• Design engineering
• Enterprise mobility
• Data center management

Company Website: arrow.com

ASSUMPTION: Arrow Electronics is a well-established company with a strong global presence and a focus on innovation and technology solutions.

📊 Role Analysis

Career Level: The Campaign Manager role is a mid-level position, requiring a balance of strategic thinking and tactical execution.

Reporting Structure: This role reports directly to the Global Campaign Manager and works closely with global digital marketing and performance marketing teams.

Work Arrangement: This role operates in a hybrid work arrangement, with 3 days in the office and 2 days working from home.

Growth Opportunities:

• Potential to work on global campaigns and gain international experience
• Opportunities to collaborate with various teams and stakeholders
• Possibility to advance to senior campaign management or related roles

ASSUMPTION: This role offers opportunities for professional growth and development within a large, global organization.

🌍 Location & Work Environment

Office Type: The office is located in Tlaquepaque, Jalisco, Mexico, with a hybrid work arrangement.

Office Location(s): MX-JAL-Tlaquepaque, Mexico (HPE Guad office)

Geographic Context:

• Tlaquepaque is a city in the Mexican state of Jalisco, known for its rich history and cultural heritage
• Jalisco is the second-largest state in Mexico by population and the fourth-largest by area
• The office is located in the Guadalajara metropolitan area, offering access to various amenities and services

Work Schedule: The work schedule is full-time, with standard business hours.

ASSUMPTION: The office location in Tlaquepaque, Jalisco, offers a blend of historical and modern elements, providing a pleasant work environment.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager
• Final interview with the global campaign manager
• Background check and onboarding

Key Assessment Areas:

• Campaign management skills
• Digital marketing expertise
• Project management and organizational skills
• Communication and interpersonal skills
• Budget management and allocation skills

Application Tips:

• Highlight relevant campaign management and digital marketing experience in your resume
• Tailor your resume to emphasize skills and experiences mentioned in the job description
• Prepare examples of successful campaign management projects for the interview
• Research Arrow Electronics and the role of a Campaign Manager to demonstrate your understanding and enthusiasm for the position

ATS Keywords: Campaign Management, Digital Marketing, Project Management, Marketing Strategy, Budget Management, Global Marketing, Marketing Campaigns, Marketing Execution, Marketing Planning, Marketing Reporting

ASSUMPTION: The application process for this role is competitive, and candidates should tailor their application materials to highlight their relevant skills and experiences.

🛠️ Tools & Technologies

• Marketing project management tools (e.g., Asana, Trello, JIRA)
• Campaign management software (e.g., Hootsuite, Buffer, Sprout Social)
• Digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics)
• Project collaboration and communication tools (e.g., Microsoft Teams, Slack)

ASSUMPTION: The tools and technologies required for this role are industry-standard and widely used in marketing and project management.

👔 Cultural Fit Considerations

Company Values:

• Innovation
• Customer focus
• Integrity
• Performance
• Collaboration

Work Style:

• Fast-paced and dynamic
• Collaborative and team-oriented
• Results-driven and metrics-focused
• Adaptable and flexible

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working with multiple stakeholders and managing multiple projects simultaneously?
• Do you have strong communication and interpersonal skills?
• Are you comfortable working in a global team and managing international campaigns?

ASSUMPTION: Arrow Electronics values a strong work ethic, collaboration, and a customer-focused mindset, making it an excellent fit for driven and results-oriented individuals.

⚠️ Potential Challenges

• Managing multiple campaigns and stakeholders simultaneously can be challenging and stressful
• Working in a global team may require adjustments to communication styles and time zones
• The fast-paced work environment may not be suitable for individuals who prefer a slower pace
• The hybrid work arrangement may require additional self-discipline and time management skills

ASSUMPTION: While this role presents unique challenges, it also offers opportunities for professional growth and development.

📈 Similar Roles Comparison

• Campaign Manager vs. Marketing Manager: Campaign Manager focuses more on tactical execution, while Marketing Manager has a broader strategic scope
• Industry-specific context: Arrow Electronics operates in the technology industry, which may require specific knowledge of technology solutions and trends
• Career path comparison: Campaign Manager can lead to senior campaign management or related roles, such as Marketing Manager or Global Campaign Manager

ASSUMPTION: This role is similar to other campaign management positions but may have unique aspects specific to the technology industry and Arrow Electronics.

📝 Sample Projects

• Managing a global marketing campaign for a new product launch, coordinating with regional marketing teams and external agencies
• Developing and executing a targeted digital marketing campaign to drive brand awareness and generate leads for a specific product line
• Collaborating with the global digital marketing team to create and optimize campaign landing pages and other marketing materials

ASSUMPTION: These sample projects provide a glimpse into the types of campaigns and projects a Campaign Manager at Arrow Electronics might work on.

❓ Key Questions to Ask During Interview

• What are the most challenging aspects of the Campaign Manager role at Arrow Electronics?
• How does the global digital marketing team support the Campaign Manager in executing campaigns?
• What opportunities are there for professional growth and development within the Campaign Manager role?
• How does Arrow Electronics support work-life balance for its employees?
• What are the most important qualities and skills for success in this role, according to the hiring manager?

ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the work environment and company culture.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant campaign management and digital marketing experience
• Prepare a cover letter emphasizing your enthusiasm for the role and relevant skills
• Prepare examples of successful campaign management projects for the interview
• Follow up with the hiring manager one week after submitting your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.