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Campaign Manager, Paid Search

GR0
Full-time
Remote
Worldwide
πŸ’Έ Paid Advertising (PPC, SEM)

πŸ“Œ Core Information

πŸ”Ή Job Title: Campaign Manager, Paid Search

πŸ”Ή Company: GR0

πŸ”Ή Location: Remote

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Advertising Services

πŸ”Ή Date Posted: June 27, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Fully Remote

πŸš€ Job Overview

Key aspects of this role include:

  • Managing and optimizing Google Ads and Microsoft Ads campaigns across multiple ad types
  • Developing and implementing advanced strategies to meet performance goals like ROAS, CPA, or CAC
  • Leading client calls and providing strategic insights to maintain positive client relationships
  • Collaborating with creative teams to deliver strategies and ad copy that align with client goals
  • Staying updated on industry trends and contributing to team growth

ASSUMPTION: This role requires a strong understanding of digital marketing strategies and a proven ability to manage mid to high-value accounts.

πŸ“‹ Key Responsibilities

βœ… Manage, optimize, and scale Google Ads & Microsoft Ads campaigns across multiple ad types, including search, display, demand generation, PMax, standard shopping, and YouTube

βœ… Develop and implement advanced strategies to meet goals like ROAS, CPA, or CAC

βœ… Lead client calls and provide in-depth explanations of account performance, trends, and strategic recommendations

βœ… Collaborate with creative teams to deliver strategies and ad copy that align with client goals

βœ… Stay updated on industry trends and contribute to team growth

βœ… Use internal project management tools like Monday to organize workflows, track campaign performance, and meet client deadlines

βœ… Optimize product feeds for e-commerce clients utilizing DataFeedWatch

ASSUMPTION: This role involves a high level of client interaction and requires strong communication skills to effectively manage client relationships and provide strategic insights.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 2-5 years of experience in paid search management, with a proven track record of delivering measurable performance improvements

Required Skills:

  • Advanced proficiency in Google Ads, Google Ads Editor, Google Analytics, and other digital marketing platforms
  • Ability to manage mid to high-value accounts with varying levels of ad spend and deliver measurable performance improvements
  • Understanding of digital marketing strategies and optimization techniques across various ad types
  • Strong client-facing communication skills with a proven ability to lead client calls and provide strategic insights
  • Strong analytical skills with the ability to translate data into actionable recommendations

Preferred Skills:

  • Experience with Microsoft Ads and other advertising platforms
  • Knowledge of e-commerce platforms and product feeds
  • Fluency in additional languages

ASSUMPTION: While a Bachelor's degree is preferred, relevant experience and a strong portfolio may be considered in lieu of formal education.

πŸ’° Compensation & Benefits

Salary Range: $75,000 - $85,000 per year (commensurate with experience)

Benefits:

  • Comprehensive medical, dental, and vision coverage options for employees and their families
  • Unlimited PTO

Working Hours: Full-time, with flexible hours and the ability to work remotely

ASSUMPTION: The salary range provided is based on industry standards for a Campaign Manager role with 2-5 years of experience and is subject to change based on the candidate's qualifications and market conditions.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Advertising Services

Company Size: 51-200 employees

Founded: 2020

Company Description:

  • Headquartered in Los Angeles, California, GR0 is an award-winning digital marketing agency focused exclusively on igniting organic growth for direct-to-consumer and business-to-business startups and established brands
  • GR0 empowers these brands to build powerful online brands using a highly technical, best-in-class approach that delivers value and experience to consumers, and engagement and sales for brands

Company Specialties:

  • SEO
  • Content Writing
  • Influencer Marketing
  • Affiliate Marketing
  • Email Marketing
  • SMS Marketing
  • Google Ads
  • Performance PR

Company Website: gr0.com

ASSUMPTION: GR0 is a fast-growing agency with a strong focus on delivering results and empowering its employees to build powerful online brands for its clients.

πŸ“Š Role Analysis

Career Level: Mid-level

Reporting Structure: This role reports directly to the Hiring Manager

Work Arrangement: Fully Remote, with the ability to work from anywhere

Growth Opportunities:

  • Potential to take on additional responsibilities and manage a larger team as the company grows
  • Opportunities to learn and develop skills in other areas of digital marketing
  • Chance to work with a diverse range of clients and industries

ASSUMPTION: This role offers significant growth potential as GR0 continues to expand its client base and service offerings.

🌍 Location & Work Environment

Office Type: Fully Remote

Office Location(s): N/A

Geographic Context:

  • GR0 has a remote-first work culture, allowing employees to work from anywhere
  • The company is headquartered in Los Angeles, California, but has employees across the United States
  • GR0's remote work environment offers flexibility and the ability to work from home or a co-working space

Work Schedule: Full-time, with flexible hours and the ability to work remotely

ASSUMPTION: GR0's remote work environment requires strong self-motivation, time management, and communication skills to succeed in this role.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Recruiter Screen (30-minute phone call)
  • Hiring Manager & Team Interview (45-minute video interview)
  • Co-Founders Connect (30-minute video interview)
  • Offer

Key Assessment Areas:

  • Digital marketing skills and knowledge
  • Client communication and management skills
  • Analytical skills and data-driven decision-making
  • Cultural fit and alignment with GR0's core values

Application Tips:

  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Be prepared to discuss your experience with paid search management and provide examples of measurable performance improvements
  • Demonstrate your understanding of digital marketing strategies and optimization techniques
  • Showcase your strong client-facing communication skills and ability to provide strategic insights

ATS Keywords: Google Ads, Microsoft Ads, Google Analytics, Digital Marketing, Client Communication, Analytical Skills, Optimization Techniques, Ad Copy Development, Project Management, E-commerce, SEO, Paid Social, Email Marketing, Data Analysis, Creative Collaboration, Account Management

ASSUMPTION: GR0's interview process is designed to assess the candidate's technical skills, client communication skills, and cultural fit with the company's core values.

πŸ› οΈ Tools & Technologies

  • Google Ads
  • Google Ads Editor
  • Google Analytics
  • Microsoft Ads
  • Monday (project management tool)
  • DataFeedWatch (e-commerce feed optimization tool)

ASSUMPTION: This role requires proficiency in Google Ads, Google Ads Editor, Google Analytics, and other digital marketing platforms. Familiarity with Microsoft Ads and other advertising platforms is a plus.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Empowerment
  • Integrity
  • Collaboration
  • Accountability
  • Continuous Learning

Work Style:

  • Self-motivated and results-driven
  • Strong communication and collaboration skills
  • Ability to work independently and in a team environment
  • Adaptable and open to feedback

Self-Assessment Questions:

  • Do you have a proven track record of delivering measurable performance improvements in paid search management?
  • Are you comfortable leading client calls and providing strategic insights to maintain positive client relationships?
  • Are you able to work independently and manage your time effectively in a remote work environment?

ASSUMPTION: GR0 values employees who are self-motivated, results-driven, and able to work effectively in a remote work environment.

⚠️ Potential Challenges

  • Managing multiple client accounts and balancing workloads
  • Keeping up with industry trends and continuous learning
  • Adapting to a remote work environment and maintaining strong communication with team members and clients
  • Meeting tight deadlines and maintaining high performance standards

ASSUMPTION: These challenges can be overcome with strong time management, communication, and organizational skills, as well as a commitment to continuous learning and professional development.

πŸ“ˆ Similar Roles Comparison

  • Unlike other advertising agencies, GR0 focuses exclusively on igniting organic growth for direct-to-consumer and business-to-business startups and established brands
  • GR0's approach to digital marketing is highly technical and best-in-class, delivering value and experience to consumers and engagement and sales for brands
  • This role offers significant growth potential as GR0 continues to expand its client base and service offerings

ASSUMPTION: GR0's unique focus and approach to digital marketing set it apart from other advertising agencies, offering candidates a unique opportunity to work with a fast-growing, innovative company.

πŸ“ Sample Projects

  • Developing and implementing a paid search strategy for a new e-commerce client to drive sales and increase market share
  • Optimizing an existing paid search campaign for a B2B client to improve ROAS and reduce CPA
  • Collaborating with a creative team to develop ad copy and creative assets that align with a client's brand and goals

ASSUMPTION: These sample projects illustrate the range of responsibilities and opportunities available in this role, from strategy development and optimization to creative collaboration and client management.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does GR0 support the professional development and growth of its employees?
  • What are the most challenging aspects of working in a remote-first environment, and how does GR0 address them?
  • How does GR0 measure the success of its campaigns and client relationships?
  • What opportunities are there for growth and advancement within the company?

ASSUMPTION: These questions are designed to provide insight into the role's priorities, GR0's company culture, and the opportunities for professional development and growth.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant experience and skills for this role
  • Prepare for your interviews by researching GR0's company values, culture, and approach to digital marketing
  • Follow up with the hiring manager after your interview to express your interest in the role and reiterate your qualifications
  • If you are offered the position, consider negotiating your salary and benefits package to ensure it meets your expectations and needs

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.