Campaign Marketing Executive

📌 Core Information

🔹 Job Title: Campaign Marketing Executive

🔹 Company: Traveloka

🔹 Location: Thailand - Local Office

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 30, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Managing and executing marketing campaigns via owned media marketing channels
• Planning and executing owned media pushes to drive traffic to product funnels
• Collaborating with creative and marketing teams to create key visuals and brand assets
• Delivering campaign activities on time and with zero errors
• Writing and proofreading creative copy for promotional materials
• Working with various stakeholders and supporting small projects

ASSUMPTION: This role requires a strong focus on execution and collaboration, with a high degree of attention to detail and the ability to manage multiple initiatives simultaneously.

📋 Key Responsibilities

✅ Manage and execute marketing campaigns via owned media marketing, including merchandising, landing pages, and curated collections

✅ Plan and execute owned media pushes (push notifications, pop-ups, and newsletters) to ensure traffic to product funnels

✅ Create campaign cross-selling/push cross-selling campaigns with Flights and Accommodations

✅ Collaborate with Creative Lab team and Marketing teams to create key visuals and brand assets for campaigns

✅ Deliver campaign activities on time and with zero errors, enabling coordinated, efficient, and streamlined end-to-end execution processes

✅ Write, comment, and proofread creative copy and assets for promotional materials within marketing campaigns

✅ Work with various stakeholders and support small projects (with supervision/senior)

ASSUMPTION: This role involves a high degree of cross-functional collaboration and requires strong organizational skills to manage multiple initiatives simultaneously.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, or a related field

Experience: 1-2 years of experience in Marketing or within a Tech Platform setting

Required Skills:

• Campaign management experience
• Cross-functional collaboration skills
• Excellent organizational and project management skills
• Meticulous, detail-oriented, and able to execute tasks with high accuracy and structure
• Strong communication and interpersonal skills
• Ability to perform well with a structured checklist and drive tasks to completion efficiently

Preferred Skills:

• Experience with campaign management tools
• Fluency in Thai and English

ASSUMPTION: While not explicitly stated, proficiency in Thai and English is likely required for this role due to the nature of the responsibilities and the location.

💰 Compensation & Benefits

Salary Range: Based on industry standards for entry-level marketing roles in Thailand, the estimated salary range is THB 35,000 - 50,000 per month.

Benefits:

• Competitive salary package
• Performance-based bonuses
• Health, dental, and vision insurance
• Retirement benefits
• Employee discounts on Traveloka services

Working Hours: Full-time position with standard office hours (Monday - Friday, 9:00 AM - 6:00 PM)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Traveloka is a leading all-in-one travel platform in Southeast Asia, connecting millions globally with trusted, world-class experiences.

Company Size: Traveloka has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.

Founded: Traveloka was founded in 2012 and has since expanded its operations to multiple countries in the region.

Company Description:

• Traveloka offers a comprehensive platform for booking flights, hotels, and experiences
• It aims to simplify trip planning and enhance the overall travel experience
• Traveloka stands as one of the most popular travel apps in Southeast Asia

Company Specialties:

• Internet and Financial Services
• Lifestyle and Hospitality
• Ecommerce and Technology

Company Website: Traveloka Careers

ASSUMPTION: Traveloka's focus on technology and innovation creates an environment that values adaptability and continuous learning.

📊 Role Analysis

Career Level: This role is an entry-level position within the marketing department, offering opportunities for growth and development.

Reporting Structure: The Campaign Marketing Executive will report directly to the Marketing Manager and work closely with various teams, including Creative Lab and other marketing departments.

Work Arrangement: This is an on-site position, requiring regular attendance at the local office in Thailand.

Growth Opportunities:

• Potential career progression within the marketing department
• Opportunities to work on diverse campaigns and gain experience in various aspects of marketing
• Possibility to take on more responsibilities and advance to a senior role as the company grows

ASSUMPTION: Traveloka's rapid growth and expansion present numerous opportunities for career advancement and professional development.

🌍 Location & Work Environment

Office Type: Traveloka's office is a modern, collaborative workspace designed to foster creativity and productivity.

Office Location(s): Thailand - Local Office

Geographic Context:

• Thailand's vibrant and dynamic business environment
• Opportunities to work with diverse teams and collaborate with international colleagues
• Access to various travel and leisure activities in the region

Work Schedule: Standard office hours with flexibility for occasional remote work, depending on the role and team's needs.

ASSUMPTION: Traveloka's office environment encourages collaboration, innovation, and a strong work-life balance.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• On-site or virtual interview with the hiring manager and team members
• Final round with senior leadership

Key Assessment Areas:

• Problem-solving skills
• Cultural fit and adaptability
• Communication and interpersonal skills
• Campaign management and project management skills

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples of past campaign management projects and their outcomes
• Research Traveloka's company culture and values to demonstrate your fit

ATS Keywords: Campaign Management, Marketing, Project Management, Cross-Functional Collaboration, Creative Copywriting, Attention to Detail, Organizational Skills

ASSUMPTION: Traveloka's application process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization.

🛠️ Tools & Technologies

• Campaign management tools (e.g., Hootsuite, Buffer, or similar)
• Project management tools (e.g., Asana, Trello, or similar)
• Creative design tools (e.g., Adobe Creative Suite, Sketch, or similar)

ASSUMPTION: The specific tools and technologies used may vary depending on the team and the project's requirements.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric
• Innovative
• Collaborative
• Data-driven
• Accountable

Work Style:

• Agile and adaptable
• Results-oriented
• Strong team player
• Proactive and self-motivated

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working with diverse teams and collaborating across departments?
• Do you have a strong attention to detail and a commitment to delivering high-quality work?

ASSUMPTION: Traveloka's company culture values adaptability, innovation, and a strong customer focus, making it an ideal fit for candidates who are proactive, results-driven, and collaborative.

⚠️ Potential Challenges

• Managing multiple campaigns and deadlines simultaneously
• Working with various stakeholders and teams across different time zones
• Adapting to a fast-paced and ever-changing work environment
• Balancing the demands of campaign execution with creative and strategic thinking

ASSUMPTION: While Traveloka offers numerous opportunities for growth and development, the role may present challenges related to workload, time management, and adaptability.

📈 Similar Roles Comparison

• Compared to other marketing roles, this position places a stronger emphasis on campaign execution and cross-functional collaboration
• In the travel industry, this role may require more flexibility and adaptability to accommodate varying customer needs and preferences
• Career progression in this role could lead to senior marketing positions, such as Marketing Manager or Marketing Director

ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing positions, with a focus on campaign management and cross-functional collaboration.

📝 Sample Projects

• Managing a successful campaign for a new hotel partnership, resulting in a significant increase in bookings
• Collaborating with the creative team to develop eye-catching visuals for a promotional campaign, leading to higher engagement and conversions
• Executing a targeted push cross-selling campaign with Flights and Accommodations, driving additional revenue for the company

ASSUMPTION: These sample projects demonstrate the range of responsibilities and opportunities available in this role, highlighting the importance of campaign management, cross-functional collaboration, and creative problem-solving.

❓ Key Questions to Ask During Interview

• How does this role contribute to Traveloka's overall marketing strategy?
• What are the most challenging aspects of this role, and how can I best prepare for them?
• How does Traveloka support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Traveloka foster a culture of innovation and adaptability within its teams?

ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the company culture, and the opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
• Prepare examples of past campaign management projects and their outcomes
• Research Traveloka's company culture and values to demonstrate your fit
• Follow up with the hiring manager within one week of submitting your application, expressing your interest in the role and asking any questions you may have

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.